Antenna Press Releases

Antenna to Demystify the Mobile Container in Upcoming Webinar

2013-05-02T00:00:00-04:00

JERSEY CITY, N.J. – May 2, 2013 – Antenna Software, Inc. will be hosting an instructional webinar today about how native containers can provide mobile developers with the best of both worlds from native and web development. The webinar, “Demystifying the Mobile Container,” will be held on May 2, 2013 at 2:00 p.m. ET.

WHAT:
Demystifying the Mobile Container

Mobile app developers have been engaged in a philosophical debate about "HTML5 vs. Native" for a couple of years now. But more and more in-the-know mobile strategists are deciding the answer is "Neither." Rather than choose between rich and interactive native experiences or portable and cost-effective web development, more apps are being deployed using web technologies and "native containers" to deliver the best of both worlds. Attendees will learn why containers are a critical component of a "business class only" mobile application strategy, in addition to:

· What is a “container” and what are the different types of containers?

· What type of apps is each container appropriate for?

· What are the advantages of a container deployment strategy?

· Best practices and real world examples of successful containerized mobile apps

WHO:
Jim Somers, Chief Marketing and Strategy Officer, Antenna Software

Joseph June, Senior Director of Product Management, Antenna Software

WHEN:
Thursday, May 2, 2013

2:00 p.m. ET

To register for this event click here or visit: http://bit.ly/contwebinar

About Antenna
Antenna Software is a leading enterprise mobility specialist that helps global enterprises build, run, and manage mobile applications and content. Antenna's Mobility Platform, AMPchroma, is the mobile foundation that handles the complex components of the mobile lifecycle that many businesses struggle with, namely security, integration, and management of mobile applications. Antenna helps businesses to reduce costs, speed deployments, and minimize risks, enabling them to safely embrace the tremendous opportunities of enterprise mobility. Hundreds of large enterprises around the world rely on Antenna as their trusted mobility partner. Founded in 1998, Antenna is the largest independent enterprise mobility provider, and is headquartered in Jersey City, NJ with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware.

Rise of Enterprise Apps: Antenna Software and AT&T to Address Security Concerns and Mistakes With Enterprise Apps & Stores

2013-04-10T00:00:00-04:00

Senior Antenna and AT&T executives to detail differences between consumer and enterprise app stores and how to avoid enterprise mobility security missteps

JERSEY CITY, N.J.- April 10, 2013: Enterprise mobility specialists, Antenna Software, will hold a webinar on April 11 in conjunction with AT&T. The session, titled, "5 Security Mistakes Enterprises Can't Afford to Make with Mobile Apps," is aimed at helping the rapidly increasing number of organizations launching mobile enterprise apps and dedicated company app stores to manage the growing security complexities of those dedicated stores and apps. According to Gartner, 25 percent of businesses will have their own dedicated store by 2017, up from under 10 percent in 2012 according to a separate story in CIO. As more companies think about and deploy their dedicated store and apps, the security risks and complexities also grow, which provides an opportunity for IT leadership and departments to play an even larger role in corporate mobility.

In this webinar, attendees will learn:

Five common mobile security mistakes enterprises make and how to avoid them;
How building, deploying, and managing apps for the enterprise differs from apps for the app store; and
The tradeoffs among different technology approaches for deploying enterprise mobile apps.

WHAT:
5 Security Mistakes Enterprises Can't Afford to Make with Mobile Apps
Mobile apps in the enterprise have more stringent requirements than standalone consumer apps. From backend integration with enterprise systems, distribution among authorized users, and an authenticated, secure user experience every time the app is opened, enterprise apps must do more and perform to a higher standard than consumer apps found in the typical app store.

WHO:

Steve O'Brien, VP of Product Marketing, Antenna Software
Melody Howard Yuhn, Enterprise Architecture Practice Manager, Mobility Solutions Services for AT&T Advanced Enterprise Solutions
Jon Duncan, Senior Director of Product Management, Antenna Software

WHEN:
5 Security Mistakes Enterprises Can't Afford to Make with Mobile Apps
Thursday, April 11, 2013
12:00-1:00 p.m. ET

WHERE:

Those interested in attending can register for the webinar by clicking here or visiting:http://bit.ly/mobsecurity

Follow the conversation on Twitter @AntennaSoftware or #SecurityWebinar

About Antenna

Antenna Software is a leading enterprise mobility specialist that helps global enterprises build, run, and manage mobile applications and content. Antenna's Mobility Platform, AMPchroma, is the mobile foundation that handles the complex components of the mobile lifecycle that many businesses struggle with, namely security, integration, and management of mobile applications. Antenna helps businesses to reduce costs, speed deployments, and minimize risks, enabling them to safely embrace the tremendous opportunities of enterprise mobility. Hundreds of large enterprises around the world rely on Antenna as their trusted mobility partner. Founded in 1998, Antenna is the largest independent enterprise mobility provider, and is headquartered in Jersey City, NJ with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware.

“It’s Not Angry Birds” – Antenna Presents Webinar on Serious Business Applications

2013-03-19T00:00:00-04:00

JERSEY CITY, N.J. - March 19, 2013 - Antenna Software, Inc. will be hosting an instructional webinar about building run-the-business mobile applications on Wednesday, March 20 at 1:00 p.m. ET. Antenna executives will be joined by Rohit Sharma, Global Head of Mobility Practice at Virtusa Corporation, a global information technology (IT) services company that provides IT consulting, technology and outsourcing services, to discuss the common traits shared by best-in-class mobile app deployments.

WHAT:
It's Not Angry Birds: Mobile Apps for Serious Businesses

While there are significant differences across lines of business, company sizes, and industries, there are common traits shared by best-in-class mobile app deployments. Join us to find out what they are.

Attendees will learn:

Why some business apps succeed when others fail
How to build, deploy, and manage successful mobile apps for the enterprise
Best practices for a mobile reference architecture that can be adapted by any company in any industry

WHO:
Steve O'Brien, VP of Product Marketing, Antenna Software
Rohit Sharma, Global Head of Mobility Practice, Virtusa

WHEN:
Wednesday, March 20, 2013
1:00 p.m. ET/ 5:00 p.m. GMT

To register for this event click here or visit: http://bit.ly/BizAppsWebinar

About Virtusa Corporation

Virtusa provides end-to-end information technology (IT) services to Global 2000 companies. These services, which include IT consulting, application maintenance, development, systems integration and managed services, leverage a unique Platforming methodology that transforms clients’ businesses through IT rationalization. Virtusa helps customers accelerate business outcomes by consolidating, rationalizing, and modernizing their core customer-facing processes into one or more core systems.

Virtusa delivers cost-effective solutions through a global delivery model, applying advanced methods such as Agile and Accelerated Solution Design to ensure that its solutions meet the clients’ requirements. As a result, its clients simultaneously reduce their IT operations cost while increasing their ability to meet changing business needs.

Founded in 1996 and headquartered in Massachusetts, Virtusa has operations in North America, Europe, and Asia.

Antenna Software and Huawei Announce Enterprise Mobility Partnership at CeBIT 2013

2013-03-07T00:00:00-05:00

Leading network solutions provider selects Antenna's AMPchroma^TM as preferred mobility platform for enterprise mobile solution offering

HANNOVER, GERMANY (CeBIT 2013)- March 6, 2013 - Enterprise mobility specialists, Antenna Software, and Huawei, a leading global information and communications technology (ICT) solutions provider, today announced a partnership wherein Huawei will resell Antenna's award-winning platform, AMPchroma^TM, as part of the Huawei BYOD Mobility Solution. The companies will showcase the new partnership and solution this week at CeBIT 2013, the number one event for the digital world, in Hannover, Germany. The joint solution pairs Antenna's long-standing expertise in enterprise mobility and Huawei's strong knowledge and presence in the mobile industry to provide enterprise customers a secure, unified platform for mobile applications across their IT network.

The solution addresses a key IT challenge many enterprises continue to struggle with: the consumerization of IT means employees are bringing their own devices to work (BYOD) and using those devices in both their work and personal lives. And according to a June 2012 report from McKinsey & Company, around 77 percent of CIOs today state that they will allow some form of consumerization in the coming years . To address this trend, Antenna and Huawei believe a holistic enterprise mobility strategy and solution is required. Leveraging both companies' strengths, enterprise customers can purchase one, singular solution that addresses the myriad challenges BYOD presents.

Leveraging its leading technical expertise and wide array of products focused on cloud computing, network, security, and application collaboration, Huawei provides the Huawei BYOD Mobility Solution. Announced today is the addition of Antenna's AMPchroma platform to the Huawei BYOD Mobility Solution, which provides a new Mobile Enterprise Application Platform (MEAP) component to the solution. Now, Huawei's enterprise customers can utilize a best-in-class platform to build, run, and manage mobile applications and content.

"Antenna and Huawei originally joined forces in 2009 to deliver portal solutions to mobile operators, and with today's announcement, we're excited to build on that success with Huawei's Enterprise division," said Jim Hemmer, president and CEO of Antenna Software. "We recognize the value Huawei brings to the table as a partner, and we believe strongly that with AMPchroma as the underpinning mobile platform, the company's BYOD mobile office program will provide a true enterprise mobile office system, enabling its enterprise customers with a secure, unified platform for mobile applications across the IT network. We view this as a great opportunity to continue building market share and awareness for AMPchroma, while enabling Huawei to continue building its enterprise customer base."

Antenna's mobile application development platform, AMPchroma, helps enterprises free themselves of the constraints of time and space by linking office applications to a mobile device that can be used anytime, anywhere. The platform allows companies to realize the potential that applications hold for their business and reduces the cost of that investment by rapidly enabling a mobile application to be used across a variety devices and operating systems. AMPchroma will provide the platform to mobilize Huawei BYOD solutions, and Antenna will assist Huawei with development services to build mobile applications on this platform.

To learn more about Huawei and Antenna's work together, visit them at Huawei's booth at CeBIT, Hall 13, Stand C23 at the Hannover Messe Convention Center from March 5-9, 2013.

ABOUTANTENNA

ABOUT HUAWEI

Huawei is a leading global information and communications technology (ICT) solutions provider. Through our dedication to customer-centric innovation and strong partnerships, we have established end-to-end advantages in telecom networks, devices and cloud computing. We are committed to creating maximum value for telecom operators, enterprises and consumers by providing competitive solutions and services. Our products and solutions have been deployed in over 140 countries, serving more than one third of the world's population. For more information, visit Huawei online: www.huawei.com.

Copyright © 2013 Antenna Software. All Rights Reserved. Antenna, and AMPchromaTM are trademarks of Antenna Software, Inc. All other trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.

Antenna to “Myth-Bust” Common Mobile App Development Misconceptions in Upcoming Webinar

2013-02-20T00:00:00-05:00

Senior Antenna executives and experienced mobile app developer to help enterprises understand complexities and dispel common misperceptions about building mobile applications

JERSEY CITY, N.J. – February 20, 2013: Enterprise mobility specialist, Antenna Software, will hold a webinar on Wednesday, February 20, aimed at helping enterprises understand common misconceptions about enterprise mobile development and what to do about them. As part of Antenna’s ongoing “Mobile Masters Webinar Series,” this online session will appeal to anyone involved in enterprise mobility, whether you’re developing a mobile application strategy or currently developing apps. Joining Antenna executives on the webinar will be Sterling Hamilton, an experienced developer from Noble Studios, a full service digital agency that focuses on web and mobile through strategy, UX, design, and technology.

WHAT:
Debunking Common Myths of Mobile App Development
The rapid adoption of smart mobile devices has led to the rapid proliferation of open source app development tools. Businesses, too, are embracing the new opportunities created by smartphones and tablets. But developing, deploying, and managing mobile apps for business is more complex than building a cool game. In this webinar, attendees will learn:

How to avoid the many common mistakes when designing and building mobile apps
Why PhoneGap may not be a suitable solution for enterprise apps
How and when open source ("free") development tools can be used effectively for enterprise mobility projects

WHO:

Steve O’Brien, vice president of product marketing, Antenna Software
Sterling Hamilton, lead developer, Noble Studios
Jon Duncan, senior director of product management, Antenna Software

WHEN:
Debunking Common Myths of Mobile App Development
Wednesday, February 20, 2013
2:00-3:00 p.m. EST

WHERE: Those interested in attending can register for the webinar by clicking here or visiting: http://info.antennasoftware.com/MMW_Debunking_Common_Myths_022013.html

About Antenna Antenna Software is a leading enterprise mobility specialist that helps global enterprises build, run, and manage mobile applications and content. Antenna's Mobility Platform, AMPchroma, is the mobile foundation that handles the complex components of the mobile lifecycle that many businesses struggle with, namely security, integration, and management of mobile applications. Antenna helps businesses to reduce costs, speed deployments, and minimize risks, enabling them to safely embrace the tremendous opportunities of enterprise mobility. Hundreds of large enterprises around the world rely on Antenna as their trusted mobility partner. Founded in 1998, Antenna is the largest independent enterprise mobility provider, and is headquartered in Jersey City, NJ with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware.

Antenna Named Finalist for "Best Enterprise Mobile Service" Global Mobile Award at GSMA’s Mobile World Congress

2013-02-20T00:00:00-05:00

Antenna CMO, Jim Somers, to speak on key enterprise mobility panel at the event

JERSEY CITY, N.J. - February 20, 2013: Enterprise mobility specialist Antenna Software announced today it has been shortlisted as a finalist for GSMA's 18th annual Global Mobile Awards, in the Best Enterprise Mobile Service category, for the second time in three years. The Global Mobile Award winners will be announced during this year's Mobile World Congress in Barcelona, starting next week from February 25-27. Antenna's chief marketing and strategy officer, Jim Somers, will also participate in a highly anticipated enterprise mobility panel at the event on Wednesday, February 27.

Antenna's mobility platform AMPchroma was launched at Mobile World Congress just last year, and this year is nominated for the Best Enterprise Mobile Service, the same award it won in 2011 for its flagship product, Antenna Mobility Platform (AMP).

"Reflecting the intensity of competition and innovation across the mobile ecosystem, we saw a record 600 entries and an exceptionally high quality field of contenders vying for this year's Global Mobile Awards," said Michael O'Hara, Chief Marketing Officer, GSMA. "It is a significant achievement to have made the shortlist, and our warmest congratulations go to all the nominees this year. We look forward to the unveiling of the winners at the Mobile World Congress this month."

In addition to the awards reception, Antenna is excited to have Somers participating in the "Future of the Enterprise: Can Mobility Transform the Business" panel. During the discussion, chaired by IDC analyst Nick McQuire, Somers will explore the challenges businesses of all sizes and industries face when embracing mobility to achieve tangible business benefits, and the importance of mobile strategy. The discussion will also explore whether the burgeoning Bring Your Own Device (BYOD) culture is a help or hindrance to these objectives. The session is being held on Wednesday, February 27th at 2:00 p.m. CET in Hall 4 - Conference Village - Auditorium 3 at the Fira Gran Via. For more information, consult the full Mobile World Congress agenda.

"We're looking forward to another great year at Mobile World Congress, particularly on the heels of our nomination for yet another Global Mobile Award," said Jim Somers, chief marketing and strategy officer for Antenna. "This recognition speaks to our continued product innovation and proven success helping organizations around the world bring their business to the next level through the mobile channel."

To arrange a meeting with Antenna at Mobile World Congress please contact mattreed@antennasoftware.com.

About Antenna Antenna Software is a leading enterprise mobility specialist that helps global enterprises build, run, and manage mobile applications and content. Antenna's Mobility Platform, AMPchroma, is the mobile foundation that handles the complex components of the mobile lifecycle that many businesses struggle with, namely security, integration, and management of mobile applications. Antenna helps businesses to reduce costs, speed deployments, and minimize risks, enabling them to safely embrace the tremendous opportunities of enterprise mobility. Hundreds of large enterprises around the world rely on Antenna as their trusted mobility partner. Founded in 1998, Antenna is the largest independent enterprise mobility provider, and is headquartered in Jersey City, NJ with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware.

BlackBerry to Reveal Enterprise Plans in Antenna Webinar

2013-02-11T00:00:00-05:00

Event will shed light on enterprise capabilities and strategy in the wake of "comprehensive" BB10 launch

JERSEY CITY, N.J. - February 11, 2013 - Antenna Software, Inc. will be hosting a webinar alongside long-term partner BlackBerry (formerly: RIM) on Tuesday, February 12th, 2013. BlackBerry will use the event to reveal the full range of enterprise-relevant features at the heart of its new platform, and to explore its implications for current and future users. The webinar will be guest-hosted by BlackBerry's Senior Director of Enterprise Developer Partnerships, Gregg Ostrowski, and will be open to customers, partners, and prospective customers of Antenna.

WHAT:
BlackBerry 10 Implications for Enterprise Mobility
The launch of BlackBerry 10 was one of the most hotly anticipated mobile industry events of all time. In preparation for the launch, BlackBerry secured 150 wireless carrier partners and created an ecosystem of content including 70,000 apps. The new platform and the two launch devices, the Z10 and the Q10, were well received by analysts, journalists, and industry observers. The handsets are already selling well with consumers, with BCE Inc. reporting that the Z10 is already its fastest-selling BlackBerry ever.
With the successful launch under its belt, BlackBerry and Antenna will be discussing:

The new features and functionality of the BlackBerry 10 platform, specifically the innovative capabilities it delivers for enterprise customers
The implications for customers running on previous BlackBerry platforms
How BlackBerry 10 fits into Antenna's enterprise mobility platform roadmap

WHO:
Gregg Ostrowski, Senior Director, Enterprise Developer Partnerships, BlackBerry
Jim Somers, Chief Marketing and Strategy Officer, Antenna Software

WHEN:
Tuesday, February 12, 2013
12:00 p.m. EST/ 5:00 p.m. GMT

To register for this event click here.

Antenna is an Elite Partner of the BlackBerry Alliance Program.

About BlackBerry
BlackBerry is a leading designer, manufacturer and marketer of innovative wireless solutions for the mobile communications market. BlackBerry's portfolio of award-winning products includes the BlackBerry Wireless Handheld product line, the BlackBerryTM wireless email solution, embedded radio modems and software development tools. Founded in 1984 and based in Waterloo, Ontario, BlackBerry is listed on the Nasdaq Stock Market (NASDAQ: BBRY) and the Toronto Stock Exchange (TSE: BB).

Antenna Software’s AMPchroma^TM Propelled Company to New Heights in 2012

2013-02-05T00:00:00-05:00

Successful Year Solidified Company's Position as Leading Enterprise Mobility Provider to the Global 1000

JERSEY CITY, N.J. - February 5, 2013 - Today Antenna Software announced it had an extremely successful 2012, including solid customer and partner growth and the notable launch of AMPchroma, a platform that integrates its award-winning, patented technologies and enables businesses to take full control of all of their mobile initiatives. AMPchroma proved a hit with industry analysts, and was instrumental in garnering Antenna status as a Leader in Gartner's 2012 Magic Quadrant for Mobile Application Development Platforms. Antenna was also buoyed by a number of new customer wins and product renewals in 2012, and capped off the year by rolling out the first major update to AMPchroma since the platform's launch early in the year.

Product Innovation
The first iteration of AMPchroma was truly unique - serving as the only product in the marketplace to empower enterprises to handle every stage of mobile projects from a single integrated solution. Antenna also marked the launch with the release of timely market research about the mobile business spending and activities of US and UK enterprises, which notably found that businesses were juggling an average of four mobile projects across the business and were working with at least three mobile vendors to meet their needs.

In December, Antenna enhanced AMPchroma with the addition of an open and flexible client that enables app developers to deploy applications built with standard languages and third-party development tools - enabling them to tap into the robust integration, run time, security, and management capabilities of the platform. At the same time Antenna enhanced AMP Studio, its own native cross-platform mobile development environment, with Java support. The new and improved AMPchroma makes it easy for enterprises to get their apps to market quickly - while taking care of the high-grade security, integration, and management capabilities necessary for strategic business applications.

Industry Recognition
Antenna and many of its customers garnered significant industry recognition in 2012:

Antenna was one of only three companies to be positioned as a "Leader" in Gartner, Inc's Magic Quadrant for Mobile Application Development Platforms (MADP), and scored highest for product functionality in the companion report, "Critical Capabilities for MADP"
Frost & Sullivan selected Antenna's AMPchroma as the winner of their 2012 New Product Innovation Award for Mobile Workforce Management
The Eaton PowerSource app, created in partnership by AT&T and run on Antenna's platform, won a handful of awards in 2012, including a Forrester Groundswell Award, the Mobile Enterprise Magazine's 2012 Mobilizer Award, and top honors for Game-Changing Technology in Manufacturing Executive's 2012 Manufacturing Leadership 100
Antenna was recognized as one of six "Hot Vendors in Mobile, 2012" by Aragon Research, a new technology focused research and advisory firm founded by former Gartner analysts

Continued Customer Growth and Success
Antenna added significant new customers across key verticals in 2012, even as it continued expanding a number of its key customer and partner relationships:

Some of the new customers the company onboarded in 2012 include PNC, Coldwell Banker, and iUSAcell, the third largest carrier in Mexico
Antenna expanded its work with existing customers by adding users, extending into new geographies, and incorporating new technologies for companies like Post Nord, the Swedish postal service; pharmaceutical manufacturer Novo Nordisk; and Norwegian oil services company, Aker Solutions
The company also expanded several of its strategic partnerships, for example working with Huawei to bring on 11 new joint customers in 2012, and with AT&T to successfully deploy several new B2E and B2C mobile apps

"The mobile application industry evolved significantly last year, and the need for open standards has become increasingly important," said Jim Hemmer, president and CEO for Antenna Software. "Antenna embraced this change and listened to the needs of our customers by opening up our platform to provide the choice and flexibility enterprises desire to build mobile applications, and an easier way to tap into the power of our platform. We saw strong market excitement around AMPchroma, which resulted in many new customer wins and renewals for us in 2012. We also deepened our bench of executive talent with two proven industry veterans, Ken Nicolson and Bill Smith, who join us on our journey to enable our partners and customers to get the most value possible from the mobile channel."

About the Magic Quadrant
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose

Nine Reasons Why Every Enterprise Needs a Mobile Strategist

2013-01-31T00:00:00-05:00

Antenna Software, and McGraw Hill mobile strategist, Hitesh Chitalia, host webinar on the emerging role of the mobile strategist

JERSEY CITY, N.J. – January 31, 2013 – Antenna Software, Inc., today announced it will be hosting an encore presentation of its popular webinar,“9 Reasons Every Enterprise Needs a Mobile Strategist.” The webinar will feature a new guest host, Hitesh Chitalia, Director eBusiness at Commodities and Commercial Markets, McGraw-Hill Financial, and will be held on Tuesday, Feb. 5, 2013.

*After 2/5/2013, watch the OnDemand version of the webinar here.

WHAT:
9 Reasons Why Every Enterprise Needs a Mobile Strategist

Most organizations are investing heavily in the mobile channel, but the world of mobile technology has never been more complex. A growing number of companies are investing in key executives to connect the business units with IT - ensuring that management of mobile projects is up to par, while advising the company on how mobility can transform business processes and customer relationships. We refer to these people as "mobile strategists."

What You Will Learn:
Key Reasons why the "Mobile Strategist" is the new key role for enabling success in the complex world of enterprise mobility A 'must have' checklist of 9 items crucial to a successful mobile strategy Questions most frequently asked by our customers about best practices in building, running, and managing mobile strategy

WHO:
Hitesh Chitalia, Director eBusiness, Commodities and Commercial Markets, McGraw-Hill Financial

Jim Somers, Chief Marketing and Strategy Officer, Antenna Software

WHEN:
Webinar was originally held on 2/5/13
Register to watch this webinar OnDemand
Read the accompanying eBook:"9 Reasons Why Every Enterprise Needs a Mobile Strategist"

Antenna Enhances AMPchroma Platform with Open Client and Free Development Tools

2012-12-11T00:00:00-05:00

Newest iteration of leading mobile application platform* allows apps built with third-party development tools to leverage Antenna's enterprise-grade security, integration, and management capabilities

JERSEY CITY, NJ - Dec. 11, 2012 - Antenna Software today announced enhancements to the Antenna Mobility Platform, AMPchroma^TM, its industry leading mobile application platform that enables enterprises to build, run, and manage mobile apps and content. One key update is an open and flexible client that enables app developers to deploy applications built with standard languages and third-party development tools, enabling them to tap into the robust integration, run time, security, and management capabilities of Antenna's platform. In addition, Antenna's own native cross-platform mobile development environment now supports Java, and is available to Antenna customers for free.

Antenna has "opened up" AMPchroma in recognition of the fact that many enterprise apps are now being created with easy-to-use, open toolsets. In that way, the application development market has shifted, and Antenna recognizes a growing awareness among enterprises that the deployment and management of applications is more crucial than ever. As such, AMPchroma embraces industry standards while providing enterprises with a mobility platform that offers the highest levels of security, integration, and management to help them address complex requirements and still get to market quickly.

The latest iteration of AMPchroma now includes:

Client container open to third party development tools - open client for running web, hybrid, or mixed mode apps across many device platforms, using a patented multi-app container with an encrypted database. Enables developers to build applications using standards-based languages, like HTML5, CSS, and JavaScript, and third-party tools, such as jQuery Mobile, Sencha Touch, Dojo Mobile, etc.
Support for native SDKs - native APIs enable developers to build applications with native SDKs for iOS, Android, BlackBerry, or Windows Mobile.
Free, open IDE for cross device development - cross platform native IDE now supports Java and allows for maximum code reuse for greater speed and flexibility. Available to AMPchroma customers at no charge.
Highly scalable mobile server, available in cloud or on premise - high performance, patent-protected messaging platform that securely connects users to enterprise systems. The server also monitors and routes transactions, while optimizing the user experience.
Centralized management console - brings mobile application management (MAM) to the BYOD enterprise with remote user, app, and data management; lock and wipe capabilities; performance usage monitoring; and app analytics and reporting.

"Frequently, when companies start a mobile app development project they think the biggest challenge is going to be designing and building the application," said Jim Hemmer, CEO for Antenna. "However what's become clear with many companies that come to us is that requirements have broadened to include elements of security, integration, governance, and management as mobility becomes more strategic to business. They underestimate either the complexity of security and integration, or the time it will take to get it done properly. We've enhanced AMPchroma to provide the enterprise capabilities that are lacking in products like PhoneGapTM for a quick and easy way to get apps to market, but with the enterprise-grade security, integration, and management capabilities necessary for strategic business applications."

Unlike lighter-weight consumer-oriented apps, large organizations require a higher level of performance and reliability for multiple transactions and business processes. Companies rely on AMPchroma for run-the-business applications that must perform under a variety of mission-critical conditions.

"In the rail industry, connectivity along service routes can be spotty and unpredictable at times, which can be a serious concern when trying to equip conductors with a mobile eTicketing application for scanning and selling tickets on board, so data persistence and store-and-forward capabilities are critical for our data integrity," said Dee Waddell, Group Information Officer for Amtrak. Amtrak, North America's intercity passenger rail service with more than 300 daily trains, runs its eTicketing mobile app on AMPchroma.

AMPchroma provides unparalleled capabilities for securing, integrating, and managing mobile applications and content, making the most complex aspects of enterprise mobility easier to handle.

Key benefits include:

Minimizes risk by offering carrier grade security, transaction processing, guaranteed message delivery and encryption, and support for thousands of transactions per second - meaning data isn't lost or compromised.
Speeds deployment through a common integration point for multiple backend systems, providing fast and easy integration with enterprise systems, social media applications, location-based services, web services, and more.
Reduces cost with a fully integrated mobile solution that provides flexible deployment, a secure runtime server, holistic mobile management of devices, apps, and content with sophisticated analytics – all in one place, eliminating the need for multiple vendors and solutions.

The newest version of AMPchroma is available immediately. To learn more visit http://www.antennasoftware.com/ampchroma.

* For a complimentary copy of Gartner’s Magic Quadrant for Mobile Application Development Platforms, click here. For a copy of the Critical Capabilities for Mobile Application Development Platforms report, click here.

Copyright © 2012 Antenna Software. All Rights Reserved. Antenna, and AMPchromaTM are trademarks of Antenna Software, Inc. All other trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.

Antenna Customer, Eaton Corporation, Wins Prestigious Mobile Application Award for PowerSourceTM App

2012-10-24T00:00:00-04:00

JERSEY CITY, NJ - October 24, 2012 - Antenna Software, leading mobile specialists, today announced that Eaton Corporation, a global diversified power management company, has won the 2012 Forrester Groundswell Award in the category of Business-to-Employee Mobile Application for its Eaton PowerSource^TM App -- an interactive, multi-media iPad catalog app that is powered by the award-winning Antenna Mobility Platform^TM (AMP).

The Forrester Groundswell Awards recognize excellence in achieving business and organizational goals with social technology applications. The awards program was developed to support and recognize the principles outlined in the Forrester Research books Groundswell: Winning In A World Transformed By Social Technologies (Harvard Business Press, 2008) and Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Press, 2010). The sixth annual Forrester Groundswell Awards in the B2E division were announced last week at the Forrester CIO Forum in Orlando, where Eaton was recognized for its innovation in Business to Employee Mobile Applications.

The PowerSource App is a powerful tool for Eaton's sales team and distributors that provides instant access to the company's 200,000+ hydraulic products via a mobile application for the iPad. By digitizing its extensive and dynamic product catalog on the PowerSource App for iPad, Eaton has empowered its representatives with current and engaging content, such as 3-D parts modeling, promotional and training videos, pricing configurations, competitive and lead-time info to help them sell smarter - and gain a competitive edge. Built for content consumption, the app is different from a website in that it takes advantage of the iPad's unique strengths including easy portability, portrait and landscape viewing modes, and multi-paned touch navigation. The application was released in November 2011 and has provided significant benefits to the field since, such as increased sales due to the shortened sales cycle, and reduced customer service calls, and cost savings associated with fewer printed materials. However the biggest benefit has been increased convenience for sales reps and distributors, as the app has truly changed how they interact with customers and where they work.

"This year, for the Forrester Groundswell Awards, we received many outstanding examples of how companies are empowering employees with mobile, social, and innovation programs," said Forrester Research Vice President and Principal Analyst Ted Schadler. "The mobile entries showcase the productivity improvements that come from tablet and smartphone apps in the hands of mobile employees. The social business entries highlight a growing sophistication in how companies empower employees with social tools to solve customer and business problems. The innovation entries demonstrate the difference that an engaged workforce can make in setting the agenda for business improvement."

"We are honored to receive the Forrester Groundswell Award, and are excited about the success of this innovative mobile application," said Eric Stager, Product Manager - Web and Mobile for Eaton Corporation. "From the moment we embarked on this project we knew it would be a game-changer in the manufacturing sales space and this recognition from Forrester Research serves as validation of that. With the help of our many mobile technology and design partners, like Antenna, PowerSource has enabled us to reinvigorate our business and provide an example to the industry on how to successfully create a mobile application for the field that transforms how we sell."

The application was created in partnership with AT&T, Antenna Software, and Hanson Inc., and is among the leading-edge apps included in Apple's Volume Purchasing Program for business-to-business apps. Eaton's PowerSource App is hosted in Antenna's AMP Mobile Cloud, providing real-time updates to the application while saving money by eliminating the need for Eaton to invest in costly hardware and software, and ensuring the greatest level of data security.

More information about PowerSource App is available at www.eatonpowersource.com. More information about the Forrester Groundswell Awards is available at: http://www.forrester.com/empowered

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com for more information. Follow @AntennaSoftware on Twitter.

About Eaton
Eaton's Hydraulics business is a worldwide leader in the design, manufacture and marketing of a comprehensive line of reliable, high-efficiency hydraulic systems and components for use in mobile and stationary applications. Mobile and stationary markets include agriculture, alternative energy, construction, forestry, manufacturing, material handling, mining, oil and gas, processing, transportation and utility equipment. Eaton's Hydraulics Group provides customer-driven solutions under product names such as Aeroquip, Boston, Char-Lynn, Eaton, Hydrokraft, Hydrowa, Hydro-Line, Integrated Hydraulics, Synflex, Vickers, Walterscheid, and Weatherhead. For more information, visit www.eaton.com/hydraulicsblocked::http://www.eaton.com/hydraulics.
Eaton is a global technology leader in electrical components and systems for power quality, distribution and control; hydraulics components, systems and services for industrial and mobile equipment; aerospace fuel, hydraulics and pneumatic systems for commercial and military use; and truck and automotive drivetrain and powertrain systems for performance, fuel economy and safety. Eaton has approximately 73,000 employees and sells products to customers in more than 150 countries. For more information, visit www.eaton.com.

Apple and iPad are trademarks of Apple Inc.

Nearly 75 Percent of US and UK Businesses Have Mobile Roles to Fill

2012-10-10T00:00:00-04:00

Research from Antenna Software reveals the rise of the "mobile strategist" against backdrop of demand for various mobile skill sets

JERSEY CITY, NJ - Oct. 10, 2012 - At a time when global unemployment rates are hitting record highs, results of research released today by Antenna Software finds that the mobility sector may be a bright spot in an otherwise gloomy labor market. The responses from HR managers at 600 enterprises surveyed for the project found that 74 percent of US and UK businesses currently have mobile positions to fill, with almost 1 in 3 companies (29 percent) bringing on a "mobile strategist", indicating that as businesses think through the secular impact of mobility, a growing number are assigning ownership for development and execution of business-wide mobile strategies to a specific individual.

Antenna's research also revealed that the demand for workers with mobile skill-sets will accelerate in the next 12 months, with more than half of all companies surveyed (51 percent) recently creating mobile-specific roles. In particular 20 percent of companies are planning to create 1-2 new mobile related roles in the next year, with some US and UK businesses, roughly 5 percent, planning to create as many as 5-10 new mobile roles in the same timeframe.

Among those companies with mobile positions to fill, 25 percent have found it difficult to find the right workers, and of those companies the vast majority (93 percent) have indicated it is not due to a lack of applicants, but rather the absence of someone with the right qualities for the job. In fact, the volume of applicants was actually cited as the key reason that 40 percent of organizations have been easily filling new mobile roles. These findings point to the importance of clearly defining what skill sets and qualities are most crucial for these new roles as they are created.

Against a backdrop of growing demand for mobile talent is the emergence of a new mobile role - the mobile strategist. Antenna's research found that nearly 30 percent of companies surveyed currently have a mobile strategist, chief mobile officer, or head of mobile that is devoted specifically to mobile strategy and execution across departments.

"While mobile and wireless technologies have been part of business culture for many years, we're actually still in the early stages and only beginning to see the broad social and economic impact it will have for many years to come," said Jim Somers, chief marketing and strategy officer for Antenna. "As mobile matures, we expect to see a greater number of businesses expand their mobile teams and identify a mobile strategist to lead the way and ensure long-term success. As companies do so, we believe they'll need a trusted partner in their corner that has the vision, experience, and technology to help with all aspects of enterprise mobile management - not the least of which is the security, integration, and performance of their apps."

Antenna's research also found that the mobile skill-sets most in-demand with UK and US businesses at the present time are those relating to mobile development and mobile management. More specifically, 20 percent of businesses are currently recruiting mobile app developers and mobile content creators, while 23 percent are looking to hire those with mobile device management (MDM) expertise. The uptick in mobile management skills is aligned with the ongoing BYOD trend that many companies are grappling with today as more new devices are released into the market.

According to the February 13, 2012 Forrester Research, Inc. report, Mobile is the New Face of Engagement, by Ted Schadler and John McCarthy, "To balance the needs of business owners building mobile apps against the technology requirements to service those apps, the first step in the mobile strategy is to create the office of the chief mobility officer and a supporting mobile architecture team. Why? Because without it, firms will waste too much time and money as marketing goes after a mobile loyalty app, sales builds tablet apps, the CFO implements mobile expense approvals, the CTO does his app in support of the new smart product line, and the head of Asia resellers builds a mobile dealer app. Further, firms taking a project approach to mobility will see redundant escalating costs, slower growth of their mobile engagement IQ, and potential damage to their brand if the app suffers due to systems failure. These problems can be mitigated with a dedicated mobile technology group."

About Antenna

Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Antenna boosts app developers with AMPchroma™ enhancements

2012-08-20T00:00:00-04:00

New features, including on/offline synchronization and enterprise-grade security protocols, now portable cross-platform as part of device-aware apps

SAN DIEGO (Gartner Catalyst Conference) - August 20, 2012 - Antenna Software, Inc., a mobile business solutions provider for the Global 1000, has today released a set of enhancements for its cloud-based enterprise mobility suite, AMPchroma^TM. With these enhancements, corporate app developers will be able to build mobile applications for the most demanding enterprise uses quickly and easily, using widely available HTML5, Javascript, and CSS skill-sets, without having to overcome the typical limitations of browser-based development, or recode them for different hardware or software platforms.

As of today, AMPchroma users will be able to add offline synchronization capabilities - including guaranteed transaction delivery and auditing - to their apps simply by selecting those capabilities from a library of pre-built application components. The updated component library also includes a comprehensive range of plug-and-play user interface controls, which work in tandem with Antenna's patented device database to ensure that apps incorporating the controls are rendered optimally on over 11,000 different devices, from feature phones to tablets. Developers can also now design their own controls and add them to the suite's library of pre-built components, enabling their colleagues to have access to them and accelerating the development process.

"In the last year the mobile solutions market has been overrun by technologies that allow developers to build prototype mobile applications very quickly. What's not commonly understood is the time and effort required to make those prototypes genuinely enterprise-ready and portable across different mobile platforms," said Mark Watson, EVP of Technology and Engineering at Antenna. "That's a serious issue because industry trends such as BYOD and the emerging diversity of mobile phone and tablet platforms mean that making apps reliable, portable, and secure - across as many devices as possible - is now the key to mobile business success."

Watson added, "AMPchroma provides all of these capabilities from the outset, and provides developers with the ability to build applications quickly and easily, leveraging the same skills they use with other open standards toolkits. With this update to AMPchroma, we believe we are underscoring the fundamental difference between generating a prototype app in a few days versus generating a real, enterprise-ready, highly portable app in the same timeframe."

Other AMPchroma enhancements unveiled by Antenna today include:

Integrated testing tools that enable developers to incorporate on-demand or automatic testing into the development lifecycle of their app, rather than having to install separate device-specific testing tools or simulators
Profile management capabilities that allow businesses to define separate workgroups for app designers versus app developers (via the suite's AMP Builder and AMP Studio modules)
The ability for app developers to share code with one another on a more informal and collaborative basis via the AMP Builder interface

All of the updates released today have been integrated with AMPchroma's patented database of hardware profiles, which gives developers a true "write-once-deploy-to-all" capability as they are able to port their apps across any combination of software and hardware platforms without having to recode their work.

To learn more about these exciting enhancements to AMPchroma, be sure to stop by Antenna's booth and Mobile Enterprise Learning Lab at the Gartner Catalyst Conference this week at the Manchester Grand Hyatt in San Diego from August 20-23, 2012.

About Antenna

Ken Nicolson Joins Antenna Software as Executive Vice President of Global Sales and Business Development

2012-07-23T00:00:00-04:00

-JERSEY CITY, NJ - July 23, 2012 - Antenna Software, Inc., helping enterprises to build, manage, and publish mobile apps and websites that transform business, today announced that Ken Nicolson has joined the company as executive vice president of global sales and business development. Nicolson is a veteran sales and marketing executive, bringing extensive expertise in developing and refining successful go-to-market strategies to Antenna. His international sales leadership in highly competitive and fast-paced markets makes him a strong addition to the company's executive leadership team. Nicolson will report directly to Jim Hemmer, Antenna's president and CEO.

"We are thrilled to bring someone as talented and accomplished as Ken to Antenna," said Hemmer. "Ken's experience engineering and enhancing strong, effective sales and channel strategies make him a great addition to our leadership team. His background in leading sales teams combined with his management experience in the dynamic and competitive social media technology space - which is much like today's mobile market - is unparalleled. We have best-in-class technology, and with Ken on our team, I'm confident we are poised to take our business to the next level."

Nicolson joins Antenna with several years of experience running organizations in the mobile, social web, and personalization industries, having served in various customer-facing senior management positions for both venture-backed and public companies. Previously he held positions as president and CEO of Powered, a social media marketing agency, and as chief marketing officer at Pluck, a leading provider of social media tools and content services for online publishing. Prior to this, Nicolson served as the president and CEO of Veridiem, a leader in marketing optimization services, which he led successfully until its 2006 purchase by SAS Institute. Before being appointed president and CEO, Nicolson was Veridiem's vice president of sales, where he effectively re-engineered the company's sales operations and market channels. He joined Veridiem from Alphabox, a leading provider of web-based analytical application software and services, where he was also the vice president of sales and led a large team of account directors, systems engineers, inside sales and channel development managers.

"Antenna is positioned at the center of one of the hottest technology markets today - enterprise mobility - and the company has a great reputation that I know will make my role that much more exciting," said Nicolson. "I look forward to working with such a recognized leader and in helping take the company to new heights - the best companies I've worked with have always been in the most compelling and competitive markets, and none has been as compelling or competitive as mobility is today. I believe we have a truly unique opportunity ahead and I'm excited to be joining Antenna's dynamic executive team to enable global brands to deliver on the promise of mobility."

Nicolson began his career at IBM after graduating magna cum laude from Duke University with a degree in electrical engineering. He spent six years at IBM before earning his MBA from the Harvard Graduate School of Business. After obtaining his Masters, Ken spent the next 12 years in Silicon Valley, working in executive marketing positions at Informix Software, Red Brick Systems, and Kiva Software.

About Antenna

Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma^TM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.comand follow @AntennaSoftwareon Twitter.

Antenna Software Named a Hot Vendor in Mobile By Aragon Research

2012-07-09T00:00:00-04:00

Hot vendors recognized for contributions to enterprise mobile management, mobile app store and mobile app development spaces

JERSEY CITY, N.J. - July 9, 2012 - Antenna Software Inc., helping enterprises to build, manage and publish mobile apps, and websites that transform business, today announced it has been recognized as one of six "Hot Vendors in Mobile, 2012" [i] by Aragon Research, a new technology focused research and advisory firm founded by former Gartner analysts.

Antenna's selection by Aragon Research as a "Hot Vendor" validates its industry-leading enterprise mobility platform, AMPchroma^TM, the first mobile management suite of its kind that addresses the full mobile lifecycle, with cloud-based mobile application development and management tools. It helps businesses reduce the cost of "going mobile" by eliminating infrastructure investments and the redundant operating costs associated with multiple mobile projects. The suite supports a holistic approach to mobile - helping CIOs and chief mobile officers develop an enterprise-wide mobile strategy, while allowing IT departments to manage and secure mobile devices, apps and data, and empowering individual business units to connect with customers through the mobile channel.

According to the report, "Bringing mobility into the mainstream of enterprise technology strategy is a top priority for most businesses. BYOD ("bring your own device") has raised the pressure on IT organizations to respond. A lot is needed to successfully deploy mobile devices and apps and to do it securely and efficiently. Mobile providers like Amazon, Apple, Google, Microsoft and RIM are building mobile ecosystems, but that doesn't mean the job is done for the enterprise. There are many aspects to successfully navigating the mobile evolution. Aragon Research is constantly looking for vendors that can provide our clients with helpful solutions."

"Mobile is the hottest segment of business today - it touches virtually every industry and every job function. It is also an essential business driver and is transforming the way people work and how businesses interact with customers, partners, and employees. As such, it has created complexity and new challenges for businesses globally," said Jim Hemmer, president and CEO, Antenna Software. "The recognition from Aragon Research underscores our commitment to helping companies make sense of the opportunities that mobile brings, while ensuring they have the tools and strategic mindset needed to monetize mobility initiatives. Aragon's report validates what we've set out to do - empower global enterprises to deliver on their strategic goals and make employee and customer mobility a successful reality."

To download a copy of the Aragon Research "Hot Vendors in Mobile, 2012," report, please click here.

[i] Aragon Research "Hot Vendors in Mobile, 2012" by Jim Lundy and Mike Anderson, June 28, 2012.

About Aragon Research
Aragon Research is the newest technology research and advisory firm. Aragon delivers high impact research and advisory services to provide enterprises the insight they need to help them make better technology and strategy decisions. Aragon Research serves business and IT leaders covering the Knowledge, Collaboration, Social, Content Management, Workplace, Mobile and Tablet, and User Experience/Portal markets. The principals hold over 50 years of industry experience between them. Aragon Research is privately held. For more information, visit http://www.aragonresearch.com

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma^TM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

DISCLAIMER
Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them "AS IS," without warranty of any kind.

Antenna Software Names Bill Smith Chief Financial Officer

2012-06-27T00:00:00-04:00

JERSEY CITY, NJ - June 27, 2012 - Antenna Software, Inc., helping enterprises to build, manage, and publish mobile apps and websites that transform business, today announced that Bill Smith has joined the company as chief financial officer. Smith is a seasoned financial officer, bringing broad financial and software industry experience to Antenna and the executive leadership team, where he will report directly to Jim Hemmer, Antenna's president and CEO.

"We are extremely excited to welcome Bill to the Antenna team," said Hemmer. "Bill's stature and experience as a CFO makes him a great addition to our leadership team, and his background in software, combined with his solid understanding of global finance, accounting, and financial leadership is impressive. His prior successes in investment banking, corporate development, and investor relations are particularly valuable to us at this stage in our evolution. I'm confident he will be instrumental in helping us drive even greater business growth and cement our market leadership on a global stage."

Smith joins Antenna from Kayak Software Corporation (Kayak.com), a travel services provider, where he served as chief financial officer, helping prepare the company for its initial public offering. Prior to Kayak, he spent 13 years at Novell, Inc. where he held a number of positions in the areas of financial planning and analysis, corporate and business development, strategic planning, and investor relations.

"I'm thrilled to be joining a recognized industry leader in one of the most dynamic and exciting markets in business today. Antenna's experience helping the Fortune 1,000 transform their businesses and address key concerns, like BYOD, with its award-winning mobile lifecycle platform is exciting," said Smith. "I look forward to joining the company's strong executive leadership team and helping to steer Antenna's continued financial growth as we prepare to take our business to the next level."

Smith began his career as an investment banking analyst with Merrill Lynch in New York and London. After three years at Merrill, he pursued his MBA at the Wharton School of Business. Upon receiving his degree, he worked as an investment banker for The Bridgeford Group and Cowen & Company.

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma^TM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Software to Discuss Mobile Application Development at Mobile Connect 2012

2012-06-19T00:00:00-04:00

Senior Director of Product Management Ken Parmelee to share industry insights and tips on app development and management

JERSEY CITY, N.J. - June 19, 2012 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Ken Parmelee, senior director of product management, will participate in the panel "Mobile App Development," at Mobile Connect 2012, on Wednesday, June 20 in Boston. The session will explore the challenges associated with mobile app development, including sophisticated programming environments, rapidly-evolving mobile operating systems and complex IT and user requirements.

WHAT:
Mobile Connect 2012 assembles leading experts in the fields of cloud computing, social networking, and wireless and mobile technologies to discuss, explore and debate the technologies, strategies, products and services that will define enterprise IT for the next decade. Attendees will debate the challenges involved in building and managing information systems that run on mobile platforms.

As a member of the "Mobile App Development" panel, Ken will provide tips on how to keep application development programs under control, on schedule and to budget. Ken will be joined by executives from Appcelerator, Kapow Software and Webalo, Inc., and the discussion will be moderated by Forbes contributor and industry analyst, Maribel Lopez.

WHO:
Ken Parmelee brings more than 15 years of experience in technology and management to Antenna where he oversees product development and innovation. Ken's prior roles include management of technical teams, global project management and network and business process management for Sony Electronics and KPMG. Ken has spoken at a variety of events in the past, including CTIA Wireless, Oracle OpenWorld and PharmaForce and is a frequent blogger for the Mobile Masters community.

WHEN:
Mobile App Development - Wednesday, June 20 at 1:30-2:15 p.m. EST

WHERE:
Hynes Convention Center, 900 Boylston Street, Boston, MA 02115

To register to attend, visit http://www.mobileconnectevent.com/registration/

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma^TM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Marketers Investing Heavily in Customer-facing Mobile Initiatives But Failing to Make the Grade

2012-06-18T00:00:00-04:00

Antenna Software research finds brands continuing to spend on mobile apps, websites and app stores, while struggling with low customer adoption

JERSEY CITY, NJ – June 18, 2012 – Marketers are planning to invest an average of $543,000 on customer-facing mobile projects in the next 12-18 months, according to the Mobile Business Forecast for Marketers 2012 research published today by Antenna Software. The report looks at the types of mobile deployments brands are undertaking and the difficulties they face in getting customers to use the mobile solutions developed. Crucially, the research indicates that investment in the use of outside creative agencies will likely decrease as brands look for more control over the development and management of their mobile initiatives.

The research, which was conducted by Vanson Bourne on behalf of Antenna Software, profiled 1,000 business decision makers in the US and UK about their current and future mobile projects. The results found that 45 percent of brands are currently working on a mobile website and 43 percent on ‘native’ mobile apps for consumers. Interestingly, 32 percent of businesses are working on web-apps for their customers, while 14 percent are working on building their own branded app stores unique to their company.

According to Antenna’s Mobile Business Forecast for Marketers 2012, only 1 in 5 US and UK businesses have seen their customer-facing mobile projects adopted by ‘the majority’ of the consumers they were aimed at, underscoring the challenges brands face when looking to grab and retain attention in the crowded mobile content space.
The report also discusses key frustrations that businesses face when commissioning mobile projects via third-party creative agencies, highlighting a lack of control over projects developed. Forty-five percent of businesses who used a third-party agency said that they were dissatisfied with the length of time it took to complete the project, while 21 percent said the final product was not easy to use. Design was another key frustration highlighted by brands, as 11 percent said they felt the final build was not ‘sleek’ enough and 1 in 10 said they did not feel it aligned to company branding.

“Ever since the launch of the first iPhone, demand for mobile apps has skyrocketed and helped ignite a marketing renaissance. Marketers are spending more and more on mobile, looking at new ways to engage with customers and offer a truly multi-channel experience – not just through traditional apps, but also mobile websites, web apps and even their own branded app stores,” said Jim Somers, chief marketing and strategy officer for Antenna Software. “But it’s clear that not all projects are a success, and our research shows that many businesses are frustrated by the design and usability of the mobile projects they commission.”

“As more brands embrace the mobile channel as a strategic driver for their business, a growing number of companies are recognizing the need for a unified mobile platform to manage and secure all their initiatives under one roof,” continued Somers. “Of course, designing and building the apps is critically important, but managing the applications (MAM) and digital content (MCM) is imperative for end-to-end control of all mobile projects, ensuring brands meet user expectations and deliver real return on investment.”

The Mobile Business Forecast for Marketers 2012 can be downloaded here: http://bit.ly/MBFM2012

AMPchroma: Unifies and Simplifies Mobile Business
AMPchromaTM is a cloud-based, mobile business suite, which allows companies to design, build, deploy and manage every type of mobile asset, including native and hybrid web-apps, mobile websites, and corporate app stores, from a single web-based console. The first mobile management solution of its kind that addresses the full mobile lifecycle, AMPchroma keeps the costs of 'going mobile' to a minimum by eliminating infrastructure investments and the redundant operating costs associated with disparate mobile projects. The suite has been designed to support a holistic approach to mobile management, helping marketers and individual department heads to achieve their own mobile ambitions.

AMPchroma is built upon the Antenna Mobility Platform (AMP), Antenna’s flagship mobile business platform. AMPchroma brings color and simplicity to a complex mobile world, along with a wealth of new capabilities and functionality, including:

Tools to build, design and publish mobile applications and websites: AMPchroma includes reusable application templates, design themes and controls to facilitate rapid design and construction of mobile apps and websites, meaning projects can be more effectively managed and branded
Customer and employee application store capabilities: With AMPchroma, businesses can create and manage their own application stores for consumers to access apps and digital content through an entirely branded mobile experience, helping increase discoverability of mobile assets while ensuring brand consistency
Centralized management: AMPchroma’s single web-based dashboard empowers marketers to run, test and manage all mobile initiatives, from applications, websites, content and devices, giving full visibility and control over their entire mobile strategy. With full measurement and analytics capabilities, AMPchroma lets businesses tap into mobile usage data so campaigns can be refined and improved over time for maximum impact
Business systems integration: AMPchroma is powered by Antenna's industrial strength enterprise gateway, the company's highly scalable messaging and transactional engine that ensures proper data compression, management, integrity and synchronization required for today’s “run the business” mobile apps and websites. With AMPchroma, mobile projects are seamlessly integrated with back end systems (e.g. CRM), helping save time, improve effectiveness and gain information on customer mobile behavior
Flexible, scalable and agile: AMPchroma can be used for every mobile need – the platform is fully extensible and scales to meet business requirements
Future-proofed: AMPchroma keeps businesses ahead of today’s rapid device innovation with its patented server technology that supports more than 10,000 devices, from low-end feature phones to high-end smartphones and tablets – ensuring that every customer can be reached
Security: AMPchroma is PCI, SysTrust and SAS70 certified. Its patent-pending hybrid container security and provisioning technology gives enterprises the full control and protection they require over mobile projects

AMPchroma is available immediately. For more information please visit: www.antennasoftware.com.

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna’s integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Antenna to Speak at Exclusive Enterprise Mobility Exchange 2012 Event

2012-05-22T00:00:00-04:00

Senior Antenna executive to speak on how to use mobile apps to create business opportunity and success in enterprise mobility

JERSEY CITY, N.J. - May 22, 2012 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it will be speaking at the prestigious Enterprise Mobility Exchange 2012 event in Rotterdam, Netherlands from May 21-23, 2012. Jim Somers, chief marketing and strategy officer, will present “Turning Mobile Apps into Real Business Opportunity and Success.” The session will explore how enterprises need to take a more holistic approach to defining their mobile strategy and how measuring the impact of mobile projects is key to delivering experiences that count.

WHAT:
Enterprise Mobility Exchange: Using Mobile Technology to Increase Profitability, Productivity & Customer Service Excellence

Enterprise mobility is now widely recognized as a strategic enabler to achieve best-in-breed customer experience, operational efficiency and workforce productivity. However, it can be a real challenge to implement the right mobility solutions that will help you set your business apart from your competitors.

This unique exchange format provides 100 CIOs, Heads of Mobile Workforce, Fleet Management and Operations professionals with the platform to network and discuss the challenges enterprises face in implementing mobile technology for their field workforce. Delegates also engage in a series of one-to-one, pre-arranged meetings with the leading suppliers in the enterprise mobility space.

WHO:
Jim Somers is responsible for overseeing Antenna’s global marketing initiatives and amplifying Antenna’s leadership voice in the enterprise mobility sector. He is an accomplished mobile executive with more than 15 years of experience in technology, communications and software industries and a proven track record of leading successful product launches in consumer and business technology markets.

Prior to Antenna, he was vice president, marketing for Fiberlink Communications, a leading provider of mobile workforce solutions for global multinational enterprises. He also served as director, marketing services for Responsys and spent four years at AT&T as a marketing director in the company’s consumer products division.

Jim has spoken at numerous industry events in the past, including Oracle OpenWorld, WES, Planet of the Apps, CTIA APP-solutely Enterprise, and MobeyForum.

WHEN:
“Turning Mobile Apps into Real Business Opportunity and Success”

Tuesday, May 22, 2012

3:05-4:00 p.m. CEST

WHERE:

Enterprise Mobility Exchange (Europe)

Beurs-World Trade Center

Beursplein 37 3011 AA

Rotterdam, Netherlands

To request an invitation to the Enterprise Mobility Exchange event, click here.

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchromaTM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna, Yankee Group and Eaton Corporation Discuss iPad Apps for Competitive Advantage

2012-05-21T00:00:00-04:00

Company executives join Mobile Enterprise Editor Tony Rizzo for webinar on leveraging iPads for enterprise mobility

JERSEY CITY, N.J. - May 21, 2012 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it will join Yankee Group and Eaton Corporation, the global leader in diversified power management solutions, for Mobile Enterprise magazine's webinar, "Beyond the Device - iPad Apps that 'Best Your Competitors,'" on Tuesday, May 22.

WHAT:
Building enterprise mobile applications that drive differentiation and strategic advantages over competitors - especially on iPads - is critical to your business success. Join Eugene Signorini, EVP at Yankee Group as he presents research findings on:

How to build and execute a highly effective enterprise mobile strategy
How to design, build and deploy mobile apps for iPads
Criteria for selecting the mobile development platform that best fits your business needs

In addition, Kevan Kapadia, IT Manager - Global Web and Mobile Group at Eaton will deliver an in-depth case study of the company's development of PowerSource - a strategic and major mobile catalog application on the iPad that's powered by Antenna's Mobility Platform (AMP). Eaton will show you how to:

Build internal business and technology consensus for mobile strategy
Work effectively with the right mobile app development partner
Develop a powerful iPad app - on time and on budget

Antenna's Ken Parmelee, senior director of product management, will also provide a brief overview of AMPchroma^TM, Antenna's new cloud-based enterprise mobile lifecycle management solution.

Participants will come away with deep insights into the efforts required to build successful large-scale mobile enterprise applications, and an actionable game plan for doing so.

WHEN:
Tuesday, May 22, 2012
2:00-3:00 p.m. ET/ 11:00a.m.-Noon p.m. PT/7:00-8:00 p.m. GMT

A recording of the webinar will also be made available to those who register but are not able to attend.

WHERE:
To register for the webinar, click here.

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchromaTM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Software to Present at CTIA Wireless 2012

2012-05-03T00:00:00-04:00

Seasoned Industry Executives to Highlight Trends and Opportunities in Enterprise Mobility

JERSEY CITY, N.J. - May 3, 2012 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that it will have key executives present at CTIA Wireless 2012. Jim Somers, chief marketing and strategy officer, will present on Measuring Mobile Application Success and Utilization at "APP-solutely Enterprise!" on May 7th, and on May 8th, Ken Parmelee, senior director of product management, will participate on "The Future of Tablets"SuperPanel: Tablets in the Enterprise: Increasing Efficiency and Productivity.

WHAT:
App-solutely Enterprise! is an interactive, learning and networking event bringing together CIOs, IT leaders and corporate decision makers to discuss how to take advantage of the power of mobile applications in their organizations. The event includes keynotes, panels, and presentations aimed at helping industry leaders successfully build, deploy and manage secure enterprise mobile applications in the workplace. Antenna's Jim Somers will present on "Measuring Mobile Application Success and Utilization," and will help enterprises understand the importance of analytics and monitoring mobile projects to ensure adoption, success and a smooth iterative process for refining and deploying enterprise mobility.

The Future of Tablets is the official tablet and reader conference at CTIA, bringing together industry leaders to discuss tablet strategies for today and into the future. Enterprises, digital marketers, publishers, cloud vendors, academics and analysts will provide insights both as panelists and session speakers. Antenna's Ken Parmelee will provide expert commentary examining the future technologies and applications that will drive the enterprise market. Other panelists include representatives from Good Technology, SAP, and IBM.

WHO:
Jim Somers is responsible for overseeing Antenna's global marketing initiatives and amplifying Antenna's leadership voice in the enterprise mobility sector. He is an accomplished mobile executive with more than 15 years of experience in technology, communications and software industries and a proven track record of leading successful product launches in consumer and business technology markets. Prior to Antenna, he was vice president, marketing for Fiberlink Communications, a leading provider of mobile workforce solutions for global multinational enterprises. He also served as director, marketing services for Responsys and spent four years at AT&T as a marketing director in the company's consumer products division.

Ken Parmelee brings more than 15 years of experience in technology and management to Antenna where he oversees product development and innovation. Ken's prior roles include management of technical teams, global project management, network management, and business process management for Sony Electronics and KPMG. Ken has spoken at a variety of events in the past, including Oracle OpenWorld and PharmaForce and is a frequent blogger for the Mobile Masters community.

WHEN:
App-solutely Enterprise: Measuring Mobile Application Success and Utilization
Monday, May 7th; 4:00-4:45 p.m. CST

The Future of Tablets SuperPanel: Tablets in the Enterprise: Increasing Efficiency and Productivity Tuesday, May 8th; 3:20-4:00 p.m. CST

WHERE:
Ernest N. Morial Convention
New Orleans, LA 70130

To register to attend, visit: http://www.ctiawireless.com/

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchromaTM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Leading Analyst Firm Positions Antenna Software in the Leaders Quadrant for Magic Quadrant on Mobile Application Development Platforms

2012-05-02T00:00:00-04:00

Evaluation Based on Completeness of Vision and Ability to Execute

JERSEY CITY, N.J. - May 2, 2012 - Antenna Software Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it has been positioned by Gartner, Inc. in the "Leaders" quadrant of the Magic Quadrant for Mobile Application Development Platforms (MADP). [i]

Antenna's positioning by Gartner reflects its completeness of vision and ability to execute. Antenna also considers it a testament to its ability to deliver successful mobile solutions, as well as the company's continued growth in global markets and the strength of its core mobile application development platform. Earlier this year Antenna launched AMPchroma^TM, a new cloud-based suite of mobile application development tools. With AMPchroma, companies can design, build, deploy, and manage every type of mobile asset, including native and hybrid web-apps, mobile websites, and corporate app stores, from a single web-based console.

According to Gartner, "In previous years, enterprises have tended to evaluate mobile application development platforms (MADPs) based solely on the needs of their current mobile projects. However, increasingly enterprises look for a single MADP that can address most, if not all, of their future projects across all scenarios. As a result this Magic Quadrant is composed of vendor platforms that can be used to meet requirements for B2C, B2B and/or B2E projects."

AMPchroma is the first mobile management suite of its kind that addresses the full mobile lifecycle and keeps the costs of 'going mobile' to a minimum by eliminating infrastructure investments and the redundant operating costs associated with disparate mobile projects. The suite has been designed to support a holistic approach to mobile management- helping CIOs unify their mobile business strategies, allowing IT departments to oversee and secure the channel, and empowering individual departments to achieve their own mobile ambitions.

"The mobile application marketplace is clearly one of the most dynamic and exciting areas in business today, with new entrants, new technologies, and new business models being introduced virtually on a daily basis. Given this rapid pace of change, we feel we have a certain responsibility to customers and partners alike to stay in front of the innovation curve and keep them current as the market evolves," said Jim Hemmer, president and CEO of Antenna Software. "We are extremely pleased that Gartner has recognized Antenna as a leader in MADP and we believe this is a testament to our strong vision for how this market has evolved, but equally as important, our ability to execute at a level that distinguishes us as a market leader."

To download a complimentary copy of the Gartner Magic Quadrant for Mobile Application Development Platforms report, please click here.

[i] Gartner "Magic Quadrant for Mobile Application Development Platforms" by William Clark, Ian Finley and Song Chuang, April 26, 2012.

Disclaimer:Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Antenna
Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma^TM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna to Speak at Phorum 2012 and Mobile IT Summit

2012-03-26T00:00:00-04:00

Key company executives to shed light on the importance of cloud adaptation in the mobile enterprise and the need for unified mobile management

JERSEY CITY, N.J. - March 26, 2012 - Antenna Software, Inc., which enables organizations to create, control, measure, adapt and future proof their mobile business strategies, today announced that Jim Somers, chief marketing and strategy officer, will be speaking at two industry events this week. First, Jim will be participating in the Phorum 2012 panel discussion: Cloud Computing: The State of the Industry - Views from the Enterprise on March 28 in Philadelphia. Then on, March 29, Jim will be presenting alongside Ken Parmelee, senior director of product management, on the importance of end-to-end enterprise mobility management solutions at the Mobile IT Summit, a virtual conference hosted by Integration Developer News.

WHAT:

Phorum 2012 is a one-day cloud computing technology conference for business and technology executives seeking guidance on cloud strategies to transform the way their companies do business, go to market and compete. Cloud vendors, enterprises, consumers and analysts complete the round-up, providing commentary as panelists and session speakers.

Jim will take part in a panel of enterprise mobility vendors to discuss factors hindering the untethering of the workplace with regards to cloud adaptation and ways in which these factors can be addressed and overcome.

The Mobile IT Summit is an online conference featuring insights from a variety of mobile experts, designed to help IT professionals, such as CIOs, architects, integration professionals and developers, learn how the top Fortune 1000 companies are architecting, deploying and managing varied mobile IT solutions.

Jim and Ken will present a session on the enterprise need for solutions that address the entire lifecycle of mobility, specifically highlighting the company's new cloud-based mobility platform AMPchroma^TM.

WHO:

Jim Somers is responsible for overseeing Antenna's global marketing initiatives and amplifying Antenna's leadership voice in the enterprise mobility sector. He is an accomplished mobile executive with more than 15 years of experience in technology, communications and software industries and a proven track record of leading successful product launches in consumer and business technology markets. Jim has spoken at numerous industry events in the past, including Oracle OpenWorld, WES, Planet of the Apps and MobeyForum, just to name a few. Prior to joining Antenna, he was VP, Marketing for Fiberlink Communications, a leading provider of mobile workforce solutions for global multinational enterprises. Jim also served as Director, Marketing Services for Responsys (NASDAQ: MKTG), establishing the company's marketing services organization soon after the company was founded. Jim also spent 4 years at AT&T as a Marketing Director in the company's Consumer Products Division

Ken Parmelee, senior director of product management, brings more than 15 years of experience in technology and management to Antenna Software where he oversees product development and innovation. Ken's prior roles include management of technical teams, global project management, network management, and business process management for the likes of Sony Electronics and KPMG. Ken has spoken at a variety of events in the past, including Oracle OpenWorld and PharmaForce and is a frequent blogger for the Mobile Masters community.

WHEN:

Phorum 2012 - Wednesday, March 28; 3:45 p.m. - 4:30 p.m. ET

Mobile IT Summit - Thursday, March 29; 1:00 p.m. ET

WHERE:

Phorum 2012 - World Cafe Live, 3025 Walnut Street, Philadelphia, PA

To register to attend the Phorum 2012 event, visit http://ma.cal.basecampbusiness.com/node/74325

Mobile IT Summit - Virtual via http://www.idevnews.com/

To register for the Mobile IT Summit, visit http://bit.ly/MobileITSummit

About Antenna

Antenna provides the most complete cloud-based enterprise mobility suite in the market, enabling both IT pros and business executives alike to create and manage mobile apps, websites and content across the entire business. AMPchroma^TM gives Global 1000 companies the ability to create, control, measure, adapt and future-proof their mobile business strategies for employees, partners and customers in one place, increasing productivity, connectivity and engagement. Antenna's integrated suite of mobile services provides unparalleled creativity, control and visibility throughout the entire mobile value chain. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

For more information, and to stay up to date on Antenna news, visit www.antennasoftware.comand follow @AntennaSoftwareon Twitter.

U.S. and UK Businesses to Double Mobile Project Spend in Next 18 Months

2012-02-21T00:00:00-05:00

Companies bet big on mobile as Antenna brings unified mobile cloud offering to market

JERSEY CITY, NJ - February 21, 2012 - U.S. and UK businesses are embracing mobile at an unprecedented rate, with average current investments of $422K rising to $926K in the next year and a half, and a third of companies planning to launch four or more mobile projects in the next 12-18 months. But frustrations around the cost, complexity, management and timescale of those projects are growing too, according to the Mobile Business Forecast 2012 released today by Antenna Software, which commissioned Vanson Bourne to poll 1,000 CIOs and business unit leaders in the U.S. and UK.

The Mobile Business Forecast 2012 reveals that UK and U.S. companies are working with an average of three separate mobile solutions vendors simultaneously, highlighting the general inability of suppliers to address multiple aspects of the mobile value chain. The report shows that companies undertaking concurrent development are likely to see their mobile business strategies become increasingly fragmented, hampered by redundant technologies, and difficult to manage.

The release of the Mobile Business Forecast 2012 coincides with the launch of AMPchroma^TM, Antenna’s cloud-based, mobile business suite, which allows companies to design, build, deploy and manage every type of mobile asset, including native and hybrid web-apps, mobile websites, and corporate app stores, from a single web-based console. The first mobile management solution of its kind that addresses the full mobile lifecycle, AMPchroma keeps the costs of 'going mobile' to a minimum by eliminating infrastructure investments and the redundant operating costs associated with disparate mobile projects. The suite has been designed to support a holistic approach to mobile management - helping CIOs unify their mobile business strategies, allowing IT departments to oversee and secure the channel, and empower individual departments to achieve their own mobile ambitions.

Jim Hemmer, CEO of Antenna, commented: “Mobile devices are now so ubiquitous that a business without a mobile strategy is a business without a strategy. Investment in mobile is growing at a meteoric rate, and that’s partly due to companies thinking beyond the app and beyond the idea that mobile is only critical when it comes to consumer engagement. Of course, the challenges and strains of joining the mobile revolution are still too much for many businesses to handle. Only when companies can quickly, securely and cost-effectively mobilize themselves whenever, wherever, and however they need to, will we see them unlocking the true potential of the mobile channel.”

"Mobile technology has changed the way that people interact, and the implications for business are equally profound,” said Eugene Signorini, Senior Vice President of Research for Yankee Group. “The question today is how companies seize the opportunities afforded to them by mobility while still maintaining control and visibility. Today an organization must consider the entire mobile experience and approach enterprise mobility in a holistic, unified fashion to satisfy both employees and customers and drive new revenues and growth.”

Frustrations for CIOs and business unit leaders

The Mobile Business Forecast 2012 showed that 45 percent of IT and business decision makers in the UK and US are dissatisfied with the speed at which the mobile projects they commission get to market. In addition, 42 percent of respondents attested to being frequently dissatisfied with the eventual cost of the solutions deployed. The report revealed that, on average, projects commissioned by U.S. and UK companies take over six months to come to fruition, with one in 10 taking a year or more to complete.

"Most businesses need to move fast and effectively if they're going to compete in today's tough economic climate,” continued Hemmer, “but until now, that need has simply not been met in the mobile space. AMPchroma allows technical and non-technical users alike to deploy any kind of mobile project quickly, and because the whole suite is hosted in the cloud, it can be done in an extremely collaborative, flexible and cost-effective manner, increasing productivity, visibility, and engagement in the process.”

AMPchroma: Unifies and Simplifies Mobile Business

AMPchroma is built upon the Antenna Mobility Platform (AMP), Antenna's flagship mobile business platform. AMPchroma brings color and simplicity to a complex mobile world, along with a wealth of new capabilities and functionality, including:

Tools to build, design and publish mobile applications and websites: AMPchroma includes reusable application templates, design themes and controls to facilitate rapid design and construction of mobile apps and websites.
Customer and employee application store capabilities: With AMPchroma, enterprises can create and manage branded application stores that allow consumers and employees to access a full spectrum of native and Web apps and digital content.
Centralized management: AMPchroma's single web-based dashboard empowers users to run, test and manage all mobile business initiatives, from applications, websites, content and devices, giving full visibility and control over the entire mobile strategy.
Business systems integration: AMPchroma is powered by Antenna's industrial strength enterprise gateway, the company's highly scalable messaging and transactional engine that ensures proper data compression, management, integrity and synchronization required for today's 'run the business' mobile apps and websites.
Flexible, scalable and agile: AMPchroma can be used holistically for a cross-enterprise mobile strategy, or tactically by a business user for targeted mobile apps and websites - the platform is fully extensible growing and scaling with you, only as you need it.
Future-proofed: AMPchroma keeps enterprises ahead of today's rapid device innovation with its patented server technology that supports more than 10,000 devices, from low-end feature phones to high-end smartphones and tablets.
Security: AMPchroma is PCI, SysTrust and SAS70 certified. Its patent-pending hybrid container security and provisioning technology gives enterprises the full control and protection they require over both corporate- and employee-liable devices.

AMPchroma is available immediately. For more information please visit: www.antennasoftware.com

About Antenna

Antenna Builds Strong Business Momentum in 2011 as Enterprises Everywhere Embrace Mobile Business

2012-01-17T00:00:00-05:00

Acquisition of Volantis Systems, product innovation, global expansion and continued customer growth among year's highlights

JERSEY CITY, N.J. - January 17, 2012 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, experienced strong business momentum in the enterprise mobility market in 2011. One driving force behind Antenna's success this past year was the acquisition of Internet software company Volantis Systems Ltd., making Antenna the only mobile solutions provider that can provide both native and web apps, as well as mobile optimized websites, to address the needs of all users across all device platforms. Other notable milestones include ongoing customer growth, improved partner enablement, continued product innovation and extensive third-party recognition for Antenna and its Antenna Mobility Platform (AMP).

"2011 was an exceptional year for Antenna, as more enterprises embraced the transformative power of mobility across all areas of the business," said Jim Hemmer, president and CEO of Antenna. "With the acquisition of Volantis and our focus on product innovation and the success of our customers, Antenna has positioned itself at the forefront of the industry. Our portfolio of solutions represents the most comprehensive offering for companies that want to embrace mobile as a new strategic computing platform for their businesses, and we look forward to helping more organizations accelerate growth and innovation through mobility in 2012."

2011 Business Highlights:

Customer Success: Antenna reaffirmed long-standing customer relationships with numerous renewals and also welcomed a significant number of new customers across key verticals and geographies to its roster in 2011, including VR Group (Finnish Railways)and Posten Logistiks AB. Existing customers such as Hallmark and Royal Bank of Scotland also completed rollouts of innovative mobile applications this year.
Global Scale: Antenna continued expanding its global footprint by inking reseller agreements and go-to-market strategies with industry leaders Dell and HP, as well as ConSafe Logistics, Huenei, Malam Systems and Swisscom for sales acceleration in key regions.
AT&T Partnership Success: Building on its strategic reseller relationship with AT&T, Antenna has recorded significant new business for the AT&T Mobile Enterprise Applications Platform (MEAP) including Stifel, Nicolaus & Company. In addition, Antenna managed successful roll outs of mobile apps at Amtrak and Cushman & Wakefield, to name a few.
Product Innovation: Helping enterprises better manage the 'consumerization of IT' Antenna launched Volt, which addresses enterprises' security and management requirements when deploying work-related mobile web apps on personal or corporate-issued iPhones and Android devices. Additionally, the company announced that the AMP Web Server now supports more than 9,000 different devices, reaffirming Antenna's ability to support any end-user need.
Industry Recognition and Accolades: Antenna continued to receive recognition from acclaimed industry organizations this year:
- GSMA Global Mobile Award winner for Best Mobile Enterprise Product Solution
- Red Herring North America 100 and Red Herring Global 100 award winners
- CTIA Emerging Technology Award finalist, Best Enterprise and Vertical Market Solution
- AlwaysOn's Global 250 list of top emerging companies
- MobileTrax 12th Annual Mobility Award nominee
- Andrew Seybold Inc. Annual Choice Award finalist, Most Innovative Mobile Technology
- Mobile Entertainment Awards finalist, Best Mobile Web Publishing Platform

Analyst Validation: Antenna was the only vendor strongly positioned in two 'Visionaries' quadrants by Gartner, Inc., including the Magic Quadrant for Mobile Enterprise Application Platforms (MEAP) and the Magic Quadrant for Mobile Consumer Application Platforms (MCAP) report.
Unparalleled Industry Leadership and Vision: Antenna deepened its bench of experience, with Adele Freedman joining the leadership team as executive vice president and general counsel, Graham Albutt and Gary Haroian being appointed to the company board in May, and Tom Bogan in December. Company executives were also tapped to share their expertise on mobile-related topics at All About Mobile (SIIA), Planet of the Apps, Federal Mobile Computing Summit, Enterprise 2.0 and other leading industry events.
Community Cultivation: The company continued to grow its Mobile Masters online community, which today provides mobile-minded professionals with a forum to share insights on mobility news and issues. Antenna also introduced its Mobile Masters Executive Forum in 2011, which provides a meeting place for leading executives from a variety of industries to discuss common challenges and strategies around enterprise mobility.
Global Expansion: Antenna further solidified its presence in key emerging markets, announcing a new office and expansion plans in Bangalore and Pune, India, respectively, and expanded engineering and operational base in Krakow, Poland, increasing headcount there by nearly 25 percent.

About Antenna

Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favorite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna Software Names Adele Freedman EVP and General Counsel

2012-01-05T00:00:00-05:00

JERSEY CITY, NJ - January 5, 2012 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Adele Freedman has joined the company as executive vice president and general counsel. Freedman brings more than 20 years of experience in international law and banking to Antenna, where she will be responsible for legal and business affairs, including intellectual property, governance, securities and transactions.

"We are thrilled to welcome Adele to Antenna and the executive team at such a pivotal time for our company," said Jim Hemmer, president and CEO of Antenna Software. "With her expertise in international law and strong commercial mindset, Adele will be a tremendous asset as we continue to grow and drive innovation on a global scale."

Freedman joins Antenna from CA Technologies, where she served as associate general counsel and managing attorney for the company's global legal department. In addition to providing corporate counsel for CA and its subsidiaries, she managed more than $1 billion in acquisitions and divestiture and handled several large public debt offerings and other capital markets transactions. Prior to her six years at CA, Freedman represented private and public technology companies as a partner at GCA Law Partners, LLP in Mountain View, Calif. and as a senior associate at Wilson, Sonsini, Goodrich & Rosati in Palo Alto, Calif.

"Antenna is an exciting place to be right now," said Freedman. "With strong growth and a track record of successful customer deployments, the company continues to prove that it is a thought leader in the enterprise mobility space. It was an opportunity I simply couldn't pass up and I'm looking forward to working with this great team of executives."

Early in her career, Freedman was an associate at White & Case in New York and Paris and also worked in investment banking at CIBC World Markets. Freedman earned a Bachelor of Arts in Government from the College of Arts and Sciences at Cornell University, and a Juris Doctor from the Fordham University School of Law.

Freedman will report to Jim Hemmer, president and CEO.

About Antenna

Visit www.antennasoftware.comfor more information.

Follow @AntennaSoftwareon Twitter.

Antenna Appoints Thomas Bogan to Board of Directors

2011-12-20T00:00:00-05:00

JERSEY CITY, NJ - December 20, 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Thomas F. Bogan has joined its board of directors, effective immediately.

Antenna's board of directors is an elite group of individuals that have advised and established many of the premier organizations in the technology industry. The addition of Bogan's experience with developing successful global business and operational strategies further strengthens the board's ability to guide the next phase of Antenna's growth and long-term strategic direction.

"Tom is an accomplished business leader, known for his ability to deliver financial and operational results in highly competitive, global markets," said Jim Hemmer, President and CEO of Antenna Software. "His proven track record leading and advising technology companies, in particular, is a great complement to our board's expertise and fundamental as Antenna continues to drive innovation and expand its reach within the enterprise market."

Bogan is chairman of Citrix Systems (CTXS), a leading provider of virtual computing solutions; and a member of Parametric Technology's (PMTC) Board of Directors, a developer of product lifecycle management solutions. He also serves on the boards of four private companies: Acquia, Apptio, Rally Software and Troux Systems. Previously Bogan was president at Rational Software (RATL) until its acquisition by IBM in 2003, and was also a partner at Greylock Partners, a venture capital firm. He has also held CEO positions at early stage technology companies Avatar Technologies and Pacific Data Products. Bogan started his career in finance, where he served as a financial officer for public and private companies.

"Antenna has already established itself as a leader and visionary within the enterprise mobility market, " said Bogan. "As a board member, I look forward to working with this top-notch team and to helping the company extend its leadership position in the market. "

About Antenna

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna Software Wins Red Herring Global 100 Award

2011-12-16T00:00:00-05:00

Company chosen for technology innovation, leadership, business strategy, and global market penetration

JERSEY CITY, N.J. - December 16, 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it has been named to Red Herring’s Global 100 list, which recognizes the top leading private technology companies in North America, Europe and Asia. Antenna was chosen from more than a thousand companies around the globe for its strong product innovation and proven role as a trusted mobile advisor to top enterprises around the world. Red Herring also honored Antenna with the 2011 Top 100 North America Award in June.

Red Herring’s Global 100 list has become a mark of distinction for identifying promising companies and entrepreneurs. Red Herring editors were among the first to recognize that companies such as Google, Skype, Baidu, Salesforce.com, YouTube, eBay and many others would change the way we live and work.

”Being named by Red Herring on its Global 100 list and joining the ranks of other market leaders and disruptors like Google and Salesforce.com is truly an honor,” said Jim Hemmer, president and CEO, Antenna Software. “Red Herring has the acute ability to recognize companies that are innovators, but whom also provide measurable business value to brands worldwide. Thanks to our industry-leading Antenna Mobility Platform (AMP), we have helped more global enterprises harness the power of mobile technology to transform their businesses.”

Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy and market penetration. This assessment of potential is complemented by a review of the track record and standing of startups relative to their sector peers, allowing Red Herring to see past the ‘buzz’ and make the list an invaluable instrument of discovery and advocacy for the greatest business opportunities from around the world.

”Choosing the best out of the previous two years was by no means a small feat,”; said Alex Vieux, Chairman of Red Herring. “After rigorous contemplation and discussion, we narrowed down our list from 1,100 potential companies to 100 winners. It was an extremely difficult process. Antenna should be extremely proud of its achievement as the competition for the Top 100 was fierce. The Top 100 Global are truly the best of the best.”

With the Antenna Mobility Platform (AMP), businesses can quickly build, publish and manage mobile applications, websites and content for a consistent and compelling user experience across all device platforms. This holistic, multi-channel approach to mobility enables organizations to engage effectively with customers and employees one to one, across myriad handsets and tablets, and synthesize data captured from every endpoint into actionable marketing and operational intelligence. In an increasingly connected and multiple-device world, the result is a better way to manage employee teams, engage with customers, elevate the brand and transform their business.

For more information on the awards and winners, visit: www.redherring.com.

About Antenna

Visitwww.antennasoftware.comfor more information.

Follow @AntennaSoftwareon Twitter.

Antenna Reaches 9,000 Device Milestone for Mobile Web Optimization

2011-12-14T00:00:00-05:00

Company’s unique, dynamic Device Database ensures a consistent brand image and optimal user experience across virtually all device types

Jersey City, NJ, DECEMBER 14, 2011 – Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that it has grown its device database—which it uses to optimize the rendering of mobile websites—to include more than 9,000 mobile devices. In a market where new devices are being introduced at a dizzying pace, Antenna’s innovative technology constantly searches the web, identifies new device types, and adds the latest device profiles to its dynamic database to ensure each customer’s mobile website is optimized and rendered in a consistent, branded fashion.

Antenna’s Device Database is a component of Antenna’s AMP Web Server, which is a central part of the Antenna Mobility Platform (AMP), the company’s core offering. The patented architecture of the AMP Web Server allows it to react to a mobile device user’s visit by querying the device database, identifying the type of device and rendering the site optimally, according to more than 1,000 attributes such as screen size, resolution, browser type, and myriad other features associated with each device in the database. This ensures that the end user has the best possible mobile experience, regardless of whether they’re surfing on the latest high-end smartphone or tablet or on an older feature-phone. A study conducted by Antenna unveiled that more than a quarter of consumers surveyed globally indicated that some mobile website designs did not work properly on their mobile devices, impeding their use of web on the go.

The way people access information, communicate with customers and colleagues and do business has shifted dramatically, and mobile web is a crucial component of that. In just a few short years, Internet-connected devices have flooded the market and have shifted the need for mobile websites from a nice-to-have to a competitive necessity for organizations of all types. Research firm Gartner, Inc. has predicted that by 2013, more people in the world will access the Internet on a mobile device than on a PC. As such, AMP’s suite of cross-platform development and management tools are a boon to companies deploying mobile web solutions at a time in which operating system and browser version fragmentation are major developer pain-points.

Mark Watson, Executive Vice President of Technology and Engineering at Antenna, commented: “By continually innovating and improving our process of device discovery, we solve the problem of device and platform fragmentation, enabling organizations to leverage the mobile web to reach more consumers, more effectively. Every user of every device will enjoy a consistently great experience because the AMP Web Server optimizes the information for each screen automatically. And very importantly, it is future proofed so our customers and partners can support the constant array of new devices that come to market in all regions of the globe with very little effort.”

About Antenna

Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna Software Named 2011 Red Herring 100 Global Award Finalist

2011-11-29T00:00:00-05:00

Company recognized for global market leadership and product innovation

JERSEY CITY, N.J. – November 29, 2011 – Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it has been selected as a finalist for the 2011 Red Herring Top 100 Global award, which honors the year’s most audacious and far reaching private technology companies and entrepreneurs from across the globe. Antenna is recognized for its innovation and proven approach to empowering mobility for Global 1000 enterprises. Red Herring also honored Antenna with the 2011 Top 100 North America Award in June.

“Antenna has established itself as a market leader in enterprise mobility, helping the Global 1000 transform their business through mobile technology and stay ahead of the curve over the long-term,” said Jim Hemmer, president and CEO, Antenna Software. “This recognition from Red Herring exemplifies the strides we are making and the value the Antenna Mobility Platform continues to deliver to our customers.”

Red Herring’s annual Top 100 has become a mark of distinction for identifying companies and entrepreneurs that are shaping the technology landscape and changing the way people live and work. The finalists for the Top 100 Global Award are determined by the Red Herring editorial team as a showcase of the most innovative technologies and business models originating from over 1000 companies from over 40 nations. These companies, representing past Red Herring Asia, Europe and North America awards, are judged on a range of qualitative and quantitative metrics, including but not limited to, technology innovation, financial performance, growth criterion, management's execution standards, potential globalization of the strategy and market share improvement.

“Technology companies are becoming the bright spot in the economic outlook based on their increasing role within macro-economic environments,” stated Alex Vieux, Chairman of Red Herring. “2011 has confirmed the sector's vibrant activity and its resilience to widespread economic problems. An unprecedented number of entrepreneurs are attempting to jump ahead of the competition and aspire to make a difference. Breakthroughs obsolete each other faster than ever before. Antenna Software has performed exceptionally in its field and strongly deserves to be singled out as one of the Red Herring Global Finalists. At this stage, we are left with the daunting task to select the best qualified companies for the 2011 Top 100 Global Award." Red Herring will reveal the 2011 Top 100 Global award winner live from the Red Herring Global Forum during a special awards reception on Dec. 7, 2011. For more information on the awards and finalists, visit: www.redherring.com.

About Antenna

Visitwww.antennasoftware.comfor more information.

Follow @AntennaSoftwareon Twitter.

Eaton Announces PowerSource™, an Interactive Product Catalog App on iPad -- and the Ultimate Sales Tool for Reps and Distributors

2011-11-21T00:00:00-05:00

Built on Antenna’s AMP platform, the native app features dynamic information on more than 200,000 hydraulic products with rich graphics, 3-D modeling, videos, and competitive pricing info for more effective and engaging customer meetings

JERSEY CITY, NJ – November 21, 2011 – Antenna Software, which helps enterprises to build, manage, and publish mobile apps and websites that transform business, announced today that diversified industrial manufacturer Eaton Corporation has launched Eaton PowerSource -- an interactive, multi-media iPad app built on the Antenna Mobility Platform (AMP).

The innovative PowerSource app contains comprehensive information on more than 200,000 hydraulic products and makes it available anytime, anywhere. Available exclusively to Eaton’s 400+ sales representatives and network of distributors, PowerSource enables them to search, spec and sell easier than ever before for a more engaging customer experience. The app is available now in North America and will be expanded to more regions around the globe in a phased rollout plan.

By digitizing its extensive and dynamic product catalog on the PowerSource app for iPad, Eaton’s goal is to empower reps with always current and engaging content, such as 3-D parts modeling, promotional and training videos, and pricing configurations to help them sell smarter – and get a competitive edge. Built for content consumption, the app is different from a website in that it takes advantage of the iPad’s unique strengths including easy portability, portrait and landscape viewing modes, and multi-paned touch navigation. User adoption is not an issue compared to other PC or Web solutions due to the iPad’s popularity and cachet.

“The PowerSource iPad app is testament to Eaton’s commitment to its customers and the spirit of innovation which drives us to create great products and showcase those products in the most educational and informative way possible,” said Eric Stager, Product Manager, Web and Mobile, Industrial Sector, Eaton Corporation. “The app is also one of the first to be part of Apple’s new Volume Purchasing Program (VPP) for B2B apps. We are excited to break new ground in the mobile space and demonstrate the value that the mobile channel can deliver not just for consumer apps, but for connecting employees and partners, too.”

The app makes it easier to keep the sales force and distributors updated on current product inventories in a centralized, cost effective and efficient manner. It is automatically updated weekly and provides product information, technical specifications, competitor cross references, comprehensive catalog access, lead times, model code builders, hose assembly builders, Eaton Sales Resource and Distributor Locator and pricing.

The app is designed for use anytime, anywhere. New data and files are pushed to the device weekly from the Antenna cloud and stored so that each rep can quickly access the most current information – users with internet access can directly connect to the cloud and those working offline can access the stored version of data, making it fully functional to mobile workers at all times. Some features such as email, GPS integration, and app synching require a connection (Wi-Fi or 3G).

“Eaton has shown how a manufacturing company transforms the selling process with a well-designed mobile app,” said Jim Hemmer, President and CEO, Antenna. “We are thrilled to see the standard of excellence they are setting with this application as leaders in the industry and are proud to be a part of its success.”

Antenna is committed to simplifying and managing the inherent complexities of mobility, creating apps that people love to use. The company provides a single platform that spans B2E and B2C mobile offerings and supports the latest and best in standards-based and emerging technologies and devices. With the Antenna Mobility Platform (AMP), businesses can build, manage, publish and consume native apps and mobile Web content on any device, anywhere in the world. Leading companies the world over are deploying mobile apps and mobile Web content from Antenna for a better way to manage their teams, engage with their customers, elevate their brand, and transform their business.

A video of the Eaton PowerSource app is available here: http://www.eatonpowersource.com/Index.html

About Antenna

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna Software’s Tony Kueh to Explore Mobile App Development at Enterprise 2.0 Conference

2011-11-15T00:00:00-05:00

Kueh to participate in panel discussion on strategies for translating business processes to mobile platforms

JERSEY CITY, N.J. November 15, 2011 Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Tony Kueh, senior vice president of product management, will participate in the panel discussion, "What You Need to Know About Mobile App Development and Distribution," at the Enterprise 2.0: Building Social Business conference on Wednesday, Nov. 16, 2011.

WHAT: The Enterprise 2.0 Conference is the premier business technology event that aims to educate attendees on the ways they can most effectively leverage current and new technology to support critical functions that will increase productivity, collaboration and drive revenue.

Kueh will be participating in the panel, "What You Need to Know about Mobile App Development and Distribution," in the Mobile Enterprise track. In the session, Kueh will discuss:

How mobile applications, development and strategies are changing
What business leaders must know to successfully translate business processes to mobile platforms
Use cases of Fortune 1000 enterprises that have successfully enhanced business processes through mobile enablement

Other panel participants include Jay Mellman, chief marketing officer of Rhomobile and Barbara Nelson, chief technology officer of iPass. Maribel Lopez, principal analyst and vice president of Constellation Research, as well as founder of Lopez Research, LLC, will be moderating the session.

WHO: Kueh is an integral part of the team behind the strategy, planning and execution of all Antenna Software product offerings. His deep involvement in bringing mobile computing solutions to market has been a motif throughout his career. Prior to joining Antenna, Kueh held several strategy and management positions at Sybase, Palm, Qualcomm and Microsoft.

WHEN: Wednesday, Nov. 16, 3:45 p.m. - 4:30 p.m. PT

WHERE: Room G

Santa Clara Convention Center, Santa Clara, Calif.

About Antenna

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna Software and Consafe Logistics to Present on Business Effectiveness Through Mobile at Global Enterprise Mobility Forum

2011-11-14T00:00:00-05:00

Mobility experts will share what challenges face enterprise today and what best practices drive mobile business transformation

JERSEY CITY, N.J. November 14, 2011 Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Bob Fedorciow, VP International Sales, and Mikael Holmqvist, Business Area Director for Consafe Logistics will be presenting at the Global Enterprise Mobility Forum, on Tuesday, Nov. 15, and Wednesday, Nov. 16, 2011 in London. Consafe, one of Europe's leading suppliers of mobility, warehouse management and manufacturing logistics solutions, and Antenna are joint sponsors of the event.

WHAT: The Global Enterprise Mobility Forum is hosted by the European Business Conferences Group (EBCG) and will help enterprises and business leaders understand the vigorous need to mobilize their workforces in order to stay competitive, in particular how implementing a suitable mobile platform and technology solution and equipping its road warriors with adequate devices is becoming vital. Attendees will hear from CIOs and CTOs about what enterprises will need to know before implementing an enterprise mobility project, as well as successful case studies and best practices around mobile strategies and deployments, specifically for field service excellence.

On Tuesday, Fedorciow and Holmqvist will chair two panels dealing with the challenges of enterprise mobility and where the industry is headed:

PANEL DISCUSSION: Where Enterprise Mobility is Today and Where We are Heading

Emerging new trends in mobile technology
What new groups of workers will be using mobile technology
How suppliers can take more of a role in bringing the components together
How device integrity can be ensured? What is the future of mobile security?
Where is mobile technology heading?

Panelists include:

Bill Limond, Chief Information Officer, City of London, UK
David Murfitt, Global Mobile Services Director, Unilever, UK
Igar Nagal, Senior Business Systems Manager, TNT Express, UK
Stef Coetzee, Senior Vice President – International, NetMotion Wireless, UK

PANEL DISCUSSION: Biggest Challenges in Enterprise Mobility Today

Struggle with best practice of mobile policy in the new world of consumerisation
What do CIOs/CTOs need to be thinking about?
What are the risks involved?
Will vendors and service providers step up their guidance to CIOs/CTOs on consumerisation based on their own internal practices of these issues?

Panelists include:

Jonathan Brasnett, Head of Global Mobility Capability, BT Global Services, UK
Oliver Deuschle, Division Manager Network Maintenance, EnBW Regional AG, Germany
Martin Giel, Operations Systems Manager, South East Water - Information Services, UK
Joatildeo Patratildeo, Director, Information Systems and Telecomunications, SUMA, Portugal

During day two of the conference, Fedorciow and Holmqvist will be presenting a session on “Enhancing Business Effectiveness through Mobility across Your Entire Value Chain. In the session, they will share:

The mobile challenges currently facing business today
How enterprises are reaching the mobile inflection point and how mobility is driving business transformation
Insights into how leading companies across the globe are deploying enterprise-class mobile apps and content that streamline and improve business processes.
How to achieve ROI for enterprise mobility across the value chain and throughout the lifecycle of your mobility solution

WHO: Bob Fedorciow is an IT industry executive with more than 30 years of experience in business and enterprise solutions, specifically in building international businesses and sales, which he currently drives at Antenna. Mikael Holmqvist is responsible for Consafe Logistics’ new business area ConsafeMobility, which covers the integration of mobile solutions and hardware solutions.

WHEN:

Where Enterprise Mobility is Today and Where We are Heading

Morning session on Tuesday, Nov. 15

Biggest Challenges in Enterprise Mobility Today

Afternoon session on Tuesday, Nov. 15

“Enhancing Business Effectiveness through Mobility across Your Entire Value Chain”

Wednesday, Nov. 16 at 9:10 a.m. GMT

WHERE: Global Enterprise Mobility Forum
The London Marriot Hotel Maida Vale, London

About Antenna

Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna Software’s Tony Kueh to Discuss Enterprise Mobility at SIIA’s All About Mobile Conference

2011-11-14T00:00:00-05:00

Kueh to participate in panel discussion on best practices for embracing mobility within the enterprise

JERSEY CITY, N.J. November 14, 2011 Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Senior Vice President of Product Management Tony Kueh will participate in a panel discussion, Supporting Mobile Solutions, at the Software Information Industry Association's (SIIA) All About Mobile conference on Tuesday, Nov. 15, 2011.

WHAT: The second annual All About Mobile conference will gather the industry's leading players to discuss the evolution of the next generation of mobile software and services. SIIA is the primary trade association that programs opportunities for companies in the software and digital content industries to network and reveal insights on key issues among peers.

Kueh will be presenting on the panel Supporting Mobile Solutions. In the session, Kueh will share:

Insight on how to successfully deploy and support mobile devices and applications in the enterprise;
Best practices for achieving success through enterprise mobility, including device selection and configuration, application distribution and end-user support;
Case studies of Global 1000 companies that have used mobility to drive innovation internally, improve customer satisfaction, increase ROI and improve employee productivity.

Jason Prater, director of development at Plex Systems, Inc., will join Kueh as a fellow panelist. The session will be moderated by Kieran Norton, Principal at Deloitte & Touche.

WHEN: Tuesday, Nov. 15, 1:40 p.m. - 2:25 p.m. PT

WHERE: SIIA All About Mobile conference
Mission Bay Conference Center, San Francisco

About Antenna

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna’s Brian Philbin to Present on Mobile Cloud Computing at PCCA Workshop

2011-10-25T00:00:00-04:00

Philbin to explore the key considerations for delivering mobile apps and websites via a hosted infrastructure

JERSEY CITY, N.J. - Oct. 25, 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Brian Philbin, senior sales engineer, will be presenting at the Portable Computer and Communications Association (PCCA) workshop, "Mobile Cloud Computing and Mobile Web Technologies" on Oct. 26 in Portland, OR.

WHAT: The PCCA workshop will examine opportunities, issues and evolving architectures around mobile cloud computing. Topics examined by presenters and attendees include security, HTML5 implementation, network limitations and various cloud deployment models. The event draws a dynamic and experienced audience of key industry stakeholders who represent a broad spectrum of the mobile computing industry including operators, infrastructure vendors, device vendors, middleware providers and application developers.
Philbin will be presenting a session titled, "Mobile Platform Considerations for Cloud Computing." Drawing on his experience helping leading companies to implement and deploy enterprise-class mobile applications, Philbin will discuss how to:

Build, publish and manage mobile applications and content that helps to accelerate, streamline and improve business processes - and optimize them for any internet-connected device.
View mobile as an opportunity to rethink interactions with customers, employees, and business partners and design user interfaces that are elegant and engaging and results-oriented.
Understand that one application architecture does not fit all business requirements and the use cases for native, web and hybrid apps.
Leverage cloud-based services to easily plug in essential functionality to all mobile apps, such as security, integration, mobile device management, analytics, and transaction management.

Other companies presenting at the workshop include Intel Labs, NetMotion Wireless, HP, AT&T and Cisco. The workshop is chaired by Peter Rysavy, president of Rysavy Research.

WHO: Although he doesn't look that old, Philbin has over three decades of experience in software, business process management and field service -- managing myriad mobile deployments on behalf of Antenna's multinational clients around the world. A prolific and insightful blogger, click here to read Philbin's recent pieces for Mobile Masters. Prior to joining Antenna, Philbin was director of product management for Dexterra.

WHEN: Wednesday, Oct. 26, 1:00 p.m. - 1:45 p.m. ET

WHERE: Hilton Garden Inn, Portland Airport, Portland, OR

To register for the workshop, visit https://www.pcca.org/register/registration.asp.

About Antenna
Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favorite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com for more information.
Follow @AntennaSoftware on Twitter.

Antenna’s Jim Somers to Address Conference on the Rise of the Planet of the (Branded) Apps

2011-10-04T00:00:00-04:00

CMO in London to talk about using the mobile channel to build brands in the 21st Century

4th OCTOBER 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Jim Somers, the company's Chief Marketing & Strategy Officer, will address delegates at the prestigious Planet of the Apps Conference in London on October 5th 2011.

WHAT: Planet of the Apps is a four-day event which brings together brands and developers with a view to investigating and disseminating ideas around creating, distributing, monetising, and engaging consumers through applications. As well as Somers, this year's speakers include BBC Technology Correspondent Rory Cellan-Jones, Global Head of Mobile at Thomson Reuters, Ilicco Elia, and Nick Lansley, Head of R&D at Tesco.

Somers' presentation, "Brand building with apps", will look primarily at how leading Global 1000 brands are leveraging the mobile channel to extend brand awareness, increase customer equity, and drive new revenue streams. Antenna's CMO will also discuss the scale of the opportunity mobile presents to marketers, as well as the potential pitfalls involved in "taking a brand mobile". By looking at the history of mobile, the current trends in the space, and the best practices he's spotted during his time in the industry, Somers aims to give brand attendees the confidence to go away and commission their first/next mobile app.

WHO: Jim Somers is a highly regarded mobile industry executive and thought leader who is responsible for overseeing Antenna's global marketing initiatives and driving corporate strategy across all levels of the company. He has previously held executive positions at Fiberlink Communications, Responsys and AT&T.

WHEN: Wednesday, October 5th, at 14:00 BST

WHERE: Planet of the Apps, Royal Garden Hotel, London, UK

Antenna to Help Attendees Navigate the “Perfect Storm of Mobility” at Oracle OpenWorld 2011

2011-09-29T00:00:00-04:00

JERSEY CITY, N.J. - Sept. 29, 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced its presence at Oracle OpenWorld 2011, Oct. 2-6, in San Francisco. Through product demos and one-on-one tutorials, Antenna will share with attendees its expertise and real-world, proven examples on how to optimize Oracle apps on a variety of mobile devices, including the iPhone, iPad, BlackBerry and Android platforms. Antenna will be exhibiting at booth WCM-005 in the CRM Pavilion, Moscone West.

WHAT: Oracle OpenWorld, bringing together Oracle technologists, customers and partners, is one of the preeminent technology education and networking events in the industry. The Antenna team will be on site to counsel attendees on how to navigate the "perfect storm of mobility." Faced with countless new technologies and mobile devices, combined with business pressures, consumer demands and security concerns, enterprises need to define a platform-based mobile strategy in order to thrive. Antenna will provide best practices and tips to organizations looking to create new business opportunities, make employees more effective and take customer interactions to the next level through the mobile channel.

Antenna will demo several innovative apps, built on the Antenna Mobility Platform (AMP), an award-winning mobility platform with the longest successful track record of mobile app and web deployments for Global 2000 companies. Antenna's AMP-powered mobile applications are integrated with Oracle applications - including Oracle CRM On Demand, Oracle Siebel CRM On Premise, and Oracle E-Business Suite - to optimize business processes and give users the best possible mobile experience.

In addition to native apps, Antenna will also be providing demos of Volt, the company's patent-pending technology that powers and manages persistent HTML5 web applications, including AMP Pharma and AMP Sales, which are turn-key and configurable mobile solutions for Oracle CRM On Demand. Developers can use any web development tool to build Volt apps using HTML5, CSS and JavaScript and the app can run across all Volt clients.

HOW: To set up a demo with Antenna at Oracle OpenWorld 2011, or to speak with an executive at the event, contact Terri White at 201.217.3390 or twhite@antennasoftware.com.

WHEN: Sunday, Oct. 2 - Thursday, Oct. 6, 2011

WHERE: Moscone Center - San Francisco

Antenna Booth WCM-005 - CRM Pavilion - Moscone West

About Antenna

Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna’s Jim Somers to Speak at the Mobey Forum’s New York Members Meeting

2011-09-26T00:00:00-04:00

Somers to Provide Best Practices for Financial Services Institutions to Adopt and Execute Mobile-First Strategies

JERSEY CITY, N.J. Sept. 26, 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Jim Somers, chief marketing and strategy officer, will speak at the Mobey Forum's New York Members Meeting, Sept. 28-29, in New York.

WHAT: The Mobey Forum is a global, non-profit organization that encourages the use of mobile technology in the financial services industry. Its quarterly member meetings bring together the world's leading financial institutions with preeminent thought leaders in the mobility space to strengthen the use of mobile technology in finance.

Somers' presentation, The Big Flip: Adopting a Mobile-First Strategy, will explore ways that financial services institutions can execute a mobile strategy that is a critical channel for driving new revenue and attracting and retaining customers. Not just a lite version of online banking, a mobile-first strategy delivers a differentiated, sophisticated, multi-modal service (leveraging both the mobile web and native apps) that not only meets growing consumer demands, but doesn't compromise on security or performance. Somers will also discuss Darwin's Rules as they apply to mobility--ensuring mobile strategies and services are agile, adaptable to change and future-proofed with a unique mobile platform approach.

WHO: Jim Somers is a highly regarded mobile industry executive and thought leader who is responsible for overseeing Antenna's global marketing initiatives and driving corporate strategy across all levels of the company. He has previously held executive positions at Fiberlink Communications, Responsys and AT&T.

WHEN: Wednesday, Sept. 28, at 4:00 p.m.-5:30 p.m. ET

WHERE: American Express Tower; World Financial Center New York

About Antenna

Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com for more information. Follow @AntennaSoftware on Twitter.

Antenna AMPs Up ConsafeMobility for European Expansion

2011-08-23T00:00:00-04:00

Logistics specialists launch strategic partnership with Antenna Software, begin migration to scalable and flexible Antenna Mobility Platform

JERSEY CITY, NJ and GUILDFORD, UK - Aug. 23, 2011 - Antenna Software, helping enterprises to build, manage, and publish mobile apps and websites that transform business, and Consafe Logistics, through its business area ConsafeMobility, have today announced the launch of a strategic partnership which will see the Scandinavian company begin to migrate their mobility customers to Antenna's AMP platform ahead of pushing into new markets and geographies.

Consafe Logistics, which has traditionally specialized in logistics and warehouse management solutions for companies including Nestle, Carlsberg and Unilever, has invested in AMP to secure ConsafeMobility's solutions for the future. The platform, which will allow the company to create, deploy and manage mobile apps for its enterprise customers, is highly scalable and versatile, and supports a wide range of operating systems including Android, BlackBerry, iPhone, and Windows Phone 7 for phones and tablets.

AMP enables apps to be built once and propagated rapidly across multiple and disparate operating systems, resulting in faster time-to-market for ConsafeMobility and its customers. AMP also offers multiple integration points into back-end systems, allowing customers to leverage existing technology investments. It is ConsafeMobility's intention to gradually migrate its existing clients to the Antenna platform, while offering the host of additional business-to-mobility services provided by AMP to support its European expansion.

The partnership will give ConsafeMobility a broader portfolio to better address the needs of a wide variety of organizations that are looking to improve productivity and customer service by mobilizing their workforces. By automating and extending business processes, organizations - their employees and customers - can enjoy a more responsive and immersive experience.

Mikael Holmqvist, ConsafeMobility's Business Area Director, commented: "The mobile logistics space is becoming increasingly competitive; we see investing in AMP as an enhancement of our portfolio and market offering which will ensure our business for the future. AMP allows us to manage our customers' apps in a highly secure and reliable environment that is configurable to customer needs. We are very excited about the opportunity that AMP brings to our current customer base and to those that are new to workforce mobility solutions."

Ulf Jansson, CEO Consafe Logistics Group, added; "As a second step, we also see a great potential to use Antenna's AMP for complementary mobile applications within other business areas of Consafe Logistics."

Mark Watson, Executive Vice President and General Manager, EMEA commented: "Many companies want to develop mobile solutions in house, despite the cost and complexity, because they think it's the only way they can retain full control over their business. AMP, through ConsafeMobility, brings businesses the level of control and customization they want, saves them from the financial and technical burdens of building and maintaining their own mobile solutions, and gives them the support and flexibility they need to deliver best-in-class solutions quickly. Together, Antenna and ConsafeMobility can help advise these organizations on how best to harness and leverage the incredible power that is mobile."

About Consafe Logistics Group and ConsafeMobility

Consafe Logistics Group is one of Europe's leading suppliers of mobility and logistics solutions to customers using logistics to improve their competitiveness. We develop, implement and support solutions throughout the whole supply chain, mobile IT solutions, consulting within logistics and process improvements. Consafe Logistics has a turnover of 55 MEUR, and 300+ employees. Our business is divided into three business areas: Warehouse & Distribution, ConsafeMobility and Manufacturing. ConsafeMobility deliver enterprise mobility solutions that bring exceptional value to our customers by a unique combination of software, hardware and services. We help customers in more than 30 countries throughout the world from our subsidiaries in Sweden, Norway, Denmark, Netherlands, Poland and the UK. Consafe Logistics is part of the JCE Group of Companies. Visit www.consafelogistics.com or jcegroup.com for more information

About Antenna
Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com for more information.
Follow @AntennaSoftware on Twitter.

Antenna’s Tony Kueh to Speak at Federal Mobile Computing Summit

2011-08-22T00:00:00-04:00

Mobile Technology Leader to Share Expert Insights on the Evolution and Implications of Consumer-Driven Mobility in the Federal Government

JERSEY CITY, N.J. - Aug. 22, 2011 Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that Tony Kueh, Senior Vice President and Product Management will speak at the Federal Mobile Computing Summit in Washington, D.C., on 'The Case for a Unified Mobile Strategy to Engage Citizens and Empower Employees.'

WHAT: The USDA and the Federal CIO Council have combined their respective mobile computing conferences and have renamed the joint conference The Federal Mobile Computing Summit. The two-day conference aims to survey lessons learned, implement best practices as well as to discuss new technology, software and services to best enable a mobile government workforce. Kueh will be speaking as part of the first series of breakout session presentations along with Brent Williams, Chief Architect Anakam Identity Services of Equifax Inc., and executives from Adobe Systems, Inc.

Today, more government employees are relying on their personal mobile devices at work and the HTML5 standard is making web apps more functional than ever before. But, these rapid, consumer-driven advancements have also caused major IT concerns in areas such as security and usability. In his presentation, Kueh will illustrate how challenges, such as effective design, device fragmentation, security, and manageability can and must be solved across platforms for the greatest ROI. He will also share insights on how these same practices apply to citizen-facing mobile applications, ultimately making the case for a holistic mobile strategy to mobilize all systems and people in the organization - giving rise to a unified mGovernment that is more personable, responsive and effective.

WHO: Tony Kueh is responsible for driving overall product strategy, planning and execution of Antenna's product offerings. Throughout his career, Kueh has been deeply involved in various aspects of mobile computing, having productized mobile servers products, mobile OS platforms, mobile hardware devices and various mobile services. Prior to joining Antenna, Kueh was Head of Product Management in Enterprise Mobility at Sybase where he was instrumental in defining the mobility strategy and led the execution of the Unwired Platform products, and held various management positions at Palm, Qualcomm and Microsoft.

WHEN: Tuesday, Aug. 23, 2011 at 9:00 a.m. ET, Room Hemisphere A

WHERE: Reagan International Trade Center, Washington, D.C.

About Antenna
Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com for more information. Follow @AntennaSoftware on Twitter.

Antenna Expands European Operations

2011-08-02T00:00:00-04:00

New State-of-the-Art Facility to Serve as European Hub for R&D, Customer Support and Delivery

JERSEY CITY, NJ and KRAKOW, Poland - Aug. 2, 2011 - Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it has opened a new state-of-the-art office facility in Krakow, Poland located in Bonarka City Center. The mobile web and app specialist has upgraded to the new space to accommodate growth as it builds its engineering and operational base to meet increasing demand from global customers and partners. From its central location, the new Antenna Krakow office is well situated to give the company access to highly skilled software engineering resources for product development, quality assurance, professional services and customer support to serve Antenna's global operations and allow the company to scale more rapidly.

Antenna's Krakow Technology Center was founded in late 2005, by the UK-based mobile web software company Volantis Systems, acquired by Antenna in January 2011. At its inception, the facility had five employees, but steadily added resources and capabilities as mobile web usage grew, fuelled by the adoption of Apple iPhone and Google Android smartphones and the consumer appetite for mobile content. In July 2011, Antenna hired its 100th employee and plans to continue to expand its Krakow team significantly over the next 12-18 months as demand for its services increases.

In addition to Krakow, Antenna's key technology centers are located in Jersey City, Boston, Toronto and Bangalore. All provide mobile and domain expertise for Antenna's enterprise customers in the financial services, retail, consumer packaged goods, manufacturing, transportation and life sciences industries. Currently, Antenna's global partners include AT&T, Cognizant, Korea Telecom, Verizon Business and Verizon Wireless among numerous others. With strong growth of mobile payments and mobile apps predicted in Central and Eastern Europe (CEE), forging new strategic relationships and go-to-market plans with local mobile operators and system integrators out of the Krakow office will be critical to meet expected consumer demand.

The Antenna Mobility Platform (AMP) offers a complete, end-to-end mobility solution for both enterprises and mobile operators, uniquely addressing both B2E and B2C requirements and providing full support for the widest range of mobile devices, platforms and networks. With AMP, businesses can build, publish and manage their native apps and mobile web content on any device, anywhere in the world. Leading companies the world over are deploying mobile apps and mobile web content from Antenna for a better way to manage their teams, engage with their customers, elevate their brand and transform their business.

Industry pundits and analysts have taken notice of Antenna's product innovation and global growth strategy. The company was awarded the prestigious "Best Mobile Enterprise Solution" at Mobile World Congress earlier this year, and was also positioned by Gartner, Inc. in the "Visionaries" quadrant of both the 2011 Magic Quadrant for Mobile Enterprise Application Platforms (MEAP) and the Magic Quadrant for Mobile Consumer Application Platforms (MCAP) report. Most recently, Antenna was selected as an AlwaysOn Global 250 winner for outstanding mobile technology innovation.

"We are excited to celebrate the opening of our new Krakow office today with Antenna president and CEO Jim Hemmer," shares Mark Watson, Antenna EVP & GM EMEA. "It is a special day for our Polish employees to be recognized for contributions to Antenna's long-term global growth strategy and customer and partner success."

"I am very pleased to be here in Krakow on this auspicious day," said Jim Hemmer, President and CEO of Antenna. "The local Antenna team has worked very hard to develop a state-of-the-art engineering center that contributes to AMP platform design and engineering excellence and supports customers around the world. I am proud of their achievements and look forward to our continued success as Antenna expands into new global markets.

About Antenna

Antenna provides a complete solution for businesses to design, publish and manage mobile websites and apps across all Internet-connected devices, including smartphones, tablets, feature phones and IP TV. Only Antenna can deliver the whole spectrum of mobile experiences, from powerful apps that empower employees to be more effective to mobile-optimized websites that make it easier for consumers to do business with their favourite brands. Antenna's mobile cloud makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit

www.antennasoftware.com

for more information. Follow @AntennaSoftware on Twitter.

Research Report Finds the Mobile Channel Unites Marketing

2011-08-01T00:00:00-04:00

76 Percent of Companies Surveyed Indicated that Marketing and IT have a Strategic Alliance to Manage Marketing Initiatives within the Mobile Channel

JERSEY CITY, N.J. - Aug. 1, 2011 - Findings from the recently published Aberdeen Group research report “Opposites Attract: The Mobile Channel Unites Marketing and IT,” reveal how the rise of the mobile channel has made bedfellows out of two unlikely groups: marketing and IT. In the report, Aberdeen analysts Andrew Borg and Omer Minkara conclude that leading organizations have marketing and IT departments working in close collaboration to create a customer-driven business with mobility acting as the glue that unites these two distinct and important groups. In fact, the report reveals that an overwhelming 76 percent of companies utilizing mobile apps indicated that marketing and IT have a strategic alliance to manage marketing initiatives within the mobile channel.

Organizations today are under increasing pressure to grow revenue and market share in the face of heightened global competition and a challenging economic climate. According to Aberdeen Group and its survey of more than 220 end-user organizations for its Metric-Driven Mobile Marketing Study (scheduled for publication in August 2011), high customer adoption rates of mobile devices, combined with the constant need to increase customer loyalty by improving customer satisfaction are driving organizations to invest in implementing marketing campaigns and programs through the mobile channel.

The “Opposites Attract” Research Brief examines the key factors driving marketing and IT roles within organizations to invest in mobile application and website development, the collaborative relationship between marketing and IT in developing these applications, as well as the business processes required to drive success. Highlights include a case study on a large retail bank that offers greater convenience and superior levels of customer service through its mobile banking service.

As the “Opposites Attract” Research Brief indicates, two primary goals have emerged as the driving investment in the mobile channel: increasing top-line revenue and improving customer retention. Aberdeen research shows that while both goals are top-of-mind for marketers and IT roles, increasing top-line revenue is a greater focus point for marketers. IT respondents on the other hand focus comparably more on improving customer retention.

50 percent of marketers selected increasing top-line revenue as a key driver for investment in the mobile channel compared to 41 percent of IT respondents.
45 percent of IT respondents selected customer retention as a key driver for investment in the mobile channel compared to 39 percent of marketers.

“Mobile apps are a brand manager’s dream come true,” said Andrew Borg, analyst at the Aberdeen Group. “The findings of this Research Brief shed light on how marketing and IT can work together more effectively to embrace the mobile channel to enhance customer satisfaction and drive real business growth, and most importantly, how to define mutual objectives and metrics for program success.”

Best-in-class businesses are turning to vendors like Antenna that offer an end-to-end mobile infrastructure to support both native apps and the mobile Internet - mobile apps to drive engagement and customer loyalty and mobile web capabilities to facilitate commerce and convenience. Antenna built the Antenna Mobility Platform (AMP) from the ground up to uniquely address both B2E and B2C requirements while providing full support for the widest range of mobile devices, platforms and networks. With AMP, organizations can easily address the complex, IT requirements of mobility - including security, device fragmentation, development and deployment, manageability and performance - with the needs of all users.

“We are pleased that AMP provides the end-to-end mobile infrastructure that meets the best-in-class criteria for mobile solutions as indicated in the Aberdeen report,” said Jim Somers, chief marketing and strategy officer for Antenna. “In embracing mobile as a way to leapfrog competition, our customers can rely on AMP to help them stay ahead of the fast-changing digital space - so both marketing and IT can focus on innovation without losing ground.”

Marketing and IT professionals interested in Aberdeen’s recommended actions for implementing mobile app initiatives to maximize business benefits should go to http://www.antennasoftware.com/resource-center/srequest.aspx?cid=70180000000MBvf to obtain a complete copy of “Opposites Attract: The Mobile Channel Unites Marketing and IT.”

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone - from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com and www.volantis.com for more information.
Follow @AntennaSoftware on Twitter.

Antenna Selected as an AlwaysOn Global 250 Winner

2011-07-26T00:00:00-04:00

Recognized for Creating Mobile Technology Innovations for the Global Silicon Valley

Jersey City, N.J. - July 26, 2011- Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that it has been named an AlwaysOn Global 250 winner. The award honors organizations that demonstrate industry leadership, game-changing approaches and innovative technologies that can reinvigorate existing markets and established players in the Global Silicon Valley.

Antenna was evaluated by AlwaysOn editors and a global panel of industry experts over a three month selection process on five criteria, including innovation, market potential, commercialization, stakeholder value and media buzz. As an AlwaysOn Global 250 winner, Antenna was selected from thousands of domestic and international technology companies nominated by investors, bankers, journalists and industry insiders.

Antenna’s product innovation and growth strategy has also been recognized by other prestigious organizations in the past six months, as the Antenna Mobility Platform (AMP) was awarded the Best Mobile Enterprise Solution at Mobile World Congress and Antenna itself was named to the Red Herring Top 100 North America list of private companies earlier this year.

“As the global market for mobile software continues to accelerate at an exponential rate, our commitment to helping enterprise customers and partners embrace the mobile channel only gets stronger,” said Jim Hemmer, president and CEO of Antenna. “Being named as a winner of the AlwaysOn Global 250 validates all of the innovative mobile apps and websites that are powered by AMP -- Antenna’s industry-leading mobile platform. We are thrilled to be recognized for helping businesses deliver a great mobile experience to users without compromising on enterprise-grade control and security.”

Antenna and other AlwaysOn Global 250 companies will be honored at AlwaysOn’s ninth annual Innovation Summit on Thursday, July 28, 2011, at the Louis B. Mayer Theatre at Santa Clara University in Santa Clara, Calif. The two-day executive gathering will highlight significant economic, political and commercial influences on the industry, as well as the most promising entrepreneurial opportunities and investments in the global technology market.

“This year’s AlwaysOn Global 250 are companies driven by the biggest mega-trends, including the accelerating growth of mobile users, cloud computing, SaaS offerings, globalization and the socialization of commerce and basically everything online,” said Tony Perkins, founder and editor of AlwaysOn. “This year’s winners clearly represent some of the highest-growth opportunities we’ve seen in the private company marketplace in the history of the Global Silicon Valley.”

About AlwaysOn
AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn’s preeminent executive event series includes the Innovation Summit, OnMedia, OnHollywood, Venture Summit Mid-Atlantic / IMPACT 2011, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, and GoingGreen East. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand.

For more information, visit http://www.aonetwork.com/AOStory/Announcing-2011-AlwaysOn-Global-250

Visit www.antennasoftware.com and www.volantis.com for more information.
Follow @AntennaSoftware on Twitter.

One in four mobile internet users using mobile banking

2011-06-30T00:00:00-04:00

Consumer demand for retail mobile banking is clear, but concerns around security and functionality are holding uptake back, according to the latest research from YouGov and Antenna

Guildford, UK and Jersey City, NJ, 30 JUNE 2011 - 25 per cent of UK mobile internet users now utilise mobile banking services, according to online consumer research released today by mobile web and app specialists Antenna. With the number of mobile-internet enabled handsets continuing to grow worldwide, banks that address the demand for both mobile apps and mobile web usage will have the sharpest competitive edge in the battle to attract new customers.

A separate study* revealed that only four out of 14 high street banks surveyed offer a dedicated mobile banking app. This may explain why the YouGov research found that three times as many UK mobile internet users use mobile websites most frequently for mobile banking (15%) as opposed to apps (5%) with 6 per cent preferring to use both equally. This contrasts with the US, where banking apps and mobile websites are used almost equally by mobile internet users (13% and 16% respectively), with 8 per cent using them the same amount andthe majority of banks offering dedicated mobile banking apps.

Interestingly, the Antenna research found that the demographic driving the widespread adoption of mobile banking in the UK is young people, with 30per cent of 18-24 year old and 33 per cent of 25-34 year old mobile internet users utilising mobile banking to manage their money on the go -compared to 13 per cent of over 55s.

Antenna ‘s research also assessed the barriers to take-up, and found that 69 per cent of UK mobile internet users have security concerns about mobile banking services saying they would stop using the service if they felt their data was not secure. These concerns could account for the unpopularity of third-party banking apps, with only one per cent of respondents in the US, and less than one per cent of those polled in the UK admitting to preferring to use a banking app not provided by their own bank. Nonetheless, both findings suggest that banks who want their customers to use mobile banking must use the brand trust they ‘ve already built up with consumers if they want to continue to ‘own the channel ‘.

The report also found that the functions UK mobile internet users are already using, or would most like mobile banking solutions to offer, are checking their account balance (46%), viewing their transaction history (31%), and transferring money between their own accounts (27%). 25 per cent of respondents use, or would like to use, mobile banking to pay their bills, and 20 per cent to transfer money to third parties.

The report also suggests that the American market is currently more mature than its UK counterpart, with 40 per cent of US mobile internet users having used mobile banking compared to 25 per cent of UK mobile internet users. Other notable contrasts saw a much higher proportion of US consumers already using (or wishing to use) mobile banking services to find local branches or ATMs, with 36 per cent in the States, compared to 21 per cent in the UK.

”Mobile banking has now taken hold,” commented Jim Hemmer, CEO of Antenna. “The public clearly want to fit their banking chores around their lives and not their lives around their banking chores, and using their mobiles, they can. Banks need to acknowledge this by implementing holistic mobile banking strategies as soon as possible, and that means providing easy-to-use mobile web and apps across all device platforms.”

”Security remains the big issue for consumers, and that ‘s probably why they ‘re mostly using mobile banking services for basic tasks like checking their balances and finding ATMs. Banks need to start offering full mobile banking services which allow their customers to make deposits, balance transfers and the like as soon as possible, because it ‘s those banks which build up mobile trust in the short-term who are going to gain the most when m-commerce becomes commonplace.”

Research methodology
UK:
All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 2,387 adults, 1,028 of whom access the internet on their mobile phone, smartphone, or tablet computer. Fieldwork was undertaken between 27th and 31st May 2011. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+).

*The survey of UK mobile banking offerings looked at HSBC, First Direct, RBS, Natwest, Barclays, Nationwide, Lloyds TSB, Santander, Halifax, Standard Chartered, Bank of Scotland, Metro Bank, Northern Rock, and Cheltenham and Gloucester. The survey only looked for dedicated apps and mobile websites and did not take into account text alert services or downloadable web icons with quick access to mobile banking sites, which some of the above did offer. The results are based on banks ‘ mobile offerings as of 17^th June.

US:
All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 2,015 adults, 906 of whom access the internet on their mobile phone, smartphone, or tablet computer. Fieldwork was undertaken between 27th and 31st May 2011. The survey was carried out online. The figures have been weighted and are representative of all US adults (aged 18+).

*An additional study of US mobile banking offerings looked at Bank of America Corp., J.P. Morgan Chase & Company, Citigroup, Wells Fargo & Company, HSBC North America Inc., U.S. Bancorp (USB), PNC Financial Services Group Inc. (PNC), Bank of New York Mellon Corp., Capital One Financial Corp. And TD Bank US Holding Company. The survey only looked for native applications and mobile websites based on the banks ‘ mobile offerings as of June 17, 2011.

Visit www.antennasoftware.com and www.volantis.com for more information.
Follow @AntennaSoftware on Twitter.

Research Shows 40 Percent of US Consumers with Mobile Phones, Smartphones and Tablets Embrace Mobile Banking

2011-06-30T00:00:00-04:00

New Survey from YouGov and Antenna Identifies Major Growth Opportunity for Retail Banks to Increase Adoption and Brand Loyalty by Addressing Functionality and Security

JERSEY CITY, N.J. - June 30, 2011 - A recent online survey of more than 2,000 respondents by YouGov Plc. and Antenna Software, Inc., showed that more than one in three US consumers with mobile phones, smartphones and tablets currently use mobile banking[1]. This presents both a major growth opportunity for retail banks to increase their customer base, as well as a chance for organizations with current mobile offerings to up their game with more advanced and “sticky” mobile apps for greater customer loyalty and competitive advantage.

Not surprisingly, the most significant barrier to widespread adoption of mobile banking are consumers' security anxieties around sharing financial information through a mobile device, according to the poll, which showed that 66 percent of mobile internet users would not bank regularly via a mobile app or mobile website due to these concerns. Only one percent of those surveyed most often use a third-party mobile banking app that was not provided directly by their financial institution. Both responses indicate that consumer trust in the brand is critical. Financial institutions must educate consumers on the security of their services, adequately brand their offerings and communicate trust to capitalize on the growing mobile banking trend.

Overcoming security concerns and providing robust functionality, however, are well within reach for organizations currently developing and deploying a mobile banking strategy. Survey results showed that:

Within the offerings already available in the mobile banking market, nearly half (42%) of mobile internet users who have used mobile banking in the past said their most recent experience was positive and received the functionality they needed.
In fact, 55 percent of mobile internet users have or would like to check their balance on their mobile device, while 43 percent have used or would like to view transaction history and 36 percent use or would like to locate the nearest branch or ATM, suggesting that convenience should lay a foundation for offerings that leverage the features and built-in sensors of smartphones and tablets to simplify consumers' lives.

US consumers' advanced adoption of mobile banking offerings and specific functionality demonstrate the region's relatively mature marketplace. A quick study of the top 10 US retail banks indicate that 7 out of 10 have both a mobile optimized website and a native mobile banking app available to consumers. Additionally, results of the YouGov Plc. Survey with Antenna, which also polled UK mobile internet users, found that the American market is ahead of the use of mobile banking services by 15 percent overall with 25 percent of UK mobile internet users using mobile banking. In both regions, however, consumers indicated that mobile banking offerings needed to demonstrate advanced security and practical functionality.

“While financial institutions around the world are reaching a growing number of consumers through current offerings, there is a significant opportunity for banks to develop and deploy a holistic mobile banking strategy to meet the needs of their entire customer base,” said Jim Hemmer, president and CEO of Antenna. “Building on the existing security and basic functionality available in today's mobile apps and websites, organizations can establish a competitive advantage in the future by offering a full complement of mobile banking services that foster trust with consumers as they increasingly embrace m-commerce.”

Research methodology

All figures, unless otherwise stated, are from YouGov Plc.

US: All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 2,015 adults, 906 of whom access the internet on their mobile phone, smartphone, or tablet computer. Fieldwork was undertaken between 27th and 31st May 2011. The survey was carried out online. The figures have been weighted and are representative of all US adults (aged 18+).

UK: All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 2,387 adults, 1,028 of whom access the internet on their mobile phone, smartphone, or tablet computer. Fieldwork was undertaken between 27th and 31st May 2011. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+).

An additional study of US mobile banking offerings looked at Bank of America Corp., J.P. Morgan Chase & Company, Citigroup, Wells Fargo & Company, HSBC North America Inc., U.S. Bancorp (USB), PNC Financial Services Group Inc. (PNC), Bank of New York Mellon Corp., Capital One Financial Corp. And TD Bank US Holding Company. The survey only looked for native applications and mobile websites based on the banks' mobile offerings as of June 17, 2011.

About Antenna

Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna's mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone - from employees in the mobile workforce to millions of consumers on myriad devices. Antenna's advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

###

[1] Based on a calculation of 40% of the number of mobile subscribers from CTIA figures: http://www.ctia.org/consumer_info/index.cfm/AID/10323

Antenna Positioned in Visionaries Quadrant of Magic Quadrant for Mobile Consumer Application Platforms

2011-06-24T00:00:00-04:00

Evaluation Based on Completeness of Vision and Ability to Execute

JERSEY CITY, N.J. – June 24, 2011 – Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it has been positioned by Gartner, Inc. in the “Visionaries” quadrant of the Magic Quadrant for Mobile Consumer Application Platforms (MCAP) report by William Clark, Michael J. King and Linda Dozier. [i]

According to Gartner, “the demand by enterprises for mobile web adaptation platforms will increase at a compound annual growth rate of 40 percent through 2014. Driven by new business opportunities represented by the emergence of media tablets and the more than 5 billion mobile phones in use worldwide, growing to over 6.7 billion by 2015, interest in mobile business-to-consumer (B2C) facing applications will continue to significantly outpace that of mobile enterprise application adoption throughout 2011-2014, and application and Web development in general.”

The Antenna Mobility Platform (AMP) enables enterprises to build, publish, manage and consume native apps, HTML5 web apps, and mobile web content on any mobile device — from smartphones and tablets to low-end cell phones. Also recognized as a “Visionary” in the Magic Quadrant for Mobile Enterprise Application Platform (MEAP), Antenna is a single, strategic vendor for businesses that want to deploy B2C and B2E mobile offerings with support for the latest standards-based and emerging technologies and devices. With AMP organizations can not only build mobile apps and websites once and deploy across any combination of devices, but also centrally manage and secure their mobile deployment.

“Whether you are targeting consumers or employees there are innumerable mobile use cases. At Antenna, it is our job to help enterprises sift through all the complexity and develop the optimal mobile solution to meet their immediate requirements, while working toward a long-term mobile vision that spans the entire organization,” said Jim Hemmer, president and CEO of Antenna. “We believe Antenna’s positioning in the ‘Visionaries’ quadrant underscores how Antenna is leading the market with its ability to deliver true cross-platform capabilities; enable a diverse developer community; and support the deployment within a secure mobile management platform. The breadth and depth of Antenna’s mobile solutions enable enterprises to build a multichannel and multiuser strategy for greater marketing and business impact.”

The complete report is available at http://www.antennasoftware.com/Gartner-MCAP-2011/default.aspx. To learn more about Antenna’s AMP platform, visit http://www.antennasoftware.com/mobile-platform/amp.

About the Magic Quadrant
The Magic Quadrant are copyrighted 2011 by Gartner, Inc. and are reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

# # #

[i] Gartner “Magic Quadrant for Mobile Consumer Application Platforms” by William Clark, Michael J. King and Linda Dozier, June 22, 2011.

Antenna Awarded Red Herring Top 100 NA Tech Company

2011-06-16T00:00:00-04:00

Recognized for Product Innovation, Market Leadership and Game-Changing Potential

HOLLYWOOD, Calif. and JERSEY CITY, N.J. – June 16, 2011 – At an award gala celebrating North America’s most innovative and promising private companies held June 15 in Hollywood, Calif., Antenna Software received high honors by being named to the Red Herring Top 100 North America award.

Red Herring’s Top 100 North America list has become a mark of distinction for identifying companies and entrepreneurs that will shape the technology landscape and change the way people live and work. Red Herring editors were among the first to recognize the game-changing potential of companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, and eBay for their innovation and undeniable impact on business and society.

“Choosing the companies with the strongest potential was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring. “After rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across North America to the Top 100 Winners. We believe Antenna embodies the vision, drive and innovation that define a successful entrepreneurial venture. Antenna should be proud of its accomplishment, as the competition was very strong.”

Red Herring’s editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation, management quality, strategy, and market penetration. This assessment of potential is complemented by a review of the track record and standing of companies relative to their sector peers, allowing Red Herring to see past the “buzz” and make the list a valuable instrument of discovery and advocacy for the most promising new business models in North America.

“Being named as a Red Herring Top 100 North American company reinforces Antenna’s position as a mobile market visionary with the leading mobile technology platform,” said Jim Somers, Chief Marketing and Strategy Officer for Antenna. “Few would debate that mobile computing is fundamentally transforming how businesses operate. However, with this unprecedented opportunity also comes the challenge of managing the ever-changing mobile ecosystem. Customers and partners rely on Antenna for our expertise and our products to take on this complexity, reduce time to market, and help them stay in front of the innovation curve over the long term.”

The Antenna Mobility Platform (AMP) offers a complete, end-to-end mobility solution for both enterprises and carriers, uniquely addressing both B2E and B2C requirements and providing full support for the widest range of mobile devices, platforms and networks. With AMP, businesses can build, publish and manage their native apps and mobile Web content on any device, anywhere in the world. Leading companies the world over are deploying mobile apps and mobile Web content from Antenna for a better way to manage their teams, engage with their customers, elevate their brand and transform their business.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on multiple devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

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Antenna to Share Industry Expertise on CEO Roundtable at Future: Mobile 2011 Forum

2011-06-15T00:00:00-04:00

JERSEY CITY, N.J. – June 15, 2011 – Antenna Software, helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced that company President and CEO, Jim Hemmer will share his industry insights and expertise during the Rutberg & Company’s Future: Mobile 2011event, taking place June 16-17 at the St. Regis Hotel in San Francisco.

WHAT:   Future: Mobile 2011 is a two-day, invitation-only forum that brings together senior executives across industries to examine growth and opportunity in wireless and mobile technologies.

During the CEO Roundtable, “Enterprise Apps: Mobile Workforce,”Jim Hemmer and other industry-leading executives will discuss the challenges and opportunities when deploying mobile solutions in the enterprise – weighing end-user demand for graphical, enjoyable apps deployed on personal or work-issued devices, against the security, management and provisioning capabilities required by the IT department. The panel will also explore hot topics and trends driving the mobile market including the rise of the tablet and what enterprise apps and industries are best suited for the device; the impact HTML5 has had on mobile app development; mobile web vs. native apps; how marketing and IT organizations are working together to create a customer-driven business through the mobile channel; and how Apple’s iCloud announcement will influence the vendor ecosystem and enterprise mobile strategies.

WHO:   Jim Hemmer has more than 25 years in the hi-tech and communications industries , the past eight years at the helm of Antenna. Under his direction, Antenna has evolved from early stage startup to market leader and a trusted mobility partner to some of the world’s leading brands.

Hemmer will be joined by panel moderator Ken Dulaney, VP and distinguished analyst at Gartner and fellow CEO participants including: Tommy Ahlers, CEO of Podio; Anne Bonaparte, president and CEO of Xora; Jeff Bonforte, CEO of Xobni; Jared Hansen, founder and CEO of Breezy; and Raj Singh, CEO of Fifo Labs.

WHEN:   Thursday, June 16, 2011, 3:00 p.m. – 4:00 p.m. PT

WHERE:   St. Regis Hotel, San Francisco

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About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices. Only Antenna's mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone -- from employees in the mobile workforce to millions of consumers on any type of device, including mobile phones, smartphones and tablets. Antenna's advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). That's why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Follow Antenna on Twitter @AntennaSoftware.

Antenna Named a Finalist for the 2011 Red Herring Top 100 North America Award

2011-05-25T00:00:00-04:00

Antenna Recognized for Product Innovation, Market Leadership and Game-Changing Potential

JERSEY CITY, N.J. – May 25, 2011 – Antenna Software, Inc., helping enterprises to build, manage and publish mobile apps and websites that transform business, today announced it has been selected as a finalist for the Red Herring’s Top 100 North America award, a prestigious list honoring the year’s most promising private technology ventures from the North American business region.

During the several months leading up to the announcement, hundreds of companies in the telecommunications, security, Web 2.0, software, hardware, biotech, mobile and other industries completed their submissions to qualify for the award. Finalists for the 2011 edition of the Red Herring 100 North America award are selected based upon their technological innovation, management strength, market size, investor record, customer acquisition and financial health. This unique assessment of potential is complemented by a review of the actual track record and standing of a company, which allows Red Herring to see past the “buzz” and make the list a valuable instrument for discovering and advocating the greatest business opportunities in the industry.

“This year was very rewarding," said Alex Vieux, publisher and CEO of Red Herring. "The global economic situation has abated and there are many great companies producing really innovative and amazing products. We had a very difficult time narrowing the pool and selecting the finalists. Antenna shows great promise and therefore deserves to be among the Finalists. Now we’re faced with the difficult task of selecting the Top 100 winners of Red Herring North America. We know that the 2011 crop will grow into some amazing companies that are sure to make an impact."

“As the mobility market has exploded, so too has our commitment to providing innovative solutions backed by a proven mobile infrastructure that satisfy the complex, varied and evolving needs of the enterprise,” said Jim Hemmer, President and CEO of Antenna. “Being named as a finalist to the Red Herring 100 is a testament to Antenna’s dedication to our customers’ and partners’ success and our culture of excellence. We are honored to be in the same company of such industry-defining companies and past Red Herring 100 award winners as Google, Salesforce.com and Yahoo!”

The finalists are invited to present their winning strategies at the Red Herring North America Forum in Hollywood, Calif., June 13-15, 2011. The Top 100 winners will be announced at a special awards ceremony the evening of June 15 at the event.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

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Antenna Welcomes Two New Members to its Board of Directors

2011-05-17T00:00:00-04:00

Graham Albutt and Gary Haroian Bring Wealth of Executive Leadership and Operational Experience at International Public Companies

JERSEY CITY, N.J. – May 17, 2011 – Antenna Software, Inc., enabling business transformation through compelling mobile experiences, today announced the appointment of Graham Albutt and Gary Haroian to the company’s board of directors, effective immediately.

Antenna’s board, an elite group of talented professionals, has been a strategic driver for the company and a big part of its past success. The addition of Albutt and Haroian’s significant industry knowledge and hands-on operational experience further strengthens the board’s ability to guide the next phase of Antenna’s growth. Both of these seasoned executives bring vast experience with Initial Public Offerings (IPOs), mergers and acquisitions (M&A) and have helped nurture, guide and establish many of the premier organizations in the technology industry.

“The international business acumen and knowledge of the software marketplace that both Albutt and Haroian bring to Antenna’s board of directors is critical to the company’s immediate growth plans and long-term strategic direction,” said Jim Hemmer, President and CEO of Antenna Software. “As we expand into new verticals and geographies and prepare for future events, their wealth of experience and wisdom will fully complement our board’s expertise and help steer the company to even greater success.”

Graham Albutt brings invaluable corporate insights to Antenna’s board as an accomplished business leader with a record of delivering financial and operational results in complex, global business environments. A citizen of the United Kingdom residing in the United States for more than 14 years, Albutt was a member of the Executive Committee of Reuters Group PLC, where he held a variety of executive management positions. Additionally, Albutt has driven four of Reuter’s largest acquisitions and consequent integrations in the Americas. He has a deep knowledge of the software marketplace, especially with regard to the complex needs of the financial services industry.

“It’s been reported that the global app market will exceed $38 billion by 2015 and there’s no denying that the popularity of smartphone devices and the use of mobile apps at work and for play has transformed how people engage with each other, with brands and within organizations,” said Graham Albutt. “Antenna has established itself as a clear, market leader in enterprise mobility and I’m thrilled to help the company continue to gain market traction and raise its global profile as a board member.”

Gary Haroian has more than 30 years experience as a manager, executive and director of rapidly growing technology companies. During the past seven years, he has been a director and audit committee chairman for 10 public or privately held companies; currently he serves as a director and audit committee chairman for Aspen Technology, Network Engines, and A123Systems. Previously, Haroian served as a director, audit chair and member of the merger and acquisition committee for Phase Forward (PFWD) and Unica (UNCA), which were acquired by Oracle and IBM respectively. He is a member of the UMass Boston Board of Entrepreneur Advisors and Mentors, the National Association of Corporate Directors (NACD) and Corporate Directors Group.

“Antenna is on the frontline of the next great computing paradigm – mobility – where the opportunities are boundless and so too are the complexities,” said Gary Haroian. “As a board member at such a dynamic organization during this very exciting time, I look forward to working with this highly skilled group of professionals to set a course for continued innovation and market leadership.”

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

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Antenna to Speak at Mass Technology Leadership Council

2011-05-12T00:00:00-04:00

Hemmer to Share Expertise and Global Perspective on Leveraging the Mobile Channel for New Revenue Growth

JERSEY CITY, N.J. – May 12, 2011 – Antenna Software, enabling business transformation through compelling mobile experiences, today announced that its President and CEO, Jim Hemmer will be speaking on the global impact of mobility at the Mass Technology Leadership Council on Friday, May 13, 2011.

WHAT: The Mass Technology Leadership Council will be a half-day conference providing delegates with an opportunity to discuss the way that mobility is shaping the global economy. Jim Hemmer will be speaking as part of the m-commerce panel, “Why Financial Services and Retail Companies Want Access to Your Pocket.” Moderated by Dean Petracca, a partner at PwC, Hemmer will be joined by Pedro Santos, Chief Strategist of e-Commerce at Akamai Technologies and Bob Schukai, Global Head of Mobile Technology at Thomson Reuters.

With mobile device penetration rapidly reaching 100 percent in the developed world, and growing swiftly in emerging markets, the conference will highlight the opportunities and strategies for businesses who want to capitalize on the ‘mobile first’ economy. As part of this debate, Hemmer will be discussing actionable strategies for enterprises that wish to deploy a multi-national mobile project – and what steps enterprises can take to overcome the challenges of device fragmentation, security issues, broadband access and linguistic barriers.

Antenna will also be demonstrating their latest applications for enterprises at the event, including the latest in tablet computing applications for mobile banking.

WHO: Jim Hemmer has more than 25 years of experience in the hi-tech and communications industries, and has been President and CEO of Antenna since 2002, leading the company from a small start-up to the industry leader in the mobile enterprise market.

WHEN: Friday, May 13, 2011, 7:30am – 1:30pm

WHERE: Kendall Square Marriott,
Two Cambridge Center
Cambridge, Mass.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Follow @AntennaSoftware on Twitter.

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Antenna Positioned in the Visionaries Quadrant of the Magic Quadrant for MEAP

2011-05-11T00:00:00-04:00

Evaluation Based on Completeness of Vision and Ability to Execute

JERSEY CITY, N.J. – May 11, 2011 – Antenna Software, enabling business transformation through compelling mobile experiences, today announced it has been positioned by Gartner, Inc. in the “Visionaries” quadrant of the Magic Quadrant for Mobile Enterprise Application Platforms (MEAP) report by Michael J. King and William Clark. [i]

According to Gartner, “The MEAP market already has overlap with capabilities seen in MCAP (Mobile Consumer Application Platform) offerings, and MEAP vendors are now offering both.” Gartner also states that “By 2014, the MEAP, mobile consumer application and Web development approaches will converge into a new generation of multichannel development tools.”

“When the mobile market finally tipped, it also flipped,” said Jim Hemmer, president and CEO of Antenna. “The mobile user experience is the new norm – and this has enormous potential to not only extend enterprise applications, but also to transform the business by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices.”

“We believe our positioning in the ‘Visionaries’ quadrant shows that Antenna has rightly anticipated the impact of consumerization on the enterprise and has made the necessary moves to meet the needs of our customers and partners. With a converged approach that spans B2E and B2C mobile offerings and supports the latest and best in standards-based and emerging technologies and devices, Antenna is well positioned to continue to lead this market. We are committed to simplifying and managing the inherent complexities of mobility, creating apps that people love to use, and delivering excellence in all that we do.”

The Antenna Mobility Platform (AMP) enables enterprises to build, manage, publish and consume native apps and mobile Web content on any mobile device — from smartphones and tablets to low-end cell phones. Utilizing standards-based technologies, AMP allows organizations to not only build mobile apps or websites once and deploy across any combination of devices, but also centrally deploy, manage, and secure their mobile deployment.

About the Magic Quadrant
The Magic Quadrant is copyrighted 2011 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

# # #

[i] Gartner “Magic Quadrant for Mobile Enterprise Application Platforms” by Michael J. King and William Clark, April 20, 2011.

Antenna to Demonstrate Mobile Web and Applications at Blackberry World

2011-04-29T00:00:00-04:00

WHAT: Antenna Software, enabling business transformation through compelling mobile experiences, will be demonstrating its latest applications and mobile web experience for the BlackBerry Playbook at BlackBerry World from Monday, May 2 through Thursday, May 5 2011.

The event, taking place in Orlando, Florida, will provide attendees with the opportunity to learn about the latest developments at Blackberry, for developers through to brands, as well as allowing attendees to experience the potential of the new BlackBerry Playbook. Antenna will be demonstrating Playbook applications for sales, customer service, and store delivery at the event, in addition to showcasing mobile websites optimized for Blackberry devices.

As the application market evolves, BlackBerry World will highlight the opportunities for developers and brands to explore the new possibilities presented by the growth of tablet computing and the advanced functionality of the latest devices. Antenna will be highlighting how enterprises can use the latest technology to facilitate business growth and identify new opportunities to improve employee workflow.

To accompany this exciting event, Antenna will be announcing the union of the mobile web with native apps to ensure that all mobile users have the best possible user experience regardless of their device. To celebrate the union, Antenna will be giving away one of a kind t-shirts[1] which can be reserved online via a specially created microsite: http://www.deploymobility.com/bbworld

Through the Antenna microsite, attendees will be able to learn how E*TRADE turned its mobile trading platform to competitive advantage. Visitors to the microsite will also be able to download Antenna’s 2011 Mobile Internet Attitudes Report which establishes consumer preferences for the mobile web and mobile applications. Visit the site today to register for your free t-shirt and to book in a demonstration with a member of the Antenna team.

WHO: To arrange a meeting or demonstration of the new Playbook apps at the event, please contact: Kristen Muckleroy at kmuckleroy@antennasoftware.com

WHEN: Monday May 2 2011 – Thursday May 5 2011
Booth #115

WHERE:  Orlando World Center Marriott
                  8701 World Center Drive
                 Orlando, Florida

About Antenna:
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com and www.volantis.com for more information.
Follow @AntennaSoftware on Twitter.

[1] **QUANTITIES ARE LIMITED**

Antenna to Discuss Best Practices at Field Service 2011

2011-04-25T00:00:00-04:00

WHAT: Antenna Software, enabling business transformation through compelling mobile experiences, has announced that it will present in the Field Service 2011 Roundtable Ideas Exchange on “Transforming Your Business with Mobility” on Wednesday, April 27, 2011 from 10:15 a.m.-11:00 a.m. The event, taking place in Chandler, Arizona, will provide attendees with strategies for developing quality, operational excellence and innovation in service organizations.

As the mobility landscape continues to change apace, the challenges for organizations to develop and deploy solutions have also evolved quickly. This roundtable discussion will explore how organizations can built their strategy for short-term results and long-term success, leveraging technology to create deeper backend capabilities that allow apps and the mobile internet to develop with marketplace innovations and the growth of business.

This interactive discussion, made up of esteemed industry experts, will include mobile best practices from Hologic, a leading developer, manufacturer and supplier of premium diagnostic products, medical imaging systems, and surgical products created specifically to address the healthcare needs of women throughout the world. Hologic, an Antenna customer, will discuss how its mobile field service solution contributes to more efficient and streamlined business processes for the organization. The panel is sponsored by AT&T.

WHO: Participants:

Chris Smith, Vice President, Antenna
Dan Miller, Director of Industry Solutions Practice, AT&T
Dennis Papas, Senior Director, Service Operations, Hologic
Sarah Howland, Editor-in-Chief, Field Technologies Online

WHEN: Wednesday, April 27, 2011, 10:15 a.m.-11:00 a.m.
“Best Practices for Field Service Automation: Transforming Your Business with Mobility”

WHERE:

Sheraton Wildhorse Pass Resort & Spa

5594 West Wild Horse Pass Blvd.

Chandler, Arizona

About Antenna:

Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com and www.volantis.com for more information.

Follow @AntennaSoftware on Twitter.

Antenna’s Gregg Plekan Leads Customer Engagement Keynote at SMART Mobile Enterprise 2011

2011-04-15T00:00:00-04:00

Antenna to discuss how mobile web and apps are redefining customer engagement for global brands and enterprises

SMART MOBILE ENTERPRISE, SEOUL, KOREA, APRIL 18, 2011 – Antenna Software, enabling business transformation through compelling mobile experiences, has announced that Gregg Plekan, Executive Vice President, will host a keynote speech on the subject of “how apps and the mobile web can redefine customer engagement” at the SMART Mobile Enterprise conference in Seoul, Korea. The keynote will take place on April 19, 2011, from 11:20 a.m.-12:00 p.m.

Antenna will be at SMART in partnership with Korea Telecom (KT), where they will be co-exhibiting alongside KT and Juniper Research. Antenna will showcase its latest applications for tablets and smartphones in pharmaceuticals, manufacturing, retail and financial services, as well as demonstrating a range of its latest publicly available mobile websites.

“Internationally enterprises are waking up to the potential of mobile for customer engagement beyond simply social networking and gaming, two of the key drivers to smartphone mobile adoption up until now,” said Plekan. “The key for brands and enterprises is to create a cohesive and flexible mobile strategy that gives employees and customers options to interact with the company in the way which is best for them – and that may include both mobile web and mobile apps, depending on the business objective, target audience, integration requirements, and other criteria.”

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

Visit www.antennasoftware.com and www.volantis.com for more information.
Follow @AntennaSoftware on Twitter.

Antenna to Share its Mobile Expertise at IBM Impact 2011

2011-04-12T00:00:00-04:00

Company to Present a Session on Developing a Successful Mobile Application Strategy; Lend its Domain Expertise on a Panel Discussion; and Showcase a New CRM App Developed in Concert with IBM

JERSEY CITY, N.J. and LAS VEGAS – April 12, 2011 – Antenna Software, enabling business transformation through compelling mobile experiences, today announced its strong presence at the IBM Impact 2011 Global Conference happening this week in Las Vegas.

Impact 2011 offers IT professionals the opportunity to learn the latest technology trends from leading vendors and professionals in the field. Offering more than 500 technical sessions, deep dives and hands-on labs, the conference provides attendees with the knowledge, skills and practical advice needed to implement winning IT and business strategies.

On Wednesday, April 13, Antenna executives will join IBM to present the session, “Developing a Mobile Application Strategy for Your Business.” The presentation will examine how mobile computing is creating new opportunities to make employees more effective, introduce new business processes and interact with customers in new ways. But with opportunity comes new challenges including new devices with differing capabilities and programming models, a fragmented market that is hard to target and scale, and ongoing security concerns. This session will provide a comprehensive overview of the messaging and notification capabilities needed to reach any customer, on any device, anywhere in the world.

Attendees of this session will also have the opportunity to preview the new app InSales/InCase developed by Antenna. Combining a CRM app with a case look-up app, this comprehensive sales and customer service tool allows sales representatives to view service and account history and allows customers to check their cases – thereby offering both enterprise-facing and direct to customer capabilities in one app.

On Thursday, April 14 Antenna will join executives from Akamai, Verizon and IBM Global Services for an invitation-only, panel discussion on end-to-end mobility. The audience will consist of a select group of top IBM WebSphere users that are currently working on large, mobile infrastructure builds. This highly interactive session will cover how mobile applications are created, delivered, monetized and used and will provide ample time for the audience to ask questions and further explore the world of mobile solutions from foremost experts in the field.

When and Where

Session 2330: Developing a Mobile Application Strategy for Your Business
Wednesday, April 13 at 1:30 p.m. in the Venetian-Lando Room #4305
Venetian Palazzo Resort, Las Vegas
Session 3041: End-to-End Mobility Panel Discussion
Thursday, April 14 at 10:45 a.m. in the Titian Room #2302
Venetian Palazzo Resort, Las Vegas

For more information and live video stream at IBM Impact, visit http://www.livestream.com/ibmimpact/video?clipId=pla_69d12e0c-bf19-4271-91aa-4a5384c402f0

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and www.volantis.com for more information. Follow @AntennaSoftware on Twitter.

Antenna Named Finalists in the 2011 Hot Companies and Best Products Awards by Network Products Guide

2011-03-31T00:00:00-04:00

AMP Mobile Web nominated for Best Mobile Solution

JERSEY CITY, N.J. – March 31, 2011 – Antenna announced today that Network Products Guide, the industry's leading technology research and advisory guide, has named its AMP Mobile Web product as a finalist for the sixth annual 2011 Hot Companies and Best Products Awards in the Mobile Solutions category. The industry and peer awards from Network Products Guide are the world's premier information technology awards honoring achievements and recognitions in every facet of the IT industry. Winners will be honored in Las Vegas on Tuesday, May 10, 2011.

AMP Mobile Web is a mobile content delivery platform that allows developers to build superior websites and applications using HTML5 and CSS3, without needing to rely on more complicated Java programming. The platform is capable of intelligently rendering content for more than 8,000 internet-capable devices including mobile phones, e-books, IP TVs, PCs, and tablets. “We are pleased that AMP Mobile Web has been recognized by Network Products Guide, especially at this moment”, said Antenna EVP and General Manager Mark Watson. “More businesses than ever need to reach their customers via the mobile web and ensure usability and consistency no matter what device they are using. It’s not just about broad coverage though – you have to make them want to come back.”

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Named a Finalist for Two Prestigious Mobile Industry Awards

2011-03-15T00:00:00-04:00

Recognized for Excellence in Enterprise Mobility, Antenna’s AMP on the Short-List for both the CTIA Emerging Technology Awards and the 12th Annual Mobility Awards

JERSEY CITY, N.J. – March 15, 2011 –Antenna Software, Inc., enabling business transformation through compelling mobile experiences, today announced it has been named a finalist for the CTIA Emerging Technology Awards in the category of Best Enterprise and Vertical Market Solution and has been nominated for the 12th Annual Mobility Awards sponsored by MobileTrax, a leading market research firm that focuses on the wireless and mobile market.

On the heels of its win for Best Mobile Enterprise Product or Solution at last month’s Mobile World Congress in Barcelona, Spain, the Antenna Mobility Platform™ (AMP) continues to receive high praise from industry experts, pundits and end-users. Accommodating both business-to-consumer (B2C) mobile applications and employee-facing applications, AMP provides an end-to-end mobility solution that allows organizations to not only build an application once and deploy it across any combination of devices, but also centrally deploy, manage and secure these apps across all devices.

“If you think of all the different constituents, devices, network carriers, sources of information, app stores and other variables, that puts a heck of a burden on the enterprise,” said Jim Hemmer, President and CEO of Antenna. “With a robust mobility platform like AMP, apps are deeply rooted and designed to weather any storm including new policies, new devices and new users to help our customers and partners execute a cohesive and extensible mobile strategy that is simply not found in standalone mobile apps or mobile development toolkits.”

The CTIA Emerging Technology Awards
Created in 2006 the CTIA Emerging Technology Awards program has celebrated and promoted some of the most innovative wireless products and services in the areas of consumer, enterprise and network technology. Finalists in 14 categories will be judged on innovation, functionality and technological impact with winners announced at the International CTIA Wireless 2011 conference award ceremony on March 23 at the Orange County Convention Center in Orlando, Florida. Antenna users, peers and fans are also encouraged to cast a vote for AMP during the “Best Online Pick” voting period happening now through March 21 and during the conference, March 21-23 for “Best in Show.” To cast your vote for AMP, go to: http://ctiait.ctia.org/etech/2011/public/index.cfm/viewEntry/694/

The Mobility Awards
In its twelfth year, nominees for the esteemed Mobility Awards are selected by the industry’s top mobile and wireless press and analysts. The awards are spearheaded by Dr. Gerry Purdy of MobileTrax, a globally recognized authority on mobile computing and wireless data communications. The 2011 Mobility Awards will be given out in more than 50 different categories and sub-categories representing the products and services that have made, or will make, the greatest impact on the industry. Antenna has been named to the Enterprise Mobility Platform category and will join other nominees at the Wireless Innovators Dinner on March 22 in Orlando.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Software Announces Expansion Plans in India

2011-03-09T00:00:00-05:00

Leading Provider of Mobile Websites, Apps and Content Celebrates Five Years in Bangalore; Plans an Increase in Headcount by 30-40% to Meet Demand

Bangalore, India – March 9, 2011: On its fifth-year anniversary in India, Antenna Software, Inc., enabling business transformation through compelling mobile experiences, today announced its plans to drive further growth in India. As part of the company’s expansion strategy, Antenna has set up a new facility in Bangalore to accommodate an aggressive 30-40% increase in headcount year over year to help meet revenue targets. Antenna also added resources to another office in Pune as a result of its recent acquisition of Volantis Systems in February 2011.

As a global player in the mobile applications space, India has always been a strategic focus for Antenna’s success. To continue this momentum, Antenna’s new centre in Bangalore will help the company to broaden operations and meet increasing customer and partner demand. Antenna currently employs around 120 highly skilled professionals in the Bangalore and Pune offices, including technical project managers, business analysts, architects, technical writers, developers, QA specialists, customer support, and technical support. Antenna is also in the process of adding sales and business development professionals to capitalize on the market potential in Asia-Pac, which many analysts predict will follow a substantial rise in smartphone sales, a large uptick in mobile subscribers in rural India, and the mass appeal of mobile cloud services.

Speaking on the occasion, Reji Baby, V.P. Global Solutions Engineering; MD Antenna India said, “Keeping the employee retention rate high is a true testimony of our employee satisfaction in India. In addition, working with exciting mobile technologies in one of the fast growing industries in the world, a wide career path, significant financial incentives and our fun-filled and open working environment gives our employees numerous opportunities to grow with the company.”

A recent winner of the prestigious GSMA Global Mobile Award for Best Mobile Enterprise Solution at Mobile World Congress, Antenna is uniquely positioned to offer customers complete end-to-end mobile solutions, from native apps to mobile web, addressing the needs of all users, across all internet-connected mobile devices – from smartphones and tablets to feature phones. In 2010, Antenna reported a record year, achieving a compound annual growth rate (CAGR) of 52 percent in revenues. Antenna’s recent acquisition of Volantis Systems adds diversity to the company’s product portfolio with the addition of mobile web capabilities. It also adds significant India-based customers and partners including system integrators and mobile operators, most of whom have global customers and presence.

Speaking from Bangalore at the dedication of the new facility, Antenna’s President and CEO Jim Hemmer said, “To meet the consumers’ appetite for mobile applications, Antenna must scale its operations globally and bolster our very successful India presence to help us gain momentum in the Asia-Pac region. We are thrilled to be here this week to celebrate the 5-year anniversary of Antenna India and acknowledge its role in our overall success in delivering the most innovative mobile solutions to our customers and partners and look forward to even greater success in the coming year.”

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Launches Volt for iPhone and Android

2011-03-01T00:00:00-05:00

Allows Enterprises to Publish HTML5 Mobile Web Apps Directly to Personal or Corporate-Issued Devices with Total Control

Jersey City, N.J. – March 1, 2011 – Antenna Software, Inc., enabling business transformation through compelling mobile experiences, today announced the general availability of Volt^TM, a patent-pending technology that addresses the security and management needs of the enterprise when deploying work-related mobile web apps on personal or corporate-issued iPhone and Android devices.

Powered by the Antenna Mobility Platform (AMP), Volt is a native application that governs multiple web applications built on standard web technologies (HTML5, CSS and JavaScript). Once activated on a user’s device, Volt allows a variety of enterprise-approved mobile apps and content to be securely published and managed through it. Users click on Volt to access the apps they need for work, then toggle out of Volt to do other tasks – it’s as simple as that.

Global 1000 enterprises and wireless carriers throughout the world can bypass the traditional app stores by using Volt to distribute and manage branded web apps directly to their users. With Volt, businesses can easily provision, deploy and control enterprise web applications for work in a highly-secure, reliable and manageable fashion. What’s more, users can run multiple web applications simultaneously and switch instantly between active web applications for greater productivity.

“With more than 300 million smartphone users worldwide, many are asking, ‘why can’t I find, purchase, and use my apps for work the same way I do my personal apps?’” said Jim Hemmer, president and CEO of Antenna. “Volt answers this call by enabling companies to take control of how they deliver mobile experiences to their users – even on personally-owned devices. This allows companies to change the game: Not only can they embrace the latest web technologies to build compelling apps, but they can also provide a cohesive and organized structure for provisioning and decommissioning those apps to employees and workgroups – it’s less risk to the brand and much more satisfying to the user.”

Key features and benefits of the Volt product include:

Ease of Development: Adhering to AMP’s “build once, deploy to many” development paradigm, developers can use HTML5, CSS and JavaScript to build Volt apps that can run across all Volt client devices. Volt also offers native device integration, such as camera, GPS, barcode scanning and document viewing for feature-rich functionality. In addition to pre-built Antenna Volt apps, companies and third-party app developers can build apps on Volt to be approved by either Antenna or the enterprise for publishing through Volt.
Direct App Publishing: Once the Volt client is downloaded onto the user's device, it becomes the channel by which Volt apps – created as web apps – are published to the device. This enables companies to have total control over the branding and approval of apps published via Volt.
Centralized Management: All Volt apps are provisioned, published and managed via the AMP Management Center, allowing IT to centrally administer all users, their device profiles and application access via a single, unified console.
Role-Based Access: Volt apps are published and consumed based on authorized role-based access. Only apps that are enterprise approved for a user or user group can be downloaded to that user’s device through Volt, enabling administrators to better manage application access.
Enterprise-Grade Security: Volt apps leverage the security features found in an industrial-strength platform like AMP including authentication, authorization, encrypted over-the-air transactions, security profiles and role-based app updates.
Rich Analytics: Volt apps communicate through the AMP Gateway, which monitors and captures all transactions and messages for auditing and analysis. Data can also be exported to any business intelligence system for further insight into usage behavior, allowing IT to determine which apps should get more resources allocated to them, or conversely, which apps should be shelved.

Volt is now available on Apple iPhone and Google Android platforms and can be downloaded from the Apple iTunes App Store and Android Market. Once installed on a device, Volt connects to AMP and will automatically download the mobile business apps that are assigned to the mobile user by IT or the administrator.

In addition to building custom web apps to run on Volt, all of Antenna’s native mobile applications for employees are available as Volt apps (AMP Sales, AMP Service, AMP Merchandiser, AMP Pharma Sales, etc.). Demo versions of Volt apps--including AMP Scheduler, AMP Expense Approval, AMP Travel Approval --are available for review by registering at www.antennasoftware.com/resource-center/volt.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

New Research Shows Mobile Internet Usage a Daily Habit

2011-02-24T00:00:00-05:00

2011 Mobile Internet Attitudes Report from Antenna Shows Mobile Internet Adoption on the Rise but Poor User Experience a Deterrent

JERSEY CITY, N.J. – Feb. 22, 2011– One in five Americans use the mobile Internet every day, according to the 2011 Mobile Internet Attitudes Report from Antenna Software. The second annual survey conducted by YouGov measured the attitudes, preferences and behaviors of adult consumers in the United States and United Kingdom, finding U.S. mobile Internet usage up 17 percent from the 2010 Mobile Internet Attitudes Report. Nearly half of respondents said they would use the mobile Internet each day to stay in touch with friends through instant messaging (21 percent in the UK and 22 percent in the US) and social networking (27 percent in both countries).

While mobile Internet usage is steadily on the rise, driven by the demand and popularity of social media and networking tools, many feature-phone users cite poor user experience as a barrier to further adoption. Of the representative sample of 4,375 consumers polled, almost half of Americans (44 percent) failed to use the mobile Internet, despite having access to it on their mobile phone.

Antenna, which acquired Volantis, a mobile internet specialist, in February 2011 commissioned YouGov to poll the views of a representative sample of 2,296 consumers, aged 18+ in the UK and 2,079 in the US.

British Mobile Internet Users Overtake US Trailblazers
The 2011 Mobile Internet Attitudes Report found British consumers are more active on the mobile Internet than their transatlantic counterparts. One in three British (34 percent) and American (33 percent) consumers are now accessing the Internet using their mobile phone at least once a week, up from 27 and 28 percent respectively in 2010.

“The mobile Internet has become an important part of daily life for consumers on both sides of the Atlantic,” said Jim Hemmer, President and CEO of Antenna Software. “The desire for convenience and advancements in technology mean more people than ever before can enjoy good mobile Internet experiences regardless of their handset. However, as results of the 2011 Mobile Internet Attitudes Report indicate, there’s still much improvement to be made by operators and enterprises.”

Consumers Demand Better Mobile Internet Experience
Nearly half of U.S. consumers (44 percent) with mobile Internet access are more likely to use it if the experience offered was similar to using the Internet on their personal computer. With comparable speed, functionality and appearance of websites, the 2011 Mobile Internet Attitudes Report concludes that there is significant opportunity for operators and enterprises to improve the mobile experience on the wide range of handset models used by the public.

According to the 2011 Mobile Internet Attitudes Report, 27 percent of American and 27 percent of British consumers are discouraged from using the mobile Internet by websites that don’t display properly on their mobile screens. A further 28 percent of U.S. and 32 percent of British consumers cite difficulty in navigating websites on a mobile device as a reason for not accessing the mobile Internet.

“Operators and enterprises must do more to ensure a compelling and rewarding Internet and application experience is had by consumers on all mobile devices – not just smartphones,” adds Hemmer. “Today’s consumer expects a rich, high-quality Internet experience whether surfing on their PC or on their mobile device. Operators and enterprises must ensure their mobile Internet websites and applications can be rendered optimally across the broadest range of handsets – or risk lost revenue opportunities and impaired customer satisfaction and brand loyalty.”

Despite the promotion of flat-rate data packages, cost also remains a barrier to greater mobile Internet usage. The Mobile Internet Attitudes Report found 33 percent of American and 39 percent of British consumers still believe that using their mobile phone to access the Internet is too expensive.

“While operators have made great strides to promote flat-rate data, there is a lingering perception in both markets that accessing the Internet through a mobile phone is expensive,” adds Hemmer. “In many cases, unlimited mobile data packages can be substantially cheaper than monthly fixed line broadband costs demonstrating we still have a way to go in educating consumers.”

Research methodology
The Mobile Internet Attitudes Report 2011 was commissioned by Antenna and conducted by YouGov, polling a nationally representative sample of 2,296 UK and 2,079 US adults aged 18+ in January 2011. All figures unless otherwise stated, are from YouGov Plc.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Wins GSMA Global Mobile Award for Best Mobile Enterprise Solution at Mobile World Congress

2011-02-17T00:00:00-05:00

The Antenna Mobility Platform (AMP) Recognized for Excellence in Bringing
Intelligently Designed Apps to the Enterprise

BARCELONA, Spain and JERSEY CITY, N.J. – Feb. 17, 2011 – Antenna Software, Inc., enabling business transformation through compelling mobile experiences, was announced a winner of the GSMA Global Mobile Awards in the category of Best Mobile Enterprise Product or Solution during the prestigious award ceremony at Mobile World Congress in Barcelona, Spain.

Since 1996 the Global Mobile Awards, sponsored by the GSMA, have recognized companies for their outstanding contributions toward driving the growth of the worldwide mobile communications industry. Antenna was selected as a finalist from hundreds of entrants for its portfolio of mobile applications enabled by the Antenna Mobility Platform™ (AMP), before receiving the ultimate nod as winner for best mobile enterprise product or solution.

AMP is an enterprise-class mobile applications platform that accommodates both business to consumer (B2C) mobile applications and employee-facing applications for leading companies in a variety of industries including financial services, retail, consumer packaged goods, life sciences and manufacturing. AMP was built from the ground up to mobilize any data source, over any wireless network worldwide, and to any smartphone or tablet device. Utilizing the latest and best in standards-based and emerging technologies, AMP allows organizations to not only build an application once and deploy it across any combination of devices, but also centrally deploy, manage, and secure these apps across all devices.

“It has been a milestone year for Antenna marked by record-breaking growth, product innovation and industry accolades, culminating in this great honor,” said Jim Hemmer, President and CEO, Antenna. “The Global Mobile Award validates our technical offering and underscores Antenna’s business philosophy – that intelligently designed business apps make users happy and empower organizations to create more meaningful and more profitable relationships with their customers. We thank our customers and partners around the world for choosing Antenna as their trusted mobility partner.”

As smartphone and tablet adoption accelerates and mobile Web and apps usage increases, Antenna is well positioned to help companies navigate the complexities of mobility and drive strategic growth initiatives now and into the future. AMP enables companies to create order out of chaos in the fragmented mobile ecosystem and keep pace with emerging technologies and devices. With Antenna’s mobile technology as the foundation, organizations are empowered to deliver compelling, smooth mobile experiences that satisfy customer demand for both information and purchasing power all from their mobile device.

The Global Mobile Awards judges commented: “Bringing consumer type apps to work for enterprise users and their customers is an important new area of development. This forward thinking capability really enhances the effectiveness of enterprise users and their transactions with customers and suppliers.”

The GSMA represents the interests of the worldwide mobile communications industry. Spanning 219 countries, the GSMA unites nearly 800 of the world's mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organizations. For 16 years, the GSMA Global Mobile Awards have showcased cutting-edge mobile products, services and initiatives around the world.

“This year’s awards attracted more than 600 entrants, with many high caliber entries across all categories," said Rob Conway, CEO and Member of the Board, GSMA. “The GSMA congratulates the award winners and commends all finalists for their innovation, ingenuity and important contributions to the success of the mobile industry.”

Earlier this month Antenna acquired Volantis Systems, a mobile Internet company. While at Mobile World Congress, Feb. 14-17, visit Antenna executives in hospitality suite 3.1HS168.

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Expands Device Database

2011-02-17T00:00:00-05:00

The Latest in Tablet Devices, Including the Dell Streak 7, Viewsonic-ViewPad7 and
Samsung-SGH-I987, Now Included in Largest Industry Device Portfolio

BARCELONA, Spain – Feb. 17, 2011 – Antenna Software, enabling business transformation through compelling mobile experiences, today announced that it has passed the milestone of 8,000 handsets with its mobile device information library, part of the Volantis Framework platform for content delivery. With this comprehensive device database, Antenna, which acquired Volantis in February 2011, offers industry leading, patented technology to render applications and websites across the most devices and support the most device capability attributes – at more than 850 attributes per device – to offer the best possible user experience on any Internet enabled device.

As this year’s Mobile World Congress draws to a close, the Dell Streak 7, Samsung Infuse 4G and Nexus-S are just three of the latest devices which are now supported by the database, ensuring that, in spite of the rapid developments in smartphones in 2010, Antenna and Volantis customers’ mobile offerings are supported on the very latest in devices.

The level of form fragmentation across mobile devices is an industry pain point which makes it difficult for mobile content developers to provide a consistent user experience. With the arrival of the tablet computer, and industry competitors attempting to stay ahead by introducing ever more advanced smartphones, the number of possible permutations of operating systems and browser standards used to access mobile content runs to thousands.

The Antenna Volantis Framework, with its extensive mobile device information library, allows operators and enterprises to offer a compelling mobile web experience regardless of the device used, allowing developers to target the high-end functions of the latest smartphones and tablets as well as maintaining best service for legacy feature phones.

This complements Antenna’s mobile application offerings, powered by the Antenna Mobility Platform (AMP), which run across multiple device platforms, including Apple iPhone, iPad, BlackBerry, Android and Windows Mobile, optimizing user satisfaction on any device, anywhere.

"The mobile industry is no longer confined to just the mobile phone—it now encompasses all manner of wireless devices, including smartphones and the latest tablet computers,” commented Jim Hemmer, president and CEO of Antenna Software. “Mobile Internet use is a daily habit for many people; this latest milestone will ensure that operators and content developers are able to offer the highest level of functionality while also future proofing against the industry’s constant advances to provide the best experience on whatever screen the consumer uses.”

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Software Acquires Mobile Internet Specialist Volantis

2011-02-07T00:00:00-05:00

Combined Company Provides Most Complete Solution for Mobile Web, Apps and Content on Any Wireless or Internet-Connected Device

JERSEY CITY, N.J., and GUILDFORD, U.K. – Feb. 7, 2011 N.J., and GUILDFORD, U.K. – Feb. 7, 2011 – Antenna Software, Inc., enabling business transformation and consumer engagement through intelligently designed mobile applications, today announced it has acquired mobile Internet software company Volantis Systems Ltd. The combination of Antenna's proven mobile apps technology with the ability now to harness the power of the mobile Internet, uniquely positions the company as a complete, end-to-end mobile solutions provider for enterprises and carriers. This strategic acquisition makes Antenna the market leader for mobility solutions that address the needs of all users across all Internet-connected mobile devices – from smartphones and tablets through to browser-enabled feature phones.

"According to a recent IDC forecast, in 2011 half of all web users are going to be mobile web users, and by 2014 we estimate they will have downloaded 76.9 billion apps," said Nick McQuire, IDC's Research Director for EMEA Enterprise Mobility. "It's clear that no company can afford to have just a mobile website strategy or just a mobile apps strategy. As such, the combined experience and capabilities of Antenna and Volantis make them well positioned to take advantage of the way in which the mobile Internet is developing on a global scale."

Operating under the Antenna brand, the combined company will continue to provide full support of Volantis' products to its current customers, prospects and partners through its existing teams in the Volantis offices in Guildford, Seattle, Krakow, Pune and Hong Kong – strengthening Antenna's global presence, particularly across Europe and Asia-Pacific.

The addition of Volantis' complementary technology allows Antenna to immediately offer its customers a significantly broader range of mobile web solutions, including the underlying architecture for mobile commerce and enterprise app stores. This adds to Antenna's already robust on-demand (SaaS) Antenna Mobility Platform^TM (AMP) offering, which powers the company's suite of mobile business and consumer applications.

"This is truly a watershed moment for Antenna that takes us closer to our vision of being the mobile platform for the Global 1000," said Jim Hemmer, President and CEO of Antenna. "With Volantis as part of the Antenna family, our customers can go to a single provider for all their mobility needs. Our mobile solutions not only manage the complex requirements of the workforce but also the mobile demands of millions of consumers who want to interact with a brand on the go across myriad devices. In a highly fragmented channel, Antenna creates order out of chaos and delivers a consistent and compelling mobile experience to all."

Volantis brings to Antenna a wealth of carrier and enterprise customers, including T-Mobile, Hutchinson 3G, Telenor, Garanti Bank and Reliance Capital. The Volantis customer portfolio deepens Antenna's already robust carrier portfolio and extends the company's vertical offerings across the financial services, retail, travel, transport, media and entertainment industry sectors.

"Volantis has spent the past decade developing a best-of-breed solution for the mobile Internet," said Mark Watson, former CEO and Co-Founder of Volantis. "Our goal has always been to make the mobile web as accessible as possible to enterprises and consumers, with the most robust technology to support the solution. Joining with Antenna will allow us to continue to invest in the development of our technology while co-innovating as part of the Antenna team to help drive success for the combined company going forward."

Financial terms of the agreement were not disclosed. Volantis was advised by Raymond James & Associates. Additional information about the acquisition can be found on Antenna's website at: http://www.antennasoftware.com/about-us/volantis

About Antenna
Antenna Software provides a complete solution for mobile web, apps and content that addresses the needs of all users, across all Internet-connected devices, from anywhere in the world. Only Antenna’s mobile solutions enable business transformation by delivering a consistent and compelling experience for everyone – from employees in the mobile workforce to millions of consumers on myriad devices. Antenna’s advanced mobile technology makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). That’s why leading Global 1000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world.

View www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna Selected as Finalist in GSMA Global Mobile Awards

2011-01-20T00:00:00-05:00

Recognized for State-of-the-Art Mobile Apps on Any Device Powered by the Antenna Mobility Platform

JERSEY CITY, NJ--(Marketwire - January 20, 2011) - Antenna, enabling business transformation through intelligently designed mobile applications, today announced it has been shortlisted as a finalist for the Best Mobile Enterprise Solution in the GSMA Global Mobile Awards. Winners will be announced at the Mobile World Congress in Barcelona, Spain on Tuesday, Feb. 15, 2011.

Antenna was selected as a finalist from more than 450 entries for its portfolio of mobile applications enabled by the Antenna Mobility Platform (AMP), including mobile banking, mobile shopping, mobile field service, mobile pharma and mobile sales, to name just a few. AMP supports all major smartphone and tablet platforms and enables organizations to not only build an application once and run it across any combination of devices, but also to centrally deploy, manage and secure these apps across all devices.

"We are honored to be named a finalist for GSMA's Global Mobile Award," said Jim Hemmer, President and CEO, Antenna. "It is great recognition from such a distinguished organization and we are grateful for our customers and partners around the world and their commitment to Antenna as their trusted mobility partner."

The GSMA is a worldwide mobile communications organization spanning more than 200 countries that is dedicated to innovating, incubating and creating new opportunities to drive the growth of the industry. For sixteen years, the GSMA Global Mobile Awards have showcased cutting-edge mobile products, services and initiatives around the world.

"Our congratulations go to all the nominees in this year's Global Mobile Awards," said Rob Conway, CEO of the GSMA. "To get down to just 115 nominees across 10 categories certainly presented our judges with a tough challenge this year; it is a great achievement to be shortlisted among such a high quality field of entrants. We eagerly anticipate the announcement of the winners at the Mobile World Congress and look forward to showcasing another great year of innovation for the mobile industry."

Antenna Named Finalist for Most Innovative Mobile Technology by Andrew Seybold

2011-01-13T00:00:00-05:00

Recognized for Enterprise Mobility Without Compromise Enabled by the Antenna Mobility Platform

JERSEY CITY, NJ--(Marketwire - January 13, 2011) - Antenna, enabling business transformation through intelligently designed mobile applications, today announced it has been named a finalist for the Andrew Seybold, Inc. Annual Choice Award. Now in its 21st year, the award has consistently identified companies developing leading-edge technology, services and applications in the wireless industry.

Along with thousands of other innovative companies in the technology sector, Antenna attended this year's Consumer Electronics Show (CES) and participated in the Andrew Seybold Wireless Dinner, which has attracted a who's who of industry executives during its history. Antenna was selected as a finalist for its portfolio of mobile applications enabled by the Antenna Mobility Platform (AMP), including mobile banking, mobile shopping, mobile field service, mobile pharma and mobile sales, to name just a few.

"The Annual Choice Awards celebrate the broadening influence of the mobile data industry by recognizing what it has taken to achieve this success, as well as the people and companies that have played major roles in the mobile data revolution," said Andrew Seybold, CEO and Principal Consultant, Andrew Seybold, Inc. "In every category, our finalists have demonstrated exceptional inventiveness and a mission to enable more customers to exploit wireless data and voice services in exciting ways as the industry expands."

Not all mobile apps are created equal. On the surface they may look the same, but some apps have deeper "root systems" than others; and that is one reason why Antenna's "deeply-rooted" apps were recognized. Deeply-rooted apps are ones that can stand up to change, whether driven by users' requirements, new technologies, or market forces. A robust mobility platform like AMP provides rich layers of functionality that are not found in standalone mobile apps, mobile development toolkits, or most internally built mobile solutions.

AMP addresses all the critical elements of a mobile solution. Many other platforms simply focus on the UI development for mobile apps and lack the in-depth integration, management, communications and security capabilities needed to round out the solution. Without this deep level of functionality, mobile apps will not gain the adoption of users and will ultimately cost IT organizations more time and resources to maintain and update.

AMP was built from the ground up to mobilize any data source, over any wireless network worldwide, and to any smartphone or tablet device. Utilizing the latest and best in standards-based and emerging technologies, AMP allows organizations to not only build an application once and deploy it across any combination of devices, but also centrally deploy, manage, and secure these apps across all devices.

"This year mobile and wireless is the plumb line that runs through many of the exciting new technologies we saw at CES," said Jim Hemmer, president and CEO, Antenna Software. "Among this wide field of visionary companies, we are honored to be recognized by Andrew Seybold and will continue to push the envelope on mobile and wireless innovation to directly benefit our enterprise customers and partners."

About Antenna
Antenna enables business transformation by developing human-centered apps that run on any mobile device, anywhere. Only Antenna apps are backed by the most advanced enterprise-class mobile platform that makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it's not). Millions of people love to use Antenna apps every day. That's why leading Global 2000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

About Andrew Seybold, Inc.
Andrew Seybold, Inc. is dedicated to solving client challenges through strategic consulting, client-specific research and analysis, publications, speaking engagements and educational programs. Company founder Andrew M. Seybold and his partners provide deep technology and business expertise, proven best practices and long-established relationships with industry leaders. Mr. Seybold is highly regarded for his COMMENTARY e-newsletter and the Andrew Seybold Wireless University. For more information, visit http://www.andrewseybold.com.

Antenna Closes Record Year

2011-01-12T00:00:00-05:00

Expansion to Consumer-Facing Market, Global Partnerships, Product Innovation and Ambitious Corporate Rebranding Helps Antenna Set the Stage for Continued Growth

JERSEY CITY, N.J. – Jan. 12, 2011 – On its quest to transform business through intelligently designed mobile applications that delight and empower people, Antenna concludes another record year achieving a compound annual growth rate (CAGR) of 52 percent in revenues and 96 percent increase in new business bookings from 2008 to 2010. The company’s 2010 success was fueled by the acquisition of Vaultus Mobile Technologies, which gave Antenna the ability to greatly expand its addressable market with consumer-facing enterprise applications. Other key drivers included continued innovation of the Antenna Mobility Platform (AMP) and the market’s insatiable appetite for mobile applications.

The company is now primed to take advantage of the high-growth mobile market by providing all of the necessary elements that enterprises require to drive mobility to their workforces and to their millions of customers around the world.

2010 Business Highlights

Global Scale: Antenna has 270 enterprise customers and more than three million end-users.
Customer Satisfaction and Success: Antenna added significant new customers across key verticals and geographies in 2010.
— New customers included Dell, Hallmark and Royal Bank of Scotland.
— Long-time customers such as Hitachi Data Systems are migrating and enhancing their apps on the latest AMP platform.
Antenna Deploys Happiness with Corporate Rebrand: To unite the company, its technology and product portfolio after strategic acquisitions, Antenna underwent a major corporate rebrand in 2010. Driven by a belief that happy customers and happy employees are a direct result of an organization that’s empowered to deliver apps that people want and enjoy using, “Deploy Happiness” became Antenna’s new corporate mission.
Industry Recognition and Accolades: Antenna and its customers were honored with several prestigious industry awards in 2010.
—    Xerox was named as a finalist for the Wireless Leadership Award at WES 2010.
—    ING DIRECT received the Mobile Village Mobile Star Award for its retail banking and brokerage apps deployed by Antenna.
—    Antenna was awarded the Frost & Sullivan Product Leadership of the Year Award in Mobile Enterprise Applications Platforms.
—    Antenna was named Mobile Innovator by IDC Research in the report, “2010 Innovative Software Companies Under $100M.”
—    Antenna was named a Finalist for the Andrew Seybold Choice award.
Product Innovation: Antenna continues to innovate on its next-generation Antenna Mobility Platform, releasing a new version of the product in 2010. With AMP, companies can build or customize powerful, beautifully designed apps for any device, anywhere in the world backed by the security, manageability and performance of an enterprise-class platform. AMP offers a variety of pre-built, “apps on tap” for key industries including financial services, manufacturing, life sciences, telecommunications, consumer-packaged goods (CPG) and retail, and can be deployed in the Antenna Mobile Cloud or on-premise behind the corporate firewall.
Global Expansion through Carrier Partner Relationships: AMP was designed to allow Antenna’s many reseller and developer partners to quickly and effortlessly bring to market AMP-powered mobile applications to their own target markets. In 2010, Korea Telecom joined Antenna’s list of global partners including AT&T, Oracle, Verizon Wireless, RIM, Microsoft, Vodafone and Motorola.
Community Support and Backing: In the spring of 2010, Antenna launched Mobile Masters™, an online community with the aim of bringing together customers, partners and mobile-minded professionals to discuss challenges, share triumphs and collaborate on best practices.

“It’s been a defining year for Antenna. Businesses are no longer being educated on the value of mobile – they get it. Now it’s about doing mobile right,” said Jim Hemmer, president and CEO of Antenna. “By virtue of Antenna being on the cutting edge of mobile technology, our customers are too. Our tremendous success this past year is anchored in our ability to help our customers do mobile right – creating order out of chaos and implementing smart mobile solutions in the most effective and most strategic manner possible. We look forward to building on this success in 2011 to enable businesses to harness the full power of the mobile Internet and create real business transformation.”

Antenna Announces Top Five Trends Shaping the Mobile Enterprise Market in 2011

2010-12-09T00:00:00-05:00

Mobility Drives Greater Strategic Business Growth and Brand Loyalty;
The Mobile Cloud Reigns

Jersey City, N.J. – Dec. 9, 2010 – Antenna, enabling business transformation through intelligently designed mobile applications, today unveiled its Top Five Trends for the mobile enterprise in 2011. These predictions are driven by Antenna’s twelve years of mobility expertise and experience leading mobility deployments for global companies, including Coca-Cola Enterprises, Hallmark, ING DIRECT and Xerox.

In the coming year, Antenna expects the mobile enterprise market to significantly expand, driven mostly by continued consumerization of the enterprise and the proliferation of smarter mobile devices. Businesses will leverage mobile and social technologies to help them provide immediate gratification to users, offer relevant information and dynamic content at the point of need, and deliver services and goods with deeper end user insight and a more personal touch – in other words, “deploy happiness” to a world with increasingly connected, passionate and engaged employees and customers.

The foundation that underpins and enables these advancements will be the mobile cloud, as IT organizations push to simplify the integration of mobile into existing technology infrastructure by choosing to consume mobile apps and services in a hosted, on-demand model, rather than building the mobile infrastructure and platform themselves and supporting it with costly resources.

Top Five Mobile Enterprise Market Trends for 2011

1. Mobile is the Mortar
Many industry analysts predict smartphone sales will eclipse PC sales by 2012. Tablets such as the iPad, those powered by Android, and soon RIM’s PlayBook are being adopted at unprecedented rates. Antenna has already seen a sharp uptake in enterprise tablet interest, and 2011 will prove to be the first year of significant tablet deployment, which will likely come at the expense of laptops. The mobile channel will become seamless, as enterprises integrate mobility with their ‘bricks and clicks’ operations. Mobility is not a separate channel but one that has the unique ability to drive new growth to Web and physical storefronts, augmenting growth, driving new revenues, and deepening customer relationships with the brand.

2. The Mobile Cloud Reigns
Cloud-based mobility (a set of hosted services, typically powered by a mobile enterprise application platform or MEAP) will allow businesses and service providers to offer a ‘switch in the cloud,’ enabling them to build, publish, manage and secure mobile apps and content and scale mobility projects much more rapidly and cost effectively. As mobile apps proliferate for employees, customers and partners, enterprises will look to deploy their own branded app stores for greater application management, control and protection of the brand.

3. Mobile Commerce Ka-Chings
In almost every industry, but especially in retail, mobile apps will enable mobile commerce to flourish. Businesses must get up close and personal with their users, understand their exact needs in real time and deliver incentives and information to get consumers into the stores and to drive them to make purchases on websites. Mobile apps that seamlessly integrate collaborative technologies, contextual and location-based information, and rich content will generate new commercial revenue streams. In addition, business intelligence, monitored and acted upon in real time, will become a key piece of the 2011landscape as part of mobile commerce growth.

4. Mobile Marketing with Meaning
Truly hundreds of thousands of mobile apps now occupy the “appmosphere,” and the number is growing at an exponential rate. In 2010, Antenna observed a key shift: Mobile users are no longer defined purely as workers, consumers, customers or partners – they are people. To thrive in the new era of mobile marketing – which will ramp up significantly in 2011, organizations must dive into the exciting discipline of intelligently interacting with mobile users and engaging with them in more meaningful ways that make their lives just a little bit easier.
Antenna delivered a number of major consumer-facing mobile apps in 2010 – among them a major banking app with ING DIRECT USA. “Today, Main Street is constantly on the move. To empower our customers we needed to provide on-the-go saving and investment services accessed on any mobile device, from anywhere,” said Rudy Wolfs, CIO of ING DIRECT USA. “We sought a mobile technology partner that could not only bring the high-quality, user-friendly products and services we offer through our Web channels to life on the mobile device, but did so in a fun, exciting and fresh way that will help customers save money and build wealth.”

5. Mobile Apps in More Flavors; Mobile Content and HTML5 on the Rise
Natively-built mobile apps will continue to grow, but app and content consumption via mobile Web browsers will also become a key component of a comprehensive enterprise mobility strategy. Pure Web or ‘thin client’ apps rely on a constant wireless connection to access content, in contrast to thick client native apps which retain data locally allowing the user to continue to work in the event of signal loss. ‘Rich apps’ that straddle this divide will become more common in 2011 as HTML5-enabled browsers become widely available. Utilizing the HTML5 specification, companies can offer the best of both worlds via HTML5 apps that combine the “write once, deploy to many” capabilities of Web-based apps with the offline data access and rich UI of the native app.
Enterprise mobile strategy in 2011 must incorporate the growth in HTML5 apps, multimedia content and mobile web usage to ensure a well-managed and secure environment exists for their deployment and use.

“As businesses enter the new decade and younger people continue to shape consumer and enterprise behavior, mobile is hands down where to invest for accelerated innovation, brand differentiation, and real shareholder value,” said Jim Hemmer, President and CEO of Antenna. “It’s a hugely exciting time and Antenna is committed to delivering innovative solutions that help our customers get ahead of the latest technology, develop trendsetting apps that spread happiness, and deliver measurable value to all businesses.”

Read more about mobile trends on www.mobilemasterscommunity.com.

Antenna Makes Life Easier for Managers On-The-Go with the AMP Approvals Suite

2010-10-05T00:00:00-04:00

New Mobile Application Suite Helps Managers Tackle Time-Consuming, Administrative Tasks from the Palm of Their Hands – Anytime, Anywhere on Any Mobile Device

JERSEY CITY, N.J. – Oct. 5, 2010 – Antenna, enabling business transformation through intelligently designed mobile applications, today announced the availability of an innovative collection of mobile business apps, the AMP Approvals Suite. The mobile application suite features core administrative and operational tasks used daily by executives including the submission and approval of purchase orders, travel and expense reports. Apps can be purchased individually or bundled.

Antenna will demonstrate the AMP Approvals Suite and other product capabilities during the Enterprise Mobility Bootcamp and Wireless Innovator’s dinner at the CTIA Enterprise & Applications show in San Francisco, Oct. 6-8, 2010.

News Facts

The AMP Approvals Suite is a collection of pre-built mobile apps based on Antenna’s years of experience and expertise as a leader in enterprise mobility solutions.
The featured apps leverage the powerful mobile deployment, management and security capabilities of the Antenna Mobility Platform (AMP) to deliver complete, centralized control over the mobile application, users and devices.
The AMP Approvals Suite can be accessed using any popular smartphone device platform – including Apple iPhone, RIM BlackBerry, and Google Android – anytime, anywhere, regardless of wireless connectivity.
Designed to be deceivingly simple for use on-the-go, the AMP Approvals Suite provides secure, real-time and offline access for the ultimate in convenience and usability.
The apps can be quickly configured to accommodate client’s unique business processes and requirements and can be deployed as an on-demand service to minimize total cost of ownership, or as on-premise software to provide greater control.
The apps can integrate with a variety of backend systems, from enterprise-packaged solutions from SAP, Oracle and Microsoft to custom-built host systems.

About the Apps

AMP PO Approval lets managers easily review and sign-off on purchase order requests through an intuitive and straightforward user interface. Managers can receive alerts and access the details of pending PO’s to review and approve or reject in seconds.
AMP Travel Approval makes reviewing and authorizing travel requests a snap. Using a simple, easy-to-use interface that organizes requests by employees, managers can review the details of the request and instantly approve or reject them.
AMP Expense Approval streamlines the often tiresome task of expense report reviews by offering an intuitive interface to organize and review expense submissions in real time. With AMP Expense Approval, managers can quickly and easily view, approve or reject expenses awaiting their review.

Executive Quotes

“The AMP Approvals Suite delivers on the promise of mobility by giving managers the freedom and power to run their operations more efficiently. By addressing tedious, yet necessary discrete processes on a mobile device, Antenna is helping managers work smarter and be more effective at their jobs. The AMP Approvals Suite gives managers the tools to truly optimize their time so that they can conquer administrative tasks quickly and move on to strategic activities that will grow their business .” – Jim Hemmer, president and CEO, Antenna.
“There are two things that IT managers will love about this app suite: its focus on control, and its rapid deployment. First, IT managers gain more control over enterprise mobile assets through a centralized and secure management system. Second, each app in the suite is pre-built, and can easily integrate with a variety of host and backend systems including expense management. This allows IT managers to get down to business quickly, all the while streamlining process flows.” – Dan Zeck, CTO, Antenna.

Mobility and Productivity Fast Facts

Mobile enterprise app sales in North America generated annual revenues topping $2.8 billion in 2009, a figure projected to close in on $11 billion by 2015 says Frost & Sullivan Research
IDC forecasts t he worldwide mobile worker population is set to increase from 919.4 million in 2008, accounting for 29 percent of the worldwide workforce, to 1.19 billion in 2013, accounting for 34.9 percent of the workforce.[1]
86 percent of IT professionals believe that mobile devices are “critical” or “important” to their business processes and productivity according to research from the Enterprise Strategy Group.

Company Facts and Recognition

Antenna was positioned by Gartner Inc. in the Leaders Quadrant in the December 16, 2009 “ Magic Quadrant for Mobile Enterprise Application Platforms ” report, authored by William Clark and Michael J. King.
The Antenna Mobility Platform (AMP) has been used to power a wide variety of mobile apps from simple survey and data capture apps to sophisticated run-the-business apps that touch multiple enterprise systems.
AMP has historically achieved 99.99 percent uptime and availability for customers using the hosted platform.
The AMP platform was selected by Frost & Sullivan as winner of the Mobile Enterprise Applications Platform Product Leadership of the Year Award, 2010.
Antenna named as a company to watch in the “2010 Innovative Software Companies Under $100 Million” report by IDC Research.

About Antenna
Antenna enables business transformation by developing human-centered apps that run on any mobile device, anywhere. Only Antenna apps are backed by the most advanced enterprise-class mobile platform that makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). Millions of people love to use Antenna apps every day. That’s why leading Global 2000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

About the Gartner Magic Quadrant
The Magic Quadrant is copyrighted 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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[1] IDC, Worldwide Mobile Worker Population 2009-2013 Forecast, Doc #221309, Dec 2009.

Antenna Recognized as Innovator in Mobile Enterprise Applications Report

2010-09-22T00:00:00-04:00

Leading analyst firm names Antenna as one to watch in “2010 Innovative Software Companies Under $100m”*

Jersey City, N.J. – Sept. 22, 2010 – Antenna, enabling business transformation through intelligently designed mobile applications, today announced it has been recognized as an innovator in its field by leading IT market research and advisory firm International Data Corporation (IDC). In the report “2010 Innovative Software Companies Under $100m” IDC credits Antenna with providing a new class of mobile enterprise software applications and platforms capable of taking advantage of emerging mobile hardware platforms and of providing access to complex enterprise systems and processes beyond email.

IDC sought to identify those companies who exemplified one or more of the following three key trends in the IT marketplace: Social Business Solutions, Enterprise Application Vendors Go-to-Market Strategies, and Mobile Enterprise Applications. Vendors were invited to apply and submit a customer case study and were judged by a team of analysts who drew up a shortlist of three to four entrants per category. Antenna was named as an industry innovator in the Mobile Enterprise Applications space for its complete, multi-device mobile solutions capable of meeting the challenges of today's hybrid IT environments, governance and security requirements and of providing a modern user experience across any number of different devices, networks, and configurations.

“Enterprises viewing mobility as a new channel for growth have to contend with increasing device Operating System (OS) fragmentation and a constantly changing technology landscape, ” said Jim Hemmer, President and CEO, Antenna. “As the pace of change accelerates – and it will – it is vital that companies can turn to Antenna to help them stay ahead of the curve. We are continually breaking new ground with technologies such as HTML5, geo-spatial services, and social networking. In addition, we are focused on testing and supporting the plethora of device platforms out there so our customers and partners don’t have to. This commitment to innovation and drive to shape the future of enterprise mobility is precisely what this report recognizes – we are proud of that.”

Most of the solutions selected for innovation demonstrated business value within specific industries for which technology such as mobility brought significant benefits. In the report, IDC also predicts that enterprise adoption of these solutions will accelerate as businesses focus on customer retention, increased need for innovation, and the need to compete in an increasingly hyper-connected and online world. Furthermore, the report claims businesses will shift their focus from technology and process to people, who will become the new enterprise platform. This suggests that the mobile interface, which is already the new enterprise desktop, could become even more crucial in keeping the enterprise connected.

"Business has changed. The social web, cloud delivery models, and an increased use of mobile in the enterprise are all impacting businesses and the enterprise application software needed to facilitate business change," said Michael Fauscette, Group Vice President, Software Business Solutions, IDC. "Contributing to much needed innovation in enterprise software is a group of small companies with the vision and technology to help businesses deal more effectively with the new business environment."

IDC's "Innovative Companies Under $100M to Watch" reports are a qualitative evaluation of a set of vendors within a specific market – they are not a stack ranking nor do they represent an exhaustive evaluation of all companies in a segment or a comparative ranking of the companies in the report. IDC solicited entries from vendors of less than $100 million that exemplify specific key trends (selected by analysts) that are driving change in a specific software market. Vendors then submitted case studies that exemplified one of the trends used as the basis for the award. These case studies were evaluated individually and independently by related market analysts across several pre-determined criteria. The teams then met to review the scores. The case studies submitted for review had to demonstrate that the technology was available, able to be implemented and provided real-world benefits to the customer.

To access the full report please go to:

www.idc.com/getdoc.jsp?sessionId=&containerId=224842

About Antenna
Antenna enables business transformation by developing human-centered apps that run on any mobile device, anywhere. Only Antenna apps are backed by the most advanced enterprise-class mobile platform that makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). Millions of people love to use Antenna apps every day. That’s why leading Global 2000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

*Source: IDC, “2010 Innovative Software Companies Under $100m to Watch, Doc #224842, September 2010

Korea Telecom (KT) Launches Strategic Partnership with Antenna

2010-09-20T00:00:00-04:00

KT Enterprise Mobility Platform (KEMP) powered by Antenna technology creates
end-to-end managed service proposition to exploit burgeoning Korean smartphone market

LONDON, UK – 20 September 2010 – Antenna, enabling business transformation through intelligently designed mobile applications, today announced that Korea Telecom (KT) has launched KEMP (KT Enterprise Mobility Platform) powered by the Antenna Mobility Platform (AMP). The leading mobile telecoms operator will use the KEMP mobile enterprise application platform to market and sell both native and Web-based mobile applications (apps) to Korean corporate and multi-national customers across all of the major vertical markets, including Financial Services, Retail, Consumer Packaged Goods, Manufacturing, Life Sciences, and Automotives. Apps will be rolled out using a variety of models, from a fully hosted KT offering to a ‘switch in the cloud’ over which enterprises will be able to commission and provision their own apps to end users.

KEMP is based on AMP 3.0, a robust, highly scalable and versatile mobility platform for building, deploying and managing mobile enterprise applications, over which the operator can create and execute top-down mobility strategies on behalf of its enterprise customers. KT and its ecosystem of developer partners are building localised apps with a rich and graphical user interface via AMP’s integrated development environment (IDE). KEMP allows the same app to be propagated over disparate operating systems – be it Android, BlackBerry, iPhone, iPad, Windows Mobile or Windows laptop – resulting in a faster time-to-market for KT and a more satisfying user experience for its customers.

KT will utilise AMP Gateway, AMP Enterprise Connect and AMP Management Center, integral features of AMP, to build-out the KEMP service. AMP Gateway governs all bi-directional communication, maintaining the secure, redundant connections between KT and the enterprise customer back-office systems, and providing store-and-forward technology to allow users to work in disconnected mode and seamlessly transmit data when connectivity is resumed. AMP Enterprise Connect, a platform-independent means of communicating with host systems, will mobilise enterprise data from existing back office systems and provide access to Groupware shared workspace solutions. AMP Management Center provides a central point of control from which KT can deploy and manage users, devices, applications and systems and carry out administrative and real-time reporting functions.

KEMP comprises a range of enterprise mobility packages, from a fully-hosted service, with apps supplied on-demand over a multi-tenanted or dedicated single server, to an on-premise offering with AMP located behind the corporate firewall, to even a remote cloud-based offering. The latter will operate as a ‘switch in the cloud’, allowing enterprises to virtually provision and control apps while enjoying the scalability and cost-savings of a hosted solution.

South Korea is one of the most saturated mobile markets in the world, with 45 million users in a population of 49 million. The smartphone market has been stimulated by the Apple iPhone, launched in November 2009 and exclusively licensed to KT, as well as the subsequent launch of the Nexus One. According to the KCC (Korea Communication Commission), smartphone penetration rates are expected to increase from 1.2% in June 2009 to 20% of all mobile phones (equivalent to 4 million units) by 2013. Demand for enterprise mobility services is expected to follow suit as smartphone devices proliferate.

As of the end of June 2010, KT had 840,000 iPhone users out of a total of 1.2 million smartphone customers and the operator is in the process of rolling out smartphones to 130 organisations, including public sector bodies such as the Seoul Metropolitan Rapid Transit Corporation and large corporations such as the Kolon Group, Doosan Group, and Shinhan Bank. KT intends to commit 5.1 trillion won (4.3 billion dollars) to expanding its network to meet demand, to be invested in 3G, LTE, WiFi, WiBro, and cloud computing infrastructure over the next four years.

“We selected Antenna after assessing the strategic success and technical merits of a number of enterprise mobility solutions. Antenna won out because of its best-of-breed pedigree and advanced technology, specifically the platform’s ability to perform multiple integration with backend systems, its customer management capabilities and its versatility in enabling us to support multiple devices,” explains Young Hui Lee, Executive Vice President of Enterprise Customer Strategy, KT. “We can now capitalise upon the success of the iPhone and the predicted growth in smartphone penetration with KEMP over AMP, responding to demand with apps that can truly transform the enterprise.”

The partnership between KT and Antenna will enable enterprise customers to use KEMP to leverage their existing investments in back office systems and gain traction in their respective markets, increasing sales and productivity and building brand awareness. By automating and extending business processes, both their employees - and their customers - will enjoy a more responsive and immersive experience.

KT and Antenna will continue to cooperate and make their marketing and sales resources available to customers with combined sales advice and technical support.

“The explosive growth of smartphones in Korea has set the pace for widespread mobile application adoption that can now be supported by KT’s diverse go-to-market strategy for KEMP,” said Jim Hemmer, President and CEO of Antenna. “Mobility presents a real opportunity for enterprises to engage with their employees, partners, suppliers and consumers with apps that change the way people live and work. Together, Antenna and KT can help advise these organisations on how best to harness and leverage the incredible power that is mobile.”

About Antenna
Antenna enables business transformation by developing human-centered apps that run on any mobile device, anywhere. Only Antenna apps are backed by the most advanced enterprise-class mobile platform that makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). Millions of people love to use Antenna apps every day. That’s why leading Global 2000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

Antenna a Mainstay at Oracle OpenWorld 2010

2010-09-20T00:00:00-04:00

Antenna Apps for iPhone, iPad, BlackBerry and Android on Display in
Oracle CRM On Demand Partner Pavilion

JERSEY CITY, N.J. – Sept. 20, 2010 – Antenna Software, enabling business transformation through human-centered mobility, today announced its significant presence at Oracle OpenWorld 2010. With three speaking engagements on the agenda and its Oracle CRM On Demand Inner Circle member status, Antenna will share with conference attendees real-world examples and expert advice on how best to extend Oracle applications and bring the power of the enterprise to a variety of mobile devices including the iPhone, iPad, BlackBerry and Android.

Antenna sessions at Oracle OpenWorld 2010 include:

iPhone Gets Down to Business with Oracle CRM OnDemand (Sept. 21 at 12:30 p.m., Moscone West L3, Room 3007). This hour-long session looks at exciting mobile applications that bring the power of the enterprise to the Apple iPhone, helping extend existing Oracle CRM On Demand applications through secure Web applications hosted in a managed environment. It enables companies to deploy enterprise applications in a highly secure manner – even on mobile devices purchased by individuals. Antenna will be joined by AT&T to demonstrate the technology that gives Oracle customers a turnkey option to take advantage of the unique iPhone user experience that is easily governed and administered by the enterprise.
Mobile Bang: Amplify Business Value of Oracle Apps with High-Impact Mobile Apps (Sept. 21 at 2:00 p.m., Scene & Be Heard Theater, Moscone West, Booth 3401). This 20-minute session delivers a snapshot of how the value of a business application increases exponentially when mobilized across an organization. The session presented by Jim Somers, chief marketing and strategy officer at Antenna, will showcase the latest and greatest mobile applications being used by leading organizations to extend the value of Oracle and other applications to accelerate and automate business processes, radically improve sales and service, and create extreme value for customers.
Mobile Masters: Amplifying the Business Value of Oracle through Mobility (Sept. 23 at 1:30 p.m., Westin Market Street Hotel, Metropolitan II). Similar to the Mobile Bang session above, this hour-long session presented by Mr. Somers, digs deeper into ROI snapshots from a variety of industry case studies to illustrate the power mobile CRM solutions. The session will explain how today’s leading businesses have unique trigger points in their business: high-impact moments in the sales cycle and service chain when mobility can have an explosive impact on specific business processes.

As one of a select group of independent software vendors (ISVs) that have demonstrated significant value driven by proven customer success, traction with Oracle’s sales organization and synergy with the current and future Oracle CRM On Demand product direction, Antenna will exhibit its packaged and configurable mobile CRM apps at the Oracle CRM On Demand Partner Pavilion.

Spreading peace, love and ‘appiness throughout the conference, Antenna will showcase AMP Pharma, a mobile CRM solution designed for the unique needs of pharmaceutical sales professionals. Providing secure, intuitive, anywhere access to Oracle CRM systems, location-based services and collaborative technologies, AMP Pharma delivers product, physician and hospital information to automate and improve pharmaceutical business processes. With all the right information at their fingertips, pharmaceutical representatives get more insight into their accounts, are more efficient at managing their time and become more customer savvy. The CRM On Demand Partner Pavilion is located at Moscone South Hall, Booth 733, directly across from DEMOgrounds.

“Businesses today must leverage mobile technologies to create exciting applications that people want and enjoy using,” said Jim Somers, chief marketing and strategy officer at Antenna. “But what’s behind the app matters too – Can it run on any device platform? Does it integrate with Oracle and other enterprise systems and data easily? Is it responsive especially when sending a lot of data across the network? Does it guarantee transactions? Can you modify it easily? Is it secure? – Mobile apps that are backed by a robust platform such as AMP enable a business to go beyond one-off apps and execute an effective and repeatable mobile strategy that drives incremental growth.”

About Antenna
Antenna enables business transformation by developing human-centered apps that run on any mobile device, anywhere. Only Antenna apps are backed by the most advanced enterprise-class mobile platform that makes all the hard stuff like security, integration, performance, scalability and management look easy (even though it’s not). Millions of people love to use Antenna apps every day. That’s why leading Global 2000 companies rely on Antenna to be their trusted mobility partner. Founded in 1998, Antenna is headquartered in Jersey City, N.J., with offices around the world. Visit www.antennasoftware.com and follow @AntennaSoftware on Twitter.

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Antenna Refreshes Brand and “Deploys Happiness”

2010-07-26T00:00:00-04:00

Unifies Company after Strategic Acquisitions

Underpins Mission to Transform Business through Intelligently Designed Mobile Applications that Delight and Empower People

JERSEY CITY, N.J. – July 26, 2010 – Antenna, enabling business transformation through intelligently designed mobile applications, today unveiled its new brand identity, logo and Web site. The rebranding initiative comes after a string of strategic acquisitions by the company, including Vettro, Dexterra and Vaultus Mobile Technologies – and symbolizes a unified culture, technology and product portfolio and a renewed commitment to customers, partners and stakeholders.

Antenna’s new mission is to “Deploy Happiness,” reflecting a core belief that happy customers are a direct result of an organization that’s empowered to deliver quickly and with confidence. To achieve this, Antenna provides a comprehensive mobile application portfolio that both employees and customers actually like to use, on any device, anywhere.

“‘Deploy Happiness’ expresses what we’re really doing when we arm an organization with Antenna apps – whether employee- or consumer-facing,” said Jim Somers, chief marketing and strategy officer, Antenna. “Our apps come to life in the ‘last mile of mobility’ – the two feet between the device and the user, so people can get what they need without delay or fuss. In this way, mobile apps can actually change how people do what they do, which ultimately has the power to transform a business.”

Leveraging the company’s new brand, Antenna has fortified its portfolio of apps and human-centered design methodology, resulting in a diverse array of new pre-built, end-to-end mobile solutions for key industries, including Financial Services, Manufacturing, Life Sciences, Telecommunications, Consumer Packaged Goods, and Retail. With its recent launch of AMP 3.0 – a scalable and flexible mobile enterprise applications platform – Antenna is accelerating its growth by enabling global partners to mobilize and deploy happiness to their own customers.

“We fundamentally believe that business apps should be as exciting and easy to use as consumer apps, but anyone who has experience with enterprise-class mobile apps understands the challenge in doing so,” said Jim Hemmer, president and CEO, Antenna. “The value of Antenna’s mobile platform is that it makes support of multiple devices, security, integration, performance and management of a mobile deployment look easy – even though it’s not. When we say “deploy happiness” to employees and customers, CIOs and CTOs can be happy too. I am excited about the new Antenna brand and the untapped potential ahead for our customers and partners that embrace the true power of mobility.” Visit www.antennasoftware.com for more information.

AMP 3.0 From Antenna Now Available

2010-06-28T00:00:00-04:00

JERSEY CITY, N.J. – June 28, 2010 – Antenna Software Inc., enabling business transformation through human-centered mobility, today announced the general availability of its next-generation enterprise mobility platform, AMP 3.0.

News Facts

AMP 3.0 is the culmination of two leading enterprise mobility platforms coming together: Antenna’s AMP 2.0 and Dexterra’s Concert, which was acquired by Antenna in June 2009.
AMP 3.0 is a standards-based mobility platform used to design, build, deploy and manage mobile applications that addresses the enterprise’s need for rapid application development; ease of system integration; wireless transaction management; seamless connectivity; industrial-grade security; and the centralized administration of users, devices, applications and systems across the entire AMP mobile deployment.
AMP 3.0 now supports applications for Google Android – in addition to RIM Blackberry, Apple iPhone, Windows Mobile and Symbian S60 – all built and managed in a single mobility platform.
AMP offers the flexibility to run on-demand, hosted by Antenna or by a third-party, or it can run on-premise behind the firewall. Regardless of the deployment choice, AMP seamlessly plugs into any IT environment.
In addition to serving the enterprise, AMP 3.0 was designed to allow Antenna’s many reseller and developer partners to quickly and effortlessly bring to market AMP-powered mobile applications to their own target markets.
AMP provides a robust portfolio of native and Web apps on tap for a variety of industries, including Manufacturing, CPG, Retail, Life Sciences, Telco and Financial Services, in addition to out-of-the-box, cross-industry productivity apps such as Expense Approval, Travel Approval, Surveyor, Scheduler, Reporting Dashboards and many more.
Beautifully designed, feature-rich mobile apps are no longer the province of consumer apps. AMP 3.0 allows companies to build powerful, enterprise-class apps that users love, the IT department can easily support and executive management trusts.

What Makes Antenna’s AMP Different?

End-to-end enterprise mobility. Unlike niche vendors, Antenna provides “the whole solution” for mobilizing an organization’s employees and its customers.
A happy user experience. AMP provides people with intelligently designed mobile apps that work both online and off and backed by an advanced enterprise-class mobile platform – sleek apps with a backbone for business.
“Switch in the cloud.” Antenna’s hosted service provides secure, reliable and guaranteed wireless message delivery across 400+ worldwide wireless networks – Antenna customers and partners can turn on AMP to turn on mobile.
Guaranteed performance and reliability. In throughput and load testing, AMP 3.0 processed upwards of 3K transactions per second on a single instance of the platform, demonstrating its ability to support transaction-intensive enterprise deployments.
Improves flexibility and ability to satisfy a variety of users. AMP supports the broadest range of mobile devices – Android, BlackBerry, iPhone, Symbian, Windows Mobile and Windows laptop, from the same integrated development environment (IDE), AMP Studio.
Lowers development costs and speeds development time. AMP Studio allows users to build-once and deploy-to-many – develop an application model once and automatically generate native applications across multiple device platforms.
Amps up the apps. AMP offers an extensive portfolio of packaged apps from Antenna and its partner community – certified by Antenna and powered by AMP – to satisfy and delight both employees and customers, enabling IT to pivot easily to satisfy business demands.

Executive Quotes

“Mobility is maturing as an essential enterprise capability and is transforming the way people work and businesses interact with customers, partners and employees. AMP 3.0 not only signifies the seamless product integration achieved one year after the Dexterra acquisition but, marks an important evolution in the way we view our mission as mobile innovators and mobile masters – to empower people to interact with, delight and satisfy customers through intelligently designed mobile applications.” – Jim Hemmer, president and CEO, Antenna Software, Inc.

“AMP 3.0 has allowed us to take advantage of new enterprise features such as support for Linux 64 Bit, Oracle Weblogic Messaging, numerous Application Framework enhancements, integration with Visual Studio 2008 and new organization interests with iPhone and Android, giving ThyssenKrupp the flexibility to build state-of-the-art mobile applications on the device that is right for the job. With AMP 3.0 we’re making our business more productive, more enjoyable and more profitable.” – John Rinaldi, system architect service management and mobility, ThyssenKrupp Elevator, and an AMP 3.0 Early Adopter.

“Heineken Ireland has long relied on Antenna’s solutions to execute our mobility strategy. From a robust field service solution that leveraged an existing Siebel CRM System and helped Draught Service Representatives provide more timely and efficient service for 8,000 hotels and pubs throughout Ireland, to our latest AMP 3.0 project that helps the merchandising team better track product placement and positioning in the off-trade retail sector, Antenna’s solutions make it easier for our employees to do their jobs. We were impressed by the look and feel of AMP 3.0. Migrating the merchandising application over to the new platform will provide us with applet-based, full-color graphical capabilities and a more immersive user interface, making navigation more logical. Once the merchandisers see the app they will all be asking for it on their BlackBerrys!”– Martin Gowran, IT Project Manager, Heineken Ireland, and an AMP 3.0 Early Adopter.

Company Facts

Antenna was positioned by Gartner Inc. in the Leaders Quadrant in the 2009 “Magic Quadrant for Mobile Enterprise Application Platforms” report, authored by William Clark and Michael J. King.
AMP has been used to power a wide variety of mobile apps from simple survey and data capture apps to sophisticated run-the-business apps that touch multiple enterprise systems
AMP has historically achieved 99.98% uptime and availability for customers using the hosted platform.
The AMP platform was selected by Frost & Sullivan as winner of the Mobile Enterprise Applications Platform Product Leadership of the Year Award, 2010.

Mobile Industry Fast Facts

IDC forecasts the worldwide mobile worker population is set to increase from 919.4 million in 2008, accounting for 29% of the worldwide workforce, to 1.19 billion in 2013, accounting for 34.9% of the workforce.[1]
Smartphones are expected to overtake feature phones in the U.S. by 2011. (Nielsen)
In the United States, mobile online shopping rose from $396 million in 2008 to $1.2 billion in 2009. (ABI Research)

About Antenna
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

About the Gartner Magic Quadrant
The Magic Quadrant is copyrighted 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Antenna Unveils Mobile Masters Global Community

2010-06-22T00:00:00-04:00

JERSEY CITY, N.J. – June 22, 2010 – Antenna, delivering real business mobility to the world's most demanding enterprises, today announced the launch of Mobile Masters™ , an independent online community for mobile-minded professionals to learn more about strategic enterprise mobility, discuss challenges, share triumphs and collaborate on best practices. The site features blogs, videos and a host of other interactive resources targeting the latest in user-focused enterprise mobility.

According to IDC1, by 2013, more than 1.2 billion people – one-third of the world's workforce – will be mobile. Innovative organizations are positioning themselves to take advantage of the enormous opportunities that lie ahead by treating mobility strategically. This means developing and executing on both employee- and consumer-focused mobile initiatives that enable people to interact with business – as executives, professionals, partners, customers, patients and guests – in powerful new ways. The Mobile Masters global community is the new meeting place for those mobile champions driving the world's most successful enterprise mobility strategies and changing the way people work with business applications and devices.

“We like to say that Mobile Masters is slightly ahead of the mobile times,” said Tony Rizzo, a 23-year industry veteran, the site's Mobile Master #1 and its Mobile Observatory blogger. “We're working hard to create a global community that focuses on the exchange of pragmatic, proven ideas, new technologies and imaginative strategies that work in today's mobile-centric world. Perhaps most importantly, we're here to push the envelope just a bit – not to the bleeding edge, but rather we aim to give you a true competitive edge through mobility.”

The community's features include:

Mobile Masters Blogs: Keep up with what's happening in the global mobile market with daily blogs from industry experts and guests. Topics include: mobile politics, M&A insights, mobile app development tips, gadgets and much more.
Mobile Masters TV: Watch videos from mobile developers, technologists, business users and other innovators that offer a glimpse into what's hot today and where the market is going tomorrow.
Discussions and Forums: Engage in debates, ask questions, get answers. Learn about what your mobile peers are doing or share your advice and experience with others.
News and Polls: Participate in weekly polls and detailed surveys, and access the latest and greatest articles on enterprise mobility, new devices, industry research and more.
Mobile Masters Resource Center: Access a repository of mobile app and device reviews and previews, videos, podcasts, Webinars, case studies, white papers and more from industry experts.
Mobile Masters Summit: Attend this annual event that brings together Mobile Masters in real time.

“I am looking forward to participating in the Mobile Masters community, a great forum and resource for people to share their experiences with smart enterprise mobility,” said Dave Rudzinsky, SVP, Information Services & CIO, Hologic. “The community will be helpful to anyone interested in making mobility a strategic part of their business. I don't know any other resource available that does just that.”

“Mobile Masters offers some great resources for our customers, but we want to encourage more people to join the conversation,” said Jim Hemmer, president and CEO of Antenna and a featured blogger on the site. “The independent nature of the community allows us to step outside of our usual roles and let customers, partners and employees have a more personal voice. By showcasing effective mobile initiatives and providing invaluable information from mobile experts, we believe Mobile Masters will grow to be a thriving independent community for anyone looking at mobile technology as a way to transform their business.”

To view the site and join the Mobile Masters community, visit: http://www.mobilemasterscommunity.com

About Antenna
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today's fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna's broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

About Mobile Masters
Antenna is currently the sole underwriter for Mobile Masters, a site created as a fully independent entity to foster a robust and independent mobile community focused on mobile idea interchange, learning and networking. Antenna in no way influences the freedom of Mobile Masters bloggers to state their opinions and positions, or what content is made available on the site. The opinions and positions of Mobile Masters bloggers, including those directly employed by Antenna, are their own. These opinions and positions do not necessarily reflect the opinions and positions of Antenna and should not be construed as doing so.

Xerox Named Finalist for Wireless Leadership Awards

2010-04-28T00:00:00-04:00

ORLANDO, Fla. and JERSEY CITY, N.J. – April 28, 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced its customer, Xerox Corporation, the leading global enterprise for business process and document management, has been selected as a Wireless Leadership Award finalist in the Business Impact category, at WES 2010. The Wireless Leadership Awards recognize BlackBerry customers for innovation and outstanding results in wireless deployments.

Xerox developed Wireless Integration for Next Generation Systems (WINGS) for BlackBerry® smartphones, which leverages the Antenna Mobility Platform (AMP) to enable its Customer Service Engineers (CSEs) to work better and faster. Xerox was recognized for its accomplishments using BlackBerry smartphones to improve productivity and the jobs of its 5,500 CSEs. With this solution, Xerox CSEs are able to dispatch and close service calls, locate equipment parts in inventory, research customer machine history and update their availability status – all from their BlackBerry smartphones. In addition to these key functions, Xerox has taken its mobile initiative to the next level by implementing three other ground-breaking mobile technologies and applications:

Maintenance Assistant: This patent-pending Machine-to-Machine application leverages BlackBerry Push Services to automatically send data from Xerox’s printing systems to a CSE’s BlackBerry smartphone the moment a service call is placed. CSEs can use this diagnostic information when contacting customers to pinpoint problems and determine whether they can be mediated via phone – saving time and money on unnecessary trips to customer locations.
Remote Solve: When CSEs resolve problems over the phone, they use the Remote Solve solution through Antenna’s AMP Management Center to capture the complete call debrief information in Xerox’s call center knowledgebase – simplifying the repair process for CSEs and customers who encounter similar problems in the future.
Dynamic Meter: Meter-read instructions for all Xerox products are centrally managed through the AMP Management Center to provide CSEs with accurate billing meter instructions during customer visits using their BlackBerry smartphones.

“We believe the AMP mobile platform and BlackBerry smartphones are an integral part of Xerox’s real-time enterprise strategy, helping to drive productivity, lower costs and enhance communications throughout the organization,” said Jim Hemmer, president and CEO, Antenna Software. “We’re excited for such a valued customer to be recognized for its strides in leveraging transformative mobile technology to continue pushing the limits to benefit its customers and giving its engineers the power to deliver excellent service.”

Every year, the Wireless Leadership Awards are presented to BlackBerry customers who have deployed innovative solutions and are using wireless technology to make big improvements – whether it's to help their customers, drive social networking for their employees or to impact the bottom line.

Xerox and Antenna Software are participating in two conference sessions at WES 2010, “Tips and Tricks for Large Field Service Deployments,” and “Mobilizing Enterprise Applications: Keys to Success,” respectively. For more information on these sessions please visit: http://www.antennasoftware.com/news_detail.aspx?pNewsId=249

Antenna will also be exhibiting at the conference at Booth #214.

About Antenna
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Antenna Software Brings Peace, Love & ‘Appiness to WES 2010

2010-04-27T00:00:00-04:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that the company and its customer, Xerox Corporation, will be participating in two panel sessions at this week’s WES 2010 Orlando, Fla. The panels will both focus on best practices for enterprise mobility – providing participants with information on successful field service mobility deployments and the mobile enterprise applications that transform business and inspire users. Attendees will learn how they can utilize the Antenna Mobility Platform (AMP) 3.0 to develop applications that people love and that change the way they work – giving enterprises the peace of mind that they have a trusted mobility partner in their corner.

In a session entitled, “Tips and Tricks for Large Field Service Deployments,” Greg Bullen, program manager at Xerox, a leading global enterprise for business process and document management, will discuss some of the key considerations for large enterprises during the planning, deployment and measurement stages of a strategic mobility initiative. Attendees will learn how to effectively utilize the power of mobile applications to equip their field service team with the tools they need to be successful on the go – improving worker productivity and job satisfaction.

Jim Somers, chief marketing and strategy officer for Antenna Software, will also be speaking on a panel entitled “Mobilizing Enterprise Applications: Keys to Success.” Jim and his co-panelists will present several case studies and discuss the role of mobile applications and technologies in helping organizations reach their business goals. Jim will discuss how a mobile application platform gives IT the confidence they need when deploying User Interface-rich applications to a variety of devices, specifically BlackBerry smartphones.

To learn more about Antenna’s solutions, visit Antenna at Booth 214 at WES 2010. Follow all the action on Twitter with #WES2010.

WHEN:
Mobilizing Enterprise Applications: Keys to Success
Session WB 05
Tuesday, April 27
3:15-4:15 p.m. ET
Crystal C

Tips and Tricks for Large Field Service Deployments
Session WB 27
Thursday, April 29
11:30 a.m.-12:30 p.m. ET
Grand 7A

WHERE: WES 2010

Orlando World Center Marriott & Convention Center
Orlando, Fla.
April 26-29, 2010

CONTACT: To schedule a briefing with Antenna or Xerox executives at the event, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software:
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Antenna Hosting Mobile Application Development Learning Lab at 2010 Gartner Wireless, Networking & Communications Summit

2010-04-16T00:00:00-04:00

WHAT:
Antenna Software, delivering real business mobility to the world’s most demanding enterprises, will be hosting a mobile application Learning Lab at the 2010 Gartner Wireless, Networking & Communications Summit in San Diego. Mobile Masters from Antenna will perform various demonstrations inside the lab where attendees can learn how to quickly and easily build and deploy mobile applications on the recently announced AMP 3.0 platform – in just a matter of minutes. Attendees will see how they can utilize the platform to develop applications that people love and that change the way they work – giving the business true competitive advantage.

Sessions include:

Build Apps Your End-Users Will Love – Intro to Mobile App Modeling on AMP: Build and model applications on the AMP 3.0 platform and deploy to multiple devices, from Android to the iPhone.
Antenna App World – It’s All About Peace, Love and ‘Appiness: Learn how mobile enterprise applications can be as exciting as consumer application and still deliver real strategic value to a business.

Both sessions will be taking place on Monday, April 19 and Tuesday, April 20, at Antenna’s Learning Lab right on the main show floor. Antenna will also be doing demonstrations at Booth J.

WHEN: Monday, April 19 from 11:45 a.m.-1:45 p.m. PT
Monday, April 19 from 6:15-8:15 p.m. PT
Tuesday, April 20 from 11:30 a.m.-1:30 p.m. PT

WHERE: Antenna Software, Booth J
2010 Gartner Wireless, Networking & Communications Summit
Sheraton San Diego Hotel & Marina
April 19-21, 2010

CONTACT: To schedule a briefing with Antenna at the event, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

Antenna Software Acquires Vaultus

2010-04-08T00:00:00-04:00

JERSEY CITY, N.J. – April 8, 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, announced today the acquisition of Vaultus Mobile Technologies, the leading provider of consumer-facing enterprise mobile applications. Effective immediately, Vaultus will begin operation as a wholly owned subsidiary of Antenna Software, doing business as Antenna Vaultus Inc.

Through the acquisition, Antenna will significantly accelerate its ability to offer consumer-facing enterprise applications, with zero product integration required. Because the companies’ respective mobile platforms offer fully complementary technologies, Antenna and its new subsidiary will continue growing global business with absolutely no interruptions to customers or partners.

Antenna will set a new standard for delivering enterprise-class mobility that fully embraces the power of User Interface (UI)-rich mobile applications on any device. Enterprises will be able to empower the entire top-to-bottom workforce with highly functional role-based mobile applications, and engage enterprise consumers to interact with their brands to deliver new avenues of strategic top-line revenue growth. Antenna is now fully positioned as the only global mobile technology vendor that provides consumer-friendly enterprise application usability and enterprise-class functionality on any mobile device – today.

Founded in 2000 and born out of MIT, Vaultus is based in Boston and will maintain its location after the acquisition. The company brings to Antenna a broad range of Global 2000 customers that include, among many others, E*TRADE Financial, Merrill Lynch, Wachovia, ING, State Street, Prudential, and Genzyme. Vaultus’ customer portfolio expands Antenna’s already large base of more than 200 enterprise customers, and strategically aligns Antenna with the financial services and retail vertical markets, both of which are driving major growth in mobile use.

“CIOs and CMOs are now clear in their mandate to engage consumers through innovative new mobile applications,” said Gene Signorini, vice president of Yankee Group’s Anywhere Enterprise research group. “At the same time enterprise employees are now demanding that mobile applications for business deliver the same types of UI-rich experiences that they are accustomed to getting from their personal life. With the acquisition of Vaultus, Antenna has positioned itself to tap directly into these mobile market dynamics and to provide leadership on how organizations can get this new level of enterprise mobility done.”

Vaultus’ financial services customers have deployed mobile applications to millions of users, resulting in significant revenue growth. Their real-time consumer-facing applications deliver new ways to create affinity and customer loyalty, and create limitless up-sell opportunities. Likewise, Antenna’s state-of-the-art AMP 3.0 mobile platform delivers the same types of UI-rich applications for enterprises to deploy to their workforces, partners, and business customers for greater competitive advantage.

“Mobile’s time has clearly arrived,” said Jim Hemmer, president and CEO of Antenna Software. “The addition of Vaultus’ team and technology to the Antenna family brings together all of the necessary elements that enterprises require to drive mobility to their workforces and to millions of their consumers as well.”

David Birnbach, Vaultus’ former CEO, said, “With Antenna’s strong financial and market position behind us, we will now be able to remain laser-focused on delivering sophisticated mobile solutions. We are excited to co-innovate as part of the Antenna team and to help drive success for the combined company going forward.”

Added Hemmer, “With Vaultus and our AMP platform, Antenna is now uniquely positioned as the only independent global-scale mobile company to lead on enterprise- and consumer-facing mobility, and to serve as the trusted strategic enterprise mobility partner to the Global 2000.”

Terms of the acquisition were not disclosed.

For more information about the acquisition and Antenna Software, please visit www.antennasoftware.com/vaultus.aspx.

Antenna’s Next-Generation Mobility Platform Available to Early-Adopter Customers and Partners

2010-04-06T00:00:00-04:00

JERSEY CITY, N.J. – April 6, 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced an exclusive early-adopter program of its next-generation enterprise mobility platform, AMP 3.0.

The new platform lets organizations embrace the most exciting mobile devices in the market today, from Android to the iPhone, and enables businesses to take user interface-rich mobile applications to the next level by reaching beyond the enterprise workforce to their partner and customer communities. In doing so, AMP 3.0 addresses the enterprise’s need for centralized management, industrial strength security, unsurpassed performance and, very importantly, well-designed, intuitive and collaborative applications that ensure high user adoption.

“High-ranking priorities for the enterprise include compelling and UI-rich applications optimized for the mobile environment,” said Stephen Drake, program vice president for mobility and telecom research at IDC. “As such, it is vital that organizations embrace transformative technologies to position themselves favorably to drive collaboration, productivity and innovation through the use of mobile applications.”

AMP 3.0 is designed from the ground up to enable organizations to gain a competitive advantage by using mobility to transform the way people work and businesses run. The culmination of two leading enterprise mobility platforms coming together, AMP 3.0 is comprised of Antenna’s AMP 2.0 and Dexterra’s Concert, which was acquired by Antenna in June 2009. After identifying the core strengths of each offering, the company melded the two and added innovative new features, creating a best-in-class enterprise mobility platform for companies to build, deploy and manage any application to any device to any user.

“Our organization is eager to take advantage of new features and functionality in AMP 3.0, especially around the enhancements we can leverage with our current Windows Mobile application,” said John Rinaldi, system architect service management and mobility, ThyssenKrupp Elevator, one of the world’s leading elevator companies and Antenna customer. “Additionally AMP 3.0 will allow us to take advantage of new and emerging devices, such as iPhone and Android, giving ThyssenKrupp the flexibility to build state-of-the-art mobile applications on the device that is right for the job.”

In addition to addressing mobility requirements of the enterprise, AMP 3.0 is designed to enable Antenna’s many reseller and OEM partners to quickly bring to market AMP-powered mobile applications to their own target markets. According to Vance Blakely, president and CEO of Softechnologies Corporation: “As an early adopter of AMP 3.0, our developers can ramp up quickly on the latest AMP technology to leverage all of its new innovations for our customers. The Antenna Partner Program has afforded us immeasurable value in partner enablement, training and market development.”

AMP 3.0 is a comprehensive software platform built on proven, standards-based technology for building, deploying and managing mobile enterprise applications. Both enterprise customers and Antenna partners have the flexibility to implement AMP as software-as-a-service (SaaS) or on-premise. A significantly enhanced AMP Studio, the build-once-deploy-to-many mobile application development environment, is a key part of the AMP 3.0 release. New and enhanced capabilities of AMP Studio include:

Added support for developing native Google Android applications – in addition to RIM Blackberry, Apple iPhone, Windows Mobile, Symbian S60 – all in a single development environment;
More intuitive and richly designed user interface (UI) with graphical drag and drop application modeling and automatic screen generation;
Flexibility to take generated application code and fully customize in native IDE (Xcode, RIM JDE, Visual Studio .NET, etc.) to maximize device integration;
Streamlined workflow tools and reusable components that simplify the backend integration and enable faster debugging;
Robust, enterprise-wide security policies fully controllable from AMP Management Center;
Built-in language localization and application UI branding capabilities to easily and fully tailor applications for greater usability.

“Our goal was to deliver innovative new features and an integrated mobile technology platform to the market within one year of the Dexterra acquisition and I am thrilled that we are firmly on course,” said Jim Hemmer, president and CEO, Antenna Software. “AMP 3.0 not only brings together the best of the AMP and Concert platforms, but it signifies a unified company operating as one. Antenna customers and partners will enjoy greater diversity, flexibility and usability – and a growing portfolio of mobile apps that will vastly improve the way they engage with their own employees and customers.”

As part of this exclusive program, Antenna will offer qualified customers and partners comprehensive training and support to build trial applications on the enhanced platform with no cost or commitment. For more information about the Early Adopter program and AMP 3.0 availability, please contact sales@antennasoftware.com or call 888-723-2832.

Antenna Software Receives Frost & Sullivan Product Leadership of the Year Award

2010-03-31T00:00:00-04:00

JERSEY CITY, N.J. – March 31, 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced it has been selected by Frost & Sullivan as the recipient of its 2010 North American Product Leadership of the Year Award in Mobile Enterprise Applications Platforms. Antenna was recognized for its strategic industry partnerships, low implementation costs and overall excellence in delivering user-focused mobile applications and a best-of-breed mobility platform to its Global 2000 customer base.

Leveraging sophisticated and global research tools, Frost & Sullivan evaluated the top three vendors for this award and rated Antenna highest in each of the categories that were measured. The company’s state-of-the-art Antenna Mobility Platform™ (AMP), which allows enterprises to build, deploy and manage mobile business applications on multiple devices, sets Antenna apart. This platform also provides pre-packaged applications that meet the needs of mobile employees in a variety of roles and industries. Mobile applications powered by Antenna’s platform are developed with end users in mind, underpinning the notion that applications only make a difference – to people and the business – if they get used.

“Our renowned research approach enables us to determine how best-in-class companies worldwide manage growth, innovation and leadership in their respective markets,” said Jeanine Sterling, senior industry analyst, Frost & Sullivan. “This award recognizes Antenna Software’s ongoing commitment to providing customers with a comprehensive mobile enterprise applications platform solution to help meet their distinct business needs.”

Antenna was also recognized for its partnerships with top-tier corporate software vendors, device manufacturers, systems integrators, and wireless carriers. By leveraging this extensive partner community, Antenna offers solutions that are certified across an array of devices, operating systems, and applications, and are able to integrate with multiple backend systems. As a result, CIOs can lessen the complexity of mobility in heterogeneous environments and easily provide mission-critical functionality to their mobile employees – reducing paperwork, increasing customer satisfaction, decreasing expense, and expanding the revenue stream. Antenna’s ability to provide pre-packaged mobile applications for quick deployment accelerates the ability to reap the above ROI benefits.

“This recognition by Frost & Sullivan validates our commitment to mobilizing the workforce from top to bottom, helping organizations gain significant business advantage over laggards,” said Jim Hemmer, president and CEO, Antenna Software. “As a leader in this market, we will remain laser-focused on delivering state-of-the-art mobile applications to help our customers and partners achieve previously unattainable levels of operational efficiencies and stellar customer service.”

Download the full report, courtesy of Antenna, here: http://www.antennasoftware.com/Frost-and-Sullivan/Antenna-Software-Product-of-the-Year-Award-2010.html.

All products and service names mentioned are the trademarks of their respective companies.

“Certified by Antenna, Powered by AMP”: Antenna Unveils Enhanced Partner Program Designed to Empower the Global Mobile Enterprise Technology Market

2010-03-24T00:00:00-04:00

JERSEY CITY, N.J. – March 24, 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the Antenna Partner Program™ (APP), a strategic initiative to further enhance and expand its trusted network of certified partners. APP capitalizes on gains made through the company’s acquisition of Dexterra in June 2009 and integrates the burgeoning global Antenna partner ecosystem from the combined companies.

Antenna’s partner community is comprised of Independent Software Vendors (ISVs), network carriers and System Integrators (SIs). With APP, the company arms qualified resellers and OEMs with the resources needed to generate new sales opportunities, market more effectively and bring innovative enterprise mobility applications and technologies to market faster. This will enable more partner companies to penetrate the mid-market and myriad vertical industries with mobile applications powered by AMP, Antenna’s best-in-class mobile platform. Partners profit from Antenna support and resources throughout the enablement lifecycle with skills assessment, technical design reviews and the ability to generate new projects and products.

“Mobility applications require a qualified set of tools, a well-architected platform and an established partner in order to ensure implementation and operating cost efficiency and reliability,” said Lee Wagner, vice-president and enterprise practice owner, inCode Telecom Group. “Antenna is an excellent partner and its platform is a key ingredient to delivering value to our customers – both SMBs and large organizations alike.”

Resellers in the program qualify for comprehensive sales and product training on Antenna’s packaged applications, while OEMs have the unique ability to build applications on Antenna’s AMP platform and can earn AMP Certified Developer certifications. Companies looking to extend the AMP platform to customers or build on the platform to create best-in-class applications can benefit from product knowledge training, developer support and assigned technical resources.

“Our ability to build applications on Antenna’s mobility platform has presented tremendous opportunities for us by extending our capabilities to support various device platforms,” said Ramesh Adiga, senior delivery manager and head of mobility and embedded systems practice, Infosys, a leading provider of IT-enabled business solutions.

Exposure to Antenna’s strong partner ecosystem and the opportunity to build and deploy enterprise-class mobile applications on the platform is a major benefit to partner companies. By combining their own subject-matter expertise with Antenna’s proven technology, partners are empowered to create new products and services that can be certified by Antenna, leveraged and sold throughout the Antenna channel.

“To maintain our market leadership position, we must recruit the best and brightest companies as partners,” said Jim DeSocio, executive vice president of global sales and business development, Antenna Software. “APP provides the framework and processes, backed by Antenna’s strong vision and commitment, to establish productive partner relationships and accelerate joint success. We are excited to tap into the market opportunity for enterprise mobility with our valued channel partners, enabling them to drive significant revenue and give us the ability to scale the business.”

Building on the success of recent partner events in the U.S., Antenna will host an official rollout for its global partners with a Partner Summit on Wednesday, March 24, in London. For more information about the Antenna Partner Program, please contact partners@antennasoftware.com.

Antenna Partner News Release - from AT&T

2010-03-23T00:00:00-04:00

AT&T* has announced a new native application for business users that can help bring the power of iPhone to the enterprise. Using the AT&T WorkBench for iPhone solution, businesses can now easily provision, deploy and control enterprise web applications for work in a highly-secure, reliable and manageable fashion.

Available for download from the App Store, AT&T WorkBench helps extend existing enterprise application services to iPhone through secure web apps hosted in a managed environment. It enables companies to deploy enterprise applications in a highly-secure manner – even on mobile devices purchased by individuals.

Randall Stephenson, AT&T chairman and chief executive officer, will highlight the product today during his keynote at CTIA Spring 2010 in Las Vegas.

AT&T WorkBench, developed in cooperation with Antenna Software, a leader in mobile enterprise technologies and solutions, was specifically created to address the needs of businesses for deploying and helping to manage and protect mobile applications on iPhones.

A significant enhancement to the AT&T Mobile Enterprise Applications Platform (AT&T MEAP), AT&T WorkBench provides:

Role-based deployment of web applications.
Enhanced IT controls for web applications such as policy management, mobile VPN, over-the-air updates and remote data lock/wipe.
Certificate-based authentication using SCEP (Simple Certificate Enrollment Protocol), which is aligned with iPhone’s over-the-air enrollment and configuration process. Ability to run multiple enterprise web applications simultaneously and toggle instantly between active web applications.
Enables employees to work with their critical data and applications offline and automatically update when they reconnect to the network.

“AT&T WorkBench is a new solution for iPhone, which enables an organization to ‘get down to business,’” said Ron Spears, President and CEO of AT&T Business Solutions. “We’re seeing increased interest and demand for iPhone applications from our business customers across industries and applications. In addition, more customers are requesting to use their personal iPhones in the workplace. With AT&T WorkBench, we’re able to bring an organization’s key enterprise applications, such as ERP or CRM software, to iPhone users with advanced control and security features that corporate IT requires – including authentication and encryption – to enable more secure collaboration and productivity for businesses.”

AT&T WorkBench: Managed iPhone Enterprise Service
“The fact AT&T WorkBench helps distribute and manage web applications for the iPhone will fuel its growth in the enterprise market,” said Stephen Drake, program vice president for mobility and telecom research at IDC. “Such a solution enhances key security and control measures, without sacrificing any of the strong user experiences.”

AT&T WorkBench is an integral part of AT&T MEAP, powered by Antenna Software, which offers hosted and managed mobile integration solutions and application consulting services for companies that want to extend their business-critical information to mobile employees. AT&T WorkBench enables IT organizations to provision, deploy and administer web applications and collaboration tools on the iPhone based on an employee’s role and job requirements. By leveraging AT&T MEAP’s hosted infrastructure, companies can easily create a highly-secure and private channel for deploying their own corporate mobile web applications with bi-directional, push messaging that helps increase transaction reliability and security.

AT&T MEAP: Mobile Sales and Pharma Apps for Oracle
Built to run on the AT&T WorkBench solution, AT&T has also announced two new mobile web applications for Oracle® CRM On Demand that are now available on iPhone:

AT&T MEAP Sales for Oracle CRM On Demand: enables field sales teams to have access to their critical customer and sales information.

AT&T MEAP Pharma: specifically designed for sales teams in the pharmaceutical and life sciences industries to provide real-time and offline access to Oracle CRM On Demand for Life Sciences on the iPhone. It also provides additional functionality that facilitates physician detailing and drug sampling.

Both of these AT&T MEAP web applications empower sales representatives to receive and send data in real-time to easily access and quickly update contacts, users, accounts, new opportunities and leads. Additional applications focused on productivity and collaboration will soon be added to the same highly-secure and auditable environment, thereby improving collaboration while being enterprise-sanctioned.

“This innovative solution from AT&T gives Oracle customers a turn-key option to take advantage of the unique iPhone user experience that is easily governed and administered by the enterprise,” said Anthony Lye, Oracle senior vice president of CRM. “Sales organizations and bio-pharma companies looking to improve sales effectiveness and customer care through mobility can quickly gain competitive advantage by leveraging this powerful combination of technologies and services.”

Accessible through AT&T’s leading smartphone devices, AT&T MEAP supports three primary web applications: sales force automation, which provides sales organizations with a complete view across all facets of a customer relationship; field force automation, which provides field service workers with access to real-time customer, inventory and other job-related information; and IT support, which empowers IT technicians with real-time, virtually anywhere access to time sensitive, incident and problem management information.

Businesses using AT&T MEAP can host their web application on premise or in an AT&T data center, providing on-demand access to applications and reducing overall support and overhead costs. Professional services for AT&T MEAP deployment can be performed by AT&T, by a customer’s IT staff or by systems integrators.

For more information on AT&T Mobile Enterprise Applications Platform, contact your AT&T account representative, email ATTMEAP@att.com or visit http://www.wireless.att.com/businesscenter/built-for-business/AMEAP.jsp.

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.</< p>

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates – AT&T operating companies – are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation’s fastest 3G network, AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. AT&T offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verseSM and AT&T |DIRECTVSM brands. The company’s suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T’s Yellow Pages and YELLOWPAGES.COM organizations are known for their leadership in directory publishing and advertising sales. In 2009, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s list of the World’s Most Admired Companies.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services.

Antenna Mobilised to Exploit Successes in UK and Europe

2010-03-09T00:00:00-05:00

LONDON, UK – 9 Mar 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today revealed its significant progress and ambitions for the European market under the auspices of Rikke Helms, Managing Director, EMEA. The company experienced unprecedented growth over the past year when it acquired key competitor Dexterra, boosting its European presence and making it the largest independent enterprise mobility provider in the world. Since integrating the two companies, Antenna has intensified its focus on the European market and demonstrated considerable customer and partner success which it aims to capitalise upon with the Antenna Partnership Programme (APP).

Antenna has added significant new customers across key verticals in the UK and Europe while providing existing customers with uncompromised levels of support. Eaga, a leading outsourcing company in the UK, used Antenna’s mobility solution to assist it with an energy efficiency campaign. The scheme required Eaga to carry out home energy inspections to assess grant eligibility. Eaga’s team of inspectors use the AMP mobile application to access and update applicant records in real time, ensuring inspections are logged speedily and grants approved without delay.

“Although Dexterra originally supplied us with our mobile solution the transition to Antenna has been a seamless one. Antenna maintained the Dexterra team, ensured continuity and provided us with a consistently high level of service. We found the Antenna mobility solution helped us speed-up the passage of information from the home inspections to our processing teams and we’re confident we can deliver on similar demanding projects in the future with AMP,” said Graham Tye, IT Director, Eaga.

Antenna now has over 200 customers, with 250,000 end users using its enterprise-class mobility solutions. The company’s impressive customer acquisitions saw it achieve a compound growth rate (CAGR) of 85 per cent in recurring revenues during 2009. Keen to maintain this momentum, Rikke Helms, Managing Director EMEA for Antenna, is embarking upon a two-pronged European expansion plan which will see Antenna simultaneously leverage existing relationships with its channel partners (telecom providers, VARs and SIs) while also maintaining its direct-to-enterprise route to market.

A cornerstone of the channel strategy is the Antenna Partnership Programme (APP) which will provide partners with unparalleled levels of training and support. The programme enables partners to build fully customised or packaged enterprise applications or to resell existing best-in-class applications from the Antenna portfolio. Providing advice on business development and access to key markets through its network of channel partners, APP will see Antenna’s partners gain through its growing European presence.

“Customer and partner satisfaction remains our top priority as we seek to draw upon the synergies that the acquisition has given us and expand across Europe,” said Rikke Helms, Managing Director EMEA, Antenna. “This year promises to be a momentous one for mobility and Antenna is poised to exploit this burgeoning interest. With a strong European footprint, numerous productive partnerships, an enhanced AMP mobility platform and an extensive range of pre-packaged mobile applications, we’re well positioned to make further inroads into numerous verticals and geographies.”

About Antenna
The Antenna Mobility Platform^™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

All product and service names mentioned are the trademarks of their respective companies.

# # #

Antenna Partner News Release

2010-03-09T00:00:00-05:00

Leading electric utility to further improve business agility and responsiveness by deploying mobile solution for enterprise-wide asset maintenance

BRISBANE, Australia, 9 March 2010 — Mincom, a leading global provider of software and services for asset-intensive industries, today announced a significant new agreement worth $7 million with Western Power, which serves the electricity needs of nearly one million homes and businesses in Western Australia and maintains an electricity network comprised of nearly 88,000 km of power lines. Through its adoption of Mincom Mobility solutions, Western Power will enable 1,600 operational field employees to access real-time data about the state of every company asset – such as power poles and street lights – remotely from their mobile devices.

“The deployment of Mincom Mobility represents a major step forward for our organisation, helping us shift from disparate inspection systems to a solution that fully integrates inspections with the corporate asset-management system, enabling a more proactive asset-maintenance program,” said Leigh Sprlyan, chief information officer at Western Power. “Detailed information needed to manage company assets – from their location and structural composition, to worker availability and required skills – will help us optimise scheduling decisions and, in doing so, even more cost-effectively manage our workforce and contractors. And advanced features, such as Geographic Information System (GIS) mapping, will further enhance our visibility of both the state of our assets and the work plan, ultimately improving our ability to manage the network.”

For more than 10 years, Western Power has successfully streamlined its asset infrastructure with Mincom Ellipse, the leading solution for Enterprise Asset Management (EAM) for asset-intensive industries. After a substantial re-evaluation of applications supporting the company’s core business processes, Western Power decided to further extend its use of Mincom Ellipse to improve productivity, seamlessly meet regulatory standards, and reduce operating costs.

Under the new contract, Western Power will upgrade to the current release of Mincom’s EAM platform, Mincom Ellipse 6.3. In addition, Western Power has licensed Mincom Mobility, a suite of end-to-end, fully integrated mobile applications for automating field-force operations using mobile devices such as laptops, tablets and PDAs. The company has also licensed Mincom Critical Inventory Optimisation (MCIO), software that helps analyse and adjust stock levels and reordering requirements on an ongoing basis. Western Power will also use Mincom Axis B2B, a hosted solution providing business-to-business integration and Web applications to optimise business processes between trading partners.

“Asset-intensive organizations with mobile workforces often have to operate without technology support in the field,” said Greg Clark, CEO of Mincom. “By augmenting its proven-successful deployment of Mincom Ellipse with Mincom Mobility solutions, Western Power can now efficiently streamline asset management directly where it happens – in the field. We are pleased to continue our long-standing relationship with one of the true leaders in the utilities industry as it further evolves its best-practices application of technology for business benefit.”

Western Power is an electricity-networks corporation responsible for the transmission and distribution of electricity in the southwest region of Western Australia. Consisting of nearly 88,000 km of power lines, its electricity network is one of the largest isolated networks in the world. Every day, the company powers nearly a million homes and businesses and approximately 150,000 streetlights. For more information, visit http://www.westernpower.com.au/.

About Mincom
Mincom Pty Ltd is a global software and services provider with nearly 30 years experience in providing business solutions to asset intensive industries such as mining, utilities, transport, defence and government in more than 40 countries across North America, South America, Australia, South East Asia, Africa, and Europe. Mincom Inc. operates in North America and is a subsidiary of Mincom Pty Ltd. Mincom is owned by Francisco Partners. For more information about Mincom, visit www.mincom.com.

#####

Antenna and Research in Motion (RIM) to Discuss Value of Mobile Apps for Pharma at the Life Sciences Technology Insight Event

2010-02-18T00:00:00-05:00

WHAT:
Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it will join partner Research In Motion (RIM) to present a case study and participate in panel sessions at the Life Sciences Technology Insight event in Boston. The event, which is being sponsored by IDC Health Insights, is focused on the business issues and bottom-line impact of technology on pharmaceutical, bio-technology and medical-device organizations.

Antenna and RIM will present a joint case study on success factors for mobile apps for pharma – what works, what resonates with sales reps, and how to get the biggest business impact from your deployment. Application demos and case studies from global pharmaceutical companies using mobile CRM solutions on BlackBerry smartphones will be discussed.

Ken Parmelee, director of applications at Antenna, together with Fraser Edward, manager, market development at RIM, will also participate in a panel discussion with Eric Newmark, research manager, IDC, Health Industry Insights. The session is titled “Pharma's Biggest Revenue Opportunity - Preventing Revenue Leakage” and will focus on strategies to help reduce and even eliminate revenue leakage from chargeback issues, rebate errors, return discrepancies, and concealed shortages. Dynamic inventory management and tighter data collection process through mobility will be presented as effective solutions to these challenges.

WHEN:

February 23, 2010
“Boardroom-Style Case Study Presentation”
Antenna and RIM
11:35 am - 12 noon

Panel Session: "Pharma's Biggest Revenue Opportunity - Preventing Revenue Leakage"

Antenna, RIM and Eric Newmark, research manager, IDC, Health Industry Insights

3:30 - 4:40 pm

February 24, 2010

Boardroom-style Case Study Presentation

Antenna and RIM

11:10 am - 11:35 am

WHERE:

Life Sciences Technology Insight
The Harvard Club, Boston
Feb. 23-24, 2010
http://lifesciencesinsight.com/

CONTACT: To schedule a briefing with Antenna and RIM during the event, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna
The Antenna Mobility Platform™(AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

All product and service names mentioned are the trademarks of their respective companies.

# # #

Antenna Builds on Success in 2009 to Drive 2010 Growth

2010-01-27T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 27, 2010 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it experienced a year of unprecedented growth. The company’s success in 2009 was fueled by the acquisition of key competitor Dexterra, significant customer and partner success and continued product innovation on the Antenna Mobility Platform™ (AMP). The capstone of the company’s achievements was its recent positioning in the Leaders quadrant of Gartner Inc.’s “Magic Quadrant for Mobile Enterprise Application Platforms, 2009” report – the second year in a row the company earned this recognition.

With a focus on strategic expansion and customer service excellence, Antenna built upon its strong position as a leader in the enterprise mobility market. At the close of 2009, the company reported 200+ customers, 250,000 end users and a compound annual growth rate (CAGR) of 85 percent in recurring revenues. It also continued to drive industry consolidation by acquiring Dexterra. This deal enabled Antenna to enhance its proven platform approach to mobility with a broader portfolio of industry solutions and a more diverse and global network of partners and customers – creating the largest independent enterprise mobility provider in the world.

“Last year was monumental for Antenna and we are well positioned for further growth in 2010 through continued innovation of AMP,” said Jim Hemmer, president and CEO, Antenna. “Looking forward, our mission is to continue to provide our customers and partners with the most transformative mobile and wireless technologies for building and deploying enterprise-class mobile applications. We also look forward to fully enabling our partners, growing our portfolio of pre-packaged mobile applications and developing our mobile platform to help our customers stay ahead of the innovation curve.”

2009 Business Highlights

· Magic Quadrant Leader: Gartner Inc. positioned Antenna in the Leaders quadrant in its “Magic Quadrant for Mobile Enterprise Application Platforms, 2009” report. The complete report is available, compliments of Antenna Software, at http://www.antennasoftware.com/Gartner2009/index.html

Customer Satisfaction and Success:

Antenna added significant new customers across key verticals and geographies in 2009, many of which were sold through resellers. Some of these new customers include Eaga, Hydro One, Konica Minolta, Meade County Rural Electric Cooperative Corporation, MGM Mirage and Toronto Hydro Electric System. In addition, 87 customers renewed their contracts with Antenna, adding new services and/or licenses.
Antenna’s annual Customer Service Satisfaction Survey found that 95 percent of respondents were satisfied with Antenna as their hosted mobile solutions provider, and 97 percent would recommend Antenna to a colleague, representing the highest satisfaction scores in the company’s history.
In addition to continued deployment success at Carrier Corporation, Heineken Ireland and Safelite AutoGlass, Antenna customers 3M ESPE Brazil and Xerox shared case studies on how they are successfully utilizing AMP to create organizational efficiencies for their mobile workforces.
Antenna and its customers were honored with prestigious industry awards, including the InformationWeek 500, InfoWorld 100 and Gartner’s Wireless & Mobile Excellence Award Finalist.

Reseller Traction:

The company executed on go-to-market plans with strategic reseller partners.

Brand-name enterprises including SimplexGrinnell, a Tyco International Company, selected AT&T MEAP, powered by Antenna.
Vodafone sells VAS, powered by Antenna, and achieved significant customer wins, including Johnson and Johnson, International Personal Finance, Reliance Security and Virgin Trains.

Product Innovation: Antenna continued to execute an aggressive product roadmap for AMP, broadening its applications portfolio, enhancing its support for mobile applications on multiple device platforms including Apple iPhone and Google Android and improving collaboration through AMP^™ IM. The company also moved its primary network operations center into a state-of-the-art facility to optimize capacity, reduce data center footprint and support future growth.

Mobile Masters: Antenna hosted a series of exclusive seminars with the nation’s top mobility experts from Pitney Bowes, Coca-Cola Enterprises (CCE), Animas (a Johnson & Johnson Company), Hologic, Toshiba and DIRECTV. The Mobile Masters discussed the most pressing business and IT mobility challenges and shared strategies and best practices for success.

Community Engagement: Antenna was recognized in 2009 for its long-term commitment to business success in New Jersey, where the company is headquartered. Bill Korn, CFO at Antenna, was inducted into the New Jersey Technology Council (NJTC) Hall of Fame for playing an integral role in Antenna’s continuous growth as a leader in the enterprise mobility industry and the New Jersey technology community. Shortly thereafter, Antenna received the NJBIZ “Business of the Year” Award for demonstrating outstanding commitment to its market and local community.

All product and service names mentioned are the trademarks of their respective companies.

Antenna Concert and Antenna Mobility Platform Achieve Certified Integration with SAP® Applications

2010-01-06T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 6, 2010 – Antenna Software, delivering real business mobility to the world’s leading enterprises, today announced that its Concert 5.6.1 solution has achieved “Powered by SAP NetWeaver®” certification status from SAP AG and its Antenna Mobility Platform (AMP) 4.0 has achieved SAP-certified integration with the SAP® ERP application via enterprise services.

The SAP Integration and Certification Center (SAP ICC) has certified that Concert 5.6.1 can be successfully deployed and run on the Java EE 5-based SAP NetWeaver Composition Environment (SAP NetWeaver CE) 7.1 component-based server of the SAP NetWeaver technology platform to govern the development of applications that exchange critical data with instances of SAP Business Suite software. By deploying Antenna Concert on SAP NetWeaver, customers can benefit from a decrease in total cost of ownership relative to maintaining multiple application server environments.

The SAP ICC has also certified AMP Enterprise Connect (EC) 4.0 for its integration with SAP ERP via enterprise services. This delivers additional value for customers through improved applications interoperability, increased flexibility and reduced total cost of ownership. Certification of Antenna's solutions by SAP will also benefit AT&T customers mobilizing SAP solutions with AT&T Mobile Enterprise Applications Platform (AT&T MEAP), powered by Antenna.

“Antenna’s mobility platform easily integrates with different back-end solutions such as SAP applications,” said Rudy Putteman, Mobility Project Lead, ICT, Fluxys, an independent operator of the natural gas transmission system in Belgium. “This flexibility combined with its .NET capabilities simplifies the task of designing the mobile application. It also means that we are now able to share information more easily with field workers, which optimizes the quality of their follow up and responsiveness during a construction project.”

Antenna provides a flexible and scalable platform for enterprise customers and third-party developers to build mobility solutions that extend SAP applications and other enterprise back-office and legacy systems out to mobile workers. With Antenna Software, customers and partners can rapidly develop mobile applications for a wide variety of mobile devices – including BlackBerry, Windows Mobile, Symbian, iPhone and Android – combining information from multiple back-end systems and tailored so mobile workers receive only the tools and data necessary to do their jobs.

By streamlining business processes and deploying end-to-end mobility solutions that are easily integrated with their existing SAP solutions, Antenna is helping customers such as Fluxys and Sylvania to realize significant efficiency and cost-saving benefits. The company plans to continue developing and extending its relationship with SAP to ensure that such benefits can be extended to all current and future Antenna customers.

“Through the certified integration with SAP NetWeaver and SAP ERP via enterprise services, we are removing the complexity of enterprise mobility and delivering the technology that allows businesses to leverage manageable, flexible and secure mobile solutions,” said Dan Zeck, chief technology officer, Antenna. “Antenna’s solutions integrated with SAP applications enable us to deliver critical solutions to customers who demand real-time mobile access to their enterprise applications, which is a vital competitive advantage in today’s market.”

About Antenna
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost-effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Palm, Microsoft Windows Mobile, Microsoft Windows, Nokia Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter: @AntennaSoftware

SAP, SAP NetWeaver and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries.

All other product and service names mentioned are the trademarks of their respective companies.

# # #

Antenna Positioned in the Leaders Quadrant in the Magic Quadrant for Mobile Enterprise Application Platforms 2009

2009-12-22T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 22, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it has been positioned by Gartner, Inc. in the Leaders quadrant of the “Magic Quadrant for Mobile Enterprise Application Platforms” report [1].This recognition comes during a landmark year for the company – with more than 200 customers, 250,000 end users and a compound annual growth rate of 85 percent in recurring revenues. A key part of Antenna’s expansion was its acquisition of competitor Dexterra, enabling it to scale globally and drive innovation, while continuing to execute on an aggressive product roadmap for its flagship Antenna Mobility Platform™ (AMP).

According to Gartner, “The offerings in this Magic Quadrant, and mobile application enablement will continue to grow in importance to enterprises during the next three to five years, as enterprises continue to extend decision-relevant information to employees, who themselves are increasingly mobile.” Gartner also states that, “We believe that more than 95 percent of organizations will be choosing MEAP or packaged mobile application vendors as their primary mobile development platform through 2012.”[1]

“As the demand for mobile applications continues to grow, AT&T remains focused on enabling its customers to mobilize business applications and deploy them in a highly secure, reliable and cost-effective manner,” said Ebrahim Keshavarz, vice president, Business Development. “AT&T’s Mobile Enterprise Application Platform (MEAP), powered by the industry-leading Antenna Mobility Platform, provides AT&T customers with access to a broad application portfolio, Antenna’s unrivaled enterprise mobility expertise and highly usable apps that can be easily managed and controlled by IT.”

“Not only is Antenna the de facto industry leader in the mobile market, but it is also the leader with the most vision, setting the standard for where the industry is going in 2010 and beyond,” said Jim Hemmer, president and CEO, Antenna Software. “The beauty of mobility is that it has the power to align IT infrastructure more tightly with business needs, facilitating macro improvements in business processes. At the same time, mobile apps simplify the day-to-day activities of every end user, empowering the frontlines of the company and engaging mobile-savvy customers in new ways. We are thrilled to be a leader in such a dynamic and exciting market and will continue to provide our customers and partners with transformative mobile solutions at the best possible value.”

About the Magic Quadrant
The Magic Quadrant is copyrighted Dec. 16, 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Antenna Software
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

All product and service names mentioned are the trademarks of their respective companies.

[1] Gartner, Inc., “Magic Quadrant for Mobile Enterprise Application Platforms,” by William Clark and Michael J. King, Dec. 16, 2009

Antenna’s 10 Mobile Technology Trends for 2010

2009-12-16T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 16, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, announced today the 10 mobile technology trends that will most impact the market in 2010.

With the “consumerization of the enterprise” in full swing, the mobile market is now experiencing a rapid proliferation of mobile devices, software and applications in the enterprise. While this increasingly diverse technology landscape may present some management challenges, it will likely be offset by the unprecedented opportunities and choices available for satisfying business requirements and driving innovation.

To help enterprises stay ahead of the mobility curve in 2010, Antenna has identified the following key industry trends to consider when defining their mobile and IT strategy:

1) The Big Productivity Squeeze: Smart companies have proven that mobility allows them to run lean, and also helps to increase worker productivity and improve customer satisfaction at every touch point in the field. Because of this, many experts believe the mobility market is poised for double-digit growth at a time when overall IT spending is predicted to remain flat to marginally down over the next 12-18 months. According to IDC’s Worldwide Mobile Middleware 2009-2013 Forecast and 2008 Vendor Shares (Doc # 219186) from July 2009, the mobile middleware market is expected to grow from $853.8 million in 2008 to $1.6 billion in 2013, at a CAGR of 13.6 percent.

2) Left to Their Own Devices: Forward-looking IT departments will stop fretting over personally liable devices and embrace them as a potential means to improved user satisfaction, higher adoption, better productivity and lower costs. In the long run, many will realize it is not feasible to standardize on just one device platform. The iPhone has taken the enterprise by storm and we believe the same will be true for Android and other future devices.

3) App Stores Ready for Business: There are thousands of apps in consumer app stores today, but only a fraction are relevant for the enterprise. Moreover, businesses want to be able to vet and control their mobile enterprise applications, as well as deploy and provision them in a highly secure, reliable and manageable fashion. Company branded and controlled app stores will enable enterprises to do just that, easily accommodating a wide range of users on multiple and varied devices.

4) Middleware Finally Gets Sexy: Increasing diversity and complexity in the technology market will turn heads to mobile middleware. IT realizes that highly usable mobile applications require elegant integration with a variety of systems from legacy back ends to Web 2.0 social media. As such, they have greater appreciation for mobile platforms and the scalability, flexibility and security they provide.

5) The Outlook for Mobility is Cloudy: More businesses will realize the benefits of a SaaS-based mobile delivery model in 2010 – realizing it gives them the flexibility to scale-up/down their deployment, stay ahead of the innovation curve and focus on strategic issues rather than tactical ones. According to a recent IDC report, “Enterprise Mobility in the Cloud” (Doc # 220192) from October 2009, “almost 40 percent of organizations plan to deploy a SaaS-based mobile solution in the next 12–18 months.” It’s clear that an unequivocal shift to cloud-based services is underway:

6) Smaller Windows, Better Visibility: Business intelligence (BI) will become increasingly mobilized and, in turn, mobility will drive better BI. As more workers use mobile apps, data is accrued in real time to feed BI engines. Executives will be glued to their mobile screens for the latest stats on their business.

7) (More) Power to the Customer: Customers in this economy will be more discerning and demanding than ever. Businesses will have no choice but to empower customer-facing workers with mobility to differentiate on service and create competitive advantage.

8) Everyone Wants to be Thin and Rich: As B2C surges, expect the Web browser to become the dominant delivery mechanism for rich mobile apps. Native mobile apps are not going away anytime soon, but thin applications built on HTML5 are paving the way for richer mobile apps with data persistency. Expect HTML5 and multi-media technology such as Adobe® Flash® to be supported on at least three mobile browser platforms by the end of 2010.

9) Got Platform?: Mobility won’t mean a thing if it is not strategic. Companies are moving beyond tactical pilots and small deployments to larger, enterprise-wide initiatives for sustainable, competitive advantage. Underlying mobility platforms will be central to long-term mobile strategies.

10) The Mobile Pile-On Effect: Tough economic conditions will continue to weed-out the smaller mobile specialists who struggle with liquidity issues. But filling the void will be the carriers, ISVs and systems integrators, who see a huge market opportunity and may double-down on mobile.

“Businesses that are passionate about customer service, committed to improving employee work/life balance and focused on improving profitability have seen the value of mobile solutions many times over,” said Jim Hemmer, president and CEO, Antenna, Inc. “Antenna’s mission for 2010 is to help our customers and partners cut through the complexities of this dynamic market, choose the right technologies for business demands and keep things simple for their users, so they can achieve an ROI quickly.”

All product and service names mentioned are the trademarks of their respective companies.

Antenna Wins the NJBIZ 2009 Business of the Year Award

2009-12-14T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 14, 2009 – Antenna Software,delivering real business mobility to the world's most demanding enterprises, today announced that it was named as the NJBIZ 2009 Business of the Year. After a year of unparalleled growth, trailblazing the adoption of mobile technologies in the enterprise, Antenna was recognized for its leadership and innovation, in addition to its long-term commitment to business success in New Jersey.

"As we come to the close of another stellar year at Antenna, it is an honor to be recognized by NJBIZ for our solid performance and continued growth in a very dynamic global market," said Bill Korn, CFO of Antenna Software, and a 2009 inductee into the New Jersey Technology Council (NJTC) Hall of Fame. "We look forward to an exciting year ahead as more businesses turn to Antenna’s mobile applications to stay ahead of the innovation curve and get closer to their customers."

Some of Antenna's notable business highlights in 2009 include:

Unprecedented Growth: Antenna drove industry consolidation with the acquisition of two of its largest competitors, Vettro and Dexterra, achieving a compound annual growth rate (CAGR) of 85 percent in recurring revenues.
Customer Satisfaction: Antenna's annual Customer Service Satisfaction Survey found that 95 percent of respondents were satisfied with Antenna as their hosted mobile solutions provider, and 97 percent would recommend Antenna to a colleague.
Industry Leadership: Antenna's forward-thinking approach to mobility was validated by its inclusion in the Leaders Quadrant in Gartner Inc.'s 2008 "Magic Quadrant for Mobile Enterprise Application Platform" report.
Product Innovation: Antenna continued to expand the depth and breadth of its mobile apps powered by its industry-leading Antenna Mobility Platform™ (AMP). The company also launched AMP™ IM, the first cross-platform mobile instant messaging solution built for the enterprise.
Community Outreach: The Antenna Cares foundation conducted many employee-led initiatives to strengthen the local community, including a company event to benefit the Smiles for Jake Foundation, participation in the York Street Project's 11^th Annual ChalkFest and Antenna's "30 Days of Giving" initiatives.

The NJBIZ Business of the Year awards’ gala was held on Monday, Dec. 7, 2009, at The Palace at Somerset Park in Somerset, N.J. The winners were a select group of companies that achieved notable success and demonstrated strong leadership in and commitment to both their industries and their communities.

ADP Dealer Services, an Antenna Software Customer, Wins InfoWorld 100 Award

2009-12-03T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 3, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that IDG’s InfoWorld selected ADP Dealer Services’ implementation of Antenna’s enterprise mobility platform as one of the top 100 IT projects of 2009 in its InfoWorld 100 Awards. ADP Dealer Services, a leading provider of integrated computing solutions to auto, truck, motorcycle, marine and recreational vehicle dealers throughout the world, was recognized for using Antenna’s real-time enterprise mobility solution to streamline critical-business processes for its field service team.

ADP Dealer Services partnered with Antenna to mobilize its field service operations and enable real-time communications with field engineers servicing their clients throughout North America. ADP Dealer Services’ field engineers now have the tools to manage data in real time and be instantaneously responsive to customer requests. Antenna also enables the field engineers to access relevant, up-to-date customer information, whether they’re in or out of network. They have the ability to prioritize work orders via real-time notification and response, and manage inventory usage and replenishment.

“The InfoWorld 100 award is a great testament to the successful outcome of our enterprise mobility initiative,” said Doug Karlson, vice president and general manager, field services engineering, ADP Dealer Services. “Antenna has been a strategic partner to us from the start, helping us create new-found levels of synergy and communication between our field service team and the rest of the organization.”

Since partnering with Antenna, ADP has been able to streamline business processes, resulting in increased productivity, improved customer responsiveness and lower operating costs. Additional benefits include:

Improved inventory and parts management with client.
Better accessibility to spares inventory for field engineers.
Reduced call-center cost and dependency by reducing phone calls for status updates.
Enhanced customer service by managing the service workflow in the palm of the technician’s hand.

“Antenna is honored to be behind a technology initiative selected as an InfoWorld 100 Award recipient for the second year in a row, as it shows the true value mobility can bring to an organization regardless of industry,” said Jim Hemmer, president and CEO, Antenna Software. “We are thrilled to have helped ADP Dealer Services achieve measurable benefits by mobilizing its business operations and congratulate them on this prestigious award.”

The InfoWorld 100 Awards recognize each year the 100 most innovative uses of IT initiatives to further business goals. Selections are based on the excellence and quality of the work environment. The entire list of winners can be found here.

About Antenna Software
The Antenna Mobility Platform™ (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected, and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost-effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Palm, Windows Mobile, Windows, Symbian, and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter: @AntennaSoftware

All product and service names mentioned are the trademarks of their respective companies.

AT&T and Antenna Software to Participate in a CRM Magazine Webinar on Best Practices in Enterprise Mobility for Pharmaceutical Workforces

2009-11-03T00:00:00-05:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it will sponsor a complimentary, one-hour Web seminar with CRM Magazine entitled, “Mobilizing Pharma Sales – Doing It Right.” The seminar will highlight best practices for pharmaceutical mobile sales deployments. Participants will discuss how pharmaceutical companies can most strategically approach enterprise mobility and the benefits sales forces can experience if successfully executed.

Mireille Gotsis, of AT&T Business Solutions, and Ken Parmelee, of Antenna Software, will explain how critical pharmaceutical business processes such as records management, sample tracking and regulatory compliance, can be streamlined with mobile CRM solutions. They’ll discuss how, if implemented correctly, this technology can make sales people more accountable and productive.

Attendees will also experience a live demonstration of AT&T’s new mobile solution for pharmaceutical companies and learn about several issues pertinent to pharmaceutical sales mobility, including:

How successful organizations are using intuitive and indispensable mobile CRM apps to ensure high user adoption.
How powerful capabilities such as electronic document delivery, signature capture, multi-media capabilities and sample tracking can improve sales performance.
Why “mobility in the cloud” means fewer hardware, servers and less costly infrastructure and resources to maintain – and delivers a more secure, reliable and high-performance mobile environment.

Registrants that attend can enter to win an AT&T BlackBerry CURVE 8900.

WHEN: “Mobilizing Pharma Sales – Doing It Right”
Wednesday, Nov. 4, 2009
2:00 p.m. ET (11:00 a.m. PT)

WHO: Moderator: David Myron, editorial director, CRM Magazine
Speaker: Mireille Gotsis, director of industry solutions, AT&T Business Solutions
Speaker: Ken Parmelee, director of product management, Antenna Software

HOW: http://www.destinationcrm.com/Webinars/Details.aspx?EventID=195

About Antenna Software:
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as SaaS or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and other organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized as an industry leader for its outstanding commitment to quality and service. Follow Antenna on Twitter: @AntennaSoftware

Antenna Software Named as 2009 NJBIZ “Business of the Year” Finalist

2009-11-02T00:00:00-05:00

JERSEY CITY, N.J. - Nov. 2, 2009 - Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it has been named a finalist for the 2009 NJBIZ "Business of the Year" award. Honoring businesses that have made significant contributions to the growth, strength and success of New Jersey, winners will be announced on Monday, Dec. 7, 2009, at the NJBIZ Business of the Year gala at The Palace at Somerset Park in Somerset, N.J.

"In the last year, Antenna has made great strides to drive strategic industry consolidation, improve customer and employee satisfaction and positively impact New Jersey through its own growth and community outreach,” said Jim Hemmer, president and CEO, Antenna Software. “Our team is comprised of the best and brightest in the industry and we’re honored to be recognized as a 'Business of the Year' finalist."

Antenna experienced unprecedented growth and success in the past year, solidifying its position as a leader in the mobile market. The company's forward-thinking approach to mobility was validated by its inclusion in the Leaders Quadrant in Gartner Inc.’s 2008 "Magic Quadrant for Mobile Enterprise Application Platforms" report. In addition to acquiring two of its major competitors, Dexterra and Vettro, Antenna has had numerous successes on the customer and partner front, including advancements with Coca-Cola Enterprises (CCE), Xerox, Safelite Autoglass, and AT&T.

The company's Antenna Cares foundation, an employee-led initiative, helps to fulfill the company’s mission to forge ties with its local communities around the globe. In New Jersey, for example, Antenna employees are actively involved with York Street Project, Smiles for Jake, and the Jersey City Police Athletic League.

Finalists for the NJBIZ award were selected in six categories: Business of the Year (1-50 Employees), Business of the Year (51-100 Employees), Business of the Year (101+ Employees), Emerging Business of the Year, Executive of the Year and Corporate Citizen of the Year. These finalists are a select group of companies who have achieved notable success and demonstrated strong leadership in and commitment to both their industries and their communities. Eligible nominees for the awards must be for-profit entities headquartered in New Jersey. All finalists will be profiled in a special supplement to the December 2009 issue of NJBIZ.

About NJBIZ Business of the Year
The Business of the Year Awards is a program of NJBIZ and is presented by Amper, Politziner & Mattia. It is sponsored by Wolf Block LLP, Oracle and Rutgers School of Business- Camden. These finalists are a select group of companies and individuals who have achieved notable success and demonstrated strong leadership in and commitment to both their industries and their communities.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as SaaS or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and other organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized as an industry leader for its outstanding commitment to quality and service. Follow Antenna on Twitter: @AntennaSoftware

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Antenna Software and Customer DIRECTV to Participate in CRM Magazine Webinar with Oracle and AT&T on Best Practices in Mobile CRM

2009-10-26T00:00:00-04:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it will co-host a complimentary, one-hour Web seminar with CRM Magazine entitled, “Empower Field Sales Teams with Mobile CRM: Best Practices from DIRECTV.” The seminar will feature a case study from DIRECTV and executive input from the most innovative companies in the enterprise mobility market. Participants will discuss how enterprises can achieve greater productivity by implementing a strategic mobile CRM initiative.

Erik Walters, program manager of Business Solutions at DIRECTV, will draw from his award-winning deployment and explain how providing a mobile salesforce with access to data from back-end systems and mobile CRM solutions can result in enhanced operational efficiencies and cost-savings across an enterprise.

Walters will be joined by industry leaders from AT&T, Oracle and Antenna to discuss best practices for mobile CRM. Attendees will learn how to:

Plan, implement and deploy a mobile CRM strategy
Enable a salesforce to achieve new levels of productivity and provide improved customer service
Team up with solution providers that have the business and technical expertise to make a project successful

Registrants that attend will receive a free copy of “Empower Field Sales Teams with Mobile CRM,” a white paper from Oracle and AT&T.

WHEN: “Empower Field Sales Teams with Mobile CRM: Best Practices from DIRECTV”
Tuesday, Oct. 27, 2009
4:00 p.m. ET/1:00 p.m. PT

WHO: Moderator: David Myron, editorial director, CRM Magazine
Speaker: Tim Curley, director of alliances, Antenna Software
Speaker: Adam May, director of CRM On Demand Product Management, Oracle
Speaker: Evan McDonald, senior marketing manager, AT&T
Speaker: Erik Walters, program manager of Business Solutions, DIRECTV

HOW: http://www.destinationcrm.com/Webinars/Details.aspx?EventID=196

Antenna Software and Customer DIRECTV to Present at Oracle OpenWorld 2009

2009-10-13T00:00:00-04:00

WHAT: Antenna Software and its customer DIRECTV will present multiple sessions on leveraging mobile technologies to drive business results and improve customer service at Oracle OpenWorld 2009, Oct. 11-15, in San Francisco.

Jim Somers, vice president of marketing and business development, Antenna Software, will present “10 Ways to Drive Business Value from Oracle through Mobility.” Attendees will learn how to strategically leverage mobile applications and Oracle technology to optimize business processes, specifically in the health and life sciences industries. Having worked with some of the largest names in the life sciences and pharmaceutical industry, Antenna will provide real-world case studies, strategies and best practices for achieving bottom-line business results.

Erik Walters, program manager for business solutions, DIRECTV, will lead two sessions at the conference, “Secrets of a Successful CRM and Oracle Contact On Demand Implementation,” and “Delivering Superior Customer Service with a SaaS Model.” Walters will address the advantages of using Software-as-a-Service (SaaS) and how DIRECTV leveraged personalized, proactive support solutions to develop a successful high-availability environment for customer care and improved sales productivity. He’ll also provide strategies on how companies can create customer-focused service organizations by utilizing Oracle CRM and Contact On Demand and Antenna Software’s AMP™ platform in a demanding business environment.

Antenna will also co-host two breakfast sessions at the event for the retail and pharmaceutical industries. The invitation-only events will provide attendees with a personalized look at how to execute on successful, strategic mobile initiatives.

WHEN:

“Pharmaceutical Breakfast Session”
Tuesday, Oct. 13, 2009
7:00 a.m.-8:00 a.m. PT
Civic Room – Westin Market Street Hotel

“Retail Breakfast Session”
Tuesday, Oct. 13, 2009
7:00 a.m. -8:00 a.m. PT
Mendocino Room – Palace Hotel

“Secrets of a Successful CRM and Oracle Contact On Demand Implementation”
Wednesday, Oct. 14, 2009
10:15 a.m.-11:15 a.m. PT
Room 2009 – Moscone West L2

“Delivering Superior Customer Service with a SaaS Model”
Wednesday, Oct. 14, 2009
5:00 p.m.-6:00 p.m. PT
Room 2001 – Moscone West L2

“10 Ways to Drive Business Value from Oracle through Mobility”
Thursday, Oct. 15, 2009
3:00 p.m.-4:00 p.m. PT
Stanford Room – Westin Market Street Hotel

WHERE:
Oracle OpenWorld 2009
Moscone Center, San Francisco
Oct. 11-15, 2009
http://www.oracle.com/us/openworld/index.htm

Visit Antenna at any time during the conference at the following locations:

Inner Circle Pavilion, Booth 421, Moscone South
Retail Industry Pavilion, Palace Hotel, Level 2
Health Sciences Pavilion, Westin Market Street, Level 3

CONTACT: To schedule a briefing with Antenna or DIRECTV, contact John Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software:
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as SaaS or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and other mobile organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized as an industry leader for its outstanding commitment to quality and service. Follow Antenna on Twitter: @AntennaSoftware

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Antenna Software’s 2009 Customer Satisfaction Survey Reflects Benefits of Mobility-as-a-Service

2009-10-07T00:00:00-04:00

JERSEY CITY, N.J. – Oct. 7, 2009 – Antenna Software today announced the results of its 2009 Customer Satisfaction Survey, an annual self assessment of service and support among its Global 1000 customer base. Of particular note, 95 percent of the survey respondents indicated that they were satisfied with Antenna as their provider of hosted mobile solutions. This result reflects the benefits that Antenna customers experience with its hosted, on-demand deployment model, including proactive monitoring of wireless messaging traffic, secure and reliable infrastructure, fast resolution to network issues and real-time visibility into ongoing field operations and the IT systems that comprise the total mobile enterprise solution.

“Antenna often knows there is a problem before we do,” said Dave Haas, lead analyst, Animas Corporation, a leading provider of insulin delivery products. “Our mobile CRM solution is hosted in Antenna’s Network Operations Center, which makes it easy for it to alert us immediately if it spots an issue so we can resolve it faster – the hosted model frees us up to focus on business process efficiencies.”

More than 90 percent of AMP customers take advantage of Antenna’s hosted deployment model, indicating growth and support for this approach. Sometimes referred to as “mobility-as-a-service,” the company’s hosted, on-demand model provides a comprehensive approach to mobility that eliminates the complexity associated with building, managing and running an around-the-clock mobile solution. By removing those complexities, enterprises can utilize existing resources to focus on core competencies and reduce the costly infrastructure and extra resources needed to build and maintain a mobile solution. To date in 2009, the Antenna Mobility Platform™ (AMP) has achieved 99.9 percent uptime and availability.

According to William Clark in Gartner’s Hype Cycle for Software as a Service, 2009, published on July 28, 2009, the business impact of mobile enterprise applications on demand is as follows: “Mobile enterprise applications on demand can, in some instances, reduce the break-even payback time on mobile projects to less than two months by lessening capital expenditures on mobile project software. This effect of shifting expenditures from capital expenditure to operating expenditure can be accentuated if mobile devices are also leased. The effect on businesses where there is uncertainty in the demand for mobile licenses can be very high. Enterprises using pay-as-you-go methods can pilot applications without investing in server licenses and by limiting integration expenditures.”

Other notable results from the recent survey include:

97 percent of respondents said they would definitely or likely recommend Antenna to a colleague.
96 percent of respondents rated Antenna’s Customer Support responsiveness as “Good,” “Very Good” or “Excellent.”
97 percent of respondents rated Antenna’s Customer Support representatives on being courteous and professional as “Good,” “Very Good” or “Excellent.”

“We are proud of the continued reliable performance of AMP and the superior work our Customer Service and Operations teams do to support it,” said Jim Hemmer, president and CEO, Antenna Software. “Managed mobility is an emerging trend and it is clear to see how a vendor-neutral mobility platform such as AMP helps CIOs speed time-to-market of mobile applications across the enterprise, while helping to lower ongoing support costs. That provides tremendous value to our customers, especially now when budgets are tight and sustainable competitive advantage is critical.”

At the heart of the platform is the AMP Gateway. Key functionalities include:

Core wireless message transformation and transaction functions, including store and forward and push messaging.
Delivery reliability provides rule-based notifications for non-delivery, manages network connections to more than 400 global carriers and enables alternate delivery or notification paths in the event of a failure.
Data transformation, authentication, device management and other features.
Millions of wireless transactions processed per week.

NOTE: The 2009 Customer Satisfaction Survey was distributed online to 405 customer contacts during the week of July 30, 2009. The respondents were users who had made contact or were contacted by Antenna’s Customer Service or Operations team within the past six months.

Antenna Software to Host VIP Event at PharmaForce 2009

2009-10-06T00:00:00-04:00

WHAT: Antenna Software will host an invitation-only VIP luncheon and networking session to discuss mobile technologies in the life sciences and pharmaceutical industry at this week’s PharmaForce 2009, Oct. 5-7 in Philadelphia.

Join Ken Parmelee, director of product management, Antenna Software, and other mobile masters in the industry to learn how to strategically leverage mobile applications to optimize the pharmaceutical sales process and increase customer intimacy and satisfaction. Having worked with some of the largest names in the life sciences and pharmaceutical industry, Antenna will provide attendees with case studies, strategies and best practices on:

What works and what doesn’t in mobile deployments
How successful organizations are using intuitive and indispensable mobile CRM apps to ensure high user adoption
Why powerful capabilities such as electronic document delivery, signature capture, multi-media capabilities and sample tracking can improve sales performance

WHEN: VIP Luncheon and Networking Session
Tuesday, Oct. 6, 2009
12:55 p.m.-1:55 p.m. ET
Gladwynne Room – Lobby Level

WHERE: PharmaForce 2009
Hilton City Avenue, Philadelphia
Oct. 5-7, 2009
http://www.wbresearch.com/pharmaforceusa/

CONTACT: To schedule a meeting with Antenna, contact Anna Garcia at 201.217.3830 or agarcia@antennasoftware.com.

About Antenna Software:
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as SaaS or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and other mobile organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized as an industry leader for its outstanding commitment to quality and service. Follow Antenna on Twitter: @AntennaSoftware

Antenna Software and Coca-Cola Enterprises to Speak at the Software AG Supply Chain Optimization Forum

2009-09-21T00:00:00-04:00

WHAT: Antenna Software, delivering real business mobility to the world's most demanding enterprises, today announced that it will explore best practices for mobile and wireless technology deployments in the supply chain at this week's Software AG Supply Chain Optimization Forum in Atlanta. The Forum brings together business and IT leaders to collaborate and address the utilization of technology strategies to improve operational efficiencies in the supply chain.

Jon Duncan, director of systems engineering, mobility solutions, at Antenna Software, will lead the "Integrate Mobility with Supply Chain Strategy for Increased Competitiveness and Overall Business Advantage" session. Today's supply chain is often mired and slowed down by inefficient and error-prone manual paper processes. Duncan's session will use real-world examples to highlight how mobile and wireless technologies can eradicate these issues by offering on-demand, instantaneous access to real-time critical business information. Some topics he will touch upon during his session include:

Innovative new mobile applications for the supply chain such as location tracking, navigation, scheduling and multi-media
Leveraging applications on multiple mobile platforms, including the iPhone
Achieving anytime, anywhere availability of all your critical data and processes

In addition, Kevin Flowers, director of BIS enabling technologies at Coca-Cola Enterprises (CCE), an Antenna Software customer, will also lead a feature presentation at the event. He will speak on CCE's overall technology strategy, which includes mobility for optimizing the supply chain and creating the foundation for the real-time enterprise. WHEN:Integrate Mobility with Supply Chain Strategy for Increased Competitiveness and Overall Business Advantage

Wednesday, Sept. 23, 2009
2:05-2:45 p.m. EDT (Track B)

Coca-Cola Enterprises Presentation with Kevin Flowers
Wednesday, Sept. 23, 2009
9:15-9:45 a.m. EDT

WHERE: Software AG Supply Chain Optimization Forum
Château Élan, Atlanta
Sept. 22-23, 2009

http://supplychainforum2009.com/

CONTACT: To schedule a briefing with Jon or Kevin during the forum, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software:
Antenna Software provides the Antenna Mobility Platform™(AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna's AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

AT&T and Antenna Software Present The Mobile Masters Summit

2009-09-16T00:00:00-04:00

The Mobile Masters Summit, presented by AT&T, Antenna Software and Mobile Enterprise magazine, is a series of exclusive breakfast meetings with the nation’s top mobility experts. Executives from Pitney Bowes, Coca-Cola Enterprises (CCE), Animas (a Johnson & Johnson Company), Hologic, Toshiba and DIRECTV will address today’s most pressing business and IT mobility challenges and share strategies and best practices for success. The summit begins on Tuesday, Sept. 22, in New York, and includes stops in Atlanta, Chicago and Anaheim, Calif. through Thursday, Oct. 1.

IT executives and business decision makers responsible for the mobile deployments in your enterprise won’t want to miss The Mobile Masters Summit and the direct access these informal roundtables provide to leaders in enterprise mobility. Attendees will learn how organizations are effectively balancing business needs and IT requirements while handling new devices entering the market and the complex technology integration requirements that go along with them.

Executives from AT&T and Antenna will also participate in a panel discussion on technology trends, business drivers for mobility, change management, metrics for success and other key areas of consideration for enterprise mobile deployments.

For more information and to register, visit: http://www.mobileenterprisemag.com/ME2/Sites/Default.asp?SiteID=87D3DA363DA24D189035C60D0D8A4775

WHEN: The Mobile Masters Summit

New York, Tuesday, Sept. 22
Atlanta, Thursday, Sept. 24
Chicago, Tuesday, Sept. 29
Anaheim, Calif., Thursday Oct. 1

All events are being held from 8:00-11:00 a.m. local time

WHERE: Venue details available during registration.

About Antenna Software:
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software CFO Bill Korn Inducted into New Jersey Technology Council Hall of Fame

2009-06-30T00:00:00-04:00

JERSEY CITY, N.J. – June 30, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its Chief Financial Officer (CFO) Bill Korn was inducted into the New Jersey Technology Council (NJTC) Hall of Fame. The honor is presented annually to a highly esteemed CFO that has elevated himself to a level of recognition among peers, community and industry influencers. Presented earlier this month at the 2009 CFO Awards Breakfast, Korn was recognized for playing an integral role in Antenna’s continuous growth as a leader in the enterprise mobility industry and the New Jersey technology community. Korn was also a key player in Antenna’s recent high-profile acquisitions of Dexterra and Vettro Corporation.

A New Jersey resident for more than a decade, Korn has 25 years of experience at the helm of fast-growth technology companies. Since joining Antenna in 2003, Korn has been instrumental in the growth of the company into what it is today – the de facto enterprise mobility leader and market driver. Korn has also worked with the NJTC to help bring technology jobs and funding to New Jersey, and extending that success to Antenna and other technology companies in the state.

“Bill Korn is a vital member of the Antenna management team, a trusted advisor and a highly regarded leader in the technology industry,” said Jim Hemmer, president and CEO, Antenna Software. “In addition to strategic financial planning, Bill contributes to every part of this business with a sheer tenacity to excel. His focus on top-line growth and disciplined cost controls ensures that Antenna maintains a strong balance sheet and delivers the best possible mobile solutions to our customers for the long term.”

Prior to joining Antenna, Korn held C-level positions at five other entrepreneurial companies, including CFO at Integrion Financial Network, Incomnet and iRail, LLC, Chief Operating Officer (COO) and CFO of INFONXX and president of Telelogue. Korn spent 10 years with IBM, where he built its global services business and was one of the founding members of the IBM Consulting Group. He received his bachelor’s degree from Harvard University and MBA from Harvard Business School.

“Antenna is a shining example of a thriving company in a challenging economy – one with strong financial standing, innovative technology and expertise and industry influence in the New Jersey technology community and beyond,” said Phil Politziner, chairman, Amper, Politziner & Mattia, LLP, Antenna’s longtime accounting firm. “Bill’s highly accomplished professional background has made his role at Antenna especially valuable as the company has been positioned to make both strategic acquisitions and grow organically.”

“While the NJTC award recognizes CFOs, this honor truly reflects the accomplishments of all the great people at Antenna around the world,” said Korn. “Their efforts and commitment to our core values have built a successful and well-respected company – and one that is poised to shape the industry well into the future.”

The NJTC provides business support, networking opportunities, information, advocacy and recognition of technology companies and their leaders. Founded in 1996, the NJTC’s more than 1,200 member companies work together to support their own enterprises while advancing New Jersey’s status as a leading technology center in the country. To learn more about the NJTC visit http://www.njtc.org.

About Antenna Software

Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software Acquires Dexterra

2009-06-15T00:00:00-04:00

JERSEY CITY, N.J. – June 15, 2009 – Antenna Software and Dexterra, two leading providers of mobile enterprise technology and applications, today announced the completion of Antenna’s acquisition of Dexterra. The combined company will set a new standard for enterprise mobility that embraces diverse systems and devices, offers more flexibility for mobile application development and allows organizations to scale multiple mobility initiatives across the enterprise with ease. As a result of the acquisition, customers and partners of both companies will benefit from more powerful technology, a broader portfolio of industry solutions and greater choices for mobilizing their businesses.

Based in Bothell, Wash., Dexterra has extensive operations throughout the Americas, Europe and Asia Pacific, supporting a vast network of global partners that include Accenture, ErgoGroup, Mincom and IBM. Together, Dexterra and its channel resellers support and service more than 100 global enterprises, which include blue chip companies like ADP, Virgin Media and Sylvania to name a few. By acquiring Dexterra, Antenna gains a stronger global presence, a proven channel-enablement strategy and established reseller channels – positioning the company for accelerated growth in a highly competitive market.

This acquisition brings to Antenna an organization with a proven track record in the mobile marketplace, which according to IDC is forecasted to increase to $1.6 billion in 2012, representing a compound annual growth rate (CAGR) of 15.2 percent from 2007-2012 (IDC, Worldwide Mobile Middleware 2008-2012 Forecast and 2007 Vendor Shares, IDC #215391, December, 2008). The transaction follows Antenna’s acquisition of Vettro’s assets in November 2008, driving further industry consolidation and creating the largest privately held company in the mobile enterprise applications platform (MEAP) market.

“Over the years, Antenna and Dexterra have attacked the market from similar points of strength – providing business-centric mobile solutions to enterprises that want to leverage mobile and wireless technologies to grow their businesses,” said Stephen Drake, program vice president for mobility and telecom research, IDC. “Antenna’s hosted, full-service approach to mobility, along with Dexterra’s focus on carrier and other reseller channels, should help the combined company scale in the near term and greatly increase its potential sales for the long term.”

Antenna will continue to provide full support of Dexterra’s products and technology platform to its current customers, prospects and partners. Since Antenna and Dexterra complement each other in terms of industry focus, geographical coverage, go-to-market strategies and technology competencies, the newly integrated company will offer organizations more flexibility and choice. As a result, they will gain access to an expanded range of products and services that will allow them to leverage the latest mobile and wireless technologies to achieve rapid ROI, improve employee effectiveness, increase customer satisfaction, gain competitive advantage and increase supply chain efficiency.

“The acquisition of Dexterra propels Antenna even further toward its mission to be the de facto mobile architecture for the Global 1000,” said Jim Hemmer, president and CEO, Antenna Software. “Our combined strengths will enable us to provide our enterprise customers and partners with proven mobile and wireless solutions that are grounded in a wealth of industry expertise and fortified by Antenna’s strong financial position and experienced management team.”

Terms of the transaction were not disclosed. For more information about the acquisition and Antenna Software, please visit www.antennasoftware.com/dexterra.aspx.

About Antenna Software

What the Fortune 500 Know About Real Business Mobility

2009-06-04T00:00:00-04:00

JERSEY CITY, N.J. – June 4, 2009 – Fortune 500 companies are the “best of the best” in business. Ranking on this prestigious list signals sales and revenue numbers that are among the highest in the world. Beyond that achievement, most of these companies have something else in common – a long-term vision that places enterprise mobility at the core of IT’s mission to help improve employee effectiveness, increase customer satisfaction, gain competitive advantage and increase supply chain efficiency. To execute this strategy, many of these organizations rely on Antenna Software, a leader in delivering real business mobility to the world’s most demanding enterprises. In fact, many of Antenna Software’s customers are Fortune 500 companies, including Coca-Cola Enterprises (CCE), Xerox, DIRECTV and AT&T.

Mobile devices have infiltrated the enterprise, and today’s most forward-thinking organizations are taking steps to ensure that they leverage them as a strategic differentiator, instead of merely an IT-management headache. Rather than focusing on mobilizing one-off solutions, which have to be updated every time a new device or application enters the mix, a platform-approach preserves the value of existing IT infrastructure and modernizes systems and processes for a new age. The result is an open, flexible architecture that serves as a central hub for all the elements of mobile deployments today and in the future.

Recognizing the value of mobility early, many Antenna customers are reaping the benefits of mobility during this difficult economic climate. Here are the top five tips compiled from these leading organizations on mobilizing their businesses:

1 – Treat Mobility as More than a Project: Having a central integration point is critical. One-off point solutions (from one device to one CRM system to one workgroup, for example) can certainly satiate immediate mobile requirements, but are rigid and inflexible to ever-changing business demands and inevitably stretch IT resources. A mobile platform approach that is flexible and agile will allow a company to scale multiple mobility initiatives across the enterprise, expanding and changing as required.

2 – Choose the Right Device for the Job: With a plethora of mobile devices on the market, including BlackBerry, Windows Mobile, Palm and iPhone, it’s vital that IT can support and manage them all. A mobile platform gives companies ”device independence” – meaning IT can embrace devices available today and prepare for what comes tomorrow.

“The speed of technology change is so fast – the architecture of the Antenna Mobility Platform prepares us for anything,” said Gregg Bullen, program manager, Xerox Systems, Strategy and Technology Group.

3 – Think Outside the Application: Instead of simply mobilizing the back-end application, think about how combining other complementary tools and value-added services will set a new standard for employee effectiveness. For example, device features, including cameras, bar-code scanners, signature captures and GPS and communications tools such as phone, e-mail and mobile IM capabilities create real competitive differentiation and help to drive user adoption.

“The latest device capabilities, including multimedia, open application development platforms and location-based services, all represent significant technological improvements to the usability of mobile applications,” said Sheryl Kingstone, research director, Yankee Group. “For a CRM project to be successful, mobility must be an integral part of the strategy. Companies that add mobile CRM to a smart phone for their end users increase user adoption from a poor 30 percent to a very successful 70 percent adoption rate.”

4 – Involve Your Users: It may take some employees a bit of getting used to the idea of using a handheld wireless device for anything more than phone calls. Some are concerned about “Big Brother” and others are concerned about their big thumbs. Getting to the point where the application really “sticks” and becomes indispensible to employees takes thorough management of user expectations, ongoing training and support, an openness to feedback and a willingness to continue to improve or change the application based on these assessments. That’s how to get the fastest and surest ROI.

“Training is critical to our success. It is vital that everyone understands how to use the mobile application for the breadth and depth of its transactional capabilities and not just as a simple ‘information tool’,” said Erik Walters, manager of technical operations, Sales Operations Organization, DIRECTV.

5 – Look to the Cloud to Contain Costs: Nine out of 10 Antenna customers choose to deploy their mobile applications as a service. They realize that having a hosted solution provides tangible, measurable benefits – lowering capital expenditure by offloading the hosting, managing and monitoring. A well-planned mobility strategy can help to reduce costs in many areas of the business – from IT resources for end-to-end management to hard dollars saved through operational efficiencies.

"Our resources are doing development on the cloud at Antenna," said Kevin Flowers, director of enabling technologies, Coca-Cola Enterprises (CCE). "That gave us the ability to jump start everything. We knew this was the right strategy to transform our business to a real-time, event-driven value chain.”

“In this extraordinary economic climate, budgets are getting tightened and IT initiatives are being scrutinized,” said Jim Hemmer, president and CEO, Antenna Software. “In this context, mobile ‘point solutions’ are providing a quick fix, but ultimately creating a false economy. Only strategic mobility shows clear evidence of cost containment and effective long-term asset and resource management. Instead of waiting for the economy to get better, smart companies are bringing enterprise-wide mobility to the top of their priority list and making things better for themselves.”

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software’s Gregg Plekan to Discuss Mobile Application Platforms and Strategies at Mobile Business Conference & Expo

2009-05-14T00:00:00-04:00

Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that Gregg Plekan, its senior vice president of product development, will discuss mobile application platforms and strategies at next week’s Mobile Business Conference & Expo. The event, which takes place from May 17-21 in Las Vegas, brings together industry experts to explore the integration of business strategies, technologies, tools and corporate issues to build end-to-end mobile strategies and manage today’s mobile workforce.

The panel, “Building Mobile Applications – Platforms and Strategies,” moderated by Vishy Gopalakrishnan, Industry Solutions Mobility Practice, AT&T Mobility, will explore application-development options for mobile devices. This includes the operating systems and tools available to implement information-intensive enterprise applications today and in the future. Plekan will share examples and case studies from some of Antenna Software’s customers – illustrating how innovative companies leverage mobility across the enterprise to increase productivity, real-time responsiveness and cost savings.

Antenna Software is widely recognized for pioneering the platform-based, strategic approach to mobility that many of today’s leading Fortune 500 companies employ. Its Antenna Mobility Platform™ (AMP) is a flexible, scalable, proven platform architecture for designing, building, deploying and managing mobile applications across the enterprise. Delivered as a hosted, on-demand service, AMP enables end-to-end management of mobile environments and delivers connectivity from any business application to any major mobile device.

When: Building Mobile Applications – Platforms and Strategies
Wednesday, May 20, 2009
10:15 a.m.-11:15 a.m. PDT

Where: Mobile Business Conference & Expo
Mandalay Bay Convention Center, Las Vegas
May 17-21, 2009

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Coca-Cola Enterprises, an Antenna Software Customer, to Discuss the Role of Strategic Mobility at WES 2009

2009-04-29T00:00:00-04:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its customer, Coca-Cola Enterprises (CCE), is speaking at next week’s Wireless Enterprise Symposium (WES) in Orlando, Fla. CCE will discuss its corporate mobility strategies at WES 2009.

Sunil Vishnubhotla, senior manager for mobile development at CCE, will lead a session entitled, “Mobility as a Strategic Driver at Coca-Cola Enterprises.” The presentation will focus on the crucial role mobility played in turning CCE’s business into a real-time, event-driven enterprise. Vishnubhotla will discuss how CCE has refined its business and IT processes through mobility to make its merchandisers, distribution workers and sales force function as a mobile extension of the business.

The Antenna Mobility Platform™ (AMP), together with the power of the BlackBerry solution, helped CCE achieve its mobility objectives and realize the dividends of increased productivity, cost savings and real-time responsiveness. During his session, Vishnubhotla will describe how CCE used AMP to design, build, deploy and manage the mobile merchandising and timekeeping applications on field workers’ BlackBerry® smartphones. He will also explain how the initiative served as a catalyst for deploying further next-generation, real-time mobile applications at CCE.

AMP is a flexible, scalable and unified mobility platform that minimizes the time and cost of implementing enterprise mobility solutions. AMP enables IT departments to rapidly deploy high-value mobile applications that drive real business benefits across an organization.

To learn more about AMP, visit Antenna at Booth 213 at WES 2009.

WHEN: Mobility as a Strategic Driver at Coca-Cola Enterprises
Session WB 18, Room Grand 8B
Thursday, May 7, 2009
10:15 a.m.-11:15 a.m. EDT

WHERE: WES 2009
Orlando World Center Marriott & Convention Center
May 5-7, 2009

CONTACT: To schedule a briefing with Antenna or CCE executives at the event, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software:
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

The BlackBerry, Research In Motion and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Antenna Software’s AMP SERVICE™ Solution Deployed to Xerox Customer Service Engineers

2009-04-27T00:00:00-04:00

JERSEY CITY, N.J. – April 27, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that the Xerox Corporation (NYSE: XRX), deployed its AMP SERVICE™ mobile solution to more than 5,500 Customer Service Engineers (CSEs) in North America, Guam, Puerto Rico and the Virgin Islands. Xerox, the world’s leading document management technology and services enterprise, implemented the mobile solution to provide CSEs with real-time access to customer information and the ability to update and manage service call details anytime, anywhere.

Xerox needed a next-generation wireless technology solution that is flexible enough to capitalize on future technology innovations without having to retool the entire infrastructure. To meet this challenge Xerox selected AMP SERVICE, powered by Antenna’s AMP platform, to mobilize its field service business processes, starting with its legacy CRM system and migrating to a new Oracle Siebel CRM system. As a result, the CSEs can dispatch and close service calls more effectively – increasing productivity and providing more consistent delivery against Service Level Agreements (SLAs). Just as important, the AMP foundation provides a flexible and manageable mobile architecture for IT, allowing Xerox to reduce the costs of supporting multiple mobile device types and to monitor and control a large volume of wireless data traffic.

“Xerox customers are our priority,” said Andy Huber, manager of service systems strategy and technology, Xerox. “To maintain our leadership position we consistently look for solutions that help us better serve those customers. We chose AMP because we see it as one of the key components in our suite of technologies that enable us to be more responsive to customers and deliver an exceptional quality of service.”

Xerox development teams also use AMP™ Studio, Antenna’s mobile application development environment, to design, build, customize and deploy its mobile solution. The graphical interface and components-based development model speed time to deployment and allow an application to be written once and ported automatically to multiple device platforms. For real-time visibility into devices, users and transactions, Xerox takes advantage of the AMP™ Management Center, a Web console with comprehensive mobile management, monitoring and reporting capabilities.

“Always on the leading edge of technological advancements, Xerox truly appreciates that mobility can be a key differentiator when deployed strategically,” said Jim Hemmer, president and CEO, Antenna Software. “In today’s fiercely competitive environment, companies need to contain costs, while simultaneously increasing operational efficiency, uncovering new revenue channels and improving customer satisfaction – that’s precisely what Antenna’s Mobility Platform makes possible.”

To read the full Xerox case study, visit: http://www.antennasoftware.com/successstories_feature7.aspx.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

ThyssenKrupp Elevator Americas Business Unit Selects Dexterra for Field Operations Mobilization

2009-04-13T00:00:00-04:00

Bothell, Washington — April 13, 2009 — Dexterra Inc., a leading provider of software to automate and manage mobile workforces, announced today that ThyssenKrupp Elevator (TKE) Americas Business Unit has selected the Dexterra Mobile Service™ application, based on the Dexterra Concert™ mobility platform, to mobilize its approximate 5,000 field operations employees in more than 100 different locations. TKE chose the off-the-shelf Dexterra Mobile Service application for its ability to tightly integrate with the elevator company’s enterprise Oracle CRM/ERP systems which will in turn provide its workforce with the process-rich data they need while working in the field.

ThyssenKrupp Elevator is the largest producer of elevators in North America, and is one of the world’s premier manufacturers, installers and service providers for vertical and horizontal transportation. With over 10,000 employees and more than 100 branch and service locations in North America alone, it is of utmost importance that TKE and its field workforce is able to stay on the cutting edge with innovative technology.

“Dexterra sets itself apart from the competition not only in its mobile platform capabilities, but through its ability to offer off-the-shelf applications that will allow us to rapidly realize value in this tough economic environment,” said Barry Pletch, CEO, ThyssenKrupp Elevators AMS. “The productivity of our field service workers is challenged because of the complexity of our legacy back end systems. We anticipate that by streamlining and optimizing these business processes with Dexterra, we can improve our company’s bottom line in very short order, offering us a real tangible opportunity to improve customer satisfaction, increase productivity and reduce our operational costs.

“Delivering fully and natively integrated end-to-end solutions for employees in the field helps companies like TKE to automate their workflow and get the most benefit from their mobility solution,” said Rob O’Farrell, general manager of Mobile Platform and Applications for Dexterra. “Dexterra is helping TKE streamline business processes and gain a competitive edge by enabling their field operations techs to take real-time business actions in the field, which in turn will help them to fully realize their investment in their existing back-office systems.”

About ThyssenKrupp Elevator
ThyssenKrupp Elevator, Americas Business Unit, is the largest producer of elevators in North America, with over 10,000 employees, more than 100 branch and service locations, and sales of over 2.5 billion US dollars. ThyssenKrupp Elevator, Americas Business Unit, oversees all business for the operations in the USA, Canada, Central and South America. It is part of ThyssenKrupp Elevator AG, one of the leading elevator companies in the world, represented at over 800 locations in more than 60 countries. With nearly 40,000 employees, the company generated sales of approximately 5.0 billion euros in the fiscal year ended September 30, 2008. Its capabilities include passenger and freight elevators, escalators and moving walks, stair and platform lifts, passenger boarding bridges as well as quality service for all products. For more information, visit www.thyssenkruppelevator.com and www.seewhatwebuilt.com.

About Antenna Software
The Antenna Mobility Platform (AMP) powers the real-time mobile enterprise – a must for today’s fast-moving, always-connected and customer-driven world. Delivered as a hosted service, AMP makes going mobile simple, secure and cost effective with end-to-end management and reporting of wireless messages, network connections, users, applications and devices. Antenna’s broad portfolio of industry-focused mobile applications streamline and improve processes and can be easily configured to meet unique needs. AMP applications run on any mobile device platform, including Apple iPhone, RIM BlackBerry, Windows Mobile, Windows, Symbian and Google Android. With more than a decade of proven success with Global 1000 customers, Antenna is the global industry leader with a passion for mobility, a commitment to excellence and an unwavering focus on customer success. Follow Antenna on Twitter @AntennaSoftware.

All product and service names mentioned are the trademarks of their respective companies.

Antenna Software Debuts First Mobile Instant Messaging (IM) Solution Integrated with a Mobile Enterprise Application Platform

2009-02-24T00:00:00-05:00

GARTNER Wireless & Mobile Summit, Chicago, IL. – Feb. 24, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the launch of AMP™ IM, the first cross-platform, ready-to-deploy mobile instant messaging (IM) solution built specifically for the mobile workforce. With enterprise-grade security and support across multiple devices, AMP IM empowers workers in the field to collaborate with each other in an asynchronous manner, leading to significantly improved knowledge sharing and increased effectiveness. Built as a reusable application component, AMP IM can be easily integrated with voice, e-mail and other mobile applications, or deployed standalone. It runs on BlackBerry, Windows Mobile and iPhone devices and offers the security, control and visibility that businesses need in an IM solution.

Despite the many enterprise and consumer-grade solutions available, organizations have hesitated to fully adopt mobile IM due to security, support and management concerns. Instead, mobile workers rely heavily on e-mail, text messaging and phone calls, but these methods sometimes fall short. Because IM offers real-time status information and asynchronous communications, it can be more efficient than phone calls and more responsive than e-mails, helping workers multi-task and be more productive. Also, younger workers who are accustomed to communicating via IM and text messaging will demand these capabilities on their mobile devices – potentially using unchecked consumer-grade solutions if IT doesn’t provide an alternative. It’s vital then for companies to properly plan for enterprise IM and roll it out as part of an enterprise-wide mobility platform, as this form of communication and collaboration will continue to be woven into the fabric of enterprise IT systems in the years ahead.

“As user interfaces improve to handle the inherent presence capabilities of IM, mobile IM will finally become the type of popular application envisioned years ago,” said Nick Jones, vice president and distinguished analyst, Gartner. “By 2014, mobile IM will be used regularly by more than 50 percent of wireless subscribers in North America and Western Europe.”

AMP IM complements an organization’s unified communications and mobile strategy, providing a low-cost, auditable and secure means of real-time collaboration among mobile workgroups. Built from the ground up by Antenna as an end-to-end mobile solution, AMP IM is engineered specifically for the needs of the enterprise. It is simple to use and provides the mobile workforce with a quick and easy way to collaborate and communicate – whenever and wherever they need.

For example, a maintenance representative out in the field could quickly check his peer group to see who was available to answer a quick question regarding a machine malfunction. Without toggling to an outside application or having to exit that application to make a phone call or send an e-mail, the rep could simply use AMP IM to get a response immediately.

“With AMP IM, there are no longer any obstacles to adoption of mobile instant messaging in the enterprise,” said Jim Hemmer, CEO, Antenna Software. “AMP IM enables workgroups to communicate quickly and efficiently with one another, but most importantly, it does so within the security and control of an enterprise mobility infrastructure. By integrating AMP IM into the Antenna Mobility Platform, organizations can easily plug IM capabilities into any application, and enjoy telco-grade performance, reliability, control and compliance. ”

AMP IM can be a stand-alone application or integrated as part of a broader, enterprise-wide mobility platform. Key features and benefits include:

Multi-Device Support: Ability to run on BlackBerry, Windows Mobile and iPhone provides enterprise with the freedom of not being locked into a single device.
Ease of Use: One-click to call and e-mail from conversations to increase efficiency.
Auditing and Compliance: Conversations are automatically logged and archived and can be exported, leaving an auditable message trail for security and/or compliance purposes.
Central Administration: IT can establish IM work groups, and view IM conversation reports via a secure, Web-based dashboard.
Presence Indicators and Group Chats: Users can set their status and view the status of others to determine availability, allowing users to efficiently collaborate via one-to-one or group chats.
Security: AMP IM provides a controlled and restricted IM environment for known users and devices only, a common feature lacking from commercial IM solutions.

AMP IM is available now. For more information about AMP IM, visit http://www.antennasoftware.com/mobile_AMP_IM.aspx; or stop by Antenna’s Booth G at Gartner Mobile & Wireless, Feb. 23-25, Chicago for a demo.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

All product names, trademarks and registered trademarks in this document are the property of their respective owners.

Coca-Cola Enterprises, an Antenna Software Customer,Named a Finalist for Gartner’s Wireless & Mobile Excellence Award

2009-02-18T00:00:00-05:00

Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its customer, Coca-Cola Enterprises (CCE), was selected as a finalist for the Gartner Wireless & Mobile Excellence Award. CCE was recognized for its innovative use of mobile and wireless technologies to refine business and IT processes and increase the productivity and real-time responsiveness of vital field operations. The award will be presented during the annual Gartner Wireless & Mobile Summit, Feb. 23-25, Chicago.

Partnering with Antenna and leveraging its Antenna Mobility Platform™ (AMP), CCE designed, built and deployed mobile merchandising and timekeeping applications on BlackBerry smartphones. In addition, the company relies on AMP for the ongoing management and real-time monitoring of the mobile environment. At the summit, Kevin Flowers, director of BIS enabling technologies at CCE, will present the company’s case study and discuss how mobilizing its merchandising group led to immediate benefits, including cost and time savings and overall efficiency and operational visibility.

Additionally, Jim Somers, vice president of marketing at Antenna, will lead a session entitled, “The ‘Mobile Bang’: Amplifying Business Profitability with High-Impact Mobile Moments.” Somers will showcase how the business value of mobile applications increases when implemented strategically across the enterprise. Using ROI snapshots and case studies, Somers will illustrate the idea behind the “Mobile Bang” – which says every mobile interaction sparks multiple business reactions, adding up to sizeable returns across the enterprise.

WHEN:

Excellence Awards Finalist Presentation
Tuesday, Feb. 24, 2009
Chicago Ballroom 6-7
3:15-4:15 p.m. CT

The “Mobile Bang”: Amplifying Business Profitability with High-Impact Mobile Moments
Wednesday, Feb. 25, 2009
Chicago Ballroom 9
9:15-9:45 a.m. CT

WHERE: Gartner Wireless & Mobile Summit
Sheraton Chicago
Feb. 23-25, 2009
Antenna Booth G

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

3M ESPE Brazil Adds Bite to Sales and Marketing Performance with the Antenna Mobility Platform™

2009-01-14T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 14, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that 3M ESPE Brazil has significantly improved its sales and marketing performance with the AMP SALES™ mobile CRM solution, powered by the Antenna Mobility Platform™ (AMP). A leading provider of dental care products, 3M ESPE Brazil deployed AMP SALES to mobilize its Oracle® CRM On Demand system on HTC TyTN II smartphones, giving dental sales reps the ability to access and update customer and opportunity data from the field. Fully deployed in May 2008, the division has more than doubled the number of new contacts in the system, improved overall data quality, enhanced customer-focused marketing campaigns and increased the number of opportunities closed and won by 34 percent.

“Real-time mobility is an essential part of our CRM strategy,” says Júlio C. Menegaldo, business process senior specialist at 3M Brazil and leader of this mobility project. “Antenna’s AMP SALES mobile solution has increased the overall effectiveness of the 3M ESPE Brazil sales force by enabling reps to proactively manage their time and accounts more easily, making them better prepared and more informed. João Rezende, 3M ESPE Brazil’s business manager, adds, “Without question, this has helped to differentiate our services, fine-tune our marketing campaigns and improve sales.”

In May 2008, 3M ESPE Brazil rolled out AMP SALES to its field sales reps, sales managers and support team. Its main objective was to capture accurate and timely customer information in the CRM system while simultaneously making it easier for the sales reps to perform their jobs and deliver results. With AMP SALES on their smartphones, sales reps can now:

Respond to customer inquiries faster and access up-to-the-minute information – anytime and anywhere
Plan and execute more targeted sales activities
Identify emerging opportunities and follow up on them more accurately
Maximize selling time and offer a more personalized service to customers
Monitor and manage the sales cycle from end to end

To help ensure a winning implementation, 3M ESPE Brazil took advantage of the Antenna Implementation Methodology (AIM), a compilation of Antenna’s accumulated best practices and practical knowledge, including storyboarding, application design and rollout. 3M ESPE Brazil also relied heavily upon its internal, Six Sigma and New System Implementation (NSI) methodologies for the planning and execution of the overall mobility project, which dovetailed with Antenna’s implementation process.

“Healthcare companies are under constant pressure to optimize sales force efficiency and effectiveness through better alignment with marketing and more meaningful interactions with customers and prospects,” said Anthony Lye, senior vice president at Oracle CRM. “With Oracle CRM On Demand on the Antenna Mobility Platform, 3M ESPE Brazil has shown that mobility can help strengthen its customer relationships and drive superior sales performance.”

“In this tight economy, 3M ESPE Brazil is proof positive of how mobility can extend the existing technology investments and compound the returns to the business,” said Jim Hemmer, CEO and president at Antenna Software. “We are very pleased with the impressive results this leading healthcare business has demonstrated leveraging Antenna’s mobile architecture and we congratulate its continued drive to differentiate itself through mobility.”

For more information on Antenna’s mobile solutions, powered by the Antenna Mobility Platform, visit www.antennasoftware.com

Antenna is a Certified Partner in the Oracle PartnerNetwork.

About the Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of more than 20,000 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle’s premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today’s global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle’s position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels.http://oraclepartnernetwork.oracle.com/

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

# # #

Oracle is a registered trademark of Oracle Corporation and/or its affiliates.

Fluxys Utilises Dexterra for Customized Mobility Solution for Pipeline Construction and Maintenance

2009-01-13T00:00:00-05:00

Reading, UK – 13 January, 2009 — Dexterra Inc., the business mobility company, today announced that Fluxys, the independent natural gas transport company, has deployed its Dexterra Concert mobility platform to improve its field operations management and share information more quickly between business units.

The Dexterra deployment addresses several mobility needs within the Belgian-based gas transport company. Firstly, it standardises and improves the delivery of data fed back by field workers into its SAP Plans & Maintenance system. At the same time it enables the construction business unit to share information with its own field workers, optimising the quality of their follow up and responsiveness during the construction projects.

While Fluxys had an existing mobile solution for conducting pipe inspections, the company relied upon paper-based processes for basic maintenance tasks such as providing feedback, order placements, or providing job descriptions to field workers. Recognising the need to automate these processes and standardise the information being fed back to SAP, Fluxys implemented a mobile solution capable of meeting its multiple needs.

“We selected Dexterra’s mobility platform based on its ability to easily integrate with different backend systems as well as its .NET integration capabilities, simplifying the task of designing the application itself,” said Rudy Putteman, ICT, responsible for the mobility projects at Fluxys.

The Fluxys solution consists of two customised mobile applications deployed on Panasonic CF19 devices. These are Mobile Inspection and Maintenance Application (MIMA), rolled out across eight regions, and Site Application Mobile Solutions (SAMOS). Final phases of both deployments were completed in December 2008.

“Mobility solutions, designed correctly and using the right technology, have the potential to provide rapid return-on-investment and a longer life-span while meeting the increasingly complex requirements to support changes in processes, devices and back-office system integration,” said Rikke Helms, managing director of EMEA for Dexterra. “Hence it’s no surprise that market leaders such as Fluxys are now taking advantage of state-of-the-art mobile platforms, that can support numerous customised applications, in order to deliver across-the-board improvements and ensure that all staff can fulfil tasks quicker and more effectively.”

About Fluxys
Fluxys is the independent operator of the natural gas transport, transit and storage infrastructure in Belgium. The company also operates the LNG terminal in Zeebrugge and the Zeebrugge Hub, one of the foremost international short-term natural gas markets in Europe. Driven by its first mover approach, Fluxys has developed its infrastructure to serve as the crossroads of international gas flows in Western Europe. For more information, visit www.fluxys.com.

All product and service names mentioned are the trademarks of their respective companies.

Antenna Software Positioned in the Leaders Quadrant in the Magic Quadrant for Mobile Enterprise Application Platforms, 2008

2009-01-05T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 5, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it has been positioned by Gartner Inc. in the Leaders Quadrant in the 2008 “Magic Quadrant for Mobile Enterprise Application Platforms” report [1], authored by William Clark and Michael J. King. This recognition comes on the heels of the company’s recent acquisition of the Vettro Corporation’s key assets and several major product upgrades, including the next-generation versions of the Antenna Mobility Platform™ (AMP) and AMP™ Studio.

According to Gartner, “We’ve renamed the multichannel access gateway market to the mobile enterprise application platform market, reflecting its maturation … Gartner has broadened the report to consider the strategic multichannel tools and gateways, as well as the platforms and tools that can be used tactically to implement and support mobile enterprise applications … More-stringent requirements have narrowed the number of vendors.”

Gartner also states that “the offerings in this Magic Quadrant will continue to grow in importance to enterprises during the next three to five years. Mobile seat deployments grew twice as fast as the overall application market in 2007 and through the first three quarters of 2008. Enterprise adoption of mobile/multichannel platform functionality will slow somewhat with the economy, but we expect that investments driven by cost optimization of business processes to continue due to the high return on investment (ROI) and relatively quick (less than 12 months) break-even payback cycles.” [1]

“CIOs and IT organizations are now recognizing that mobility is going to impact every area of business,” said Jim Hemmer, president and CEO, Antenna Software. “During the next few years this is going to be profound – and companies need to start thinking strategically now, rather than backing into the infrastructure later. Since most companies have already invested in mobile devices, networks and systems, the focus needs to be on making existing assets more efficient, containing costs and utilizing a mobility platform such as AMP, which harmonizes these elements and produces solid returns for the business.”

Used today by more than 150 enterprises around the world, AMP is designed for companies that appreciate mobility as the means to create greater customer intimacy, tighten business processes and stay ahead of the competition. Offering an open and flexible architecture that leverages existing IT investments, AMP serves as the central IT hub to integrate the four key elements of a comprehensive mobile deployment: data, devices, development and management, and to power real-time communications and collaboration throughout the enterprise.

The complete report is available, compliments of Antenna Software, at http://www.antennasoftware.com/gartner.aspx.

About the Magic Quadrant

The Magic Quadrant is copyrighted on Dec. 18, 2008 by Gartner Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Antenna Software

Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

1Gartner, Inc., “Magic Quadrant for Mobile Enterprise Application Platforms, 2008,” by W. Clark and M. King, Dec. 18, 2008.

Antenna Software Recaps 2008 Successes

2009-01-05T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 5, 2009 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it experienced a year of strong growth fueled by innovations to the Antenna Mobility Platform™ (AMP), a relationship with AT&T Business Solutions and major customer success, including a mobile field service deployment at Coca-Cola Enterprises, the world’s largest marketer, producer and distributor of Coca-Cola products. Furthering its mission to transform the way organizations mobilize their business processes, Antenna also capped off the year by acquiring the strategic assets of a key competitor and a Leadership position in Gartner Inc.’s “Magic Quadrant for Mobile Enterprise Applications Platform, 2008” report.

“Coca-Cola Enterprises selected AMP because it aligned nicely with our strategic mission to provide flexible, secure and reliable delivery of business information throughout the organization,” said Kevin Flowers, director of BIS enabling technologies, Coca-Cola Enterprises. “As part of our IT infrastructure, AMP will help us to produce greater efficiencies and sustainable growth across our merchandising and delivery operations.”

In 2008, Antenna enjoyed strong growth in total revenue and outgrew the market in the number of users it deployed. The company also continued to strengthen its superior service and support for customers by adding significant new features and capabilities to AMP, enabling organizations to implement mobility strategically in line with overall business and IT objectives. Building on its strong market position, Antenna acquired the key assets of Vettro Corporation, a provider of mobile field service solutions. The acquisition reinforced the long-term viability of Antenna’s platform-based mobility approach and affirmed its ability to shape the market.

Antenna’s relationship with AT&T Business Solutions reached a new milestone when AMP was selected to support AT&T Mobile Enterprise Applications, which offers a hosted and managed mobile integration solution and application consulting services for companies that want to extend their business-critical information to mobile employees. Expanding AT&T’s delivery of mobile field service automation, salesforce automation and IT support applications, AT&T Mobile Enterprise Applications allows customers to host applications in a data center, provide on-demand access to applications or run applications behind their own firewalls.

“Antenna’s mobility platform supports one of our key business goals – enabling enterprises to get the maximum benefit from mobility,” said Ebrahim Keshavarz, vice president of business development, AT&T Business Solutions. “We’re pleased to work with Antenna to mobilize an enterprise’s key business processes and we look forward to continued success in 2009.”

Additional 2008 Business Highlights

Magic Quadrant Leader: Gartner Inc. positioned Antenna in the Leaders Quadrant in its “Magic Quadrant for Mobile Enterprise Application Platforms, 2008” report. The complete report is available, compliments of Antenna Software, here.

Product Development: Antenna continued to amp up its mobile technology with the following product launches:

AMP 2.0: Antenna launched the next generation AMP, an enhanced architecture for context- and location-aware mobile applications that enables real-time collaboration and communications.
AMP™ Pharma: Antenna made strategic in-roads into the pharmaceutical industry with the launch of AMPPharma, a mobile CRM solution designed for the unique needs of the pharmaceutical salesforce.
AMP™ Location: Antenna launched its open, flexible location-based services (LBS) engine to simplify the integration of the latest LBS and global positioning system (GPS) technologies into mobile business solutions.

Oracle Inner Circle: Antenna was chosen as the go-to mobility partner in the Oracle Elite 8, a group of top-tier partners in the “Inner Circle” initiative that represent best-in-class solutions and customer success with Oracle CRM On-Demand.

Customer Success: Antenna and its customers were honored with a number of prestigious industry awards in 2008 from Nucleus Research, RIM WES Wireless Leadership, AlwaysOn, CIO, InfoWorld, Microsoft, Customer Inter@ction Solutions and 1to1 Magazine.

“2008 was a monumental year for Antenna – we continued to invest in our AMP mobile architecture and accomplished strategic corporate gains across the board,” said Jim Hemmer, president and CEO, Antenna. “Looking ahead to the coming year, we firmly believe that the smart money is on real business mobility to drive bottom-line benefits, stoke innovation and continue to pay dividends to our customers for years to come.”

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Apple iPhone™ Ripe for the Enterprise on the Antenna Mobility Platform™

2008-12-03T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 3, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that the Antenna Mobility Platform™ (AMP) now supports the Apple iPhone™ . By bringing the iPhone onto AMP, Antenna enables CIOs to embrace the device as a robust productivity tool and enjoy enterprise-class security, reliability and end-to-end manageability. With AMP’s proven mobile application architecture, IT can easily develop, deploy, manage and secure applications on the iPhone, as well as 60 other different mobile devices, in a cohesive environment – instead of wasting valuable resources in separate “siloed” development and support efforts.

Antenna, a premier member of the Apple Developer Connection program, surveyed its Global 1000 customer base in September 2008 to assess current usage and future plans for the iPhone in the workplace. Of the 100 respondents, 65 percent stated they were responsible for supporting, managing and/or provisioning mobile solutions at their company. Key findings from the research include:

40 percent of respondents use two or more mobile devices for work purposes (in addition to their laptops)
13 percent said they were either currently supporting the iPhone or had it firmly on their roadmap, and an additional 64 percent said they were currently researching and evaluating their iPhone support and strategy
For those organizations not currently supporting the iPhone, barriers to overcome included total cost of ownership (38 percent), security (35 percent), device management (35 percent) and application provisioning (21 percent)
85 percent of respondents were concerned about the use of unsanctioned iPhones in their workplace

“The iPhone will have huge implications in the enterprise market,” says Nathan Dyer, senior analyst, Enterprise Mobility, Yankee Group. “Despite the potential of prosumer pull-through in the enterprise, corporate IT remains the gatekeeper of access to enterprise back-end systems. IT must ultimately sanction and support the iPhone to transform the iPhone from a voice-centric, Internet-browsing, rogue device to a fully equipped business machine with seamless access to enterprise systems.”

As the iPhone and other new devices inevitably make their way into the enterprise, AMP provides customers with a unified, flexible and secure environment from which IT can launch and manage strategic mobility initiatives. Specifically, AMP provides:

Enterprise-Grade Security: Wireless transactions sent on the AMP platform are secure, managed and auditable; enables remote wipe or lock of mobile applications
Mission-Critical Reliability: AMP offers connected and disconnected access to applications; provides store-and-forward and push notification for real-time messaging
Flexible, Extensible Platform: AMP supports multiple device platforms, networks and enterprise systems from the same unified environment; enables composite applications using data from multiple heterogeneous systems; lowers total cost of ownership by centralizing management of mobility
End-to-End Management: AMP enables over-the-air (OTA) application provisioning; monitors and captures all transactions between the mobile device and host systems; integrates with AMP Management Center for greater user and device control and visibility

“The iPhone, G1, Storm, Treo, Touch … CIOs need to embrace the fact that it’s a multi-device world,” said Jim Hemmer, president and CEO, Antenna Software. “With mobile and wireless technology evolving at rapid-fire pace, IT must not think in terms of mobilizing one system or supporting one device. The transformative power of mobility is achieved with a unified platform like AMP that is built for diversity and constant change – that is what will enable real competitive advantage, service differentiation and state-of-the-art mobility solutions for years to come.”

For more information on Antenna’s customer survey, read Hemmer’s recent article in Mobile Enterprise: “Seeing the Forest through the Apple Trees: iPhone in the Enterprise.”

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

All product names, trademarks and registered trademarks in this document are the property of their respective owners.

Antenna Software a Premier Sponsor of the Fall 2008 BlackBerry Technical Seminar

2008-12-02T00:00:00-05:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it is a premier sponsor of the Fall 2008 “Breaking New Ground” BlackBerry® Technical Seminar. The free online event provides attendees with strategies to get the most out of their BlackBerry solutions, including tips for managing and extending enterprise applications, overcoming development challenges and leveraging mobile technologies to create new business opportunities.

With tailored content for both IT administrators and developers, attendees will gain access to advice, strategies and product demos from some of the industry’s leading BlackBerry experts. Administrators will learn ways to ensure that their organizations take advantage of new mobility innovations, with sessions on application management, deployment methodologies and streamlining and customizing the BlackBerry solution. Developers can participate in technical sessions that discuss new development frameworks, explore user-side APIs and discover new testing and debug methods.

The seminar content will be archived for 90 days after the event – allowing attendees to view or download as much as they like.

WHEN: Breaking New Ground: BlackBerry Technical Seminar Fall 2008
Wednesday, Dec. 3, 2008
9:00 a.m.-5:00 p.m. ET

WHERE: The seminar is completely online. To register, click here.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Mincom to Launch Mobility Solution for Asset Intensive Business

2008-11-19T00:00:00-05:00

DENVER, COLO. – November 19, 2008 — Mincom, a leading global provider of software solutions and services for asset intensive industries, today announced plans to launch a mobility solution designed to meet the needs of asset intensive organizations across industries including mining, utilities, public infrastructure, defense and transport. The company has selected the Dexterra mobility platform as the underlying mobility technology to extend and deploy its purpose-built applications for asset management to mobile workers. This strategic initiative for Mincom is an extension of the current technology platform that will deliver a fully integrated end-to-end solution mobilizing asset management and critical businesses processes.

Asset intensive organizations have much more complex mobile solution needs than most other businesses. Often the majority of their workforce is deployed to manage assets in environments that can be subject to extreme conditions such as in mines or emergency response situations. Mincom will deliver a solution that provides the communications flexibility, reliability and unique capabilities they require.

Delivering enterprise solutions for asset intensive businesses, Mincom supports a diverse range of customers throughout the world, including, Australian Defence Force, Toronto Hydro, Ergon, Energex, Xstrata Copper, Newmont Mining Corporation, Metronet (London Underground) and Scottish Power.

“Mincom customers are asset intensive businesses, highly reliant on field workers to operate, manage and maintain mission critical assets,” said Greg Clark, Mincom chief executive officer. “Asset failure in a mining organization, for example, can equate to millions of dollars lost in just hours of production downtime.”

“Our new solution extends Mincom’s SOA-based technology platform to mobilize asset management and other critical business processes, helping our global customers reduce downtime, increase productivity and efficiency, improve safety and lower overall capital expense and operating costs.”

“It lays the foundation for us to deliver new applications and services over time and provide a single mobility platform for our customers, while reducing their total cost of ownership.” This is timely given today's economic environment and the need to drive quick return on investment while reducing overall costs quickly and measurably.

Mincom’s mobility solution will be based on the new Dexterra Concert Enterprise Edition and Dexterra Field Service Suite which includes schedule and dispatch, work order lifecycle management and location-based asset and resource tracking. Together with Mincom’s industry and domain expertise, the solution delivers purpose-built asset management applications that mobilize best practice processes in asset management and integrates directly to Ellipse, the company’s Enterprise Asset Management platform as well as other leading ERP platforms including SAP and Oracle.

Mincom customers also benefit from the ease in extending this mobility solution to other critical business processes such as sales force automation, customer relationship management, procurement and customer support through the use of pre-built standards-based technology, database and application adapters for mobile integration that facilitate rapid integration with virtually all back-office systems. A key advantage is the solution requires minimal integration so time to benefits for customers is significantly reduced.

“An enterprise must be agile enough to change its business processes quickly if it is to respond to fast-changing business conditions and capitalize on new opportunities. Therefore, the information systems supporting the business processes must be capable of changing quickly,” notes Gartner, Inc. in “Using SOA to Achieve Four Design Goals”, Roy W. Schulte, September 2008. “Agility, in this case, means being able to reconfigure and extend application systems without rewriting much code or changing the databases when business requirements change. It also means implementing multichannel applications that support desktop, mobile and back-office work simultaneously.”

“By providing significant domain expertise and a global presence in more than 40 countries, Mincom extends our ability to deliver industry-specific, process-driven mobile applications that are unique to asset intensive businesses,” said Michael Liebow, chief executive officer of Dexterra. “The jointly developed mobility solution for asset management enables existing and new Mincom customers to fully maximize their investment by empowering their workforce with mobile applications that make them as productive in the field as they are in the office. We look forward to working with Mincom to build long-term customer relationships and to set the bar for the kind of results that can only be achieved through business mobility.”

Mincom will market its mobile solutions to its global customers in Australia, Latin America, South Africa, Europe and North America. Mincom will also leverage the Dexterra DevNetwork partner program and the associated distribution partnerships, including with wireless carriers.

Scheduled for delivery in early 2009, the Mincom mobility solution will include applications for asset inspections and defects, asset inventory surveys, field force management, mobile GIS, mobile GPS navigation, scheduling and dispatch. Over the next two years, the company will rapidly introduce additional applications such as mobile logistics management, time sheet management, incident and accident recording and contractor management.

About Mincom
Mincom Pty Ltd is a global software and services provider with nearly 30 years experience in providing business solutions to asset intensive industries such as mining, utilities, transport, defense and government in more than 40 countries. The company has more than 1,250 staff in 18 offices across North America, South America, Australia, South East Asia, Africa, and Europe. Mincom Inc. operates in North America and is a subsidiary of Mincom Pty Ltd.

Mincom is a subsidiary of Francisco Partners - one of the world's largest technology-focused private equity firms, with approximately $5 billion of capital under management.

For more information about Mincom, visit: www.mincom.com.

All product and service names mentioned are the trademarks of their respective companies.

Jim Hemmer, Antenna Software CEO and Industry Pioneer, to Explore Wireless Strategies at SIIA OnDemand Conference

2008-11-17T00:00:00-05:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that CEO Jim Hemmer will discuss the benefits and challenges of incorporating wireless technologies into software-as-a-service (SaaS) applications at next week’s Software & Information Industry Association (SIIA) OnDemand Conference in San Jose, Calif. The exclusive event brings together the top industry influencers to discuss key strategies for enabling and delivering SaaS.

Participating in the “Walk on the Wireless Side” panel, Hemmer will share his views on how companies can successfully integrate wireless capabilities into their on-demand enterprise applications, further enhancing the value of existing IT investments. Covering topics like rich vs. Web mobile applications, deployment options and CIO hot buttons such as security and device management, Hemmer will draw on case study examples to illustrate the kind of explosive impact that mobility can have on business processes.

WHEN: Walk on the Wireless Side
Wednesday, Nov. 19, 2008
1:15 p.m.-2:00 p.m. PT

WHERE: SIIA OnDemand
San Jose Marriott – San Jose, Calif.
Nov. 17-19, 2008

CONTACT: To schedule a briefing with Hemmer during the event, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

# # #

Antenna Software CEO to Discuss Future of the Mobile Enterprise at The 451 Group’s Third Annual Client Conference

2008-11-11T00:00:00-05:00

Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that CEO Jim Hemmer will explore the key issues impacting the future of the mobile enterprise at next week’s The 451 Group Third Annual Client Conference in Boston. The event is an opportunity for vendors, venture capitalists, investment bankers and IT executives to interact and receive direct feedback from The 451 Group analysts.

Participating in the “Waves of Change in the Mobile Enterprise, 2009-2012” panel, Hemmer will discuss how the growing number of smartphones and operating systems being introduced into the enterprise by mobile vendors and end users alike will impact IT security and mobile application development and deployment. Hemmer will provide his unique perspective on how enterprises can support and thrive with these changes into the next decade and beyond.

The panel will be moderated by Chris Hazelton, research director of the Wireless and Mobility Practice at The 451 Group.

WHEN: Waves of Change in the Mobile Enterprise, 2009-2012
Tuesday, Nov. 11, 2008
3:15 p.m.-4:00 p.m. ET
http://clientconference.the451group.com/na/2008/index.php

WHERE: The 451 Group’s Third Annual Client Conference
Long Wharf Marriott – Boston
Nov. 11-12, 2008

CONTACT: To schedule a briefing with Hemmer during the conference, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™(AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

# # #

Antenna Software Acquires Strategic Assets of Vettro

2008-11-10T00:00:00-05:00

JERSEY CITY, N.J. – Nov. 10, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced it has acquired strategic assets of Vettro Corporation, a privately held company based in New York that specialized in mobile applications for the field service industry.

In the deal, Antenna acquired assets that include Vettro’s products and intellectual property; select customers and related customer contracts and alliance and channel partnerships. The acquisition builds on Antenna’s decade-long expertise in mobility and brings additional expertise across several industry sectors including IT service management/help desk, local delivery and courier companies, transportation and logistics, utilities and the broader field service space. The acquisition also reinforces the long-term viability of Antenna’s platform-based mobility approach and further strengthens the company’s position as the global leader in the mobile enterprise application platform market.

“Through our acquisition of select Vettro customer and partner relationships, Antenna is executing on its plan to expand channels for growth of the Antenna Mobility Platform™ (AMP),” said Jim Hemmer, president and CEO, Antenna Software. “By bringing Vettro’s customers onto AMP – and applying our world-class service and support – we will provide the security, reliability and control customers need and deserve today, combined with the vision and long-term value mobility brings for years to come.”

Antenna will continue to service the acquired Vettro customer contracts and will provide support for the suite of V360 mobile application products accordingly. When appropriate, Antenna intends to help customers migrate from Vettro’s V360 solutions to the AMP platform, an open and flexible architecture that leverages IT investments and serves as a central hub to bring together the primary elements of a comprehensive mobile deployment. This will enable customers to take advantage of a broader set of services and capabilities as a result of this acquisition.

“As a customer of both Vettro and Antenna, our company is in a unique position to take advantage of the benefits of the Antenna Mobility Platform going forward,” said, Dave Rudzinsky, SVP and CIO, Hologic. “The opportunity to mobilize both our field service and field sales organizations using the same technology infrastructure will give us more scale, utilize IT resources more efficiently and enable a consistent, strategic approach to mobility.”

Terms of the transaction were not disclosed.

About Antenna Software

Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

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SYLVANIA Lighting Services Deploys Mobile SAP CRM Application Using Dexterra Concert™ Mobility Platform

2008-11-03T00:00:00-05:00

BOTHELL, WA — November 3 , 2008 — Dexterra Inc., a leading provider of software to automate and manage mobile workforces, announced today that it has deployed the Dexterra Mobile Service application with SAP CRM adapters for SYLVANIA Lighting Services based on the Dexterra Concert mobility platform. The new mobile solution integrates tightly with SYLVANIA’s enterprise SAP CRM and R3 systems, allowing the company to send real-time work orders and updates to hundreds of field service technicians dispatched across the United States. In supporting the reality of business change, it has already proven its ability to easily scale as new employees are added and handle changes in mobile device types across the enterprise.

SYLVANIA Lighting Services, a subsidiary of OSRAM SYLVANIA, is the leader in lighting service and maintenance, with more than 40 years of industry experience. The company’s 500 field technicians service thousands of customers each year, performing regular interior and exterior lighting inspections, as well as new installations and higher-efficiency lighting upgrades.

When SYLVANIA decided to replace its legacy field service application, a key requirement was that the new solution be integrated with the company’s SAP CRM and R3 systems. They also needed a scalable solution that would not become obsolete if the mobile devices used by field personnel had to be replaced.

“SYLVANIA’s previous field service application was not integrated with our enterprise systems, which made it difficult to communicate with our technicians,” explained Armand Gendreau, director of IT Projects and Core Application Support at OSRAM SYLVANIA. “We wanted to be able to push enterprise information out to them on a real-time basis so they could service customers more efficiently. With Dexterra, we were finally able to leverage our SAP CRM and R3 systems while servicing our customers from anywhere in the U.S. using wireless technology.”

SYLVANIA’s field service application is a full-featured, highly sophisticated field service application that enables SYLVANIA’s field technicians to receive real-time CRM updates from the enterprise back office and adjust their job schedules accordingly. They can also take immediate equipment inventories and account for non-billable business activities. With less job information to enter manually and more enterprise CRM information available to them regularly, SYLVANIA’s field service technicians now have a productive workflow that lets them respond quickly to customer needs.

SYLVANIA began rolling out their Dexterra-based mobile solution on the AT&T network in April 2008 and completed the roll-out 4 weeks later. To allow for scalability, SYLVANIA also has plans to roll the next generation Motorola Symbol device into the existing Dexterra platform.

“Mobile CRM is quickly becoming a defining capability for performance-driven field service organizations,” said Abhi Ingle, vice president, Mobility Applications Consulting, AT&T Business Solutions. “With the AT&T-certified Dexterra Field Service application, our enterprise customers can implement strategic mobility solutions to become more efficient while improving customer satisfaction. As SYLVANIA’s 'go-to' company for mobile applications consulting and networking services, we are committed to assisting them in accelerating their business performance."

“SYLVANIA joins a growing number of companies who are deploying Dexterra field service solutions to streamline business processes and gain a competitive advantage by enabling frontline users to take real-time, real business actions in the field,” said Suhas Uliyar, chief technology officer and general manager of Mobile Applications at Dexterra. “These companies recognize that Dexterra provides the flexibility to easily integrate mobile applications with their existing back-office systems, such as SAP, and economically adapt their applications to stay ahead of changing business requirements and deliver immediate value and ROI for their organizations.”

Dexterra partnered with their service delivery partner Softechnologies to deploy the mobile service application and integrate the solution to OSRAM SYLVANIA’s SAP environment.

About OSRAM SYLVANIA
OSRAM SYLVANIA is a leader in lighting solutions and specialty products that feature innovative design and energy saving technology. The company sells products for homes, businesses and vehicles primarily under the SYLVANIA brand name, and also under the OSRAM brand. Headquartered in Danvers, Mass., OSRAM SYLVANIA is the North American operation of OSRAM GmbH, a wholly owned subsidiary of Siemens AG. For more information, visit www.sylvania.com.

All product and service names mentioned are the trademarks of their respective companies.

Antenna Software, AT&T, Toshiba America Medical Systems and Yankee Group to Share Best Practices for Field Service Automation

2008-10-21T00:00:00-04:00

Antenna Software, delivering real business mobility to the world’s most demanding enterprises, will co-host a one-hour Web seminar entitled, “Raising the Bar for Field Service Automation,” with AT&T, Toshiba America Medical Systems (TAMS) and the Yankee Group. Attendees will learn about the “last frontier” for mobilizing field service technicians – including strategies for gaining greater company-wide visibility, business intelligence (BI), total cost of ownership (TCO) and cost reductions.

The panel will explore mobility best practices to drive both top- and bottom-line business benefits and provide real-world case studies to illustrate how mobility tools, including real-time connectivity and location-based services (LBS), have led world-class field service organizations to realize more efficiency, productivity and responsiveness.

Moderated by Susan Nunziata, editor-in-chief of Mobile Enterprise, the Web seminar includes these prestigious panelists:

Dave Croteau, senior InTouch manager, TAMS
Igor Glubochansky, director of industry solutions, AT&T
Glenn Servis, senior director of IT, TAMS
Eugene Signorini, vice president of enterprise applications and mobile solutions, Yankee Group
Jim Somers, vice president of marketing, Antenna Software

With the panelists providing different perspectives, attendees can expect to come away more educated and better prepared to optimize their field service teams and deal with the unique dynamics of balancing business needs through mobility.

WHEN:
Raising the Bar for Field Service Automation
Wednesday, Oct. 22, 2008
2:00 p.m.-3:00 p.m. ET
HOW: Register online

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software to Host VIP Luncheon and Networking Session at PharmaForce 2008

2008-10-16T00:00:00-04:00

Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it will host a VIP luncheon and networking session at PharmaForce 2008 in Philadelphia. PharmaForce is North America’s premier conference for pharmaceutical salesforce effectiveness.

Jim Somers, vice president of marketing at Antenna Software, will lead an interactive discussion on how mobile technologies impact today’s increasingly mobile culture and provide guidance for pharmaceutical companies to strategically leverage mobile applications to drive adoption of CRM systems, significantly improve salesforce productivity, and increase competitive advantage. Using examples from case studies and industry metrics, attendees will learn about what has worked for others and get tangible proof of how mobility can significantly affect the bottom line.

Somers will also demonstrate Antenna’s recently launched AMP™ Pharma mobile solution. Built on the Antenna Mobility Platform™ (AMP), AMP Pharma is an innovative customer relationship management (CRM) tool designed specifically for the unique needs of pharmaceutical sales representatives. To learn more about AMP Pharma, visit: http://www.antennasoftware.com/mobile_pharma.aspx.

All attendees of the luncheon and networking session will receive a complimentary BlackBerry^® smartphone.

WHEN:
VIP Luncheon and Networking Session
Thursday, Oct. 16, 2008
12:50 p.m.-1:50 p.m. ET

WHERE:
PharmaForce 2008
Parlor Room One – Third Floor
Lowes Philadelphia Hotel, Philadelphia
Oct. 15-17, 2008
http://www.wbresearch.com/pharmaforceusa/

CONTACT: To schedule a briefing with Somers during the conference, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software Launches AMP™ Pharma

2008-10-16T00:00:00-04:00

JERSEY CITY, N.J. – Oct. 16, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the launch of AMP™ Pharma, a mobile customer relationship management (CRM) solution designed specifically for the needs of today’s pharmaceutical salesforce in an increasingly competitive market. AMP Pharma provides intuitive, anywhere access to leading CRM systems, such as Oracle, Siebel and SAP, on a wide range of wireless devices, including BlackBerry, Windows Mobile, Palm OS, Apple iPhone and tablet PCs. Powered by the Antenna Mobility Platform™(AMP), AMP Pharma integrates location-based services, collaboration technologies and other value-added capabilities directly into the mobile application to boost field sales adoption and maximize ROI.

“With strict compliance regulations, growing global competition and scaled-down sales organizations, many pharmaceutical companies must streamline and improve operations to succeed, which means the pressure is on to increase the productivity, agility and efficiency of the feet on the street,” said Sheryl Kingstone, research director, Yankee Group. “As a result, wireless technology and mobile applications are becoming increasingly important in tightening up every facet of a rep’s day – pre-sales, execution and account management – so every opportunity is maximized.”

AMP Pharma is an innovative mobile solution that provides both connected and disconnected access to relevant product, physician and hospital information to a sales rep’s smartphone, while weaving in context-aware and location-based capabilities into the workflow. It is designed to automate and improve key pharmaceutical business processes, so sales people are more informed, up-to-date, prepared and responsive in the field. Using AMP Pharma, sales reps can maximize the precious little time they have with physicians and continually build commitment to their brands.

Key benefits include:

Maximizing Rep Productivity: By having the right information at the right time, reps are more knowledgeable about physicians, institutions and products to be more effective during sales calls. Furthermore, they can be more agile and proactive in the field, determining a physician’s influence or purchase history at a particular hospital or conducting real-time prospecting from a targeted contact list – all of which minimizes “dead time.”
Providing More Knowledgeable Service: With AMP Pharma, sales reps can more easily respond to questions and deliver more physician-centric service by providing customized on-the-spot product information. If needed, the rep can e-mail, fax or print materials for the physician right from the mobile device.
Managing Regulatory Compliance: AMP Pharma’s use of digital signature capture, timestamp and detailed data capture and tracking capabilities ensure that reps adhere to company policies and industry regulations.
Improving Sample Management: AMP Pharma allows reps to more easily and quickly manage sample distribution – also essential for compliance and expiration date tracking.
Reducing Administrative Time: Since reps can accomplish much more from their mobile devices during working hours, they spend less time updating the CRM systems from home, which creates more consistent and accurate CRM data – and lightens the load on their personal time.

AMP Pharma enables IT administrators to customize, control, secure and manage the entire mobile environment with ease. Since AMP Pharma is powered by AMP, IT management can be assured that the mobile solution will easily support and integrate with multiple device platforms, back-end systems and wireless networks in an open, flexible and unified environment. In addition, AMP offers built-in management, administration and reporting capabilities and can be deployed on-demand or on-premise to suit the strategic requirements of the customer. This flexibility lowers costs, simplifies and future-proofs technology infrastructure and drives greater ROI.

“Antenna helps pharmaceutical companies amplify the value of their most valuable business driver – the salesforce – by equipping them with the tools they need to communicate, collaborate and produce while working in the field,” said Jim Hemmer, president and CEO, Antenna Software. “As the barriers to success grow more daunting – with greater regulation, fiercer competition and fewer sales resources – companies must recognize that they need a mobile architecture that supports how their employees want to work and how their physicians expect to be serviced.”

Antenna will demonstrate AMP Pharma at a VIP luncheon and networking event at PharmaForce 2008, Oct. 16, in Philadelphia.

For more information on AMP Pharma, visit: http://www.antennasoftware.com/mobile_pharma.aspx

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software’s AMP Studio™ Sets New Standard for Dynamic Mobile Application Development

2008-10-07T00:00:00-04:00

JERSEY CITY, N.J. – Oct. 7, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the availability of the latest version of AMP™ Studio, its unified, standards-based mobile application development environment. Using a device-independent, component-based and model-driven paradigm, AMP Studio enables portability, re-use and ease-of-customization of mobile applications. Offering a new intuitive graphical design interface and flexible development processes, AMP Studio empowers business analysts and software developers to work collaboratively to design, develop and deploy dynamic mobile applications more quickly and easily. This innovative approach helps reduce costs, time and complexity of mobile deployments and enables IT to integrate mobility more seamlessly into the fabric of IT culture and infrastructure.

“In today’s workplace, a growing number of mobile employees spend almost 40 percent of their time away from the office; some are knowledge workers others are more task-based, but clearly different workgroups have different needs in the field,” said Eugene Signorini, vice president, Yankee Group. “IT needs to balance the success and protection of the business against the requirements of these individual workers. As such, they should take steps to implement a flexible and collaborative approach to mobile application development to support what their employees need to access information, communicate with one another and fulfill their day-to-day tasks. This is critical for driving user adoption and achieving real productivity benefits.”

AMP Studio, an integral part of the Antenna Mobility Platform™ (AMP), supports development and deployment of mobile composite applications that allow workers to transparently interact with data from multiple host systems. By leveraging pre-built components, it enables the reuse of core application building blocks and value-added mobility functions (such as GPS and signature capture), significantly minimizing the high costs associated with long development cycles, complex coding for customizations and recurrent bug fixes.

Furthermore, AMP Studio’s role-based and cross-functional approach to development empowers companies to leverage IT resources creatively and collaboratively: business analysts can use the intuitive graphical Storyboard Editor to design the application screens and structure, and development teams can use specialized tools and wizards to create and map the application objects, forms, transactions and integration interfaces.

“A mobile workforce can increase productivity, streamline fixed costs and improve efficiencies in these tight economic times,” said Jim Hemmer, president and CEO, Antenna Software. “Through a unified development platform, we make it easy for organizations to mobilize their technology infrastructure to keep pace with their business needs. By empowering our customers to design, build, test and deploy applications in the most efficient and creative way possible, we’re helping them to use resources more efficiently and stay ahead of the competition.”

About AMP Studio
AMP Studio enables application portability across devices, reusability of software components and compatibility with open and standards-based technologies, including Eclipse, Web services and Java. With a model-driven architecture, AMP Studio supports platform independence, letting developers write once and deploy to many, and raises the level of abstraction for greater productivity and quality.

AMP Studio allows for intuitive, flexible and roles-based development processes through its new features, including:

Storyboard Editor: Providing business analysts with a visual representation of the mobile application to enable design with drag, drop, copy and paste functions
Application Object Editor: Allowing application developers to create, map and relate application objects and forms, while setting up code to generate application objects directly to forms
Transaction Editor: Enabling application and integration developers to map transactions to application objects and interfaces, add transactions and specify structure
Data Model Editor: Letting integration developers work with Web Service Description Language (WSDL) and XML Schema Definition (XSD) files to develop host interface definitions and select and manage application components

AMP Studio is available now for general release. To learn more about the solution, visit: http://www.antennasoftware.com/mobile_amp_studio.aspx

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software, an Oracle Elite 8 Partner, to Demonstrate Next-Generation Mobility Platform at Oracle OpenWorld 2008

2008-09-22T00:00:00-04:00

WHAT:
Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that, as one of the Oracle™ Elite 8 partners, it will be demonstrating the next generation of its Antenna Mobility Platform™ (AMP 2.0) at Oracle OpenWorld 2008 in San Francisco. Part of Oracle’s “Inner Circle” initiative, the Elite 8 is a group of top-tier partners that represent best-in-class solutions and customer success with Oracle CRM On-Demand.

As an Elite 8 partner, Antenna will be demonstrating AMP 2.0 in the event’s CRM On-Demand DEMOgrounds and at the invitation-only Social CRM Inner Circle Community reception. Antenna’s platform provides mobile workforces with reliable, real-time access to their Oracle CRM applications and data from a variety of wireless devices. Oracle applications supported “out of the box” include Oracle CRM On-Demand, Siebel CRM, PeopleSoft Enterprise CRM, Oracle E-Business Suite and JD Edwards.

“Antenna is honored to have been chosen as the go-to mobility partner in the Oracle Elite 8,” said Karen Davis-Farage, vice president, business development, Antenna Software. “Our sales and engineering teams have worked side-by-side for many years to offer our joint customers mobility expertise and mobile CRM solutions that drive business results. We look forward to continued mutual success serving the needs of the enterprise.”

The recently released AMP 2.0 is Antenna’s next-generation mobility platform, enabling enterprises to quickly and easily create mobile applications for real-time collaboration and communications. AMP 2.0 is an open, flexible, future-proof technology that enables organizations to grow their mobility solutions across the enterprise – even as their businesses grow and their needs evolve.

To learn more about AMP, visit Antenna at 3524 Moscone West at Oracle OpenWorld or go to http://www.antennasoftware.com.

WHEN: DEMOGround AMP 2.0 Demonstrations:

Monday, Sept. 22, 2008 – 4:00 p.m.-5:00 p.m. PT
Tuesday, Sept. 23, 2008 – 10:00 a.m.-11:00 a.m. PT

WHERE: Oracle OpenWorld 2008

Moscone Center, San Francisco
Sept. 21-25, 2008
http://www.oracle.com/openworld
Booth: 3524 Moscone West

CONTACT: To schedule a briefing with Antenna executives during the event, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

About the Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of more than 20,000 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle’s premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today’s global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle’s position as the world’s largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels. http://oraclepartnernetwork.oracle.com/.

Oracle is a registered trademark of Oracle Corporation and/or its affiliates.

Antenna Software Launches Next Generation of Antenna Mobility Platform™

2008-09-16T00:00:00-04:00

Equips IT to grow beyond the limits of point mobile solutions for greater strategic value, future extensibility and any-to-any flexibility across the enterprise

JERSEY CITY, N.J. — September 16, 2008 — Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the release of its next-generation Antenna Mobility Platform™ (AMP 2.0). The enhanced architecture and development environment enables organizations to quickly and easily create dynamic mobile applications that are aware of user context, preferences and location for real-time collaboration in the field, intelligent business process automation and more efficient customer responsiveness. Unlike limited point solutions tied to single back-end systems or specific devices, AMP 2.0 is open and flexible, enabling IT to maintain control over an ever-changing mobility landscape and remain agile as business requirements change due to new users, devices and business processes.

“Mobility is not being given appropriate attention: It’s not considered a formal part of IT infrastructure and operations. Therefore, many projects are deployed as islands of mobility,” said Ken Dulaney, vice president distinguished analyst, Gartner. According to the March 18, 2008 Key Issues for Mobile Applications 2008 research published by Ken Dulaney, “integration between IT and mobility is critical. In addition, years of pilot projects on a volatile set of technologies are yielding a fragmented picture. Organizations need to use strategic planning to invest in infrastructures that can adapt to future needs and last longer.”

Providing proof-points of market trends, several Antenna customers comment on the state of enterprise mobility and the business drivers behind their mobile platform selection:

Xerox Corporation: “With technology evolving at rapid-fire pace, we wanted to be in a position to create innovative solutions to help our customers in new and different ways. So when the project began to enhance our CRM system, we seized the opportunity to establish not only a next-generation wireless field service solution, but Antenna’s AMP mobility platform. AMP will enable Xerox to design, build, deploy and manage state-of-the-art mobile solutions across the enterprise for years to come, which, in turn, will enable us to deliver the best service to our customers.” — Gregg Bullen, program manager in Xerox’s Systems, Strategy and Technology Group.

Carrier Corporation: “Deploying our field service application on the Antenna Mobility Platform gave us the flexibility to choose the wireless device that is right for our needs now and that we could adapt to a next-generation device as future business requirements may dictate.” — Mike Hawman, CIO, Building Systems and Services, Carrier Corporation

Pitney Bowes Canada: “Adding to the success of Pitney Bowes’ mobile service deployments in the U.S. and Europe, we have improved response times 16.1 percent since deployment of AMP™ SERVICE and dramatically increased customer satisfaction because of better and faster communications.” — Jacques L’Africain, vice president, Customer Service, Pitney Bowes Canada

Heineken Ireland: “By partnering with Antenna, Heineken Ireland was able to improve the ROI from its Siebel system; enhance the service delivered to its customers and increase visibility and reporting capability for management. The project has been so successful in the field service department that Heineken has also rolled out a mobility project to help its merchandising team better track product placement and positioning in the off-trade retail sector.” — Martin Gowran, project manager, Heineken Ireland

DIRECTV: “The flexibility of Antenna’s mobility platform means we can continually upgrade and improve our mobile CRM solution with Location-Based Services (LBS) and other technologies quickly and easily for even greater productivity and top-line benefits in the field.” — Erik Walters, program manager, Business Solutions, DIRECTV, Inc.

According to Jim Hemmer, Antenna president and CEO, “Roughly four out of every five customers that leverage the Antenna Mobility Platform ultimately choose to have Antenna host and manage it. We believe this trend validates an acceptance of delivering ‘mobility-as-a-service’ and underscores a growing need among enterprises to ramp-up quickly, keep initial investments low, minimize the burden on their IT staff and future-proof their mobility solutions.”

AMP 2.0 seamlessly and securely integrates with more than 50 different enterprise systems and numerous third-party external systems and Web resources, runs across 400 wireless networks worldwide and supports more than 60 different wireless devices – all from the same unified environment. Highlights of this release include:

AMP Studio (Release 4.0) – A graphical mobile application development environment that combines component-based and model-driven approaches for faster, more efficient development and greater application reuse.
AMP Component Library – A collection of reusable and configurable application components, such as mapping, directions, signature capture, image capture, video playback, time & expense reporting, traffic, weather and other value-added services.
AMP Mobile IM – An out-of-the box mobile instant message application that fosters field-based collaboration. AMP Mobile IM operates on multiple device platforms, stores message logs, and provides an audit trail for compliance and security requirements.

AMP DocShare – Enables field workers to send the latest, company-sanctioned product brochures, sales sheets, email invitations and much more to individual recipients or workgroups based on predefined business rules.
Apple iPhone™ Support – Support for native and Web iPhone applications.

AMP 2.0 is available now for general release. Pricing depends on number of users and deployment options. For more information, email sales@antennasoftware.com.

For more information on AMP, see www.antennasoftware.com/haveyououtgrownyourmobilitysolution

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMP™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

All products and brand names mentioned are trademarks or registered trademarks of their respective owners.

Virgin Media Deploys Dexterra Mobility Platform Across UK Field Service Force

2008-09-09T00:00:00-04:00

READING, UK – 9 September 2008 — Dexterra, Inc., a leading provider of software to automate and manage mobile workforces, has announced that Virgin Media, the leading UK entertainment and communications company, has deployed the Dexterra Concert platform to deliver mobile applications to its entire UK field service staff. The platform will serve the 2,500 field service staff nationwide, providing the company’s service technicians with the tools needed to perform all customer installations and on-premise maintenance automatically, achieving greater efficiency and increased customer satisfaction.

Virgin Media is the UK’s largest residential broadband provider, the largest virtual mobile network operator and the second-largest provider of pay TV and home phone. The company was formed by the merger of the UK’s two largest cable companies, NTL and Telewest, and the subsequent acquisition of Virgin Mobile, with Virgin Media rebranded and launched in February 2007. The merger resulted in a combined mobile workforce of technicians and engineers using different technologies and field processes and Virgin Media was faced with the challenge of standardising operations across its business. With the company offering a host of service packages to its millions of customers, it is vital that engineers can install, configure and activate the correct equipment at each customer’s home, as well as identifying and rectifying any problems first time.

“In such a competitive market, customer service, and satisfaction, is key. Standardising our field activities and arming our customer-facing staff with better mobile tools is a critical component in this, particularly as more customers are taking more services from us,” said Paul Buttery, managing director of the access division at Virgin Media. “Using Dexterra’s platform, our technicians are equipped with the necessary applications to complete each job on the first visit, which not only greatly increases internal efficiency and cost savings, but also ensures ongoing customer satisfaction.”

Virgin Media undertook a review of its application and platform solutions and selected Dexterra’s Concert platform based on the security and flexibility it offered, as well as its ability to provide a platform on which Virgin Media can develop further customised applications going forward. Based on the Dexterra platform, Virgin Media has developed its own field service application that is deployed on the field service force’s semi-ruggedised Motorola Symbol MC70 handsets.

Virgin Media field staff are trained to provide telephone, broadband and digital television support, all from the single device, making real-time back-end integration a necessity in order to resolve customer problems on the spot. The field service application specifically enables employees to perform diagnostic tests and activate services. This information is fed into Virgin Media’s in-house diagnostics system, ICOMS, through the Dexterra platform, with the relevant data or diagnostics results then relayed back to the mobile devices.

From a management perspective, the new solution provides Virgin Media with far greater insight into the status of current and outstanding tasks, as well as enabling the company to send out scheduling updates and job notifications as and when they occur.

“The pure nature of service providers means that staff are constantly out in the field liaising with and servicing customers, and customer loyalty can be gained or lost based on this interaction. It is therefore important that companies like Virgin Media choose the right mobility solution,” said Rikke Helms, managing director of EMEA for Dexterra. “With so many customer interactions occurring at field level on a daily basis there can be no margin for error. By deploying Dexterra’s proven mobility platform, Virgin Media has equipped its field staff with the tools to deliver the best possible standard of customer service.”

All product and service names mentioned are the trademarks of their respective companies.

Dexterra Concert Mobility Platform Enables Field Service Application for Verizon Partner Solutions

2008-08-19T00:00:00-04:00

BOTHELL, WA – August 19, 2008 — Dexterra Inc., a leading provider of software to automate and manage a mobile workforce, announced today that it has collaborated with Verizon Partner Solutions (VPS) to support its implementation of a field service application using the Dexterra Concert mobility platform. The new VPS mobile field service solution is deployed on five-ounce smartphones and provides 2,250 service technicians and managers with immediate access to work orders, network information, testing, project close-out and time-reporting applications, enhancing their mobility, productivity and job satisfaction.

Verizon Partner Solutions is a wholesale provider of networks and network services to wireless, Internet, cable and telephone companies based in the United States. The unit’s field technicians use automated electronic systems and software applications to manage their daily service workflow, which includes providing installation, maintenance and repair services for customers.

Previously Verizon’s field personnel carried 8-pound laptops that constantly had to be rebooted as they moved from job site to job site. Increasing the mobility of their field service technicians by reducing their gear weight was a key driver behind Verizon’s new smartphone application. The challenge was providing the required applications and the associated workflow on a smaller, more cost-effective form factor that could still deliver all the business functionality field technicians need.

Faced with an aggressive deployment schedule, Verizon decided to develop their field service solution using the Dexterra Concert mobility platform. Dexterra Concert enabled Verizon to quickly create a versatile mobile application without writing low-level data transport code. The platform’s tightly integrated independent developer environment (IDE) tools and pre-built integration adapters further accelerated the application development process.

In addition, the Dexterra Concert platform supports multiple mobile devices, giving Verizon the freedom to deploy their field service application on a wide range of PDAs, mobile phones and smartphones, including RIM BlackBerry and Microsoft Windows Mobile devices. These mobile handhelds can be swapped out at any time, making Verizon’s solution future-proof.

To manage their distributed workforce of smartphone-equipped field technicians, Verizon uses the system administration toolkit included with the Dexterra Concert platform. The ability to manage mobile workers remotely will be increasingly important as Verizon continues to expand the rollout of their new field service application.

“Mobilizing complex field practices and then deploying them on a small form factor like a smartphone is not an easy thing to do,” noted Dexterra Chief Technology Officer Suhas Uliyar, who participated in several development team meetings. “But by leveraging Dexterra’s mobility platform, development tools and expertise, Verizon was able to streamline their development efforts and quickly introduce a cost-effective smartphone application that significantly increases the mobility and productivity of their field service personnel.”

All product and service names mentioned are the trademarks of their respective companies.

DIRECTV, an Antenna Software Customer, Wins ROI Award from Nucleus Research

2008-06-26T00:00:00-04:00

JERSEY CITY, N.J. – June 26, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that Nucleus Research selected DIRECTV, Inc. as a 2008 Technology ROI Award recipient for its implementation of Antenna’s AMPower™ SALES solution. The mobile CRM solution provides members of the DIRECTV sales force with real-time access to business-critical customer and product information stored within Oracle’s CRM On Demand database. The application runs on BlackBerry® 8700c, 8800 and Pearl smartphones with data connectivity powered by the AT&T wireless network. Nucleus Research’s award recognizes companies whose skillful deployment of IT solutions has produced a positive, bottom-line financial return on investment (ROI).

"DIRECTV is a great example of an organization that aligned its IT investments to business goals, and as a result, realized improved productivity and the ability to sell more intelligently," Marc Songini, senior analyst, Nucleus Research.

Companies that receive the Technology ROI Award demonstrate the link between IT strategy and business goals. For Antenna Software, this meant helping DIRECTV outfit its national sales force with an easy, secure way to access vital sales information while in the field. The implementation of AMPower SALES resulted in a 432 percent ROI and full project payback within 2.6 months, as determined by Nucleus Research.

“Winning this award is such an honor because our mobile CRM solution was a key part in helping us continuously improve customer satisfaction,” said Erik Walters, program manager, business solutions, DIRECTV. “Not only did we experience a tremendous ROI with Antenna’s mobile technology, but we also significantly improved sales efficiency, productivity and customer responsiveness in the field.”

“By mobilizing key Oracle data and processes, DIRECTV has made Oracle CRM On Demand an indispensable part of every sales rep’s day,” said Anthony Lye, senior vice president, Oracle CRM. “We are delighted with what DIRECTV has achieved to date and pleased to be part of this successful mobile deployment with our partner Antenna.”

“We congratulate DIRECTV for fully embracing mobile and wireless technologies to better meet the needs of its customers and optimize its business practices,” said Jim Somers, vice president of marketing, Antenna Software. “As this award clearly illustrates, using AMPower SALES, which is built on the Antenna Mobility Platform™, provided the DIRECTV sales team with real-time, actionable information in the field, leading to significant, quantifiable business benefits.”

About Nucleus Research
Nucleus Research is a global provider of IT research and advisory services that provides CFOs, CIOs and their staffs with the real-world information they need to maximize the business returns from their technology investments, including successfully executing their IT deployments and determining the business value of their initiatives. Nucleus Research is the only technology research firm that is registered with the National Association of State Boards of Accountancy (NASBA). For more information, visit http://www.nucleusresearch.com.

About Antenna Software
Antenna Software provides the Antenna Mobility Platform™ (AMP), which enables organizations to design, build, deploy and manage mobile applications quickly and cost-effectively. Delivered as a managed service or on premise, AMP supports multiple enterprise systems and mobile devices from one unified environment. Powered by AMP, Antenna’s AMPower™ mobile business solutions provide field sales, service and IT support organizations with pre-built, configurable mobile applications that help improve field productivity, customer care and profitability. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Safelite AutoGlass Uses Dexterra’s Mobility Platform to Develop and Deploy Productivity-Enhancing Field Service Applications

2008-06-10T00:00:00-04:00

BOTHELL, WA – June 10, 2008 — Dexterra Inc., the business mobility company, announced today that Safelite AutoGlass, the largest provider of vehicle glass repair and replacement services in the United States, has successfully developed and deployed new mobile applications for its field service personnel based on Dexterra Concert™, an open development platform that supports any mobile device. Safelite successfully developed its client applications with support from the Dexterra DevNetwork Program, a comprehensive partner enablement program that provided them with access to Dexterra’s platform and tightly integrated development tools, application design assistance, and ongoing mentoring services.

Safelite AutoGlass, founded in 1947, provides mobile vehicle glass repair and replacement services throughout the United States. The company has 2,000 field service technicians who service more than two million customers a year. Before Safelite implemented its Dexterra-based solution with RIM BlackBerry devices, these field service technicians used paper work orders, maps and cell phones to communicate with dispatchers as they moved from job site to job site.

“It’s common in service organizations that work days are pretty fast paced. Dispatchers are trying to determine exactly when technicians will arrive and leave a customer site, and are constantly interrupting technicians for status updates while they are in the middle of working with a customer,” said Rod Ghani, AVP business development, technology applications for Safelite. “We knew there were significant gains to be made in customer service and employee productivity if we could help dispatchers get a handle on technicians’ location and status without disrupting technicians in real-time.”

Safelite decided to make their field operations more efficient by equipping technicians with handheld devices that would allow them to communicate via text message, process work orders electronically and check parts status immediately. But while Safelite has a strong internal application development team, the company had no previous experience in developing mobile business applications. To achieve their mobile and application development objectives quickly and painlessly, the company turned to Dexterra.

The Dexterra DevNetwork Program was created specifically to help development partners quickly build mobile applications based on the Dexterra Concert platform. It gives developers the ability to use independent development environment (IDE) tools such as Visual Studio and Eclipse, and provides application design and ongoing mentoring services to ensure applications are successfully deployed.

An initial challenge Safelite faced was that many of its legacy back-end systems are developed internally, which can make integrating with new applications and devices difficult. However, the company worked through this issue using a middleware layer developed by Safelite. This enabled Safelite to quickly build multiple mobile client applications on top of the Dexterra platform—without changing their legacy software or writing low-level code to handle data transport.

Thanks to ongoing mentoring from Dexterra, Safelite completed their application development and began rolling out their new mobile applications to field service personnel. By capturing Safelite’s field service processes, the new mobile applications give users access to all the functions they need, whether they are connected to the network or offline. A streamlined, intuitive application interface also helps users come up to speed quickly, typically in just one hour.

“Our partner enablement program gives companies like Safelite an enormous head start in building their mobile applications,” said Jim Lambert, vice president of marketing at Dexterra. “Using our technology tools and services, developers can focus their efforts on creating mobile applications that address specific business needs for themselves or external end users. By sharing our expertise with Safelite, we were able to help them capture their field processes quickly and accelerate the application development cycle.”

Today Safelite’s field service organization has a real-time information flow that enables them to balance the service pool and allow their technicians to work more efficiently. Service technicians in markets where the technology has been implemented use their wireless handhelds to automate processes that used to be paper-based, including sending work orders, credit card processing, printing receipts, and obtaining customers’ signatures. This reduction in paperwork saves them as much as two hours every day, significantly increasing their productivity and job satisfaction. The national rollout of the technology will be completed market by market in the coming year.

Because of Dexterra’s open platform approach, Safelite also has the flexibility to swap out mobile devices without changing their software code, a key selling point for the company.

“The mobile world doesn’t wait,” noted Ghani. “Through the course of this project, we’ve replaced three very different handhelds and made a number of changes in the back office. With Dexterra, our code worked flawlessly every time. This means we can satisfy our current needs and still be ready for the future.”

About Safelite AutoGlass
Safelite AutoGlass is part of Belron US, a multi-faceted vehicle glass and claims management service organization based in Columbus, Ohio, and a subsidiary of Belron S.A. The company is composed of three major business operations that include vehicle glass fulfillment services, operating under the trade names Safelite AutoGlass®, Auto Glass Specialists®, and Elite Auto GlassTM; windshield manufacturing; and Safelite Solutions® fleet and insurance claims management services. The company employs more than 7,000 people throughout the United States.

All product and service names mentioned are the trademarks of their respective companies.

Pitney Bowes Inc., an Antenna Software Customer, Named as Finalist for WES 2008 Wireless Leadership Award

2008-05-14T00:00:00-04:00

JERSEY CITY, N.J. and ORLANDO, Fla. – Wireless Enterprise Symposium 2008 – May 14, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its customer, Pitney Bowes Inc., was named as a finalist in the Business Impact category for the Wireless Leadership Award at this year’s Wireless Enterprise Symposium (WES) in Orlando, Fla. Pitney Bowes was chosen by a committee of industry influencers for its innovative use of mobility for its global customer service strategy. The awards honor companies that deploy mobile and wireless solutions that make a measurable impact on ROI and enable positive changes across the enterprise.

Working with Antenna Software, Pitney Bowes successfully mobilized its U.S. field service technicians, providing them with real-time access to critical-customer and product information while on their BlackBerry® smartphones from Research In Motion (RIM). Antenna’s AMPower™ SERVICE, powered by the Antenna Mobility Platform™ (AMP), gave Pitney Bowes a customer-focused mobility solution that empowered technicians to drive significant improvements to inventory management, engineer productivity and customer satisfaction. Spurred by the success of the U.S. deployment, Pitney Bowes Europe and Pitney Bowes Canada also rolled out the solution to their field service teams.

“As an early adopter of wireless and mobile technologies, Pitney Bowes has always recognized the power of mobility and its potential for dramatically improving the quality of customer service,” said Jim Somers, vice president, marketing, Antenna Software. “We are thrilled that they have been recognized with this award for not only having the vision for enterprise-wide mobility, but being able to execute on it beautifully with the help of the Antenna Mobility Platform and our field service solutions.”

With Antenna Software, Pitney Bowes technicians easily access work orders, customer information and manage trunk inventories in real time. Having the information they need to perform the job directly on their smartphones has led to significant business benefits, including cost efficiencies with regard to call backs and shipping costs. In fact, the company reduced excess parts inventory by 22 percent. It has also been able to improve Service Level Agreement (SLA) compliance, increase visibility into real-time operations from the call center, reduce manual processes and improve reporting capabilities from the back-end Siebel Field Service system.

Since AMP is a flexible, scalable platform, it was able to accommodate the different wireless device, network and back-end system requirements of the field service teams in the U.S., Europe and Canada. Pitney Bowes now has the flexibility to create, manage and consistently evolve its enterprise-wide mobile strategy – all from a single, unified platform.

About Antenna Software:
Antenna Software delivers real business mobility, by providing a flexible, scalable and unified mobility platform that minimizes the time and cost of implementing enterprise mobility solutions. The Antenna Mobility Platform™ (AMP) enables IT departments to rapidly deploy high-value mobile applications that drive real business benefits across an organization. Delivered as a hosted service or installed on-premise, AMP is proven technology that supports a plethora of mobile devices and networks, maximizes the value of existing technology investments and minimizes the risk of changing environments. Having a decade of success with Global 1000 customers, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Antenna Software Customers, DIRECTV and Pitney Bowes, to Discuss Enterprise Mobility Strategies at WES 2008

2008-05-07T00:00:00-04:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that two of its customers – DIRECTV and Pitney Bowes Inc. – will discuss their corporate mobility strategies at next week’s Wireless Enterprise Symposium (WES) in Orlando, Fla. WES 2008, the biggest BlackBerry® event of the year, brings together industry experts to explore the limitless possibilities of where mobile and wireless technologies can take businesses.

Erik Walters, program manager-business solutions at DIRECTV, will be speaking on two panels entitled, “Fixing Potholes, Increasing Sales: Mobilizing Existing Back Office Applications with Integrated BlackBerry Solutions from AT&T,” and “Hitting the Right Note with a Custom Application.” Walters, the recent winner of the Network World Enterprise All-Star Award and the 1to1 Magazine Impact Award, will discuss DIRECTV’s mobile CRM strategy and how it empowered its salesforce with access to business-critical, real-time information while mobile. Deploying Antenna’s AMPower™ SALES solution, DIRECTV significantly improved sales efficiency, productivity and problem resolution by providing its area sales mangers with up-to-the-minute customer and product data right on their BlackBerry smartphones.

Krishna Shah, service applications manager at Pitney Bowes, will discuss the company’s enterprise-wide mobility strategy on a panel entitled, “Helping the Field Service Organization Be All That It Can Be!” Pitney Bowes mobilized its field service team with Antenna’s AMPower™ SERVICE to gain real-time access to customer and product information. The result was a customer-focused mobility solution that helped drive significant improvements to inventory management, engineering productivity and customer satisfaction.

Antenna’s solutions are powered by the Antenna Mobility Platform™ (AMP), a flexible, scalable and unified mobility platform that minimizes the time and cost of implementing enterprise mobility solutions. AMP enables IT departments to rapidly deploy high-value mobile applications that drive real business benefits across an organization.

To learn more about AMP, visit Antenna’s Booth 733 at WES or go to http://www.antennasoftware.com.

WHEN:

Fixing Potholes, Increasing Sales: Mobilizing Existing Back-Office Applications with Integrated BlackBerry Solutions from AT&T
Tuesday, May 13, 2008
11:00 a.m.-Noon EDT

Hitting the Right Note with a Custom Application
Thursday, May 15, 2008
11:30 a.m.-1:00 p.m. EDT

Helping the Field Service Organization Be All That It Can Be!
Thursday, May 15, 2008
11:30 a.m.-12:30 p.m. EDT

WHERE:
WES 2008
Orlando World Center Marriott & Convention Center
May 13-15, 2008
http://www.attendwes.com/

Antenna Booth 733

CONTACT: To schedule a briefing with Antenna executives and customers during the symposium, contact Jonathan Klein at 212.255.0080, ext. 15, or jklein@articulatepr.com.

The BlackBerry, Research In Motion and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Antenna Software Selected by AlwaysOn as a Northeast 100 Top Private Company Award Winner

2008-04-11T00:00:00-04:00

JERSEY CITY, N.J. – April 11, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it was chosen by AlwaysOn as one of the Northeast 100 Top Private Companies. The first-annual Northeast 100 list was compiled by the AlwaysOn editorial panel after surveying more than 500 venture capitalists, investment bankers and technology influencers. Eligible companies had to create new business opportunities in high-growth markets, demonstrating significant traction and pursuing game-changing technology in a key sector.

As an industry pioneer in enterprise mobility technologies, Antenna’s solutions have changed the way mobile workers do their jobs and the way enterprises implement corporate-wide mobility strategies. The Antenna Mobility Platform™ (AMP) is the only open and flexible application development platform that supports multiple wireless devices, networks and backend systems using a single mobile architecture. The platform gives enterprises the freedom and flexibility to change at any time to meet their business needs and continuously provide their mobile employees and field services workers with mission-critical information in real-time on their mobile devices.

“Antenna’s inclusion on the Northeast 100 list came from the fact that we were recognized by respected analysts, investors and industry influencers as an innovator and leader in the mobility market,” said Jim Somers, vice president of marketing, Antenna Software. “Keeping with the spirit of AlwaysOn, which bridges the gap between forward-thinking technologies and the enterprise, Antenna is committed to providing mobility solutions that empower businesses.”

Antenna Software and the other Northeast 100 Top Private Companies will be honored at the AlwaysOn Venture Summit East to be held April 7-9, 2008, in Boston. Venture Summit East is a two-day gathering that highlights the significant economic, political and technology trends impacting the global growth investor. The event features the most influential institutional investors, venture capitalists, corporate buyers, investment bankers and research analysts in keynote presentations and panel debates.

“For the first annual elite Northeast 100 list we surveyed more than 500 venture investors, investment bankers and technology insiders, who nominated hundreds of companies to determine the Northeast 100 winners,” said Tony Perkins, founder and editor, AlwaysOn Network. “Each of the Northeast 100 winners had to demonstrate leadership among its peers in the following areas: innovation, market opportunity, commercialization, media buzz and stakeholder value creation. We congratulate them all on this great honor!”

More information about the Northeast 100 Top Private Companies list can be found at: http://alwayson.goingon.com/permalink/post/25771

About AlwaysOn
AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a global blog network. In 2004, AlwaysOn continued to lead the media industry in innovation by introducing a social network where members can connect and engage. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford Summit AlwaysOn Hollywood, AlwaysOn Media and GoingGreen) and quarterly print “blogozine” by empowering its members to post and share their ideas and meet each other online. As our loyal readers know, AlwaysOn is committed to the free-market, merit-driven approach to reporting and event programming. No other media brand has dared to create such open interaction with its readers and event participants.

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV and Heineken Ireland, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Pitney Bowes Employs Antenna Software’s Mobile Field Service Solution as Integral Part of Global Customer Service Strategy

2008-04-08T00:00:00-04:00

JERSEY CITY, N.J. – April 8, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the availability of a case study detailing Pitney Bowes’ successful deployment of Antenna’s AMPower SERVICE™ solution to mobilize its field service operations. A forward-thinking, early adopter of mobile and wireless technologies, Pitney Bowes recognized early on the importance of mobility in its overall Customer Relationship Management (CRM) strategy. After starting with a practical mobile application for its U.S. field service organization in 2003, the company has since expanded its mobile capabilities by deploying Antenna’s solution to many more field service teams across the U.S., Europe and Canada. Today, thousands of service technicians depend on AMPower SERVICE to gain real-time access to critical customer and product information from back-end systems, including Siebel Field Service and SAP. The result is an enterprise-wide, customer-focused mobility solution that helps to drive significant improvements to inventory management, engineer productivity and customer satisfaction.

As a leader in the fast-growing mailstream industry, Pitney Bowes helps its customers create, produce, distribute and manage their mail, documents and packages. The company’s U.S.-based field service technicians are charged with keeping mailing systems running around the clock against tight Service Level Agreements (SLAs). By mobilizing field service operations with the AMPower SERVICE solution, powered by the Antenna Mobility Platform™ (AMP), Pitney Bowes was able to simplify and automate oft-used transactions such as ordering parts, closing out calls and logging time and expenses. This newfound efficiency helped to increase technician autonomy, improve customer care and accelerate response times.

“Antenna and Pitney Bowes are working together as true collaborators,” said Andreas Wetterwald, director field service and ECM applications, Pitney Bowes. “Using AMP, we have built a very good foundation and will continue to develop strategies and tactics to enhance, optimize and develop customer service processes and capabilities.”

Pitney Bowes chose Antenna’s hosted deployment option to offload the complexities of implementing and managing its wireless deployment via Antenna’s AMP Gateway™, the heart of AMP. AMP Gateway enables connectivity to U.S. and international wireless carriers and ensures the delivery of transactions between field personnel and the host applications. In the U.S. alone, Pitney Bowes field service technicians process 150,000 messages per day through AMP Gateway. Pitney Bowes developers also use Antenna’s AMP Studio™, Antenna’s model-driven mobile application development environment, to develop, maintain and enhance its AMPower SERVICE application.

Each field service organization has different wireless device requirements, but because AMP is open and flexible, Pitney Bowes is able to support multiple devices, wireless network and back-end systems, using a single mobile architecture. Today, it uses a broad mix of BlackBerry smartphones and Windows Mobile devices, and has the freedom and flexibility to change at any time to meet business needs.

“Pitney Bowes is a terrific example of a company that really ‘gets’ mobility and understands its importance as part of a CRM strategy and the enterprise as a whole,” said Jim Somers, vice president of marketing, Antenna Software. “We are proud of its achievements using Antenna’s platform and mobile solutions for field service and the vision and leadership it is demonstrating in a very demanding industry.”

Mobilizing Pitney Bowes’ back-end systems to its mobile field force in the U.S. organization took approximately six months to complete. Spurred on by the success of the U.S. deployment, Pitney Bowes also implemented the Antenna solution throughout Europe and Canada with similar positive effects on the business. In addition to reducing excess parts inventory by 22 percent, Pitney Bowes has achieved other substantial business benefits, including improved SLAs, call center efficiencies and cost reductions.

To read the entire case study with a detailed description of the challenges, solutions and results, visit: http://www.antennasoftware.com/media/pdfs/ss_cs_pb.pdf

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, and Heineken Ireland, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Media Alert: Antenna Software, Microsoft and AT&T Collaborate to Discuss Best Practices for Mobile Field Service

2008-03-17T00:00:00-04:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it will host a complimentary one-hour Web seminar with Microsoft and AT&T entitled “Industry Update: The Latest Technologies and Best Practices for Mobile Field Service.” The companies will discuss the latest mobile technologies and explore strategies that leverage them to optimize field service operations. Bill Band, principal analyst from Forrester Research, will join the panel to talk about trends and best practices in field service and why mobility should be a key part of a solution footprint.

Field service and IT professionals will learn about strategies to improve customer service using the most advanced technology available, including:

Ways to mobilize CRM systems to make them efficient and easy to use as well as provide real-time visibility into service operations
The latest mobility technologies, including Location-Based Services (LBS), Real-Time Collaboration (RTC) and Parts Ordering
Mobile strategies that leading manufacturing companies use to gain the highest possible value from customer interactions, reduce excess parts inventory and drive more top-line revenue through efficient billing and cross selling

Everyone that registers and attends the Web seminar will be eligible to win a free Motorola MC35 smartphone device, powered by AT&T.

Antenna Software provides solutions that give field services workers the right data at the right place and time. The company recently announced the availability of AMP™ Location, which enables organizations to integrate GPS and LBS technologies into their mobility solutions. With the resulting real-time visibility into field workforces, enterprises see higher productivity, better resource optimization and improved auditing and tracking capabilities.

WHEN: “Industry Update: The Latest Technologies and Best Practices for Mobile Field Service”
Wednesday, March 19, 2008
2:00 p.m. ET/11:00 a.m. PT

HOW: Register online at: http://www.antennasoftware.com/resource_seminar.aspx

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

# # #

Antenna Software Launches AMP Location™ at the Gartner Wireless & Mobile Summit

2008-03-03T00:00:00-05:00

GARTNER Wireless & Mobile Summit, Chicago, IL., March 3, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the immediate availability of AMP Location™ from the Gartner Wireless & Mobile Summit. As the open and flexible location-based services engine of the Antenna Mobility Platform™ (AMP), AMP Location enables organizations to simplify the integration and application of the latest GPS and Location-Based Services technologies into their mobile business solutions. The result is enhanced real-time visibility into their field workforces for higher productivity, better resource optimization and improved auditing and tracking capabilities.

According to Gartner, Inc., Hype Cycle for Wireless Devices, Software and Services, analysis by Monica Basso, June 29, 2007, “User organizations with numerous groups of employees moving frequently outside a fixed location — on a campus, or on a national or international basis — should consider the possible benefits of deploying applications that can provide information or support based on the actual geographical location of a person or asset in real time.”

Using AMP Location, companies can easily embed location-aware functionality into processes, workflows, and transactions in both client- and server-side applications. As such, mobile workers can access job-relevant maps and driving directions - within the context of their workflows - using any GPS-enabled or location-aware wireless device. Meanwhile, a Web-based dashboard provides dispatchers and managers with an up-to-the-minute view of workers and their job trails. AMP Location’s flexible architecture supports any GPS-enabled or location-aware wireless device on any network and is independent of any back-end system.

“The potential for Location-Based Services is huge, but with so many different vendors and options available to enterprises, it becomes a complex space to navigate,” said Jim Hemmer, CEO and president of Antenna Software. “With AMP Location, Antenna brings to market the most flexible and versatile location-based solution for our customers. Antenna's customers have the freedom to select the services that best meet their requirements, future-proof their mobile deployments, and simplify location-aware mobile application development – all of which enable tremendous agility for a company.”

AMP Location supports best-of-breed LBS solutions including TeleNav, Microsoft, and Google and leverages open and standard interfaces and APIs, including government resources and those made available through the wireless carrier networks. AMP Location is available now and comes fully integrated “out of the box” to work with Antenna’s AMPower mobile business solutions for sales, field service and IT support management using these two components:

AMP Location Client - Integrates directly with the mobile application on the wireless device, enabling mobile workers to get driving routes, maps and turn-by-turn directions from current position to a destination, using text and voice support and even real-time re-routing with traffic and weather overlays.
AMP Location Manager - A Web-based console that tracks the location and presence of field personnel by capturing and displaying periodic real-time geo-position updates from devices; thus giving dispatchers an up-to-the-minute view of workers and their job trails. It can also can also monitor and log when and where certain activities (for example: calls, emails, and job status updates) occur in the field. This allows companies to better track mileage traveled per field resource, time in/out of territories, and certain activities required for meeting regulatory and compliance mandates.

AMP Location is also available with AMP Studio™, Antenna’s mobile application development environment, for developers to easily embed location-aware functionality into processes, workflows, and transactions in both client- and server-side applications.

Pricing is an incremental cost per user and depends on number of users and deployment options. For more information, email sales@antennasoftware.com.

###

About the Gartner Wireless & Mobile Summit
Gartner Wireless & Mobile Summit offers new concepts and best practices to increase ROI on wireless investment, insights on the future of wireless, and unbiased perspectives on devices, systems, integration and the latest trends. The summit provides the critical information necessary to make the best choices to reduce costs, while maximizing current and new mobile initiatives. Additional information is available at www.gartner.com/us/wireless.

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Media Alert: Antenna Software to Discuss Mobile CRM Best Practices at Oracle CRM Community Spring Meeting

2008-02-25T00:00:00-05:00

WHAT: Antenna Software, a Certified Partner in the Oracle®PartnerNetwork, delivering real business mobility to the world’s most demanding enterprises, today announced that it will discuss mobile CRM strategies and host a series of networking events at this week’s Oracle CRM Community Spring Meeting in Scottsdale, Ariz. The three-day event brings together Oracle CRM customers and provides them with insight about CRM technologies and best practices. Industry experts, including Antenna Software executives, will share real-world examples and best practices on how to leverage CRM systems and maximize ROI.

Jim Somers, vice president of marketing at Antenna Software, will join Chris Armstrong, CRM product strategy director at Oracle, on a panel entitled, “New Integration with Sales for Handhelds.” Somers and Armstrong will discuss how mobile CRM technologies can drive effectiveness by providing sales teams with more accurate and timely information while in the field.

As a leader in the mobile CRM market, Antenna Software’s solutions empower mobile employees, sales teams and field service engineers with the right data at the right place and time. With its innovative offerings, built on the Antenna Mobility Platform™ (AMP), users have the insight needed to serve their customers more effectively at the point of contact, regardless of physical location.

SPECIAL OFFER: Event attendees that sign up for at least a 100-user agreement with Antenna Software’s AMPower™ SALES for PeopleSoft on BlackBerry smartphones on or before June 1, 2008 will receive:

10 complimentary BlackBerry smartphones
10 AMPower SALES licenses (one-year free subscription)
10 TeleNav licenses (one-year free subscription)

WHEN: “New Integration with Sales for Handhelds"
Tuesday, Feb. 26, 2008
1:30 p.m.-3:00 p.m. MST

WHERE: Oracle CRM Community Spring Meeting
Scottsdale Hilton Resort & Villas – Scottsdale, Ariz.
Feb. 24-27, 2008
www.fusioncrm.org

CONTACT: To schedule a briefing with an Antenna Software executive during the conference, contact Michael Adorno at 212.255.0080, ext. 32, or madorno@articulatepr.com. For more information on the event promotion, e-mail alliancesadmin@antennasoftware.com.

About Antenna Software:
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provide field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software’s AMPower™ SALES Awarded Product of the Year by Customer Inter@ction Solutions

2008-02-04T00:00:00-05:00

JERSEY CITY, N.J. – Feb. 4, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its AMPower™ SALES has been honored as one of Customer Inter@ction Solutions’ 2007 Products of the Year. AMPower SALES enables sales forces to reach the highest levels of effectiveness by wirelessly delivering real-time, corporate-wide information to drive and manage the sales process from virtually any handheld device.

The editors of Customer Inter@ction Solutions selected AMPower SALES as one of its Products of the Year based on the vision, leadership and attention to detail that distinguish those deserving of the prestigious award. According to Tracey Schelmetic, editorial director at Customer Inter@ction Solutions, “companies earning the Product of the Year Award have demonstrated a commitment to quality and further industry development through their contributions.”

AMPower SALES is an out-of-the-box mobile solution that is designed specifically to optimize and accelerate the selling process. Using this solution, sales representatives gain secure, mobile access to their enterprises’ Customer Relationship Management (CRM) and Sales Force Automation (SFA) systems while on the move. By providing a 360-degree view of all facets of the customer relationship – including accounts, opportunities, contracts and tasks – AMPower SALES shortens sales cycles, improves efficiencies and increases responsiveness to customer needs.

Organizations using Antenna’s AMPower SALES solution have enabled sales representatives to:
Complete more visits and make better use of their firsthand customer knowledge.
Call up pertinent and timely information that could affect the tone of a meeting, before they walk through the door.
Reduce the time spent record keeping; increase time spent with customers actually selling.
Optimize route and call planning for customer visits, reducing administrative time and transportation costs.

“AMPower SALES proves that mobile CRM can truly impact sales performance,” said Jim Somers, vice president of marketing, Antenna Software. “It’s a simple, cost-effective and powerful way to combine existing technology – CRM systems and handheld PDAs or smartphones – to give sales people better selling tools and an edge on the competition.”

Powered by the Antenna Mobility Platform™(AMP), AMPower SALES can be deployed on-premise or on-demand, with no burden on IT resources. AMP provides comprehensive NOC-grade wireless transaction monitoring, management, administration and reporting tools for guaranteed messaging and a secure, reliable deployment. In addition, AMPower SALES supports multiple device platforms (RIM, Windows Mobile, Palm), networks and back-end systems from a single operating environment, which protects IT investments and mitigates the cost of change.

Customer Inter@ction Solutions, which is owned by the Technology Marketing Corporation (TMCnet.com), has recognized innovative products for the past 10 years by bestowing this prestigious award to the most deserving companies. Since 1982, it’s been known as the premier publication in the call center, CRM and tele-services industries.

To learn more about Antenna Software and AMPower SALES, visit: http://www.antennasoftware.com/mobile_sales.aspx

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About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Media Alert: Antenna Software, Motorola and Quest Solution Join Forces with Webinar

2008-01-22T00:00:00-05:00

WHAT: Antenna Software, delivering real business mobility to the world’s most demanding enterprises, will host a one-hour Webinar with Motorola and Quest Solution to share best practices for mobilizing enterprise applications. The enterprise mobility strategies discussed during the Webinar will help organizations increase employee productivity, customer satisfaction and overall competitive advantages in the marketplace.

Karen Davis-Farage, vice president for business development, and Dave Grunbaum, Senior Systems Engineer at Antenna Software, will join Joe Hommrich, territory manager at Quest Solution, to address:

How mobile applications can help organizations increase operational efficiency and productivity
How leading enterprises have achieved positive results from mobilizing their enterprise applications
How Antenna Software’s Mobility Assessment Program (MAP) can help identify and quantify the ROI of enterprise mobility

WHEN: Thursday, Jan. 24, 2008, 9:00 a.m. EST/noon PST

HOW: Register online at http://www.antennasoftware.com/mobilitywebinar12n

Registrants will receive an e-mail confirmation with joining instructions. For more information, contact Anna Garcia at agarcia@antennasoftware.com or 201.217.3830.

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

1to1 Magazine Honors DIRECTV, an Antenna Software Customer, with 2007 1to1 Impact Award

2008-01-22T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 22, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its customer, DIRECTV, received 1to1 Magazine’s 1to1 Impact Award for excellence in sales optimization. DIRECTV was recognized for its deployment of Antenna’s AMPower™ SALES solution, which empowered its sales force with access to business-critical, real-time information while in the field.

The Sales Optimization category winners were required to “demonstrate the impact of a sales technology on the customer experience.” By deploying Antenna’s AMPower SALES solution, DIRECTV equipped its area sales managers (ASMs) with an easy, secure way to instantaneously access essential customer information while mobile. Due to this project, DIRECTV significantly improved sales efficiency, productivity and problem resolution by providing its ASMs with up-to-the-minute customer and product data on their RIM BlackBerry smartphones operating on the AT&T network.

Since adopting AMPower SALES, DIRECTV’s ASMs have saved more than 90 hours a week and seen a 30 percent increase in the number of accounts they can visit. The ASMs also improved frequency of sales data reporting from seven days to one day and shortened service request resolutions from five days to three days.

AMPower SALES is a next-generation mobile CRM solution that enables sales teams to reach the highest levels of effectiveness by wirelessly delivering critical, real-time data to drive and manage the sales process. The enterprise-ready solution includes advanced support, search and integration capabilities, which allow enterprises to give their sales teams the tools to work smarter, take better care of customers and generate more business.

“The world’s premier enterprises look to Antenna to make their sales force and field services teams more efficient, profitable and knowledgeable about their clients’ needs,” said Jim Somers, vice president of marketing, Antenna Software. “DIRECTV’s use of AMPower SALES is a perfect example of how an organization can utilize a mobile technology platform to optimize its business practices and better meet the needs of its customers.”

1to1 Magazine’s 1to1 Impact Awards program is in its seventh year and honors end-user organizations that have implemented or significantly updated customer-based business strategies in 2006 and 2007 with demonstrated business impact. For more information on DIRECTV’s 1to1 Magazine Impact Award win, visit: http://www.1to1media.com/View.aspx?ItemID=531.

To learn more about AMPower SALES and DIRECTV’s mobile CRM implementation, visit: http://www.antennasoftware.com/successstories_feature2.aspx.

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About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software Concludes Stellar Year

2008-01-09T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 9, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced another year of solid growth in 2007 with increased global customer wins and above-target contract renewals, reflecting the real business value of the company's mobility platform, industry solutions and market expertise.

In 2007, Antenna more than doubled the number of new customers it added as compared to 2006, and brought on 10 new logos from the Fortune 500. Furthermore, Antenna exceeded its annual renewal goal by 14 percent with many companies signing on for even larger commitments. These customers have re-upped to continue leveraging Antenna’s AMPower™ mobile business solutions for their field sales, service and support employees.

“2007 was another year of strong corporate expansion for Antenna as the company firmly established its leadership in the enterprise mobility market,” said Jim Hemmer, president and CEO, Antenna. “Aside from adding many new Global 1000 customers this year, we’re equally proud of the fact that we exceeded our annual renewal goal for 2007. This demonstrates that our existing customers have gained true business value from our products and services and wish to continue using our platform for their enterprise mobility strategy going forward.”

Here are a few examples of success from customers using Antenna’s mobile business solutions:

Heineken Ireland reduced the time taken for engineers to update the CRM system from seven days to one day using AMPower SERVICE.

“With the Antenna mobile solution, everyone knows what’s happening at all times, so our management team can respond more quickly to any customer issues,” says Martin Gowran, IT Project Manager, Heineken Ireland.

DIRECTV saw a 30 percent increase in the number of accounts that its sales force visited in a week using AMPower SALES.

“Using AMPower SALES, we can deliver all the sales and marketing information needed to help managers more effectively communicate our unique value proposition and differentiators. All the things you expect traditional sales people to use as resources – they now have right at their fingertips,” says Erik Walters, Manager of Technical Operations, DIRECTV’s Sales Operations.

Pitney Bowes Inc. improved its ability to meet and track Service Level Agreement (SLA) compliance of its field service operations by using AMPower SERVICE for real-time monitoring of field activities, intelligent escalation of high priority calls, and push alerts for time sensitive jobs.

“Without a doubt, one of the biggest benefits to our IT department is not worrying about managing multiple wireless network connections,” says Andreas Wetterwald, Pitney Bowes Director Field Service & ECM Applications.

In addition, according to a 2007 Customer Service Satisfaction Survey, 100 percent of respondents said that they were likely to recommend Antenna as a mobile business solutions provider to a colleague or friend.¹

2007 Business Highlights
Some of Antenna’s notable business highlights in 2007 include:

AMP™ STUDIO – In April, Antenna launched AMP STUDIO, the company’s next-generation mobile application development environment and an integral component of the Antenna Mobility Platform^™ (AMP).
AMPower™ Mobile Business Solutions – Antenna also expanded its “off the shelf” mobile offerings by announcing three new packaged mobility offerings, including AMPower SALES (for NetSuite), AMPower SUPPORT (for BMC Remedy) and AMPower SALES (for Oracle PeopleSoft Enterprise CRM).
Best in Class Partner Ecosystem – In addition to forging new relationships with leading companies such as, Alltel Wireless, decisionpoint systems, Quest Solution and Serene Corporation, Antenna announced a strategic partnership with AT&T Mobility to transform wireless CRM.
Industry Recognition – Antenna and its customers were honored with numerous awards from Customer Inter@ction Solutions, Mobile Enterprise, Network World and 1to1 Magazine, to name a few.
Analyst Recognition – Gartner Inc. positioned the company in the Visionaries Quadrant in its “Magic Quadrant for Multichannel Access Gateways (MAG), 2007”² report. IDC also placed Antenna in its IDC Leadership Grid: Worldwide Mobile Middleware Market.³

In his mobile technology preview for 2008, Tony Rizzo, mobility research director for The 451 Group, predicts that “the large software vendors will continue to get into the mobile game in non-subtle ways in 2008,” and “enterprises need to begin seriously considering (and, more important, look to them funding) mobile application development.” Listing five companies at the forefront of disruption in the mobile enterprise application development and management market, Rizzo cites Antenna as one of those companies, saying that “Antenna Software will continue to run lean and mean while finding customers and revenue at a solid rate.” These comments appeared in an independent report, titled “2008 Preview – Mobile technology,” which was published on December 17 of 2007 (see Editor’s Note).

# # #

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc., DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Editor’s Note: The 451 Group’s report, “2008 Preview – Mobile Technology” referenced above, is an independently-produced report that was neither sponsored by nor otherwise funded directly by Antenna Software. The report and its entire contents are the sole property of The 451 Group, copyright 2007, and are reproduced here by permission. The entire contents of this report are available at www.the451group.com.

[1] The Antenna 2007 Customer Satisfaction Survey was sent to 126 customer contacts and was completed online from June 4-18, 2007.

[2] Gartner Research, “Magic Quadrant for Multichannel Access Gateways, 2007,” by W. Clark and M. King, Nov. 8, 2007

[3] IDC Worldwide Mobile Middleware 2007-2011 Forecast and 2006 Vendor Shares by Stephen Drake and Stacey Sudan, August 2007

Antenna Software Makes Mobility Predictions for 2008

2008-01-09T00:00:00-05:00

JERSEY CITY, N.J. – Jan. 9, 2008 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, and entering its tenth year in business, today announced its predictions for the mobile enterprise industry in 2008. Antenna has a wealth of experience and a unique vantage point at the heart of the mobility ecosystem. As such, Antenna CEO Jim Hemmer predicts that “several macro trends will drive growth in enterprise mobility, making it an integral part of every CIO’s playbook in 2008, ultimately becoming embedded in IT infrastructure in the years to follow.”

Antenna’s key predictions and insights for the year are as follows:

Mobile 2.0 = Mobile Innovation + Security: If 2007 hosted the coming out party for Web 2.0, 2008 will be when Mobile 2.0 emerges in terms of more collaborative and interactive mobile applications that take advantage of Location-Based Services (LBS), mobile Internet, video, Interactive Voice Recognition (IVR) and presence. But as innovation drives user adoption within the enterprise, IT departments will increasingly look to vendors with best-in-class security and management capabilities to offset mounting concerns that hackers are beginning to target a growing handheld market.
Improving User Experience Drives Adoption: Consumerization of the enterprise was a big trend in 2007, and the launch of Apple’s iPhone and Google’s Android platform will further elevate this concept into real deliverables on vendor and enterprise product roadmaps. Motivated by advances in the consumer market along with the collective demands of “Gen Yers” entering the workforce, companies will be expected to raise the bar on all facets of the user experience, especially through richer user interfaces and more personalized, easily accessible content.
Mobile Application Development Becomes Cool – and Profitable: The emergence of true high-impact mobile applications (beyond e-mail) for field sales, service and other organizations with mobile employees will largely be spurred on by a precipitous breakdown of the network carrier “walled gardens.” This follows the recent announcements by Google and Verizon along with the rise in usage of open source IDEs. Software developers will quickly recognize the value and profit of developing mobile applications for the enterprise just as they do for developing more traditional Web or PC applications.
Market Matures and Consolidates: Mobility will be a key strategic component for software applications and infrastructure in both consumer and enterprise markets. As more players enter the enterprise mobility industry, IT will look to consolidate vendors and seek out a mobile platform that can be used across the enterprise. Vendors that can offer flexibility and scalability for mobile applications – without a custom-build and intensive IT resources – will dominate.

For more information on these industry predictions – or about Antenna and its leading mobility solutions in general – please contact us directly or visit www.antennasoftware.com.

For a review of Antenna’s business highlights in 2007 go to http://www.antennasoftware.com/news_detail.aspx?pNewsId=184

# # #

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with Global 1000 customers like AT&T, Pitney Bowes Inc, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

DIRECTV™, an Antenna Software Customer, Wins Network World Enterprise All-Star Award

2007-12-18T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 18, 2007 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that its customer, DIRECTV, was honored with Network World’s Enterprise All-Star Award for its highly successful mobile CRM (customer relationship management) project. DIRECTV used Antenna’s AMPower™ SALES solution to provide its 75 area sales managers (ASMs) with real-time customer and product information in the field – allowing them to access essential data and manage accounts using their BlackBerry smartphones. Since deploying the mobile solution, DIRECTV has improved sales efficiency, productivity and problem resolution.

DIRECTV was challenged to provide its mobile salesforce with consistent, up-to-the minute marketing and sales information – without consuming valuable IT resources. DIRECTV found the solution in Antenna’s AMPower SALES mobile application, an on-demand solution that manages and guarantees delivery of bidirectional wireless communications and transactions between the device and the back-end system.

Since deploying AMPower SALES, DIRECTV has seen the following business benefits:

· 30 percent increase in the number of accounts that can be visited in a week
· More than 90 hours a week saved by the sales team
· Improved frequency of sales data reporting from seven days to one day
· Service request resolution shortened from five days to three days

“DIRECTV’s successful implementation of Antenna’s AMPower SALES caught the judges’ attention for its smart decision to mobilize its CRM on-demand applications,” said Beth Schultz, editor, Network World. “This achievement earns DIRECTV a 2007 Network World Enterprise All-Star Award for quickly boosting the sales team’s effectiveness and productivity.”

In its third year, Network World’s Enterprise All-Star Awards program honors user organizations that demonstrate exceptional use of network technology to further business objectives. This year’s competition drew more than 75 entrants, from which the publication selected the 10 companies that best illustrated how to capitalize on emerging technology or to implement more mature technology in new or particularly business-enhancing ways.

“When it comes to adopting cutting-edge, innovative technologies, DIRECTV has always been one step ahead – and this mobile CRM implementation will serve as a model for countless enterprises moving forward,” said Jim Somers, vice president of marketing, Antenna Software. “We are delighted that DIRECTV has been singled out for demonstrating that mobility not only adds value to an enterprise CRM system, but provides real and measurable business benefits on top of that.”

AMPower SALES is a next-generation mobile CRM solution that enables sales teams to reach the highest levels of effectiveness by wirelessly delivering critical, real-time data to drive and manage the sales process. More than simply extending CRM functions, AMPower SALES contains a unique combination of productivity features that significantly improve the user experience. The enterprise-ready solution includes a bundle of advanced support, search and integration capabilities, which allow enterprises to empower their sales teams with the tools to work smarter, take better care of the customer and generate more business.

To read more about DIRECTV’s Network World All-Star Award win visit: http://www.networkworld.com/allstar/2007/112607-directv-mobile-crm.html

For more information about the DIRECTV mobile CRM implementation and Antenna Software’s solutions visit: http://www.antennasoftware.com/media/pdfs/ss_cs_directv.pdf

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About Network World
Network World, Inc., the Leader in Network Knowledge, empowers Network IT Executives through education, information and community. Network World, an IDG company, is the leading provider of news, analysis, reviews, events and education on information technology. Network World publishes the leading newsweekly, Network World, hosts the most active online communities (www.networkworld.com, www.javaworld.com, www.linuxworld.com and www.demo.com) and produces educational seminars and events worldwide. Network World's portfolio of strategic marketing programs provides marketing and agency professionals with the tools to generate high-quality leads, optimize marketing campaigns and create new revenue opportunities. Additionally, Network World is the event organizer of DEMO and DEMOfall, the leading events for new technology innovation.

About Antenna Software
Antenna Software delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software Outfits Pitney Bowes Canada with Enterprise Mobility Solution

2007-12-11T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 11, 2007 – Antenna Software, Inc., delivering real business mobility to the world’s most demanding enterprises, today announced that Pitney Bowes Canada will deploy its AMPower™ SERVICE solution to its 400 field technicians. Guided by the success that Pitney Bowes U.S. and Pitney Bowes Europe experienced with Antenna’s mobile field service solutions in their respective parts of the world, Pitney Bowes Canada selected Antenna’s mobile field service application to help customer service representatives improve productivity and better meet service level agreements (SLAs) with clients.

Pitney Bowes Canada’s service representatives spend most of their time in the field helping ensure that the company’s mailstream solutions are working properly and that customers’ documents and packages are flowing without interruption. Since Pitney Bowes provides business-critical equipment to its customers, it is imperative that SLAs are strictly enforced. Before AMPower SERVICE, the service representatives used mobile devices equipped with basic Web browsing capabilities to access back-end field service systems. However, they found this approach less than optimal in certain coverage areas.

The company turned to Antenna, with its specialized approach to enterprise mobility that automatically “pushes” information to the representatives in real time and enables them to work even when out of network coverage. With AMPower SERVICE, calls are automatically dispatched to representatives in the field, giving them the essential facts around customer requests right from their BlackBerry smartphones. This helps them to be fully accountable for managing service requests from start to finish, with little, if any, intervention required from the call center or management. Because the service representatives are better equipped to respond to calls and solve problems faster, Pitney Bowes Canada can expect to improve productivity, meet more SLAs and increase customer satisfaction.

“Antenna’s AMPower SERVICE solution has helped to enhance the overall mobility of Pitney Bowes’ U.S. and European field service operations,” said Jacques L’Africain, vice president, customer service, Pitney Bowes Canada. “Given the geographic diversity of the markets Pitney Bowes serves in Canada, this solution had much to offer our Canadian teams as well – plus, it supports numerous mobile devices and networks and fits easily into our existing IT environment. Its hosted approach also takes the management challenges off our hands, so we can refocus resources towards servicing our clients’ needs.”

Deployment to the entire field service workforce is scheduled to begin this month. The solution will run on BlackBerry smartphones and integrate into the company’s existing mainframe field service system.

“Pitney Bowes has been a true pioneer in using wireless technologies to accelerate and streamline business processes, and over the years has broadened its mobile orientation to become one of the most sophisticated mobile enterprises around today,” said Jim Hemmer, president and CEO, Antenna Software. “We are extremely pleased that Pitney Bowes Canada has chosen Antenna to replicate the success of its U.S. and European counterparts, with the aim of achieving better inventory management, operational visibility and customer service excellence.”

AMPower SERVICE is a finely tuned mobile application that automates, optimizes and drives business-critical processes where it’s needed the most – at the point of service. It facilitates real-time, bidirectional communication between the field and the enterprise. Technicians can continue to interact with the application even when there is intermittent or no wireless coverage. Using AMPower SERVICE, field service workers are empowered with up-to-the-minute, mission-critical information to save time and money.

To learn more about AMPower SERVICE visit: http://antennasoftware.com/mobile_service.aspx

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About Pitney Bowes Canada
Pitney Bowes provides the world’s most comprehensive suite of mailstream software, hardware, services and solutions to help companies manage the flow of mail, documents and packages to improve communication. Pitney Bowes, with (U.S.) $6 billion in annual revenue, takes an all-inclusive view of its customers’ operations, helping organizations of all sizes enjoy the competitive advantage that comes from an optimized mailstream. The company’s 87 years of technological leadership have produced many major mailstream innovations, and it is consistently on the Intellectual Property Owners Association’s list of top U.S. patent holders. With approximately 35,000 employees worldwide, Pitney Bowes serves more than 2 million businesses through direct and dealer operations. Pitney Bowes of Canada Ltd. has a direct sales and service force of approximately 800 professionals located in offices throughout the country. The head office for its operations in Canada is located in Mississauga, Ontario. For additional information on the company, its products and solutions visit www.pitneybowes.ca or www.pbdoesmore.ca.

Leading Analyst Firm Positions Antenna Software in Visionaries Quadrant in Multichannel Access Gateways Magic Quadrant 2007

2007-12-03T00:00:00-05:00

JERSEY CITY, N.J. – Dec. 3, 2007 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that it has been positioned in the Visionaries Quadrant in Gartner Inc.’s November 2007 “Magic Quadrant for Multichannel Access Gateways (MAG), 2007” report, authored by William Clark and Michael J. King.

Gartner defines MAGs as companies that “provide tools and client/server mobile middleware for highly device- and network-adaptive thick (offline) enterprise applications.” According to Gartner, the MAG market will top $1 billion by 2010.¹ Antenna, a mobile specialist and one of the larger vendors in the category, is positioned at the center of the quadrant.

“We are pleased that Antenna has been analyzed and positioned by such an esteemed analyst firm,” said Jim Hemmer, CEO and president, Antenna Software. “We believe our position at the center of this year’s quadrant suggests that not only has Antenna successfully articulated its vision of real business mobility but, just as importantly, successfully executed on it with many of the world’s leading enterprises. As mobility continues to become a pivotal focus within the enterprise, IT departments are demanding more balanced, flexible business partners who can address immediate mobility needs while also having a close eye on future mobile technologies and trends.”

At the heart of the mobility ecosystem for nearly a decade, Antenna supports the widest array of wireless device platforms, networks and enterprise systems to ensure delivery of the most reliable, flexible and future-proof mobile solutions possible. In April of this year, Antenna debuted the next generation of its Antenna Mobility Platform™ (AMP), a powerful, standards-based technology platform that enables enterprise organizations to design, build, deploy and manage mobile business applications – including composite applications that integrate data and processes from multiple enterprise systems – using one unified environment. Built on AMP, Antenna’s proven AMPower™ mobile solutions are designed specifically for field service, field sales and IT support organizations to optimize business processes, improve operational efficiency and better serve their customers through mobility.

The full Gartner Magic Quadrant for Multichannel Access Gateways, 2007 report can be purchased at www.gartner.com.

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About the Magic Quadrant
The Magic Quadrant is copyrighted 2007 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner’s analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the “Leaders” quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Antenna Software
Antenna Software (http://www.antennasoftware.com) delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

[1] Gartner Research, “Magic Quadrant for Multichannel Access Gateways, 2007,” by W. Clark and M. King, Nov. 8, 2007

Antenna Software Speaking on Best Practice for Mobilising Siebel at Oracle UK Users’ Group Conference

2007-11-28T00:00:00-05:00

Reading, 28 November 2007 - Antenna Software, a leading vendor of real business mobility solutions, is presenting at the Siebel stream on the first day of the Oracle UK Users’ Group Conference. Erica Tank, VP Global Accounts and International Sales, Antenna Software, will provide case study examples of best practice when mobilising Siebel for mobile field service and sales force automation applications.

Most organisations with a significant sales and service organisation recognise the value of providing mobile access to CRM and field service applications. This presentation will outline how to avoid common pitfalls of mobile deployments and demonstrate best practice for mobilising Siebel successfully. Using case study references from global Fortune 500 organisations, Antenna Software will demonsrate proven results from Siebel users that have successfully mobilised field service, sales and merchandising applications. The presentation will show the return on application investment realised by these companies when mobile staff are provided with the right information at the right time, to make them more effective with the customer.

Erica Tank’s presentation, part of the Siebel Stream at 3.15pm – 4.10pm on Monday 3rd December will cover the following areas:

It's not about "all you can eat": how to mobilise the right data at the right time
Mapping mobile applications to different workstyles
The power of a positive user experience
Avoiding the Force Fit: how to optimise business processes and workflow
Future proofing your mobile strategy: multi channel access from a single platform

The Oracle UK Users’ Group Conference takes place at the Birmingham International Conference Centre, Broad Street, Birmingham, 3 – 6 December 2007. Visit http://conference.ukoug.org/.

If you would like to arrange a meeting with Erica Tank at the event, please call 01252 400569 or email josie@phinesspr.co.uk.

Antenna Software Showcases Enterprise Mobility Solutions at Oracle OpenWorld 2007

2007-11-13T00:00:00-05:00

JERSEY CITY, N.J. – Nov. 13, 2007 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, is showcasing its enterprise mobility solutions, most notably the new AMPower SALES™ for Oracle’s PeopleSoft Enterprise CRM, at Oracle OpenWorld 2007, Nov. 11-15, 2007, in San Francisco. Jim Somers, the company’s vice president of marketing, will also co-present alongside Oracle executives to discuss mobility strategies to increase the productivity of sales representatives.

A Certified Partner in the Oracle®PartnerNetwork, Antenna provides mobile workforces with reliable, real-time wireless access to their Oracle Applications and data. Antenna’s AMPower™ Mobile Business Solutions maximize the value of Oracle systems by enhancing business processes and improving user adoption. As the latest addition to Antenna’s mobile CRM product suite, AMPower SALES for PeopleSoft CRM, is the first out-of-the-box solution that wirelessly delivers critical, actionable PeopleSoft data to sales representatives using virtually any wireless device platform, including BlackBerry, Palm and Windows Mobile. AMPower SALES also supports Oracle’s Siebel CRM and Siebel CRM On Demand, and AMPower SERVICE supports Siebel CRM On Demand, the Oracle E-Business Suite and Oracle’s JD Edwards.

“We are proud of every one of the 32 customer success stories that the Oracle and Antenna relationship has fostered during the past several years, including brand names such as Pitney Bowes, DIRECTV, Heineken Ireland and Palm,” said Somers. “As more enterprises recognize that mobile workers need ‘real-time’ data, rather than just ‘current’ information in order to compete in today’s business climate, we will continue to bring to bear the combined strength of our best practices in delivering award-winning mobile CRM solutions to market.”

During the event, Somers will join Oracle’s Chris Armstrong, CRM product strategy director, and Marc Rowen, group development manager, on a panel entitled, “Increase Sales Representative Productivity with PeopleSoft Enterprise CRM Sales for Handhelds.” The panelists will discuss how PeopleSoft Enterprise CRM Sales for Handhelds and Antenna’s AMPower mobility solutions can drive sales effectiveness by arming sales representatives with more accurate, timely and relevant information where it matters the most – in front of the customer. They will also talk about the resulting benefits, challenges and industry best practices of implementing a successful mobile CRM solution.

“With its wealth of industry experience and proven award-winning customer deployments and products, we are pleased to have Antenna share its expertise as both an exhibitor and speaker at Oracle OpenWorld 2007,” said Oracle Vice President of PeopleSoft Applications Strategy, John Webb. “Antenna’s mobility solutions give users a fast and effective way to mobilize their sales and service organizations, while minimizing risk and speeding time to value.”

To schedule a briefing with an Antenna executive at the event, please contact Michael Adorno at 212.255.0080, ext. 32, or madorno@articulatepr.com.

Conference Details
Oracle OpenWorld 2007
Nov. 11-15, 2007
Moscone Center, San Francisco
Antenna Booth #3638; Moscone West
Antenna Booth #740; CRM On-Demand Pavilion; Moscone South

Panel Details
“Increase Sales Representative Productivity with PeopleSoft Enterprise CRM Sales for Handhelds”
Session S291252
Wednesday, Nov. 14, 2007
11:15 a.m.-12:15 p.m. PT
Moscone West 2006-L2

# # #

About Antenna Software
Antenna Software (http://www.antennasoftware.com) delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

About the Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of more than 19,500 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle’s premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today’s global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle’s position as the world’s largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels. http://oraclepartnernetwork.oracle.com/.

Oracle is a registered trademark of Oracle Corporation and/or its affiliates.

Antenna Software and Oracle Announce Mobile Solution for Oracle’s PeopleSoft Enterprise CRM

2007-11-07T00:00:00-05:00

JERSEY CITY, N.J. and REDWOOD SHORES, Calif. – November 7, 2007 – Antenna Software, a Certified Partner in the Oracle PartnerNetwork that delivers real business mobility to the world’s most demanding enterprises, and Oracle today announced the availability of AMPower™ SALES for Oracle’s PeopleSoft Enterprise CRM. Developed on the Antenna Mobility Platform™ (AMP), AMPower SALES is the first out-of-the-box mobile CRM solution designed specifically to enhance and extend PeopleSoft Enterprise CRM business processes for mobile sales organizations using BlackBerry, Palm, or Windows Mobile devices.

Sales management and sales representatives are constantly searching for ways to be more productive and increase sales effectiveness. Without up-to-the-second information, salespeople can miss opportunities that could impair customer satisfaction. Using AMPower™ SALES for PeopleSoft Enterprise CRM, sales representatives have timely and relevant information at their fingertips, giving them more time to meet with customers and build relationships. Data is stored on the mobile device, so even if a rep is out of a wireless coverage area, the information they have captured remains active and accessible on their mobile device, and is automatically synched when a wireless connection is available.

AMPower™ SALES mobilizes PeopleSoft Enterprise CRM via pre-built Web Services that help ensure rapid deployment and maximum flexibility. Ready to deploy out-of-the-box, key functions of AMPower™ SALES for PeopleSoft Enterprise CRM include: account management, opportunity management, contact management, lead management, calendar management, task management and call reporting.

In addition, AMPower™ SALES for PeopleSoft Enterprise CRM provides features that increase worker productivity and user adoption, including:

One-click calling/email
Search information on the device and server
Configurable timed login for easy access
Transparent over-the-air application deployment and updates
Flexible and efficient refresh to minimize airtime costs

Collectively, these tools allow users to easily sort, list and search for contacts to retrieve specific customer information or narrow lists of sales targets, make calls right from the handheld application, and automatically log the activities once the calls are complete.

“PeopleSoft Enterprise CRM customers are looking for a mobile solution that is tailored to their specific needs and how they work,” said Oracle Vice President of CRM Strategy Mike Betzer. “With Antenna, we provide sales representatives with a seamless extension of their PeopleSoft Enterprise CRM system, and optimize it for use on a wireless device, enabling them to sell more effectively and support customers more efficiently.”

“Today the value of mobile CRM is widely recognized and understood, however, as mobile technologies continue grow in capability and sophistication, sales people will – and should – expect an outstanding user experience,” said Jim Somers, vice president of marketing, Antenna Software. “The beauty of AMPower SALES for PeopleSoft Enterprise CRM is that it’s simple, contextual and a pleasure to use. The mobile application gives sales people an up-to-the minute view of their customers and opportunities, which enables more effective working and a more profitable business.”

With AMPower SALES, existing PeopleSoft Enterprise CRM Sales customers now have access to a mobile sales tool that reps will choose to use, and which can be quickly implemented with minimal start-up cost. On-demand or on-premise licensing is available. The first release is available now on PeopleSoft Enterprise CRM 8.9 and 9.0.

To learn more about AMPower SALES for PeopleSoft CRM, visit: http://www.antennasoftware.com/mobile_sales.aspx.

About Oracle
Oracle (NASDAQ: ORCL) is the world’s largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

Trademarks
Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.

Antenna Software Launches AMPower™ SUPPORT for BMC Remedy IT Service Management at BMC UserWorld 2007 in Vancouver

2007-10-29T00:00:00-04:00

VANCOUVER and JERSEY CITY, N.J. – Oct. 29, 2007 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, announced AMPower™ SUPPORT for BMC Remedy on the opening day of BMC’s UserWorld 2007. The out-of-the-box mobile solution delivers critical information and functionality that enables IT support staff to experience less downtime and complete more tasks, even while away from their desks. By providing support staff with real-time, anywhere access to time-sensitive information from a handheld wireless device – Antenna helps IT organizations to increase responsiveness, accelerate workflow and problem resolution and improve Service Level Agreement (SLA) commitments.

Companies are steadily embracing mobility to increase employee productivity, improve customer responsiveness and ensure data protection for regulatory compliance. According to Forrester Research’s June 2007 report entitled, “Buyers Yearn for Enterprise Mobility Leadership,” almost half of the firms interviewed ranked setting a mobile strategy and policy as a priority for 2007. In that report, respondents said they expect mobile voice, equipment and data service spending to grow to 29 percent of telecom and network budget – up from 26 percent in 2006. The report also cited that 63 percent of firms planned to increase mobile data spending and 56 percent expected to increase voice spending.

With AMPower SUPPORT for BMC Remedy, support technicians are automatically alerted with their relevant tasks and can make updates to the BMC Remedy database in real time – right from their wireless devices. The mobile solution allows support technicians to:

Receive alerts on new or updated cases or tasks
Accept or reject cases or tasks
View the details of cases or tasks, including contact, activity, asset and assessment information
Update cases with changes in status or other incident-related information
Update or add new tasks

Built on the powerful, standards-based Antenna Mobility Platform™ (AMP), AMPower SUPPORT for BMC Remedy integrates directly with the BMC Remedy Action Request (AR) System via a Web services adapter. With the choice deploying either on demand or on premise, the solution can easily be configured to support business process customization made in BMC systems. It can also integrate with additional enterprise systems and wireless device platforms to create a single, powerful mobile composite application.

“With our roots deeply embedded in the customer service industry, Antenna truly understands the demands and challenges of support technicians to be effective and efficient,” said Karen Davis-Farage, vice president of business development, Antenna Software. “Antenna’s enterprise mobility solutions keep information flowing through an organization, enabling people to keep working productively even when they are on the go, which ultimately improves their responsiveness and quality of service.”

Antenna Software will be exhibiting at BMC UserWorld 2007. For more information, visit http://www.bmc.com/userworld/vancouver/index.html.

To learn more about AMPower SUPPORT, visit: http://www.antennasoftware.com/mobile_support.aspx.

# # #

About Antenna Software
Antenna Software (http://www.antennasoftware.com) delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

BMC, BMC Software, and the BMC Software logo are the exclusive properties of BMC Software, Inc., are registered with the U.S. Patent and Trademark Office, and may be registered or pending registration in other countries. All other BMC trademarks, service marks, and logos may be registered or pending registration in the U.S. or in other countries. All other trademarks or registered trademarks are the property of their respective owners.

VOID no press release

2007-10-29T00:00:00-04:00

Antenna Software to Demonstrate AMPower™ SALES for NetSuite at NetSuite Revolution Conference

2007-10-24T00:00:00-04:00

SAN MATEO, Calif. and JERSEY CITY, N.J. – Oct. 24, 2007 – Antenna Software, Inc., delivering real business mobility to the world’s most demanding enterprises, and a NetSuite solution partner since 2005, today announced its plans to showcase its AMPower™ SALES for NetSuite solutions at NetSuite Revolution, Oct. 23-26, in San Francisco. With AMPower™ SALES for NetSuite, Antenna extends NetSuite’s One System Architecture with mobile capabilities and process enhancements designed to better meet the needs of businesses with mobile field sales organizations. Karen Davis-Farage, vice president of business development at Antenna, will also be participating in a panel discussion at the event on Wednesday, Oct. 24, from 2:00 p.m.-3:00 p.m. PDT. The topic is “NetSuite on Your Phone: The Mobility Shootout” and will highlight the return on investment and productivity benefits achievable through mobility.

Because NetSuite holds critical business data of a company – orders, invoices, Web site transactions, shipping records, time tracking and payroll data – the applications that are built on it using SuiteFlex provide key tools for managing the company’s business. For example, Antenna’s AMPower™ SALES for NetSuite enables field sales organizations to have real-time access to their critical customer and business data from a handheld wireless device anywhere in the field, enabling sales team members to sell smarter and manage their accounts and administrative tasks more effectively.

Antenna’s solutions are built on the Antenna Mobility Platform™, an open, flexible and scalable environment for performance-driven companies that want to mobilize enterprise applications, but don’t want to worry about managing network connections and the other components of a typical mobile deployment. Antenna’s mobile applications, such as AMPower™ SALES for NetSuite, are designed for rapid deployment and easy integration with leading enterprise applications. With its comprehensive, standards-based solutions, enterprises have the tools to help improve and streamline business processes, increase workforce productivity, drive efficiencies and improve customer satisfaction.

“We’re pleased with the solid working relationship we’ve had with NetSuite and proud of the innovative mobile applications we’ve delivered for its customers,” said Davis-Farage. “As a member of the SuiteFlex Developer Program, Antenna plans to continue to provide high-quality, easy-to-use mobile solutions to field sales organizations, helping them to maximize their return on investment in NetSuite’s service.”

Antenna will be demonstrating AMPower™ SALES for NetSuite at NetSuite Revolution. For more information, visit the NetSuite Revolution web site.

About SuiteFlex and NetSuite’s SuiteFlex Developer Program
SuiteFlex is an application development platform that enables the creation of third-party vertical applications within NetSuite, as well as end-to-end business process customization for any end-user company. SuiteFlex includes several industry innovations, including additions to SuiteScript – perhaps the world’s first on-demand programming language. As a part of SuiteScript, NetSuite introduced Suitelets and SuiteScript UI Objects, allowing customers and third-party developers to build new workflows and applications that can look and operate as if NetSuite’s own developers wrote them. In addition, SuiteFlex introduces a dramatic new concept for the Software as a Service market – “Service as Software,” SuiteBundler, to deliver new integrated vertical solutions by packaging their Suitelets and other extensions with NetSuite’s core ERP/CRM/Ecommerce application. SuiteBundler enables solution providers to embed their industry-best practices, knowledge and applications – traditionally delivered as one-off services – into the actual NetSuite application for verticals in a repeatable fashion.

NetSuite’s SuiteFlex Developer Program is established to help solution providers achieve success in vertical markets by bringing them:

Template development account with SuiteFlex customization, development and integration capabilities and access to the entire NetSuite suite of applications. Developers can create and test their customizations, applications and integrations in this account and use it as a template for a repeatable solution they can deploy to multiple customers.
Online product and technical documentation and online product training.
Phone and e-mail technical support.
Participation in the SuiteFlex developer forum.
Eligibility to join NetSuite’s Referral Program.
Ability to apply for inclusion in the SuiteFlex Solutions directory.

About NetSuite
NetSuite Inc. is a leading vendor of on-demand, integrated business management application suites for small and medium-sized businesses. NetSuite enables companies to manage core key business operations in a single system, which includes Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and Ecommerce. NetSuite’s patent-pending “real-time dashboard” technology provides an easy-to-use view into up-to-date, role-specific business information.

NOTE: NetSuite, the NetSuite logo and SuiteFlex are registered service-marks or trademarks of NetSuite Inc.

Antenna Software to showcase AMPower™ mobile business solutions at Orange Evolution at Work

2007-10-16T00:00:00-04:00

Reading, 15 October 2007 - Antenna Software, delivering real business mobility to the world’s most demanding enterprises, has been invited to showcase mobile applications that maximise the value gained from enterprise CRM, ERP and SFA applications at the Orange Evolution at Work seminars. These events will build on the Orange Future Enterprise Collation (OFEC) activity and discuss best practice in supporting flexible working, to meet the changing requirements of businesses and employees.

The seminars, being held throughout the UK in October, will demonstrate how business directors and IT managers can work together with Orange and its partners to deliver mobility solutions tailored to their business. Orange will provide case study examples of best practice in mobile and remote working; product presentations; round table discussions and the opportunity to network with technology partners to discuss business solutions for flexible working.

Technical experts from Antenna Software will be on hand in the Demonstration Area to explain how the mobility provider is working with enterprises including Pitney Bowes, EMC, Toshiba and DIRECTV to extend CRM applications such as Oracle’s Siebel CRM On Demand, SAP, NetSuite and Amdocs ClarifyCRM to BlackBerry smartphones and other wireless devices. Antenna Software will highlight the return on application investment gained by these enterprises and discuss individual business requirements.

Venues and Dates

Hilton Glasgow, William Street Thursday 18^th October
National Motorcycle Museum, Birmingham Tuesday 23^rd October
Vinopolis, London Thursday 25^th October
New Century Hall, Manchester Tuesday 30^th October

For further information, or to book a meeting with Antenna Software, please call 01252 400569 or email josie@phinesspr.co.uk

About Antenna Software
Antenna Software (http://www.antennasoftware.com) delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilise one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organisations with specialised, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognised by industry experts and leaders for its outstanding commitment to quality and service.

Antenna Software Clients Give High Marks to Mobile Business Solutions Provider

2007-10-03T00:00:00-04:00

JERSEY CITY, N.J. – October 3, 2007 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced the results of its 2007 Customer Satisfaction Survey, the company’s annual self assessment of its service and support performance among its Global 1000 customer base. Of particular note, the survey found that 100 percent of respondents said they were likely to recommend Antenna as a mobile business solutions provider to a friend or colleague.

Antenna’s mobile business solutions help leading enterprises deliver the best possible service and support for their customers – often under critical deadlines and strict service level agreements. Due to this, Antenna regularly assesses its own service and support performance to ensure it is exceeding the expectations of its customers and getting full visibility into their current and future mobility requirements.

Other notable results from the 2007 Customer Satisfaction Survey include:

Nearly 90 percent of respondents rated their overall level of satisfaction with Antenna as their mobile business solutions provider as “Excellent” or “Very Good.”
Eighty-six percent said they were “Extremely Satisfied” or “Very Satisfied” with Antenna’s customer service offerings.
Eighty-five percent stated they would be “Extremely” or “Very Likely” to recommend the company to a friend or colleague.

“In today’s highly competitive business environment, delivering outstanding customer service and product support is absolutely essential to maintain fruitful, long-term relationships with our clients and ultimately grow the business,” said Jim Hemmer, president and CEO, Antenna Software. “Organizations turn to Antenna for our mobile expertise to help them enhance communications and better serve their customers. That’s why it is critical that we exemplify the same best practices in how we communicate and do business as well.”

Antenna clients have the option of deploying their solution either on demand, on premise or a hybrid of both. However, with its on-demand approach, customers put their complete trust in Antenna to fully manage their mobile business solution – from the application management to network monitoring and back-end integration. This visibility into all aspects of the mobile implementation provides customers with a service solution that specifically addresses their organizational objectives and the needs of their mobile workforces.

“In a world where it has become increasingly difficult to ascertain who has the better mousetrap, customer service has taken center stage as the last bastion of true competitive advantage,” says Sheryl Kingstone, Enterprise Research, Customer-Centric Strategies Director, Yankee Group. “Many forward-thinking companies have put mobility in this starring role as a means to optimize the customer experience and rely on mobile experts like Antenna to help supervise, manage and support their growing mobile environment.”

The Antenna 2007 Customer Satisfaction Survey was sent to 126 customer contacts and was completed online from June 4-18, 2007.

About Antenna Software
Antenna Software (http://www.antennasoftware.com) delivers real business mobility, providing enterprises with a unified platform that extends critical software applications to wireless devices, helping mobile employees to amplify their effectiveness. Built on open standards, the Antenna Mobility Platform™ (AMP) is flexible, scalable and enables IT departments to mobilize one or many applications across a full spectrum of mobile and wireless device platforms. Powered by AMP, Antenna’s AMPower™ mobile business solutions suite provides field sales, service and IT support organizations with specialized, configurable mobile applications that help improve business agility, customer care and profitability. Having a decade of success with more than 120 customers like AT&T, Pitney Bowes, DIRECTV, Heineken Ireland and EMC, Antenna is recognized by industry experts and leaders for its outstanding commitment to quality and service.

DIRECTV Adopts Antenna Software’s AMPower™ SALES to Deliver Real-Time CRM Data to Field Sales Managers

2007-09-25T00:00:00-04:00

JERSEY CITY, N.J. – September 25, 2007 – Antenna Software, delivering real business mobility to the world’s most demanding enterprises, today announced that DIRECTV, the industry leader in satellite service, has implemented AMPower™ SALES to provide mobile, real-time CRM data to its national sales force. Always at the forefront of innovation, DIRECTV recognized early on the value of empowering its sales force with mobile technologies as a way to build stronger relationships with its customers, optimize sales productivity and increase visibility into its sales operations. With AMPower SALES, DIRECTV sales managers have access to their Siebel CRM On Demand systems from virtually anywhere, enabling them to review dealer account information, record new service requests, pull key performance metrics and access the latest product and marketing information – all from their BlackBerry smartphones.

In its highly competitive market space, DIRECTV is constantly looking for ways to improve customer relationships. Keeping with its spirit of innovation, DIRECTV turned to Antenna Software to help mobilize its CRM system. The objective was to provide its 75 area sales managers, directors and vice presidents supporting 5,000 dealer networks across the country with the most up-to-date marketing and sales information – even while mobile in the field. With these metrics and other key customer data at hand, sales managers can increase their effectiveness, spending more face time with dealers, nurturing those relationships and making them as profitable as possible.

“We were looking for a mobile solution that would enable our sales managers to sit in front of a dealer and quickly and easily pull up metrics, including number of activations, financial data and open service requests,” said Erik Walters, manager of technical operations, DIRECTV. “We chose AMPower SALES mainly because it provided the most mobile functionality and flexibility, permitted the greatest amount of customization and required the least amount of support from the IT department.”

Since deploying AMPower SALES earlier this year, the DIRECTV sales team has saved more than 90 hours a week by mobilizing its CRM system. Additional business benefits due to AMPower SALES include:

Better Access to the Data: Sales managers have experienced a 100 percent increase in visibility to application data from internal systems. Instead of wading through potentially out-of-date, inaccurate data, they now have consistent information that is updated daily.
Improved Sales Efficiencies: Since adopting AMPower SALES, sales managers can do their jobs more quickly and customers benefit from seeing them more often. As a result, DIRECTV has seen a 30 percent increase in number of accounts that are visited each week.
Faster Problem Solving: With AMPower SALES, DIRECTV sales managers can solve problems in real time, which has reduced the amount of time it takes to resolve service requests from five days to three days, on average.
Smarter Selling: While out in the field, sales managers are now better equipped to help dealers understand the business of DIRECTV and the dynamics of selling subscriptions and services.

AMPower SALES was rolled out by DIRECTV in January 2007, extending Oracle’s Siebel CRM On Demand system to a mix of RIM BlackBerry 8700, 8800 and Pearl smartphones operating on the AT&T network.

AMPower™ SALES provides sales organizations with a complete, 360-degree view across all the facets of a customer relationship – accounts, opportunities, contacts, tasks and more – from an easy-to-use mobile application running on virtually any handheld device. By empowering sales teams with relevant and up-to-the-minute information, AMPower SALES shortens sales cycles, enables more sales appointments and improves visibility and responsiveness to customer needs. The result is more accurate communications, highly tuned customer care, increased revenues and a sharper competitive edge.

Click here to learn more about AMPower SALES.
Click here for more information about the DIRECTV implementation.

# # #

Antenna Software Executive to Discuss Mobile CRM Adoption Strategies at destinationCRM 2007

2007-08-20T00:00:00-04:00

WHAT:

Antenna Software, delivering real business mobility to the world's most demanding enterprises, will present "Mobile CRM: It's Not What You Do, It's the Way That You Do It" at this week's destinationCRM 2007 conference in New York. The event, organized by CRM Magazine, is a chance for CRM and IT executives and professionals to share best practices for effective sales, marketing and customer service.

Richard Scott, executive vice president of global sales and marketing at Antenna, will discuss how businesses can overcome the obstacles associated with mobilizing CRM and SFA systems to reach ROI faster. Using real-world case studies, Scott will talk about how mobilizing CRM has delivered better customer-focused operations, increased productivity and enhanced the value of existing IT investments in some of the world’s leading organizations.

Specifically, Scott will discuss:

Why anytime, anywhere access to data is "fool's gold" and how real value can be found in giving employees access to precisely the right data at the right place and time.
How not to use "force" when mobilizing sales or field forces, but rather "go with the flow" and optimize business processes and workflows.

A pioneer of mobile CRM technologies, Antenna provides solutions that give mobile employees and field services workers the right data at the right place and time. With its comprehensive, innovative solutions, including the Antenna Mobile Platform (AMP), users have the insight needed to serve and satisfy their customers at the point of contact – regardless of physical location.

To schedule a briefing with Scott during the conference, contact Michael Adorno at 212.255.0080, ext. 32, or madorno@articulatepr.com. For more information on Antenna and its product offerings, visit www.antennasoftware.com.

WHEN:

"Mobile CRM: It's Not What You Do, It's the Way That You Do It"
Marquis Ballroom, Salon B
Wednesday, Aug. 22, 2007
2:15 p.m.-3:00 p.m. ET

WHERE:

destinationCRM 2007
Marriott Marquis Hotel – New York
Aug. 21-22, 2007
http://www.destinationcrm.com/conference/2007/

About Antenna Software
Antenna provides real business mobility, giving enterprises the ability to have one platform to mobilize all their business software and make employees, wherever they are, more productive and more profitable. The Antenna Mobility Platform, built on industry open standards, is flexible by design and helps Antenna users and partners to see real value from their existing IT investments and to be positioned for future mobility needs. With its long track record of proven leadership working with name-brand clients like Xerox, Pitney Bowes, Heineken Ireland, EMC and Toshiba America Medical Systems, Antenna is known for its customer-driven commitment to quality and its delivery of the most comprehensive, innovative solutions and technologies to the mobile marketplace. Antenna also partners with many of the world’s leading software vendors, device manufacturers, network operators and system integrators for a best-in-class mobility ecosystem. For more information, visit www.antennasoftware.com.

NetSuite and Antenna Software Collaborate to Showcase Real Business Mobility

2007-08-15T00:00:00-04:00

WHAT:

Antenna Software and NetSuite will host a complimentary one-hour Web seminar titled "The Anytime, Anywhere, Everywhere Business," featuring senior analyst Liz Herbert of Forrester Research. Herbert will discuss Forrester’s research on the business value of mobile solutions and on-demand business software.

The Web seminar will be hosted by Jay O'Connor, senior vice president of marketing at NetSuite, and Jon Duncan, senior systems engineer at Antenna Software. They will explain how real business mobility results in greater sales, productivity and quality of customer service.

Participants will learn:

To maximize the productivity of the sales force and field service representatives with "anytime, anywhere, everywhere" customer relationship management and business management;
To achieve the benefits of real business mobility, including faster responses to customer requests, greater sales visibility, improved accuracy and completeness of information when captured in real time;
How to apply best practices in integrating mobile devices with CRM and all business practices;
How to support and service your customers better with a real-time, 360-degree view of the customer and 24x7 customer self-service tools;
To manage all channels (direct, partner and e-commerce) seamlessly with one integrated software solution; and
How to streamline operations and save money by running the right integrated business systems.

WHEN:

"The Anytime, Anywhere, Everywhere Business"
Thursday, August 16, 2007
2:00 p.m. ET/11:00 a.m. PT

HOW:

About NetSuite
NetSuite, Inc., the leader in on-demand business software suites, enables companies to manage all key business operations in a single system, which includes accounting/Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and ecommerce. NetSuite is delivered as an on-demand service, so there is no hardware to procure, no large, up-front license fee, and no complex set-ups. For more information about NetSuite, visit: www.netsuite.com

Antenna Software, AT&T, BlackBerry and CRM Media to Host Nation-Wide Seminar Series on Wireless CRM

2007-07-17T00:00:00-04:00

WHAT:		Antenna Software, Inc., a leader in mobile enterprise technologies and solutions, along with AT&T, BlackBerry and CRM Media, will host a series of complimentary, half-day seminars exploring best practices in wireless Customer Relationship Management (CRM) technologies. The road show aims to educate organizations on empowering their mobile sales teams with wireless access to enterprise CRM applications. In today’s business world, wireless CRM is a vital tool, providing employees with critical information at the front lines – where it’s needed the most. When equipped with the right information at the right place and time, sales teams can accelerate business processes and optimize operational efficiencies – improving customer satisfaction and retention through better support and services. The seminars will feature Sheryl Kingstone, director of the Enterprise Research Group at Yankee Research, who will advise on how enterprises can successfully deploy mobile CRM solutions. Erik Walters, manager of technical operations at DIRECTV, will also present a real-world case study detailing business drivers, impact and benefits of DIRECTV’s wireless CRM solution. Eligible attendees will receive a complimentary wireless CRM starter kit and their own BlackBerry 8800^™ device, pre-loaded with a demo of Antenna Software’s AMPower^™ SALES mobile solution.
DETAILS:		New Brunswick, N.J. Tuesday, July 17, 2007 9:00 a.m.-noon Heldrich Hotel Boston Thursday, July 19, 2007 9:00 a.m.-noon Langham Hotel Boston Chicago Tuesday, July 24, 2007 9:00 a.m.-noon Hotel Monaco Chicago San Francisco Thursday, July 26, 2007 9:00 a.m.-noon Mission Bay Conference Center Online Webinar Wednesday, Aug. 1, 2007 2:00 p.m.-3:00 p.m. ET
REGISTER:		To register for the in-person seminars, please visit http://developer.cingular.com/sfa-summertour or call (800) 456-5903. To register for the online Webinar, please visit www.destinationcrm.com/webevents/att/01aug2007.

ABOUT ANTENNA SOFTWARE
Antenna provides real business mobility, giving enterprises the ability to have one platform to mobilize all their business software and make employees, wherever they are, more productive and more profitable. The Antenna Mobility Platform, built on industry open standards, is flexible by design and helps Antenna users and partners to see real value from their existing IT investments and to be positioned for future mobility needs. With its long track record of proven leadership working with name-brand clients like Xerox, Pitney Bowes, Heineken Ireland, EMC and Toshiba America Medical Systems, Antenna is known for its customer-driven commitment to quality and its delivery of the most comprehensive, innovative solutions and technologies to the mobile marketplace. Antenna also partners with many of the world’s leading software vendors, device manufacturers, network operators and system integrators for a best-in-class mobility ecosystem. For more information, visit www.antennasoftware.com.

Antenna Software and BlackBerry at Field Service Europe, Amsterdam

2007-06-26T00:00:00-04:00

Field Service Europe, Amsterdam, 27 June 2007 - Antenna Software and Research In Motion®, manufacturers of the BlackBerry® solution, will be sharing stand 5 to provide advice on successful mobile field service deployments using the BlackBerry smartphone. Attendees can book a demonstration of the award winning AMPower™ Service solution, as used by Heineken Ireland and EMC, to deliver a two way flow of business-critical information between head office and the BlackBerry devices of their field service teams.

Learn more about Antenna and RIM’s solutions for mobilising Field Service and enterprise systems:

How mobilising applications can dramatically enhance the productivity of field service teams across multiple territories, leading to increased customer satisfaction and retention;
How mobile applications can increase the ROI gained from existing enterprise CRM and Field Service applications;
How your field service team can become a more strategic instrument by collecting real-time customer and competitive data at the frontlines;
How Antenna and BlackBerry customers have successfully engaged end users and managed successful global rollouts.

Visitors to the stand will receive a free copy of Antenna’s “Top Ten Tips for Successful Mobile Application Deployments” and a white paper on Best Practices in Field Service Deployments.

10 BlackBerry smartphones to be won
Companies booking an introductory meeting with the combined team from Antenna and BlackBerry will be automatically entered into a contest to win a BlackBerry smartphone preloaded with Antenna’s AMPower™ Service demonstration.

WHEN:		27-28 June 2007
WHERE:		Hilton, Amsterdam
WHO:		Antenna Software is the leading provider of wireless software solutions for the mobile enterprise.
WHO SHOULD ATTEND:		IT Managers Field Service Managers Service and Support Product Support After Sales Service Mobile applications developers

Antenna Software CEO to Discuss Mobile Worker Integration Challenges and Solutions at Enterprise 2.0 2007

2007-06-18T00:00:00-04:00

What:

Antenna Software, Inc., a leader in mobile enterprise technologies and solutions, will speak on the “Integrating the Mobile Worker” panel at this week’s Enterprise 2.0 2007 conference in Boston. The conference is a chance for IT and business executives to explore Enterprise 2.0 collaborative tools, technologies and strategies.

With the growing number of mobile workers and rapidly increasing adoption of mobile computing platforms and handhelds, organizations are facing integration challenges like never before. Jim Hemmer, president and CEO of Antenna Software, will join a venerated panel of executives from Research In Motion (RIM), Nokia and Motorola to discuss how enterprises can integrate mobile workers into their IT and unified communications environments. The panel will be moderated by Johna Till Johnson, president and founding partner of Nemertes Research.

A pioneer of enterprise mobility technologies, Antenna Software provides solutions that give the “road warriors” – mobile employees and field services workers – the right data at the right place at the right time. With its comprehensive, standards-based solutions, including the Antenna Mobility Platform (AMP), enterprises have the tools to improve workforce productivity, increase efficiencies, maximize ROI and improve customer satisfaction.

To schedule a briefing with Hemmer during the conference, contact Michael Adorno at 212.255.0080, ext. 32, or madorno@articulatepr.com. For more information on Antenna Software and its product offerings, visit www.antennasoftware.com.

When:

"Integrating the Mobile Worker"
Tuesday, June 19, 2007
1:15 p.m.-2:15 p.m. EST

Where:

Enterprise 2.0 2007: The Collaborative Technologies Conference
Weston Boston Waterfront – Boston
June 18-21, 2007
www.enterprise2conf.com

About Antenna Software
Antenna Software provides real business mobility, giving enterprises the ability to have one platform to mobilize all their business software and make employees, wherever they are, more productive and more profitable. The Antenna Mobility Platform (AMP), built on industry open standards, is flexible by design and helps Antenna users and partners to see real value from their existing IT investments and to be positioned for future mobility needs. With its long track record of proven leadership working with name-brand clients like Xerox, Pitney Bowes, Heineken Ireland, EMC and Toshiba America Medical Systems, Antenna is known for its customer-driven commitment to quality and its delivery of the most comprehensive, innovative solutions and technologies to the mobile marketplace. Antenna also partners with many of the world’s leading software vendors, device manufacturers, network operators and system integrators for a best-in-class mobility ecosystem. For more information, visit www.antennasoftware.com.

# # #

Antenna Software Delivers Mobile Merchandising Application to Heineken Ireland

2007-06-04T00:00:00-04:00

JERSEY CITY, N.J. – June 4, 2007 – Antenna Software, Inc., the leader in mobile enterprise technologies and solutions, has announced that Heineken Ireland has deployed a mobile merchandising application to its retail off-trade partners – believed to be one of the first in the country. The Antenna AMPower™ mobile merchandising application is deployed on RIM® BlackBerry smartphones across the O2 network and leverages Heineken’s Siebel CRM system.

Changing lifestyles, coupled with legislation regarding smoking in pubs and a clampdown on drinking and driving, has resulted in a growth in its off-trade business as greater numbers of customers prefer to drink at home. Heineken Ireland recognized the potential for enhancing its communications with its merchandising team by replicating the success of its mobile field service application, Antenna AMPower™ Service (formerly known as Antenna A³) that has been fully deployed to Draught Service Representatives throughout the country. Working in partnership with Heineken Ireland, RIM and O2, Antenna Software developed a mobile application that provides merchandisers up-to-date account information, journey plans to retail outlets and other important account information, for example, expected products, their positioning and number of facings.

Armed with this information, merchandisers are able to audit product facings and measure that retailers have complied with merchandising agreements and send data back to the office instantly. The Antenna mobile merchandising application integrates seamlessly with Siebel CRM system at Heineken Ireland, so that merchandisers can update the enterprise system directly from their BlackBerry devices.

“Merchandisers are key people in our off trade business,” explains Martin Gowran, IT Project Manager, Heineken Ireland. “By providing them with the AMPower application on a BlackBerry during their store visits, we are enabling them to easily audit our product presence and positioning, enabling us to monitor agreements with customers and also sell more beer”.

“By expanding its use of Antenna mobile solutions to both sales and service arms of the organization, Heineken is generating maximum return from its CRM investment”, commented Jim Hemmer, president and CEO, Antenna Software. “Now all customer-facing representatives have just the right information at their fingertips, enabling Heineken to be more agile and competitive in a very tight market.”

About Antenna Software
Antenna provides real business mobility, giving enterprises the ability to have one platform to mobilize all their business software and make employees, wherever they are, more productive and more profitable. The Antenna Mobility Platform, built on industry open standards, is flexible by design and helps Antenna users and partners to see real value from their existing IT investments and to be positioned for future mobility needs. With its long track record of proven leadership working with name-brand clients like Xerox, Pitney Bowes, Heineken Ireland, EMC and Toshiba America Medical Systems, Antenna is known for its customer-driven commitment to quality and its delivery of the most comprehensive, innovative solutions and technologies to the mobile marketplace. Antenna also partners with many of the world’s leading software vendors, device manufacturers, network operators and system integrators for a best-in-class mobility ecosystem. For more information, visit www.antennasoftware.com.

Antenna Software and The 451 Group to Discuss Real Business Mobility at the 2007 Software Business Transformation Summit

2007-06-04T00:00:00-04:00

What:		Antenna Software, Inc., a leader in mobile enterprise technologies and solutions, will speak on the “Applications on the Move: Developing for a Mobile Audience” panel at this week’s Software Business Transformation Summit (SWBiz 2007) in San Francisco. The summit, produced by The 451 Group, the acclaimed industry analyst firm, is a chance for software industry executives to discuss the challenges, strategies and new opportunities involved in creating real business mobility versus mobilizing one or two key applications. Gregg Plekan, senior vice president of product development at Antenna, will join Tony Rizzo, sector head at The 451 Group and a thought leader in the mobility industry, and other industry executives to discuss strategies for developing mobile applications. The panelists will also explore issues around multi-client delivery, application performance, data recovery and security. Always at the forefront of enterprise mobility technologies, Antenna provides solutions that give mobile employees and field services workers the right data at the right time. With its comprehensive, innovative solutions, including the Antenna Mobile Platform (AMP), users have the insight needed to serve and satisfy their customers at the point of contact – regardless of physical location. To schedule a briefing with Plekan during the summit, contact Michael Adorno at 212.255.0080, ext. 32, or madorno@articulatepr.com. For more information on Antenna and its product offerings, visit www.antennasoftware.com.
When:		“Applications on the Move: Developing for a Mobile Audience” Wednesday, June 6, 2007 3:15 p.m.-4:15 p.m. PT
Where:		2007 Software Business Transformation Summit JW Marriott – San Francisco June 5-6, 2007 www.swbizsummit.com

Antenna Software and the 451 Group

2007-06-04T00:00:00-04:00

Antenna Software to Explore Enterprise Mobility at Computerworld’s Mobile & Wireless World

2007-05-22T00:00:00-04:00

What:

Antenna Software, Inc., a leader in mobile enterprise technologies and solutions, will participate in the esteemed CTO Panel Discussion at this week's Computerworld Mobile & Wireless World, a premier event for exploring challenges and strategies for building and securing the wireless enterprise.

Gregg Plekan, senior vice president of product development at Antenna, will join executives from AT&T, QUALCOMM and IBM to discuss how enterprises can implement mobile initiatives to deploy and support multiple applications, manage devices and secure data transport. The panel will be moderated by Bill Laberis, vice president of custom content strategy at Computerworld.

Plekan will also explore the recent news about Antenna and AT&T's strategic partnership to develop best-of-breed mobile solutions for business customers. In addition, AT&T is using AMP™ Studio, Antenna's next-generation mobile application development environment, to mobilize CRM applications for its nationwide sales force.

During the conference, Research in Motion (RIM), will be giving away to select attendees BlackBerry 8800 and 8100 devices pre-loaded with a demo of Antenna AMPower™ Sales, an intuitive mobile application that optimizes and accelerates the selling process.

Antenna will be exhibiting at the event on Tuesday, May 22, and Wednesday, May 23, in Booth PS4. For more information on the Antenna Mobility Platform™ (AMP) and Antenna's products and solutions for real business mobility, stop by the booth or visit www.antennasoftware.com.

When:

CTO Panel Discussion
Wednesday, May 23, 2007
10:30 a.m.-11:00 a.m. EDT
Salon 1-4

Where:

Computerworld Mobile & Wireless World
Ritz-Carlton Orlando, Orlando, Fla.
www.mwwusa.com
Antenna Software Booth: PS4

Antenna Software to Showcase AMP™ Studio Mobile Application Development Environment at Wireless Enterprise Symposium

2007-05-08T00:00:00-04:00

ORLANDO, Fla. and JERSEY CITY, N.J. – May 8, 2007 – Wireless Enterprise Symposium – Antenna Software, a leader in mobile enterprise technologies and solutions, will showcase its recently announced AMP^™ Studio mobile applications development platform this week at the Wireless Enterprise Symposium. Antenna Software works with the BlackBerry^® wireless solution from Research In Motion (RIM) (Nasdaq: RIMM), to help organizations adopt enterprise mobility – putting important business information on the front lines, where it’s needed the most. Antenna Software and RIM have helped many organizations extend the value of their back-end CRM, ERP and SFA systems out to the fingertips of their field workers. Antenna Software’s proven, enterprise-grade mobility solutions will be showcased at the event through actual product demonstrations, as well as case studies from joint customers with RIM – Toshiba America Medical Systems (TAMS) and IntraLase, an Advanced Medical Optics (AMO) company.

Last month, Antenna Software announced AMP Studio, its open, standards-based development environment for enterprises that want to mobilize their business applications quickly, easily and cost effectively, with little or no custom coding required. AMP Studio works with the BlackBerry^® Enterprise Server to bring enterprise applications to BlackBerrysmartphones. With AMP Studio running on the Antenna Mobility Platform^™, enterprises can take advantage of the platform’s unique, model-driven approach – empowering companies to build a single composite application, and deploy it simultaneously across multiple devices, all from a single platform.

“Since Antenna Software started providing mobile business solutions a decade ago, our customers’ requirements for mobility have been steadily progressing,” said Jim Hemmer, president and CEO of Antenna Software. “Initially, it was about helping employees communicate through mobile voice, e-mail and simple messaging. Then remote data access became critical. Today, we’re starting to see the next wave of mobility unfold where companies recognize that mobility needs to be more deeply embedded in business processes. The Antenna Mobility Platform helps companies adopt these best practices to stay competitive and position their companies for success in the future.”

“As more and more employees and organizations experience the multifaceted benefits of the BlackBerry platform firsthand, there is a natural interest in mobilizing more business functions,” said Jeff McDowell, Vice President, Global Alliances, Research In Motion. “The Antenna Mobility Platform and AMP Studio can help customers maximize the value of their investments in wireless systems and provide mobile workers with even greater access to timely and relevant information on the front lines, where they need it most.”

A demonstration of AMP Studio will take place at the Wireless Enterprise Symposium in the developers’ lab on Wednesday, May 9, between 10:00 a.m.-noon EST. In addition, two Antenna Software and RIM customers will discuss the ROI from their mobility solutions in separate case study presentations:

IntraLase, an AMO company and provider of ophthalmic laser technology for LASIK and corneal procedures, will discuss how customer support engineers throughout North America use the Antenna AMPower^™ Service solution on BlackBerry smartphones. IntraLase will discuss how a solid plan for mobility helped it to achieve more accurate parts delivery, improved customer responsiveness and fewer customer support calls. The IntraLase case study will be presented at the following time:

“Developing Your Mobility Plan – Profiling Users”
Tuesday, May 8, 20071:30 p.m.-3:00 p.m. EST

Toshiba America Medical Systems (TAMS) has been nominated for the Wireless Leadership Award, which will be presented at the symposium. TAMS, a provider of diagnostic imaging systems in the United States, will show how it deployed Antenna’s platform on top of its BlackBerry Enterprise Solution and empowered nearly 500 field engineers with real-time customer and service information. The results were decreased call volume, improved customer service and inventory management and increased field efficiency with on-demand information. The TAMS case study will be presented at the following time:

“Time Sensitive to Mission Critical: How Business Applications Deployed With BlackBerry Service from AT&T Can Drive Results”
Tuesday, May 8, 2007
10:45 a.m.-11:45 a.m. EST

If you are interested in meeting with Antenna Software executives at the Wireless Enterprise Symposium, please contact Michael Adorno at 212.255.0080, ext. 32, or madorno@articulatepr.com.

About Antenna Software
Antenna provides real business mobility, giving enterprises one platform to mobilize all their business software and making employees, wherever they are, more productive and more profitable. The Antenna Mobility Platform, built on open industry standards, is flexible by design and helps Antenna users and partners to see real value from their existing IT investments and to be positioned for future mobility needs. With its long track record of proven leadership working with name-brand clients like Xerox, Pitney Bowes, Heineken Ireland, EMC and Toshiba America Medical Systems, Antenna is known for its customer-driven commitment to quality and its delivery of the most comprehensive, innovative solutions and technologies to the mobile marketplace. Antenna also partners with many of the world’s leading software vendors, device manufacturers, network operators and system integrators for a best-in-class mobility ecosystem. For more information, visit www.antennasoftware.com.

# # #

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM assumes no liability and makes no representation, warranty or guarantee in relation to third party products or services.

ANTENNA SOFTWARE ANNOUNCES ITS NEXT-GENERATION MOBILE APPLICATION DEVELOPMENT ENVIRONMENT

2007-04-23T00:00:00-04:00

GARTNER SYMPOSIUM/ITxpo, SAN FRANCISCO, April 23, 2007 – Antenna Software, Inc., the leader in mobile enterprise technologies and solutions, today announced AMP™ Studio, a completely model-driven, standards-based development environment for mobile business applications. An integral part of the Antenna Mobility Platform™ (AMP), AMP Studio gives enterprise developers and partner software vendors the tools they need to build, deploy and mobilize existing enterprise applications quickly, easily, and cost-effectively, with little or no custom coding required. By using AMP Studio, businesses can now take advantage of the same platform Antenna has used for almost a decade to develop field-proven mobile solutions for many of today’s most recognized brands and mobility pioneers, including Pitney Bowes, Toshiba America Medical Systems, EMC, Heineken Ireland, and Xerox.

According to Gartner, “by 2009, 50% of enterprises will have migrated away from tactical mobile application silos (supporting a single application) to strategic platforms capable of supporting multiple applications, managing devices, and securing data and transport (0.7 probability)¹.” As the demand for mobile enterprise applications continues to grow, fueled by more powerful and lower-priced devices, AMP Studio enables businesses to take mobility to this strategic level, mobilizing multiple applications across multiple devices from a single platform. Unlike proprietary development tools with limited deployment options, AMP Studio leverages Service Oriented Architecture (SOA) and standard technologies such as Web Services, XML/XSD/XSL, Java™. The result is a simple, graphical, and unified system for the ongoing development and maintenance of mobile applications that reduces development time from months to weeks, even days.

“Mobility has the power to transform business,” said Jim Hemmer, President and CEO of Antenna Software. “Antenna has been at the forefront of this industry since its inception, defining many of the mobility best practices that have earned us the respect of our customers, our partners and industry experts, alike. AMP Studio leverages this wealth of experience to deliver the most open, flexible and comprehensive development environment available today for mobilizing business applications. With this release of AMP Studio, the goal of true business mobility is real, and accessible to all organizations that want to extend the value of their software investments beyond the walls of the office.”

AMP Studio marks a new era in mobility by removing the obstacles previously encountered with developing mobile enterprise solutions – proprietary development environments, custom and complex coding, lengthy time to deployment, and limited deployment options. AMP Studio:

Ensures control and flexibility of mobile deployment

Integration adapters to 50+ enterprise systems including Oracle, Siebel, SAP, Amdocs Clarify, NetSuite, QAD, as well as legacy and home-grown systems
Device independent - developers can write once and run across multiple device types such as RIM BlackBerry, Palm Treo and Windows Mobile-based devices
Flexible deployment options: either on-demand or on-premise or a hybrid of both

Optimizes business processes and workflows

Multiple access paths (real-time, offline, voice, messaging) to multiple systems
Pre-built application templates and workflows for field service, field sales, merchandising, retail, asset management, and other applications
Composite application support - data from multiple enterprise applications can be incorporated into a single integrated application that maps to an individual’s work style and process requirements

Maximizes ROI of existing systems

Standards-based platform leverages existing systems, architecture, and IT skills
More value obtained from existing enterprise systems through increased user adoption and more reliable, accurate data
Simple to maintain, adaptable to future changes

Along with its announcement of AMP Studio, Antenna is also announcing a strategic alliance with AT&T to co-market and sell mobility solutions into the enterprise. Underpinning this agreement is AT&T’s decision to use Antenna’s AMP Studio to mobilize its own Siebel CRM system and extend it to its wireless Sales Executives, Data Solutions Consultants, Enterprise Architects, and Business Data Solutions (BDS) employees on a mix of popular business-oriented handheld devices. After a brief training session, AT&T’s development team quickly started mobilizing the Siebel CRM application.

“The mobile sales force automation solution being developed with AMP Studio will help make our sales organization more productive by enabling sales representatives to have access to critical customer information when and where they need it,” said Charlie Bolton, vice president, global and strategic sales, for AT&T.

Antenna will continue to design, build and deploy comprehensive business mobility solutions for customers that wish to leverage the company’s mobility resources and expertise. But for companies that want to do it themselves, AMP Studio gives them a simple, flexible and cost-effective option for the ongoing development and management of these mobile enterprise solutions without having to rely on specialized IT resources.

Antenna is also offering the AMP Studio to its new and existing partner organizations, including carriers, ISVs and System Integrators, enabling them to enhance and optimize their mobility solutions capabilities and ultimately address their customers’ growing needs.

AMP Studio is available immediately via an enterprise license, which can be paid monthly or as a one-time fee. Pricing depends upon overall size of implementation.

###

¹Gartner’s Magic Quadrant for Multichannel Access Gateways, 2H06, published October 6, 2006, and authored by William Clark, Nick Jones, and Michael J. King.

AT&T AND ANTENNA SOFTWARE JOIN FORCES TO TRANSFORM WIRELESS CRM

2007-04-23T00:00:00-04:00

SAN FRANCISCO, Gartner Symposium/ITxpo, April 23, 2007 – Antenna Software, Inc., a leader in mobile enterprise technologies and solutions, today announced that it has aligned with AT&T Inc. (NYSE: T) to jointly market and sell best-in-class mobile customer relationship management (CRM) solutions powered by AT&T’s wireless data network into the enterprise market. This relationship gives AT&T customers access to Antenna’s enterprise-ready mobile solutions for Oracle Siebel and Siebel CRM On Demand on a variety of wireless devices.

AT&T is also using AMP Studio, Antenna’s mobile application development environment, an integral part of the Antenna Mobility Platform (AMP), to wirelessly enable Siebel CRM and deploy to its wireless business-to-business sales team on BlackBerry, Palm and Pocket PC devices. AT&T’s wireless sales representatives will have the ability to view, update and create accounts, opportunities and contacts, as well as review contract and order information in real time from their wireless handheld.

“Our alliance with Antenna Software underscores how wireless data is exploding across the enterprise space,” said Jeff Bradley, vice president, wireless business data services, for AT&T. “Companies are now moving beyond wireless e-mail and exploring other business processes that can be extended to a mobile environment using their existing wireless handheld assets. This powerful offering from AT&T and Antenna Software is an outstanding example of these types of ‘next-generation’ wireless data solutions that companies will be able to deploy quickly and easily right into the palms of their mobile employees’ hands.”

The alliance between Antenna and AT&T is a significant next step in the companies’ five-year relationship, and aligns the strengths of both companies to make mobile CRM truly enterprise-ready. By tightly coupling ATT’s wireless data network and Antenna’s mobile solution, organizations can leverage each of the companies’ many years of experience in the mobile marketplace to reap the benefits of a comprehensive and field-proven wireless solution.

With Antenna and AT&T, businesses can now easily and quickly automate, enhance and extend the complex daily business processes of sales, and strategically tie in data from other enterprise systems, so that customers can enjoy maximum reliability, performance, and transaction integrity.

AT&T and Antenna will offer dedicated sales and marketing resources to drive enterprise CRM adoption.

“The comprehensive go-to-market plan defined by Antenna and AT&T is based on the foundation of success we have developed over the past five years, including several joint customer wins and award-winning enterprise deployments,” said Jim Hemmer, CEO and president of Antenna Software. “Together, we are now positioned to lead by example, highlighting the importance of mobility and demonstrating the flexibility and extensibility of key business applications, all of which will accelerate net new business opportunities.”

“The next few years represent a transitional period when companies should begin optimizing their mobility initiatives,” said Michael King, Mobile & Wireless Research Director at Gartner. “Enterprises should look to invest in strategic mobile solutions -- capable of supporting multiple applications, managing devices, and securing data and transport -- and limit tactical deployments that support only single applications.”

# # #

Find More Information Online:

Related News

Cingular is Now the New AT&T

Web Site Links

AT&T Web Site
Cingular Web Site
Cingular Business Products
Palm Web Site
BlackBerry Web Site

# # #

Note: This AT&T release and other news announcements are available as part of an RSS feed at www.att.com/rss.

About AT&T
AT&T Inc. is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

© 2007 AT&T Knowledge Ventures. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Knowledge Ventures. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.

ANTENNA SOFTWARE AND AT&T PRESENT “TRANSFORMING BUSINESS MOBILITY” AT GARTNER SYMPOSIUM/ITXPO

2007-04-23T00:00:00-04:00

WHAT:		Antenna Software and AT&T will share the stage in an exclusive Solutions Session on “Transforming Business Mobility” at the Gartner Symposium/ITxpo in San Francisco on Monday, April 23, from noon-1:00 p.m. PT. Hot on the heels of the announcement of the two companies joining forces to co-market and sell mobile CRM solutions into the enterprise, Antenna CEO and President Jim Hemmer and AT&T Senior Director, Enterprise Solutions, Laura Johnson will discuss best practices for mobilizing CRM applications. In their joint presentation, they will answer the following questions on mobile CRM and the mobile applications marketplace in general: What is the urgency around mobile CRM? Who is having success with mobile CRM today? What are the industry best practices? How do you get started?

WHEN:		Monday April 23, 2007 Noon-1:00 p.m. PT

WHERE:		Gartner Symposium/ITxpo, San Francisco, Moscone West, Room 3016 Also visit Antenna Software at Booth 501 on the Gartner Exhibit Floor.

WHO:		Jim Hemmer, CEO and president of Antenna Software, the leader in mobile enterprise technologies and solutions. For more information, visit www.antennasoftware.com. Laura Johnson, senior director, enterprise solutions, AT&T, Inc. For more information, visit http://www.att.com/newsroom.

MEDIA ALERT: Motorola, Antenna Software and Yankee Group Join Forces to Review Best Practices for Mobilizing Enterprise Applications

2007-03-26T00:00:00-04:00

What:		Antenna Software and Motorola will host an exclusive one-hour Webcast with Yankee Group Director Sheryl Kingstone to discuss best practices for mobilizing enterprise applications and how an effective mobilization strategy can increase employee productivity, customer satisfaction and overall competitive advantage in the marketplace. Specifically, Kingstone will address: How mobilizing applications can dramatically improve sales productivity, service quality, visibility into accounts and sales, and accuracy of customer information; How mobile applications can enhance end-user adoption and optimize the ROI of a company's enterprise customer relationship management (CRM) system; and How certain organizations went about mobilizing their applications, and the benefits their businesses are enjoying as a result. As an added benefit, attendees will receive a copy of Kingstone's research report titled, "Enterprise Mobility is the Last Mile in Sales and Service Effectiveness."
When:		Tuesday, March 27, 2007 9:00 a.m. PDT/Noon EDT/5:00 p.m. GMT
How:		Click here to register online. Registrants will receive an e-mail confirmation with joining instructions. On the day of the Webcast, simply dial in to listen to the presentation and follow along online. For more information, contact Cynthia Babb at cbabb@antennasoftware.com or 201.217.3815.
Who:		Antenna Software (http://www.antennasoftware.com) is the leading provider of wireless software solutions for the mobile enterprise. Motorola (http://www.motorola.com) is known around the world for innovation and leadership in wireless and broadband communications. Sheryl Kingstone, Research Director and Customer-Centric Strategies Director at The Yankee Group, was the first woman inducted into the CRM Hall of Fame. Her research helps businesses improve sales effectiveness, customer loyalty and acquisition, especially through the use of technology.

MEDIA ALERT: Antenna Software’s Gregg Plekan to Speak on a Panel at Frost and Sullivan’s Mobile and Wireless Enterprise 2007

2007-03-06T00:00:00-05:00

WHO:
Antenna Software, the leading provider of wireless software solutions for the mobile enterprise.
Gregg Plekan, Senior VP of Product Development at Antenna Software

WHAT:
Gregg Plekan, Senior VP of Product Development at Antenna Software, will be participating in a panel session at Frost and Sullivan’s Mobile and Wireless Enterprise 2007. The session, entitled “Corporate Application Integration,” will focus on developing mobile applications beyond e-mail for the enterprise.

The moderator is Stephen Wellman, Editorial Director of Newsletters and Business Mobility, BTG, CMP Technology. Other panelists include AT&T, Federal Express, MobileAware, and SAP.

Gregg will present best practices for open, flexible and value-driven mobile application development. He will also share case studies from Antenna’s customers who have implemented mobile applications for significant gains in time-to-revenue, productivity, customer satisfaction, and overall competitive advantage.

For more information on the event and to register, please visit http://www.frost.com/prod/servlet/summits-details.pag?eventid=89711638&as=attend

WHEN:
Wednesday, March 7, 2007
12:15 pm – 1:00 pm

WHERE:
Hyatt Grand Champions Resort, Indian Wells, CA

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ANTENNA SOFTWARE WINS 2006 PRODUCT OF THE YEAR AWARD

2007-02-27T00:00:00-05:00

JERSEY CITY, N.J., February 27, 2007 – Antenna Software, Inc., the leading provider of wireless software solutions for the mobile enterprise, today announced it was presented the 2006 Product of the Year Award from Customer Inter@ction Solutions magazine for its A³ SmartCopy software. Antenna was recognized for its work in helping Lumenis, a global leader in medical and aesthetic lasers and light-based technology, to deliver mission-critical information to the mobile hand-held devices of its field engineers, enabling them to better serve their customers and be more productive.

Last year, Lumenis deployed Antenna’s A³ Field Service Intelligence (FSI) mobile solution on the Pocket PC devices of 70 field engineers, enabling them to access and interact with live inventory and service call data from the company’s MFG/Pro Customer Management system. A³ FSI has enabled the Lumenis field engineers to have access to ‘run the business’ information in real-time from virtually any customer location. However, it was the company’s decision to deploy Antenna’s innovative A³ SmartCopy, integrated with the FSI solution, that has garnered the recognition from Customer Inter@ction Solutions magazine.

A³ SmartCopy enhances the scope of meaningful work that can be accomplished away from the office. Upon completion of a customer visit, Lumenis field engineers are able to dynamically create and send a signed hard copy of a service report right from their handheld device. The report is automatically filled-in with customer information captured in real-time and can be sent instantly via fax or email, saving hours of administrative time and ensuring compliance with FDA regulations.

“Our customers continue to lead the way in demonstrating the business value of mobilizing critical enterprise applications,” said Jim Hemmer, President and CEO of Antenna Software. “We are pleased that Antenna has been recognized for its innovative mobile solutions and congratulate Lumenis for its outstanding use of Antenna’s A³ SmartCopy to respond faster and more intelligently to its customers’ needs.”

“Each year, Customer Inter@ction Solutions magazine recognizes companies that have demonstrated excellence in technological advancement and application refinements,” said Nadji Tehrani, Executive Group Publisher and Editor-in-Chief of Customer Inter@ction Solutions. “Antenna has proven they are committed to quality and excellence in solutions that benefit the customer experience as well as ROI for the companies that use them. I am pleased to honor their hard work and accomplishments and look forward to more innovative solutions from them in the future.”

Selected by the editors of Customer Inter@ction Solutions, this annual award is given to those companies that introduce groundbreaking products to the mobile technology industry. Customer Inter@ction Solutions editors selected the companies which in their view demonstrate the vision, leadership and attention to detail that are the hallmarks of the prestigious Product of the Year award winners. For a list of award winners, visit http://www.tmcnet.com/news/2007/01/04/2215569.htm

About Antenna Software
Antenna Software is the global leader in real-time mobility solutions. With over 20 years of operating experience, Antenna’s proven mobile enterprise applications automate and streamline important customer-facing activities via any mobile device, over any network, worldwide. Today, more than 125,000 users in over 40 countries rely on Antenna to optimize their critical field-based business processes, lower service/sales costs and increase profitability through higher customer satisfaction. Antenna's blue-chip customer base includes many of the best known companies in the world including Pitney Bowes, Heineken Ireland, Xerox, and Toshiba America Medical Systems.

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ANTENNA SOFTWARE NAMES JIM SOMERS AS VICE PRESIDENT OF MARKETING

2007-01-25T00:00:00-05:00

Jersey City, NJ, January 25, 2007 – Antenna Software, Inc., the leading provider of wireless software solutions for the mobile enterprise, today announced the appointment of Jim Somers as Vice President of Marketing. With more than 15 years of experience in technology, communications and software industries, Somers joins Antenna as an accomplished marketing executive and is responsible for overseeing Antenna’s global marketing initiatives.

“Jim Somers brings solid marketing experience and a wealth of industry knowledge to the Antenna team,” said Jim Hemmer, president and CEO of Antenna Software. “With his demonstrated ability to lead product launches, deliver measurable results, and drive powerful revenue growth, he will be instrumental to our continued success. We are thrilled to have him on board and a member of my executive team.”

As VP of Marketing, Somers is responsible for further amplifying Antenna’s leadership voice in the enterprise mobility sector and building the company’s customer footprint and product offerings across new and existing markets. Prior to joining Antenna, Somers was VP of Marketing for Fiberlink Communications Corp., a leading provider of mobile workforce solutions for global multinational enterprises. During his time at Fiberlink, Somers played a key role in repositioning the company and successfully launching numerous product offerings, helping Fiberlink achieve consistent growth in the security and mobility software market.

“Antenna is an exciting place to be right now,” said Somers. “With strong growth year after year and a track record of successful customer deployments, Antenna has proven itself as a thought leader and market mover in enterprise mobility. I’m looking forward to taking it to the next level.”

Somers also spent four years at AT&T as a Marketing Director in the company’s Consumer Products Division, overseeing the launch of several new product initiatives including “00” INFO, One Rate Savings and the company’s initial roll-out of Cable Broadband. Prior to AT&T, Somers worked for Ogilvy & Mather and Lintas Worldwide, supervising broadcast, print and direct-response advertising programs. Somers earned his Bachelor of Arts in Government & Law from Lafayette College and lives in Northern New Jersey with his wife and three children.

Somers will report to Richard Scott, Executive Vice President of Global Sales and Marketing.

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ANTENNA SOFTWARE SIGNALS HEALTH OF MOBILE APPLICATIONS MARKET

2006-12-19T00:00:00-05:00

Jersey City, New Jersey– December 19, 2006 -- Antenna Software, Inc., the leading provider of wireless software for the mobile enterprise, has announced that one of the world’s top semiconductor equipment manufacturers has selected the Antenna A³ Field Service Intelligence (FSI) solution to mobilize its field service operations. This is the latest win in a hugely successful year for Antenna Software, in which it increased its customer base in the United States, Europe, and Asia-Pac and grew A³ SmartClient product revenues by 91 percent over 2005. To cap it off, Antenna won numerous industry awards throughout the year and was positioned as a challenger in Gartner’s MultiChannel Access Gateways Quadrant for 2006.

Commenting on this growth, Sheryl Kingstone director of Enterprise Research at the Yankee Group said, “2006 has seen two strong trends emerging: the resurgence of software as a service and the maturation of mobility beyond email towards delivering live CRM, ERP and sales data to employees’ mobile devices. Through its integration with leading business applications such as NetSuite, Siebel and SAP and its strong partnership with the carriers, Antenna can address the top needs of their customers and deliver composite mobile enterprise applications on an array of devices.”

Antenna currently has 125,000 users in production and handles 15 million mobile transactions each month. Antenna’s investment in its own network operation centers enables the company to provide an on-demand deployment model with 24x7 network monitoring to guarantee mobile message delivery on any network worldwide. Antenna's operations environment and IT infrastructure were rigorously evaluated by an independent CPA firm and are certified to be compliant with SysTrust's principles of Confidentiality and Security. As the only mobility vendor earning this distinction, Antenna’s customers and partners can have the utmost confidence in its ability to provide reliable and secure services for management of critical business data. Antenna’s hosted service was also recognized as an industry best practice in October by The National Outsourcing Association, which awarded Antenna “Best IT Outsourcing Project 2006” for customer Pitney Bowes UK.

In addition, more industry accolades were received throughout the year. Readers of GoMobile voted for Antenna A³ to collect a “Bright Star” in the Mobile Village Awards and Antenna customer Toshiba America Medical Systems won the Mobilizer Award for best return on investment for their enterprise mobility project, awarded by Mobile Enterprise magazine. In April 2006, the same customer also won the “Best Service and Support Strategy Implementation” for its deployment of Antenna A³.

Recognized for its work with customer EMC Corporation, Antenna received Research in Motion’s Wireless Leadership award for Business Impact at the Wireless Enterprise Symposium and yet another leading high-tech customer received the CRM Excellence Award, voted by readers of Customer Inter@ction Magazine. Most recently, Heineken Ireland won the “Inspired use of IT in Manufacturing” award for its deployment of Antenna Software’s A³ solution to mobilize its field service operations.

New customers gained on both sides of the Atlantic plus widespread adoption from existing customers earned Antenna recognition as the tenth fastest growing company in North America and the fastest growing technology company in New Jersey in Deloitte’s 2006 Technology Fast 500 and Fast 50 rankings.

“Over the past several years, we have listened to our customers and partners closely to understand their needs and the demands of this dynamic market,” said Jim Hemmer, President and CEO of Antenna Software. “Antenna’s tremendous success this year clearly reflects this understanding. We would like to thank our customers and partners for helping us to deliver the most value-driven mobile solutions available today and for moving us closer to realizing our vision of becoming the world leader in enterprise mobility.”

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The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

SysTrust is an assurance audit standard that was jointly developed by the American Institute of Certified Public Accountants (AICPA) and the Canadian Institute of Chartered Accountants (CICA) to certify that mission-critical IT services and processes are supported by a high level of security, confidentiality, availability, and processing integrity.

HEINEKEN IRELAND RECEIVES "INSPIRED IT" AWARD FOR DEPLOYMENT OF ANTENNA SOFTWARE'S MOBILE FIELD SERVICE SOLUTION

2006-11-21T00:00:00-05:00

Reading, United Kingdom -- 21 November 2006 -- Antenna Software, Inc., a leading provider of wireless software for the mobile enterprise, has announced that its customer Heineken Ireland has won the “Inspired use of IT in Manufacturing” award. Presented by iReach in association with British Telecom (BT), the award recognised Heineken Ireland for the mobilisation of its field service operations using Antenna Software’s A³ Field Service Intelligence (FSI) software solution.

The Inspired IT Awards were created by market intelligence company iReach in association with BT, to acknowledge the role of IT managers and their teams in delivering business value through the inspired use of IT in Ireland. The judging panel is made up of members of the Irish Computer Society, the Association of Information Managers and senior executives from leading IT companies in Ireland.

Heineken Ireland, the second largest brewer in the Republic of Ireland, has deployed the Antenna A³ FSI solution to more than 80 of its service and maintenance representatives, who are responsible for maintaining beer quality at customer sites. Antenna A³ is seamlessly integrated into Heineken Ireland’s Siebel Field Service system and enables the field service representatives to receive service requests and report customer service visits using a BlackBerry handheld device operating on the O2 network. With Antenna’s mobile solution, Heineken Ireland has improved the visibility of its field service operations and can manage its 24,000 monthly line cleanings with greater speed and efficiency. In addition, the Antenna A³ solution is fully hosted by Antenna Software, providing Heineken Ireland with a 24 x7 network monitoring service and guaranteed message delivery.

Commenting on the award, Martin Gowran, IT Project Manager, Heineken Ireland, said, “We are delighted to have been recognised for this award for an IT project that clearly demonstrated business value. This market is extremely competitive - ensuring that our product quality is always of the highest standard is clearly of benefit both to our customers and our core business”.

Jim Hemmer, President and CEO of Antenna Software said, “Mobility is no longer a nice to have – it is a strategic necessity for enabling companies to deliver live business-critical information to their staff in the field. We congratulate Heineken Ireland for leading the way in its use of mobile technology to help keep Heineken flowing smoothly in more Irish pubs and restaurants. ”

About Heineken Ireland
Heineken Ireland (www.heinekenireland.com) is a wholly owned subsidiary of Heineken N.V. The Irish operation employs 440 people and is actively involved in wholesale operations in Ireland which is also home to the Murphy’s brand, now sold in 70 countries worldwide. The brewery’s portfolio includes: Heineken (Ireland’s no. 1 lager), Amstel, Coors Light and Murphy’s Irish stout, together with a speciality beer portfolio that includes: Murphy’s Irish Red Beer, Paulaner, Zlaty Bazant and recent introductions such as Moretti and Affligm. Heineken is a member of MEAS (Mature Enjoyment of Alcohol and Spirits) and actively promotes responsible drinking – further information is available at www.enjoyheinekenresponsibly.com

About Antenna Software
Antenna Software is the global leader in real-time mobility solutions. With over 20 years of operating experience, Antenna’s proven mobile enterprise applications automate and streamline important customer-facing activities via any mobile device, over any network, worldwide. Today, more than 110,000 users in over 40 countries rely on Antenna to optimize their critical field-based business processes, lower service/sales costs and increase profitability through higher customer satisfaction. Antenna's blue-chip customer base includes many of the best known companies in the world including Pitney Bowes, Siemens, and Toshiba America Medical Systems.

###

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

Press Contacts:
Josie Pearson/ Denis Davies
antenna@eclat.co.uk
01189 895 600
éclat MARKETING

ANTENNA SOFTWARE TO SHOWCASE MOBILITY SOLUTIONS FOR ORACLE® CRM APPLICATIONS AT ORACLE OPENWORLD

2006-10-23T00:00:00-04:00

JERSEY CITY, N.J., October 23, 2006 – Antenna Software, Inc., a certified partner in the Oracle® PartnerNetwork and leading provider of wireless software solutions for the mobile enterprise, today announced plans to showcase its mobile solutions for Oracle® CRM, including Oracle’s Siebel and Oracle’s PeopleSoft Enterprise applications at Oracle OpenWorld, October 22-26 in San Francisco. Antenna will be the only company that provides end-to-end mobile solutions capable of supporting multiple devices and networks to exhibit at the event.

To validate the success of its wireless solutions for Oracle applications, Antenna has reported a 100% increase in customers adopting its Antenna A³ mobile solution for Oracle’s Siebel CRM On Demand, including MedImmune and Boise Cascade, since the beginning of 2006. During the conference, Antenna will demonstrate to Oracle users the measurable ROI it provides through empowering employees with real-time access to Siebel CRM and other enterprise data via a mobile handheld device. Antenna will also demonstrate its unique ability to develop mobile composite applications, which combine data and business logic from multiple Oracle and/or other enterprise CRM and ERP applications, resulting in functionality that maps to users’ specific workflows and frees them from a “siloed” approach to working.

“Our relationship with Oracle has borne many successful joint customers and continues to gain momentum. We look forward to helping more Oracle customers maximize the business value of their Oracle applications by extending critical functionality and information to mobile employees,” said Karen Davis-Farage, Vice President of Business Development for Antenna Software. “For both field service and field sales organizations, real-time wireless access to enterprise data has proven to be an enabler for newfound operational efficiency and more responsive service to customers.”

Antenna A³ Field Service Intelligence (FSI) and Mobile Sales Intelligence (MSI) solutions extend and enhance Oracle business applications, enabling mobile workers to easily and securely interact with essential customer and business information in real time using any device operating on any network. For service organizations, this means increased revenues, lower costs and greater customer satisfaction. For sales organizations, the result is shorter sales cycles, less downtime, and more profitable customer relationships.

“We are pleased to have Antenna Software participate as an exhibitor at Oracle OpenWorld,” said Tom Herrmann, Vice President, Worldwide ISV Management and Programs at Oracle. “This gives our customers the opportunity to see first-hand how to extend Oracle business applications wirelessly with little or no custom development.”

About Antenna Software, Inc.
Antenna Software is the global leader in real-time mobility solutions. With over 20 years of operating experience, Antenna’s proven mobile enterprise applications automate and streamline important customer-facing activities via any mobile device, over any network, worldwide. Today, more than 110,000 users in over 40 countries rely on Antenna to optimize their critical field-based business processes, lower service/sales costs and increase profitability through higher customer satisfaction. Antenna's blue-chip customer base includes many of the best known companies in the world including Pitney Bowes, Siemens, and Toshiba.

About Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of 17,700 companies that deliver innovative software solutions based on Oracle software. Through access to Oracle’s premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today’s global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle’s position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Oracle Certified Partner levels. http://oraclepartnernetwork.oracle.com

Trademarks
Oracle, JD Edwards, PeopleSoft, and Siebel are registered trademarks of Oracle Corporation and/or its affiliates.

ANTENNA SOFTWARE RANKED TENTH FASTEST GROWING COMPANY ON DELOITTE'S 2006 TECHNOLOGY FAST 500 PROGRAM

2006-10-19T00:00:00-04:00

JERSEY CITY, N.J., October 19, 2006 – Antenna Software, Inc., a leading provider of wireless software solutions for the mobile enterprise, has been ranked number ten in North America on Deloitte's prestigious Technology Fast 500, a ranking of the 500 fastest growing technology, media, telecommunications, and life sciences companies. The annual ranking is awarded by Deloitte & Touche USA LLP, one of the nation’s leading professional services organizations. Rankings are based on percentage revenue growth over five years, from 2001–2005.

In addition to ranking tenth on Deloitte’s Technology Fast 500, Antenna Software ranked number one on the New Jersey Technology Fast 50, Deloitte’s ranking of the 50 fastest growing technology firms in New Jersey.

“We are proud not only to be recognized by Deloitte as the fastest growing technology company in New Jersey, but the tenth fastest growing technology company in North America,” said Jim Hemmer, president and CEO of Antenna Software. “Antenna’s 16,051 percent growth is proof that companies are choosing Antenna’s real-time mobile technology over competing solutions to maximize their field sales and service organizations’ effectiveness. This is a significant achievement for Antenna Software, and reflects the company’s sustained growth and innovation as a leader in the mobile enterprise technology industry.”

“Making Deloitte’s Technology Fast 500 is commendable in today’s highly competitive technology industry,” said Tony Kern, deputy managing principal of Deloitte’s Technology, Media & Telecommunications industry practice. “Becoming the tenth fastest growing technology company in North America is truly a great achievement. We congratulate Antenna Software on its incredible year-over-year growth for the past five years.”

The Technology Fast 500 is compiled from Deloitte’s 16 regional North American Fast 50 programs, nominations submitted directly to the Fast 500, and public company database research. For more information on Deloitte’s Technology Fast 50 or Technology Fast 500 programs, visit www.fast500.com.

About Deloitte
Deloitte refers to one or more of Deloitte Touche Tohmatsu, a Swiss Verein, its member firms and their respective subsidiaries and affiliates. Deloitte Touche Tohmatsu is an organization of member firms around the world devoted to excellence in providing professional services and advice, focused on client service through a global strategy executed locally in nearly 150 countries. With access to the deep intellectual capital of approximately 135,000 people worldwide, Deloitte delivers services in four professional areas, audit, tax, consulting and financial advisory services, and serves more than one-half of the world’s largest companies, as well as large national enterprises, public institutions, locally important clients, and successful, fast-growing global growth companies. Services are not provided by the Deloitte Touche Tohmatsu Verein and, for regulatory and other reasons, certain member firms do not provide services in all four professional areas.

As a Swiss Verein (association), neither Deloitte Touche Tohmatsu nor any of its member firms has any liability for each other’s acts or omissions. Each of the member firms is a separate and independent legal entity operating under the names “Deloitte”, “Deloitte & Touche”, “Deloitte Touche Tohmatsu” or other related names.

In the United States, Deloitte & Touche USA LLP is the U.S. member firm of Deloitte Touche Tohmatsu and services are provided by the subsidiaries of Deloitte & Touche USA LLP (Deloitte & Touche LLP, Deloitte Consulting LLP, Deloitte Financial Advisory Services LLP, Deloitte Tax LLP, and their subsidiaries), and not by Deloitte & Touche USA LLP. The subsidiaries of the U.S. member firm are among the nation’s leading professional services firms, providing audit, tax, consulting, and financial advisory services through nearly 40,000 people in more than 90 cities. Known as employers of choice for innovative human resources programs, they are dedicated to helping their clients and their people excel. For more information, please visit the U.S. member firm’s Web site at www.deloitte.com.

LEADING ANALYST FIRM PLACES ANTENNA SOFTWARE IN THE CHALLENGERS QUADRANT IN MULTICHANNEL ACCESS GATEWAYS MAGIC QUADRANT 2H06

2006-10-16T00:00:00-04:00

JERSEY CITY, N.J., October 16, 2006 – Antenna Software, Inc., a leading provider of wireless software solutions for the mobile enterprise, today announced that it has been positioned as a Challenger in Gartner Inc.’s new ‘Magic Quadrant for Multichannel Access Gateways, 2H06’, published October 6, 2006, and authored by William Clark, Nick Jones, and Michael J. King. Gartner evaluated over 15 middleware, application vendors, and mobile specialists based on their ability to execute and completeness of vision.

According to Gartner, “MAGs form an important cornerstone of any mobile strategy by allowing IT departments to create and enforce an architectural, rather than a tactical, approach to multichannel solutions, and to reduce total cost of ownership (TCO) by 30% to 50% for mobile application deployments over 3GL frameworks like .NET.”

“We believe Antenna’s position in the Challengers Quadrant in Gartner’s Magic Quadrant is recognition that we provide our customers with a mobility solution that delivers outstanding business value and ROI,” said Jim Hemmer, President and CEO for Antenna Software. “Antenna is committed to leading the market with innovative technology that mobilizes enterprise systems and maximizes their impact on productivity, process flow, and profitability.”

Gartner estimates that “by 2009, 50% of enterprises will have migrated away from tactical mobile application silos (supporting a single application) to strategic platforms capable of supporting multiple applications, managing devices, and securing data and transport (0.7 probability).”

Antenna A³ Field Service Intelligence (FSI) and Mobile Sales Intelligence (MSI) solutions extend and enhance enterprise CRM and ERP systems including Siebel, SAP, PeopleSoft Enterprise, and Amdocs. This enables mobile workers to easily and securely interact with essential customer and business information in real time using any device operating on any network. In addition, the Antenna A³ solution offers the ability to create mobile composite applications, which combine data and business logic from multiple enterprise systems into a single wireless application that improves and accelerates field-based knowledge and workflow.

The full Gartner Magic Quadrant for Multichannel Access Gateways, 2006 report can be purchased at www.gartner.com.

About Gartner’s Magic Quadrant
The Magic Quadrant is copyrighted October 6, 2006 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

ANTENNA SOFTWARE AND PITNEY BOWES WIN NATIONAL OUTSOURCE AWARD

2006-10-16T00:00:00-04:00

Jersey City, New Jersey – October 16, 2006 – Antenna Software, Inc., a leading provider of hosted enterprise mobility applications, announced that it has won the IT Outsourcing Project of the Year 2006, at this month’s National Outsource Awards. Antenna was recognised for its work with customer Pitney Bowes UK, which standardised on Antenna’s hosted A³ SmartClient Solution to deliver Siebel and SAP updates for field service tasks directly to the handheld devices of Pitney Bowes engineers throughout Europe.

The Pitney Bowes field service mobility project was judged by the National Outsource Award to have demonstrated best practice and innovation; tangible return on investment and strong evidence that the outsourced service met the project objectives, in terms of improved levels of customer service and efficiency.

Pitney Bowes’ mailstream hardware, services and solutions help more than 2 million companies manage their flow of mail, documents and packages. Much of the Pitney Bowes equipment is business-critical and therefore break/fix service level agreements have to be strictly enforced. Pitney Bowes deployed Antenna’s hosted A³ SmartClient mobile application to its field engineering team throughout Europe.

“We are delighted to have received this award. Pitney Bowes UK demonstrated real innovation in the way that it used our hosted service to mobilise SAP and Siebel updates to its European field service team at the same time as rolling out Siebel at the back end,” said Jim Hemmer, CEO of Antenna Software. “By choosing a fully-hosted mobility solution as a key component of its overall CRM strategy, Pitney Bowes UK proves it is a market leader when it comes to leveraging technology to increase efficiency and deliver customer service excellence.”

“The beauty of the hosted Antenna A³ solution is its flexibility. It integrates really easily with multiple business systems, in our case Siebel and SAP, and supports multiple mobile devices and wireless networks”, reports Ray Lawes, VP Service Operations, Pitney Bowes UK. “Antenna’s support of different devices from a single application also means that we can be confident in our ability to rapidly respond to market changes and realise further ROI through deployment of future wireless applications.”

Using Antenna A³ SmartClient, service calls logged in Pitney Bowes Siebel CRM system are automatically dispatched to engineers’ mobile devices in real time, allowing them to update the status of customer service calls and order parts directly from their Windows Pocket PC devices. This provides realtime visibility of field operations to the business and has reduced operational cost, delivered greater operational efficiency and improved customer experience. Antenna Software delivers round the clock network monitoring from two independent Network Operation Centres, to guarantee message delivery to the engineers.

Martyn Hart, chairman of the National Outsourcing Association commented, “Antenna Software was recognised for its innovation in the implementation of the project. The project demonstrated a good use of technology, pulling together a wide range of IT functionality for non-specialist users. Cracking the effective communications between field service and central applications hosting was another project achievement that was noted.”

About Antenna Software, Inc.
Antenna Software is the global leader in real-time mobility solutions. With over 20 years of operating experience, Antenna's proven mobile enterprise applications automate and streamline important customer-facing activities via any mobile device, over any network, worldwide. Today, more than 110,000 users in over 40 countries rely on Antenna to optimize their critical field-based business processes, lower service/sales costs and increase profitability through higher customer satisfaction. Antenna's blue-chip customer base includes many of the best-known companies in the world including Pitney Bowes, Siemens, and Toshiba.

About Pitney Bowes
Pitney Bowes provides the world's most comprehensive suite of mailstream software, hardware, services and solutions to help companies manage their flow of mail, documents and packages to improve communication. Pitney Bowes, with $5.6 billion in annual revenue, takes an all-inclusive view of its customers' operations, helping organizations of all sizes enjoy the competitive advantage that comes from an optimized mailstream. The company's 86 years of technological leadership have produced many major mailstream innovations, and it is consistently on the Intellectual Property Owners Association's list of top U.S. patent holders. With approximately 34,000 employees worldwide, Pitney Bowes serves more than 2 million businesses through direct and dealer operations. More information about the company can be found at http://www.pb.com.

Press Contacts:
Josie Pearson/ Denis Davies
antenna@eclat.co.uk
(0) 1189 895 600
éclat MARKETING

ANTENNA SOFTWARE SUCCESSFULLY COMPLETES SYSTRUST AUDIT

2006-09-06T00:00:00-04:00

JERSEY CITY, N.J.--Sept. 6, 2006--Antenna Software Inc., the leading provider of wireless software solutions for the mobile enterprise, announced today that it has successfully completed a SysTrust audit of its mobile applications and services. This indicates that an independent auditor has verified the reliability of Antenna's mobile data delivery systems based on international standards and best practices associated with security and confidentiality.

"The SysTrust audit reinforces Antenna's position as the leading provider of highly secure, reliable, and scalable on-demand mobile applications and services, and also attests to the rigor of our technology, systems and processes," said Jim Hemmer, president and CEO of Antenna Software. "Antenna is fully committed to ensuring the highest levels of security and confidentiality for our customers' critical business data."

During the SysTrust certification process, certified public accountants specializing in information systems integrity from the firm of Amper, Politziner & Mattia, one of the largest independent accounting and consulting firms in the New York metropolitan area, evaluated Antenna's internal systems and processes that oversee security and confidentiality.

"SysTrust is designed for dynamic organizations -- like Antenna -- that deliver mission-critical technology services, to provide visibility to their customers around the controls and safeguards that maintain the overall integrity of their systems," said Dan Schroeder, officer, technology risk services, Amper, Politziner & Mattia. "Antenna approached this as a learning opportunity and embraced rigorous, independent, third-party standards to validate their controls and best practices for the benefit of their customers."

About Antenna Software
Antenna Software is the global leader in real-time mobility solutions. With over 20 years of operating experience, Antenna's proven mobile enterprise applications automate and streamline important customer-facing activities via any mobile device, over any network, worldwide. Today, more than 110,000 users in over 40 countries rely on Antenna to optimize their critical field-based business processes, lower service/sales costs and increase profitability through higher customer satisfaction. Antenna's blue-chip customer base includes many of the best-known companies in the world including EMC, Pitney Bowes, Siemens, and Toshiba.

About Amper, Politziner & Mattia
Amper, Politziner & Mattia is a regional firm of certified public accountants and consultants with offices throughout the New York/New Jersey area. The firm has been representing organizations in both the public and private sectors since 1965 and has grown to become one of the 30 largest independent CPA firms in the country. Amper is listed as the ninth leading public company auditor in the 2005 edition of "Who Audits America." Amper's Technology Risk Practice delivers audit and attestation reporting services in support of Sarbanes-Oxley Section 404 and AICPA standards for SAS 70 and SysTrust Service, in addition to a wide range of IT governance-related services.

Antenna Press Releases

Antenna to Demystify the Mobile Container in Upcoming Webinar

Rise of Enterprise Apps: Antenna Software and AT&T to Address Security Concerns and Mistakes With Enterprise Apps & Stores

“It’s Not Angry Birds” – Antenna Presents Webinar on Serious Business Applications

Antenna Software and Huawei Announce Enterprise Mobility Partnership at CeBIT 2013

Antenna to “Myth-Bust” Common Mobile App Development Misconceptions in Upcoming Webinar

Antenna Named Finalist for "Best Enterprise Mobile Service" Global Mobile Award at GSMA’s Mobile World Congress

BlackBerry to Reveal Enterprise Plans in Antenna Webinar

Antenna Software’s AMPchromaTM Propelled Company to New Heights in 2012

Nine Reasons Why Every Enterprise Needs a Mobile Strategist

Antenna Enhances AMPchroma Platform with Open Client and Free Development Tools

Antenna Customer, Eaton Corporation, Wins Prestigious Mobile Application Award for PowerSourceTM App

Nearly 75 Percent of US and UK Businesses Have Mobile Roles to Fill

Antenna boosts app developers with AMPchroma™ enhancements

Ken Nicolson Joins Antenna Software as Executive Vice President of Global Sales and Business Development

Antenna Software Named a Hot Vendor in Mobile By Aragon Research

Antenna Software Names Bill Smith Chief Financial Officer

Antenna Software to Discuss Mobile Application Development at Mobile Connect 2012

Marketers Investing Heavily in Customer-facing Mobile Initiatives But Failing to Make the Grade

Antenna to Speak at Exclusive Enterprise Mobility Exchange 2012 Event

Antenna, Yankee Group and Eaton Corporation Discuss iPad Apps for Competitive Advantage

Antenna Software to Present at CTIA Wireless 2012

Leading Analyst Firm Positions Antenna Software in the Leaders Quadrant for Magic Quadrant on Mobile Application Development Platforms

Antenna to Speak at Phorum 2012 and Mobile IT Summit

U.S. and UK Businesses to Double Mobile Project Spend in Next 18 Months

Antenna Builds Strong Business Momentum in 2011 as Enterprises Everywhere Embrace Mobile Business

Antenna Software Names Adele Freedman EVP and General Counsel

Antenna Appoints Thomas Bogan to Board of Directors

Antenna Software Wins Red Herring Global 100 Award

Antenna Reaches 9,000 Device Milestone for Mobile Web Optimization

Antenna Software Named 2011 Red Herring 100 Global Award Finalist

Eaton Announces PowerSource™, an Interactive Product Catalog App on iPad -- and the Ultimate Sales Tool for Reps and Distributors

Antenna Software’s Tony Kueh to Explore Mobile App Development at Enterprise 2.0 Conference

Antenna Software and Consafe Logistics to Present on Business Effectiveness Through Mobile at Global Enterprise Mobility Forum

Antenna Software’s Tony Kueh to Discuss Enterprise Mobility at SIIA’s All About Mobile Conference

Antenna’s Brian Philbin to Present on Mobile Cloud Computing at PCCA Workshop

Antenna’s Jim Somers to Address Conference on the Rise of the Planet of the (Branded) Apps

Antenna to Help Attendees Navigate the “Perfect Storm of Mobility” at Oracle OpenWorld 2011

Antenna’s Jim Somers to Speak at the Mobey Forum’s New York Members Meeting

Antenna AMPs Up ConsafeMobility for European Expansion

Antenna’s Tony Kueh to Speak at Federal Mobile Computing Summit

Antenna Expands European Operations

Research Report Finds the Mobile Channel Unites Marketing

Antenna Selected as an AlwaysOn Global 250 Winner

One in four mobile internet users using mobile banking

Research Shows 40 Percent of US Consumers with Mobile Phones, Smartphones and Tablets Embrace Mobile Banking

Antenna Positioned in Visionaries Quadrant of Magic Quadrant for Mobile Consumer Application Platforms

Antenna Awarded Red Herring Top 100 NA Tech Company

Antenna to Share Industry Expertise on CEO Roundtable at Future: Mobile 2011 Forum

Antenna Named a Finalist for the 2011 Red Herring Top 100 North America Award

Antenna Welcomes Two New Members to its Board of Directors

Antenna to Speak at Mass Technology Leadership Council

Antenna Positioned in the Visionaries Quadrant of the Magic Quadrant for MEAP

Antenna to Demonstrate Mobile Web and Applications at Blackberry World

Antenna to Discuss Best Practices at Field Service 2011

Antenna’s Gregg Plekan Leads Customer Engagement Keynote at SMART Mobile Enterprise 2011

Antenna to Share its Mobile Expertise at IBM Impact 2011

Antenna Named Finalists in the 2011 Hot Companies and Best Products Awards by Network Products Guide

Antenna Named a Finalist for Two Prestigious Mobile Industry Awards

Antenna Software Announces Expansion Plans in India

Antenna Launches Volt for iPhone and Android

New Research Shows Mobile Internet Usage a Daily Habit

Antenna Wins GSMA Global Mobile Award for Best Mobile Enterprise Solution at Mobile World Congress

Antenna Expands Device Database

Antenna Software Acquires Mobile Internet Specialist Volantis

Antenna Selected as Finalist in GSMA Global Mobile Awards

Antenna Named Finalist for Most Innovative Mobile Technology by Andrew Seybold

Recognized for Enterprise Mobility Without Compromise Enabled by the Antenna Mobility Platform

Antenna Closes Record Year

Antenna Announces Top Five Trends Shaping the Mobile Enterprise Market in 2011

Antenna Makes Life Easier for Managers On-The-Go with the AMP Approvals Suite

Antenna Recognized as Innovator in Mobile Enterprise Applications Report

Korea Telecom (KT) Launches Strategic Partnership with Antenna

Antenna a Mainstay at Oracle OpenWorld 2010

Antenna Refreshes Brand and “Deploys Happiness”

AMP 3.0 From Antenna Now Available

Antenna Unveils Mobile Masters Global Community

Xerox Named Finalist for Wireless Leadership Awards

Antenna Software Brings Peace, Love & ‘Appiness to WES 2010

Antenna Hosting Mobile Application Development Learning Lab at 2010 Gartner Wireless, Networking & Communications Summit

Antenna Software’s AMPchroma^TM Propelled Company to New Heights in 2012

Antenna Partner News Release - from AT&T

Antenna Partner News Release