Deploy Profitability

Mobile helps retailers to seamlessly link the online and in-store environments to transform the shopping experience, build brand loyalty, and drive revenue.

Consumers want to interact with a brand that offers an easy and convenient shopping experience across multiple channels, and they expect a consistent experience and level of service throughout. The ubiquity, ease and convenience of mobile technology means that customers can now browse and pay for goods and services on their mobile devices, request and redeem in-store coupons, check on discounts, receive payment and balance alerts, or even compare prices directly from their mobile. The possibilities are endless – and today’s best-in-class retailers know this.

They also know that consumers can be vocal about the apps they love and the ones they don’t. Worse yet, those less-than-satisfactory apps and websites get forgotten and may even damage the brand. So instead of creating one-off wonders, how can retailers get their mobile apps right – and integrate into multi-channel marketing campaigns for maximum business impact?

Antenna’s award-winning mobile platform, AMPchroma provides retailers with the tools to fully integrate mobile commerce into their current operations, enhancing customer engagement, building loyalty, and developing new revenue streams.

ANTENNA helps retailers:

  • Generate new revenue streams through highly configurable mobile apps that can be created, deployed, and managed from a single platform.
  • Ensure brand consistency and improve loyalty among high value customers through targeted rewards and alerts, integrated social media features, and loyalty program integration.
  • Drive customers in-store using location-based promotions, and reduce call center costs by allowing customers to check in-store availability and order status while on the go.
  • Leverage existing e-commerce, web, and ERP/CRM assets, enabling access to real-time information.
  • Integrate time and attendance systems for better workforce planning, and improve internal communications by providing store performance, business, and market intelligence via mobile apps.
  • Increase sales face time with prospects and enhance productivity by transforming sales workflow.